Digital Marketing = More Customer...More Revenue...More Profit

Name:
Shop Name:
# of RO’s Per Month :
AVG RO$:
Closing Ratio:
Biggest Sales/Marketing
Challenge:

Who are the eMarketing Sherpas ?
•

CEO and Lead Sherpa Frank Terlep has
more than 30 years of experience in the
auto body and repair industries
–
–

•
•
•
•
•

Designed/ developed more than 25 technology
solutions
Certified digital marketing expert.

6 full time digital marketing, web, mobile
and mobile app developers
Complete web design, development and
SEO team
Social Media Marketing Expertise
Content Management and Curation
Expertise
Professional support and administrative
team

eMarketing Sherpas Products and Services

Today’s Discussion Topics
• Definition of Marketing
• What is Digital Marketing?
• Why is Digital Marketing a
Requirement for Success
in Today’s World?
• What is Your Opportunity?

• What is a ―Digital Consumer‖?
• What Benefits Can a Shop
Expect to Receive from Digital
Marketing?
• 12 Digital Marketing Tools Tools
Every Shop Must Consider
• Strategy Before Tactics
• Digital Marketing IS a Process

• How Much Time and Money
Should a Shop Spend on
Digital Marketing
• Who in the Shop Should ―Do‖
the Digital Marketing
• Your Digital Marketing ROI
• Introduction to Collision
Industry’s Full Service Digital
Marketing Solution
• Open discussion, Q&A

Social Networking has
overtaken porn as the
#1 activity on the web

The Value of an
Email to a
Business is
$50.00

72% of Email
Users Check
Their Inboxes 6
or More Times a
Day

The #1 Position on a
Search Engine Results
Page Receives Almost
1/3 of All Page Clicks

26% of people that
perform an Internet
search will go to
page 2 to find a
company or product

Every Dollar
Invested in an
Email Campaign
Generates More
than a $43.00 ROI

1 in 3 local
searches are
done on mobile
devices

70% of those
people took
action in less
than 1 hour

36% of social
media users need
to check
Facebook at least
once a day

15 Million Phone
Apps are
Downloaded Every
Day!

The Average
Facebook User
has 245 Friends

50% of social media
users check Facebook
and Twitter first thing
in the morning

48% of Facebook fans
are “very likely” to
recommend a product
or service to family
and friends

16-18% of a shop’s
Facebook posts are
actually seen by
shop’s FB “friends”

By 2013 Mobile Web
is predicted to take
over desktop Internet
usage

47% of offline purchases
start with online research
and comparison
shopping

44% of U.S. based
internet users performed
local searches in the last
year looking for a local
business.

The Typical Smart
Phone User Looks
at their Smart
Phone 150 times
per day

What is the Average Age
of the users of…
Twitter
?
Facebook
?
LinkedIn
?
Total:
?

FALSE!
46 Million
on Apple
Alone

Twitter
Facebook
LinkedIn
Total
Pindomblog 9/12/12

37
40
44
121

Does Digital Marketing Work for
Small Business?

Marketing…The End Game is Still
the Same…BUT……

Know

Like

Trust

Marketing Should be a Systemized Process…….
Know
Like

Trust
Try
Buy
Repeat
Refer

• On-Line Articles, Videos, Blog
• PPC Ads
• Referrals, Social Media
• Web site, Facebook Page, Twitter, etc..
• Reception, Building, ETC…
• E-Newsletter
• Search, expert content ,Social Media
• Insurance, Dealer, Local Business referral
• On-Line Reviews, Ratings, Yelp, Your Site, ETC
• Introductory Promotions
• Freebies
• Educational clinics
• Service team
• New customer kit
• Finance/delivery
• Post repair survey
• Non-Collision Repair Services
• Customer Follow Up Communications and Offers

• Results reviews
• Strategic Partner intros
• Peer Comparisons and Track All Marketing Results

“Old School” Marketing VS Digital Marketing

• “Old School”
(The 4 P’s)

– Product
– Price
– Placement
– Promotion

• Digital Marketing
(The 4 C’s)

– Content
– Context
– Connection
– Community

What is Digital Marketing?

