114. 出典
• 4pg – Facebook User Growth Chart – 2004‐2010
• 8pg ‐ StaIsIcs | Facebook
• 11pg ‐ Social Media Usage, AOtudes and Measurability: What Do Marketers Think? by KingFishMedia
• 13pg ‐ 2010 Social Media MarkeIng Industry Report
• 18pg – icon by Double‐J designs
• 24pg – 11 retailers that have embraced social applicaIons
• 45pg ‐ Complimentary eMarketer Report: Seven Guidelines for Achieving ROI from Social Media
• Why Does Social Media Ma"er? And What are Companies Doing About it?
• 47pg ‐ Dell Social Media Case Study
• 49pg ‐ Pepsi Social Media Case Study
• 52pg – Social Media Survey by R2integrated
• 60pg ‐ IncenIvizing Facebook Fans: Papa John’s Doubles Fans with Free Pizza
• 84pg ‐ Cold Stone Transforms the Ice Cream Social With Facebook
• Graphics from The Commons on Flickr, stock.xchng and icon Finder