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MAKE PREVENTION WORK

Davos, 19 November 2013

19.11.13

1
WHO WE ARE
Karin Stierlin
CEO taboobreaker
Teacher
MAS Sexual Education

taboobreaker ltd
Wartstrasse 48
CH-8400 Winterthur
+41 79 430 74 42
karin.stierlin@taboobreaker.com
www.taboobreaker.com
19.11.13

Team:
Game and Learn Designer
Marketing Expert
IT Specialist
Finance Specialist

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

2
WHAT WE DO





19.11.13

HIV/AIDS
SEXUAL ABUSE
SUICIDE
…
How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

3
A TRUE STORY

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

4
This is Eliot…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

5
on vacation with his friends…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

6
and lots of alcohol…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

7
Eliot is pretty drunk…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

8
when a pretty girl appears…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

9
and confuses him…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

10
What a
chick!

Lets get
it on!
Go for it!

Pushed by peer pressure…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

11
they disappear into her tent…
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

12
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

13
Next morning
19.11.13

no idea what…

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

14
Eliot is desperate for help.
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

15
INFECTED YOUNG PEOPLE

HIV: 2400 DAY/WORLD
STIs: 1 Mio DAY/WORLD
Sexual Transmitted Infections
Reference: UNAIDS World AIDS Day Report 2012
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

16
YOUNG PEOPLE

Why they are

more vulnerable

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

17
FIND ORIENTATION

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

18
AND HANDLE COMPLEX ISSUES

 ACCEPT CHANGING BODY
 DISCOVER SEXUALITY

 FIND PEER GROUP
 TAKE RESPONSIBILITY

 DEVELOPE PERSONALITY
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

19
WHAT DOES ELIOT NEED

 KNOWLEDGE

 ABILITY TO ACT
 SELF
CONFIDENCE

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

20
WHERE CAN HE GET IT

MOTHER

FATHER
N= 1228
Reference: Bravo Dr. Sommer Studie 2009 Liebe! Körper! Sexualität!
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

21
AVAILABLE TOOLS

NO INTERACTION
NO DISCUSSION

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

22
WWW.

Him or
her???

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

23
There must be another

soluti n!

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

24
Here we go!

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

25
WELCOME TO LOVE LAND

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

26
PLAY TO BREAK TABOOS
INTERACTIVE

READY
TO
USE

RELEVANT
CONTENTS
19.11.13

PLAYABLE
IN
CLASSES

INCLUDING
SEXUAL EDUCATION

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

27
And you know what?

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

28
SWITZERLAND SINCE 2010

“We laughed a lot, and
when you laugh the
learning effect is
better.”
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

29
MEDAN/ INDONESIA 2010

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

30
FEEDBACK FROM EXPERTS

“Love Land allows a
playful approach to taboo
subjects, also in schools
with different cultural
backgrounds.”
Dr. Sofyan Tan, Medan Indonesia
Founder of College Trustees Sultan Iskandar Muda
Ashoka Fellow
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

31
PRETORIA SOUTH AFRICA 2013

Didn`t know
breaking a
taboo can
be so easy!”
19.11.13

F.T. Teacher
Pretoria RSA

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

32
UNAIDS STRATEGY 2011 - 2015

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

33
There are millions of Eliots out
there…

19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

34
LET`S GIVE THEM THE CHANCE

TO LIVE

HEALTHY

&
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

35
OUR VISION:
UNLIMITED ACCESS

+
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

36
WHAT WE ARE LOOKING FOR

 FINANCING
 PARTNERS
 INTROS
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

37
IF YOU ARE INTERESTED

Are you ready to
become a
taboobreaker?
19.11.13

How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com

38

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Playful HIV/AIDS prevention- does that work out?

  • 1. MAKE PREVENTION WORK Davos, 19 November 2013 19.11.13 1
  • 2. WHO WE ARE Karin Stierlin CEO taboobreaker Teacher MAS Sexual Education taboobreaker ltd Wartstrasse 48 CH-8400 Winterthur +41 79 430 74 42 karin.stierlin@taboobreaker.com www.taboobreaker.com 19.11.13 Team: Game and Learn Designer Marketing Expert IT Specialist Finance Specialist How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 2
  • 3. WHAT WE DO     19.11.13 HIV/AIDS SEXUAL ABUSE SUICIDE … How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 3
  • 4. A TRUE STORY 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 4
  • 5. This is Eliot… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 5
  • 6. on vacation with his friends… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 6
  • 7. and lots of alcohol… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 7
  • 8. Eliot is pretty drunk… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 8
  • 9. when a pretty girl appears… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 9
  • 10. and confuses him… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 10
  • 11. What a chick! Lets get it on! Go for it! Pushed by peer pressure… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 11
  • 12. they disappear into her tent… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 12
  • 13. 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 13
  • 14. Next morning 19.11.13 no idea what… How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 14
  • 15. Eliot is desperate for help. 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 15
  • 16. INFECTED YOUNG PEOPLE HIV: 2400 DAY/WORLD STIs: 1 Mio DAY/WORLD Sexual Transmitted Infections Reference: UNAIDS World AIDS Day Report 2012 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 16
  • 17. YOUNG PEOPLE Why they are more vulnerable 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 17
  • 18. FIND ORIENTATION 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 18
  • 19. AND HANDLE COMPLEX ISSUES  ACCEPT CHANGING BODY  DISCOVER SEXUALITY  FIND PEER GROUP  TAKE RESPONSIBILITY  DEVELOPE PERSONALITY 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 19
  • 20. WHAT DOES ELIOT NEED  KNOWLEDGE  ABILITY TO ACT  SELF CONFIDENCE 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 20
  • 21. WHERE CAN HE GET IT MOTHER FATHER N= 1228 Reference: Bravo Dr. Sommer Studie 2009 Liebe! Körper! Sexualität! 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 21
  • 22. AVAILABLE TOOLS NO INTERACTION NO DISCUSSION 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 22
  • 23. WWW. Him or her??? 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 23
  • 24. There must be another soluti n! 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 24
  • 25. Here we go! 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 25
  • 26. WELCOME TO LOVE LAND 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 26
  • 27. PLAY TO BREAK TABOOS INTERACTIVE READY TO USE RELEVANT CONTENTS 19.11.13 PLAYABLE IN CLASSES INCLUDING SEXUAL EDUCATION How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 27
  • 28. And you know what? 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 28
  • 29. SWITZERLAND SINCE 2010 “We laughed a lot, and when you laugh the learning effect is better.” 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 29
  • 30. MEDAN/ INDONESIA 2010 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 30
  • 31. FEEDBACK FROM EXPERTS “Love Land allows a playful approach to taboo subjects, also in schools with different cultural backgrounds.” Dr. Sofyan Tan, Medan Indonesia Founder of College Trustees Sultan Iskandar Muda Ashoka Fellow 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 31
  • 32. PRETORIA SOUTH AFRICA 2013 Didn`t know breaking a taboo can be so easy!” 19.11.13 F.T. Teacher Pretoria RSA How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 32
  • 33. UNAIDS STRATEGY 2011 - 2015 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 33
  • 34. There are millions of Eliots out there… 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 34
  • 35. LET`S GIVE THEM THE CHANCE TO LIVE HEALTHY & 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 35
  • 36. OUR VISION: UNLIMITED ACCESS + 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 36
  • 37. WHAT WE ARE LOOKING FOR  FINANCING  PARTNERS  INTROS 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 37
  • 38. IF YOU ARE INTERESTED Are you ready to become a taboobreaker? 19.11.13 How to make prevention work Global Risk Forum Davos taboobreaker© karin.stierlin@taboobreaker.com 38