The practice of getting consumers and strategic relationships to
KNOW, LIKE, TRUST, TRY, BUY, REPEAT AND REFER your business
using digital tools, technologies and techniques and having the ability
to produce measurable results……..

Why is Digital
Marketing Critically
Important to Auto Body
Shops?

Why is Digital Marketing Critically Important?
• 85% of the population are Internet Users
• 79% of the adult population uses email
• 97% of consumers do an Internet search
prior to purchasing a LOCAL product or
service
• 300 million people can send and receive
a text message
• Over 67% of population use Social Media
• More than 50% of population have a
smart phone with the forecast of 75% by
the year 2016

Why is Digital marketing Critically Important?

Why is Digital Marketing Critically Important?
• 85% of the population are Internet Users
• 79% of the adult population uses email
• 83% of consumers do an Internet search
prior to purchasing a product or service
• 300 million people can send and receive
a text message
• Over 67% of population use Social Media
• More than 50% of population have a
smart phone with the forecast of 75% by
the year 2016

Why is Digital Marketing Critical for Success In
Today’s Market Place?

• There are 112,000,000 Gen X and
Y that grew up in a “digital world”
• More than 40,000,000 Baby
Boomers are active Internet,
Email, Text and Social Media users
• There are more than 10,000,000
“Seniors” that are active Internet
users

How Can Digital Marketing & Retention Activities Help an Auto
Body Shop Capture More Cars, Customers, Revenue and Profit?
•
•
•
•
•
•
•
•
•
•

Unsold Estimate Follow Up
Increased Referrals and Retention
Increased CSI Ratings and Reductions in CSI
Expense
Increased Sales of non-Collision Products and
Services
Agent Marketing
Strategic Partner Introductions
Increased Closing Ratios
More and Better Access to Gen X and Gen Y
More and Better Access to Smart Phone Users
More, Better and Direct Access to Consumers
When They Need/Want Your Service and
Expertise

Who is a Shop’s Digital Marketing & Retention Target?

Digital Consumer:
A A “Digital Consumer” is an individual
that uses smart phones, text messaging,
email, Face Book, My Space, LinkedIn,
Twitter, Google, You Tube, and other
digital and/or social media technologies
to…
a) perform their jobs,
b) communicate with business associates,
friends and family, or
c) educate and entertain themselves.

13 Digital Marketing Tools Your Shop Should Use to
Capture More Customers, Revenue and Profit
1.
2.
3.
4.
5.
6.
7.

8.
9.
10.
11.
12.
13.

Your web presence
Content management and sharing platform
On-Line advertising - PPC
A powerful CRM/BRM system
An email marketing and retention platform
A text based marketing and retention
system
An automated unsold estimate follow up
and sales system
24/7 connectivity to consumers smart
phones
Social media tools and techniques
Validated customer reviews and ratings
Digital ads, promotions and e-coupons
A customer loyalty and retention system
Reputation management system

Your Website
•
•
•
•
•
•
•
•
•
•
•
•

#1 Reason to build your website is to be found!
Your shop‟s website is your on-line/digital
lobby
5-15 Seconds
Call to Action
Include videos
Include sign up area for car care tips newsletter
(capture email address and mobile #’s)
Utilize QR Codes on any surface to draw
consumers to your site
Include reviews and ratings
Include digital ads, promotions and coupons
Create a Blog
Incorporate Google Analytics
You MUST have a Mobile site strategy

DOES YOUR SITE
LOOK LIKE THIS?

HOW DOES YOUR WEBSITE
STACK UP?

