The document is a presentation on using LinkedIn effectively. It provides tips on customizing a LinkedIn profile, including turning off notifications, adding a vanity URL, uploading a professional photo, writing a strong summary and listing experience. It also discusses using LinkedIn to search for jobs, leverage connections from the University of South Carolina, and pay for a premium subscription to contact others directly.

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LINKEDIN WORKSHOP
G A R Y K A Y Y E | k a y y e @ e m a i l . u n c . e d u
@ N M T I FA M P | @ B R A N D I N G O F M E | @ G K AY Y E

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+ =
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IF YOU CAN’T ADVERTISE YOURSELF, WHAT HOPE DO YOU
HAVE OF ADVERTISING ANYTHING ELSE?
Copyright @gkayye

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HOW ARE YOU GOING TO
STAND OUT?STAND OUT?

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BEST RESUME ?DO YOU KNOW WHAT’S BETTER THAN THE
NO RESUME

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STATIC
V S
DYNAMIC

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STATIC
NEVER, EVER > 1 PAGE
COVER PAGE = 2 PARAGRAPHS

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30%Copyright @gkayye

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STATIC
NEVER, EVER > 1 PAGE
COVER PAGE = 2 PARAGRAPHS

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DYNAMICTHE ULTIMATE RESUME
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LINKEDIN 101

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1 TURN OFF
NOTIFY

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TURN OFF NOTIFY

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2 VANITY
URL

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VANITY URL

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3 PROFILE
PICTURE

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4 SUMMARY

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SUMMARY
Who are you?
Brag, brag, brag
1st Person is best
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SUMMARY
Who are you?
Brag, brag, brag
1st Person is best
Add links too

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5EXPERIENCE

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Best / most relative first
Details…
List them all
2
EXPERIENCE
2017

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6 BLOGS

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blogPOSTS = BLOGS
Not, blogging?
You should be!
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7ACCOMPLISHMENTS

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ACCOMPLISHMENTS
2 CERTIFCATIONS

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2 LANGUAGES

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2 PROJECTS

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2 ORGANIZATIONS

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2
HONORS &
AWARDS

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2 PUBLICATIONS

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8VOLUNTEER

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VOLUNTEER
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9 INTEREST

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IINTEREST
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IINTEREST
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IGROUPS
Stay in Touch
Follow and Find
Recruiters Start HERE
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ICOMPANIES
…you want to work
for like minded
companies.
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HOW TO FIND A JOB

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JOB SEARCH
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2
JOB SEARCH - by location

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2
JOB SEARCH - by industry

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HOW TO FIND A JOB

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LEVERAGING
UofSC’s
LINKEDIN
CONTACTS

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UofSC
PAGE
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I
FIND A UofSC CONTACT
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2
SEACH ALUMNI

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2
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LINKEDIN PREMIUM

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LINKEDIN PREMIUM - $30

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SEND INMAIL
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IPersonalize it!
Connect it to UofSC
Ask for HELP!

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A NOTE
ABOUT
CONNECTIONS
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I

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I
Hi Stephanie,
I am a senior at USC and I was hoping to get some help from a
follow Gamecock. xxxxxx

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BEWARE default
message mistake!
LINKEDIN MOBILE

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SHOULD I
CONNECT?

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CONNECT WITH ME!

65. QUESTIONS ???
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