1. we make software make sense.

2. 33%
of software spend
is wasted.
billions of $ each year

3. Users will just ask for a “faster horse,” so what do I build?

4. yet software users
have raised the
their expectations are
higher than ever before.

5. We discover what users really need and then deliver it effectively.

6. We’ve spent the last 10 years helping some of the world’s largest organizations
create delightful user experiences while avoiding wasteful spending.

7. Recognition
“The perspective and processes projekt202 is focusing on and perfecting will,
over time, become standard operating procedures for any application
development project.“
- Gartner -

8. revealing reality

9. Through design research we understand your business objectives, explore your
product space, and investigate your users to deliver meaningful solutions.

10. We understand your technology landscape.

11. Our expert team will uncover and document your current state of
user experience successes and failures.

12. We identify and uncover your competitive threats.

13. We measure & analyze quantitative data.

14. Through observations we develop a deep understanding of
your users and customers.

15. We identify every step in your customer or user journey.

16. We can visualize where your users struggle.

17. focused innovation

18. We make sense of 1000s of data points.

19. We establish new workflow models.

20. We define what success requires of your user experience.

21. We identify the features you must have and those that will set you apart.

22. Armed with data that sparks innovation, we saturate the design space,
refining early and often.

23. We identify and prioritize your opportunities.

24. building & evolving

25. We turn high level concepts into wireframes.

26. We turn wireframes into comps.

27. We turn comps into code.

28. We test continuously.

29. We implement with maintenance and evolution in mind.

30. We validate real world usability to refine our approach
and identify emerging opportunities.

31. launch

32. We iteratively execute & refine effective Digital Marketing campaigns

33. We understand that v1 is just the beginning

34. This works because we recognize the importance of a holistic approach to
design & development based on observable facts.

35. Let’s talk
We would love the opportunity to learn more about your unique business
challenges and aspirations. Please contact me to see how we might be able to
partner, or to learn more about our award winning process and portfolio.
Grant Baldwin
Director of Business Development
grant.baldwin@projekt202.com
214-402-3128
5080 Spectrum, Ste 320w
Addison, Texas 75001
www.projekt202.com