Website Design and Development Options
• Thousands of Local
Companies
• Summit eMarketing
Sherpas
• Optima Automotive
• Collision Builders
• Auto Body Guru
• Others

Find and Build a Content Platform

What Types of Content Can Be Shared?
•
•
•
•
•
•
•
•
•
•
•
•

Text
Photos
Videos
Audio
Information
Experience
Conversations
Presentations
White Papers
Websites
Social Media Sites
Emails

•
•
•
•
•
•
•
•
•
•
•
•

Text Messages
Webinars
Blogs
Anything
Infographics
Interviews
Articles
Reviews
How to’s
Lists
Links
Spam

Why is Content Important
•
•
•

•
•
•
•

You and your shop positioned as experts
Digital solution for Know, Like and Trust!
Gives you an opportunity to stay in touch
and in front of your customers without it
always being about asking them to buy
something
Keeps your business ―top of mind‖
Great content is the first step for a sale
Create relationships
Good Content = Good Web Placement
(SEO/Search)

Content & Content Creation
Content Tools
•
•
•
•
•
•
•

Summit eMarketPlace
Hootsuite
Twitterfeed
RSS Feeds
Feedly
AllTop
PaperLi

Search Engine Optimization


Is Your Website Invisible?

• More site traffic = more
customers!
• Your competitors are
doing it, or will
• 32.5% of people click on
the #1 search result
• Compare to 2.4% for the
#10 result
• Not on page 1? You’re
invisible… SORRY

Your Web Site(s)
• Search Engine Optimization:
– Optimizing your site to get to
the top of Google and other
search engines, or as close to
the top as possible, in order to
increase traffic the site receives
from search engines
– SEO is the process of taking a
page built by people and
making it easily consumable for
other people AND search
engine robots

Content Is King!

“Keyword… YOUR TOWN”
Title Tags
Age of URL
Videos
Blog
Backlinks

Title Tags

•
•
•
•
•

The title tag can only be 70 characters long (that’s all the search engine will even look at)
The first words are given most importance
The first words need to be “auto body”
Title tags should also be unique to every page
No extra words

• Primary Keywords should appear:
– In page title
– In page headers
– In navigation links

– In bold text
– In web address and
file names

SEO Site Structure

Can you guess what this company is selling?
© Optima Worldwide Limited
2012

Duplicate Content
Can Hurt Your
Rankings or
Get Your Site
Blacklisted
This is a BIG
issue for many
Shops

SEO – Black Hat?
• What is ―Black Hat
SEO?‖
– Anything that artificially
boosts your position
– ―Cheating the system‖
– Anything that can get
you banned from
Google if caught

May „11

Jun '10

May '10

Jun '09

Search Engine Traffic

2,186

1575

1353

1106

Bounce Rate (Lower = Better)

39%

29%

29%

71%

Pages/Visit
Avg Time on Site

2.79
127

3.5
121

3.6
119

1.9
51

% of Pageviews Home Page
(Lower = Better)

29%

27%

28%

53%

"Estimate" Page Visits

509

363

345

223

Stat

Social & SEO….
The news for anyone thinking about SEO is summed by this statement from Google – ―.
. .relevance isn’t just about pages—it’s also about relationships.‖ Google has officially
moved from playing with social search to altering the SEO landscape with it.

Changes to a
website take 6090 days for
search engines
to fully
recognize

SEO Companies, Tools and Platforms
•
•
•
•
•
•
•
•
•
•

Summit eMarketing Sherpas
Optima Automotive
Collision Builder
Thousands of Local Companies
Wordtracker
Google Keyword Tool
RankChecker
Hubspot
Hubshout
Companies outside the US

Your Web Site(s)Per
Pay
• SEM: Search Engine
Marketing
– Paying Google to place your
ad at the top of search results
– Costs $1.00 - $8.00+ per
click, depending on
competition
– Generates traffic today
– Excellent way to supplement
an SEO campaign
– We write ad copy, measure
conversion rates, optimize
landing pages

Click

Your Web Site(s)Per
Pay
•

•
•
•
•

•

Pay per click (PPC) (also called Cost
per click) is an Internet advertising
model used to direct traffic to
websites….
Advertisers pay when an their ad is
clicked
Advertisers typically ―bid‖ on keyword
phrases relevant to their target markets
Some sites charge a fixed price per
click
PPC display ads are shown on sites or
search engines that show related
content
PPC is different then CPM (cost per
1000) s

Click

Your Web Site(s)
Winning the Local Search Game
•

90% of online commercial searches
result in offline bricks and mortar
purchases (comScore)

•

82% of local searchers follow up
offline via an in-store visit, phone call or
purchase (TMP/comScore)

•

74% of internet users perform local
searches (Kelsey Group)

•

61% of local searches result in
purchases (TMP/comScore)

•

54% of Americans have substituted
the internet and local search for phone
books (comScore)

•

35% of all searches are local (DM
News)

Your Web Site(s)
Winning the Local Search Game
• Geo Based Content
• Community
Resources
• Local Contributors
• Local Landing
Pages

Your Webthe Local
Site(s)
Winning

Get Listed
•
•
•
•
•
•

Data Compilers
Memberships
Getlisted.org
InfoUSA
Localeze
Universal Business Listings

Search Game

Utilize a Powerful CRM/BRM System

Yr, Make, Model

Why Use a Powerful CRM/BRM System

$2,000,000

870
7 Years


$500.00
870
$435,000.00


$435,000.00
7 Years

$3,045,000.00
75/25

$761,250.00


67%
23%
50%
43%

What Can/Should a CRM/BRM System Do
For Your Shop?
• Integrate with industry platforms
• Track and manage all communications,
activities, etc
• To Do’s
• Images, videos, other files
• Access to social media accounts
• Automated and scheduled email and
text message marketing communication
• Special promotions, digital ads and ecoupons
• Integrated CSI, survey, reviews and
reporting

BRM/BRM System Options
•
•
•
•
•
•
•
•
•
•

Summit eMarketPlace
Salesforce.com
ACT
Goldmine
Outlook Contact Manager
Zoho
InfusionSoft
Batchbook
AddressTwo
Many others…

What Type of Emails Should You Send?
• Emails to Unsold Estimates or
Repair Quotes
• Thank You Emails with
Integrated Customer Surveys
• 30 Day After the Repair Follow
Up
• Special Offer Emails
• How to Emails
• Auto Reply Emails
• New Service Offering Emails

•
•
•
•
•
•
•
•
•
•

Quarterly Newsletters
Co-Marketing Emails
Internal Communications
Directed Emails:
Confirmation Emails:
Event Invitations:
Social Media Emails
Holiday Emails
Seasonal Emails
Use Your Imagination

Email Marketing and Communication
•

•

•
•

According to Stan Rapp, the father of direct
email marketing, an email address is worth
$118.00 to a business
According the Direct Marketing Association,
email marketing generated an ROI of $43.62 for
every dollar spent on it in 2011.
Email is typically read at the recipients
convenience
More than 80% of consumers prefer to be
marketed to via email.
–
–

•
•

15% via Facebook
3% via Twitter

Email is still the most powerful and productive
digital marketing tool!
Best tool for marketing, communication,
education, newsletters, special promos, etc

• Emails to Unsold Estimates or
Repair Quotes
• Thank You Emails with
Integrated Customer Surveys
• 30 Day After the Repair Follow
Up
• Special Offer Emails
• How to Emails
• New Service Offering Emails

•
•
•
•
•
•
•
•

Quarterly Newsletters
Co-Marketing Emails
Confirmation Emails:
Event Invitations:
Social Media Emails
Holiday Emails
Seasonal Emails
Use Your Imagination

Email System Options
•
•
•
•
•
•
•
•
•
•

Summit eMarketPlace
Constant Contact
iContact
Aweber
Benchmark
Pinpointe
Get Response
Mail Chimp
Vertical Response
Many others

What is Mobile Marketing?
•
•
•
•
•
•
•
•

Cell Phones
Smart Phones
Tablets
Other Mobile Devices
SMS
Apps
Location Based (GPS)
Mobile Advertising

Mobile/Text Message Marketing and
Communications
•

•
•
•
•
•
•
•
Compliments Tatango 2011

•

There are 300 MILLION mobile phones in
North America that can send/receive a text
message
98% of consumers read their texts in 3
minutes or less!!!
New and Novel
Less intrusive than phone calls
More effective than email
Creates a “buzz”
SMS/Text marketing has a 7-10% response
rate
Mobile number should be required during
vehicle check in process
Ideally used for vehicle status , important
communication, special promotions and
pricing

Text Messaging System Options
•
•
•
•
•
•
•
•
•

Summit eMarketPlace
CCC Update Plus
AutoWatch
Trumpia
EzTexting
Message Media
Btwext
Phizzle
SMS Platform

How Often Do Users Search for These Types of Businesses?

Stay Connected to Smart Phones
•

More than 140 MILLION smart phones in
use in North America
–

•
•

•

•

By 2016 there will be more than 200 MILLION

The smart phone is considered the 3rd
screen (#1 TV, #2 PC)…Will soon be #1
The smartphone is rapidly becoming a
second computer, or for younger folks,
their primary computer
Most consumers would prefer to forget
their wallet/purse instead of their mobile
phone
All businesses need to “own” real estate
on consumer’s mobile phones

Consumers can
view and share
status, images,
videos and notes
on their favorite
social media
sites!!!

Consumers
can contact
your shop via
email, text,
phone, or
your website
Consumers can
request an
appointment

Shop‟s can
even get their
own company
branded
apps…
(Optional)

Consumers can
get up to date
live traffic
updates
Consumers can
enter and store
insurance,
agent, policy
and vehicle
information

Consumers can
contact your shop
via email, text,
phone, or your
website
Consumers can
complete and email or
text accident reports

Consumers have
access to local
towing companies
and rental car offices

SOCIAL MEDIA IS WORD OF MOUTH ON STEROIDS

Social Media Usage
•
•
•
•
•
•
•
•
•
•
•
•

Facebook, Twitter, YouTube, LinkedIn & Google+
Become your on-line community claims, repair
expert
Pre-write and schedule future posts
Include fun and interesting images and videos
Use hyper-targeted ads
Use location based advanced search
Reputation and Opportunity Management
Offer vehicle status via Facebook and Twitter
Post customer reviews and ratings to your
Facebook page
Install a “specials” app on your Facebook page
Post special promos, ads, and e-coupons to your
Facebook page
Contests, etc…

Setting Up Your Accounts For
Success… Twitter

• Google+ is similar Facebook, and a bit like Twitter
• The look and feel of Google+ is lot like Facebook’s, which is Google
main target with this offering
• Follow people and businesses who interest you, whether they follow
you back or not
• Groups are divided into ―Circles‖, as in a circle of friends, family,
businesses
• Much like Facebook’s News Feed, updates from people you follow
show up in a stream of posts

Google+
Benefits For Business

• Enhanced awareness on Google of your presence online IF you
provide quality content, thus potentially boosted search rankings
• Get +1’d! The more you get the more Google pays attention to
you.
• Websites that use the +1 button get 3 ½ times the Google+
visits
• Use social sharing buttons on your site, this is a great way for
visitors to share your content on other social media sites

•
•
•
•
•

Business to Business
Recruiting
Agents
Fleets
Companies

•
•
•

Personal Profile
Company Profile
Groups

•
•
•
•

Keep In Front Of People- Fewer users, fewer status updates
means that what actually is posted is more meaningful.
Sync Up- Sync your LinkedIn and Twitter accounts
Make Mutual Referrals- Work with other vendors in town and
mutually refer people to each other
Become part of and participate in Groups

• Search To Build Your Network- Find associations,
vendors, insurance agents, towing companies,
etc.

• Step 1: “Listen” First….
• Step 2: What are your shop’s goals and
objectives with social media?
– Branding, Image, Sales, Revenue…

•
•
•
•

Step 2A: Content, Content, Content
Step 3: Get everyone involved!
Step 4: Stay involved!
Step 5: Enjoy being ―social‖

Securing Fans/Followers
• Make up a flyer that is included in your paperwork
upon delivery of the vehicle, create QR codes

Social Media Marketing Companies and
Platforms
•
•
•
•
•
•
•
•
•
•
•
•

Thousands of Local Businesses
Summit eMarketPlace
Summit eMarketing Sherpas
Optima Automotive
Hootsuite
Twitterfeed
SproutSocial
Oktopost
Hupspot
Hubshout
North Social
Wildfire

Capture and Utilize Customer Reviews and Ratings
• 82% of consumers would select a
repair facility based on customer
reviews and ratings
– Phone based surveys soon will be
extinct
– Reputation management is important
– Incorporate reviews on your website
– “Coach” customers during delivery
process on importance of providing
feedback and comments

THE MOST POWERFUL CUSTOMER SURVEY EVER!!!
•
•

•

•
•
•

What made you decide to have your
car repaired at our business?
What one thing do you think we do
better than other companies you do
business with?
What is the one thing we can do
differently to create a better
experience for you?
Will you refer us to friends and family?
If so why?
What words would you use to “Google
Us”?
What service would you like us to add
to make your auto repair experience
more convenient?

Customer Reviews and Ratings Companies and Platforms
•
•
•
•
•
•
•
•
•
•
•
•

Summit eMarketPlace
AutoChecx
Ten Point Complete
CynCast
Fix Auto
CCC UpdatePlus
Autowatch
Auto Body Review
Sure Critic
Yelp
Google+
Many others

E-Ads, Promotions and Coupon Platform
•
•
•
•
•
•
•
•

E-Ads, Promotions and e-Coupons are
Extremely Popular with Consumers
Groupon, Living Social and many others are
“training” consumers
Create, manage, track and report on eAdvertisements, Promotions and Coupons
Email or Text e-Ads, Promotions and
Coupons via a link or use HTML
Post e-Ads, Promotions and Coupons to your
shop’s website or Facebook page
Add a “Specials” app to your shop’s
Facebook page
Create your own coupons
Immediate Ad and Promotion performance
measurements!

E-Ads, Promotions and Coupon Platforms

•
•
•
•
•

Summit eMarketPlace
Groupon
Living Social
Coupons.com
Many others

Your Shop’s Reputation May be Getting Damaged and
You Don’t Know About it…

Reputation Management Platforms
•
•
•
•
•
•
•
•
•
•

Summit eMarketPlace
Google Alerts
Reputation.com
Vendasta.com
Trackur.com
Brandseye.com
Placescout
Repguardian.com
Alterian
Reputationdefender.com

How Much Time and $$$ Should a Shop Spend on
Digital Marketing?

How Much Time and $$$ Should a Shop Spend on
Digital Marketing?

To catch
―big‖ fish you
have to ―go
fishing‖
where the
―big‖ fish
hang out….

We Believe Most
Shops Should
Focus 70% of
Their Effort and
70% of Their
Overall
Marketing/
Advertising
Budget on Digital
Marketing

WHO SHOULD “DO”
THE DIGITAL
MARKETING IN YOUR
BUSINESS?

Do It
Yourself
Digital
Marketing

Who in your organization has the following
knowledge, skills and time..
…Content creation
…Knows and understands Wordpress and html
…Graphic design
…Search engine optimization
…Social media for business (not how to post to
friends)
…DOES YOUR SHOP HAVE A SOCIAL MEDIA
POLICY?????
…Email and text marketing system
…Mobile marketing (phone apps)
…Mobile marketing (mobile website)
…Local competition
…Planning
…Local PR connections
…Sales, marketing and referral processes

CREATING A
SUCCESSFUL
DIGITAL MARKETING
PLAN AND
PROCESSES

Important Digital Marketing and
Retention Strategies and Processes
• Company Marketing,
Revenue and Profit
Objectives
• Your Company SWOT
• Your Company Vision
• Ideal Customer Description
• Your Company’s Talking
Logo

• Your Company Case Statement
• What Makes Your Company
Different
• Your Company’s Brand and
Identity
• Your Story
• Your Product and Service
Offerings
• Your Process

• Are You Committed to
Marketing Your
Business?
– MUST Invest .5 – 5% of
Gross Revenues
– 10-30 Minutes Per Day
– Are You Prepared to Hire
Your Weakness?

5 Marketing Mistakes Most Auto Body and
Repair Shops Make
1. Not creating and using a marketing
plan
2. Not differentiating their business from
the competition
3. Not having a systematic referral
generating system
4. Not communicating and marketing to
your current customers
5. Not understanding you are in the
business of marketing your company
and services

What is YOUR Shop’s Potential ROI?

What Happens if Your Shop Does Not Implement
Digital Marketing ?
•
•

•
•
•
•
•

Tomorrow – MAYBE NOTHING
Miss access to fastest growing
demographic in North America and
“best” shop customers
Become more dependent on DRP
relationships
Lose more control of your business
Lose customers to competition,
other DRP programs, natural losses
Experience more and more erratic
revenue spikes and drops
Miss additional revenue and profit
opportunities

What is e-MarketPlace?
• A web, mobile and
social media based
sales, marketing,
communications,
productivity and
customer retention
platform

Where Does e-MarketPlace “Fit” in a Collision Repair
Business?
Click to edit Master title style
Estimating
Systems

Shop Management

Accounting Software

Sales, Marketing,
Communication
and Customer
Retention

How Does eMarketPlace Deliver on Its Promise of More
Customers, Revenue & Profit?
•
•
•
•
•

Improves Sales and Closing Opportunities
Increases Sales of Additional Products and
Services
Increases Customer Referrals
Reduces, Eliminates CSI Expenses
Improves Office Personnel Productivity

Other Benefits
•
•
•
•
•
•

Improves Communications
Improves Social Media Presence and
Performance
Improves Agent, Insurer, Dealer, Fleet and
other B2B Communications
Improves Access to Gen X, Y and Mobile
Users
Improves Scheduling Options
Automatically Creates Valuable Business
Asset

What Does e-MarketPlace Do?

Automated Interface with Industry Platforms Builds
a Valuable Business Asset..A CRM System

Use the eMarketPlace Automated Unsold Estimate Follow Up and Sales
System to Improve Your Shop‟s Sales Opportunities


Automated Unsold Estimate Follow Up and Sales
System

Unsold Estimate Text
Message
Unsold Estimate Email

Use Our Email, Text, Facebook and Web Based Digital Ads, Promos and
eCouponing Platform to Generate Additional Sales and Profit and Keep
Consumers Coming Back to Your Shop!


We Turn Your Estimating Platform into a CRM System and Your Boring
Email System into a Powerful Sales, Marketing and Branding Tool!


Stop Paying $3.00 Per Call to Piss Off Your Customers!!!! Use Our
Integrated CSI, Reviews, Ratings and Reporting System


Let Your Office Staff Go Mobile!

Improve Consumer, Insurer, Agent, Dealer, Fleet and Other B2B
Marketing and Communications with the Industry‟s First and Only CRM
Platform


Protect Your Company‟s On-Line Reputation with
Click Reputation Management Platform
to edit Master title style
our

Utilize 125+ Templates in Our 2-Way Email & Text Message
Marketing and Communication Platform

We Turn Your Customer‟s Smart Phones into Powerful
Sales, Marketing, Branding and Communication Tools

We Turn Your Customer and Website into Your Shop‟s Best
Social Media Marketers!

Make it Easier for Consumers to Request Appointments with the
eMarketPlace Appointment App for your Shop‟s Facebook Page,
Website and Mobile App


Track Your Shop‟s Salesstyle Marketing
and
Click to edit Master title
Success with More than 35 KPI‟s

Generate More RO‟s and $$$$

How Much?
Less than $1.50
Per Customer

Where else can you receive a 800% ROI?

My Three Digital
Marketing To Do‟s
To Reach an Additional
$50,000 - $300,000
Annually

Digital Marketing = More Customer...More Revenue...More Profit

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Was ist angesagt?

Was ist angesagt? (20)

Ähnlich wie Digital Marketing = More Customer...More Revenue...More Profit

Ähnlich wie Digital Marketing = More Customer...More Revenue...More Profit (20)

Mehr von asTech

Mehr von asTech (11)

Kürzlich hochgeladen

Kürzlich hochgeladen (20)

Digital Marketing = More Customer...More Revenue...More Profit

Hinweis der Redaktion