2. Founder, 2007-2011
Digital
Executive Director, 2011-2016
CEO, 2016-2017
Degrees in Business/ Robotics
Consulting and Banking
Digital Business Executive Consulting and Development
Aug 2018 (c) Gerd Schenkel 2018 2
Gerd Schenkel
4. Two currencies define the modern age
Apr 2018 (c) Gerd Schenkel 2018 4
1. Meaning 2. Trust
• Meaning comes from context
• Identities connect people, things, activities, …
• Trust comes from control
• Identities – and associated data – will be
controlled by their owners
6. Fix today’s issues
1
33%+
IT projects don’t
deliver
25+ Ý
Passwords
48%
With only incremental
CX improvements
Apr 2018 (c) Gerd Schenkel 2018 6
• 33% missed deadline(s)
• 46% over budget
• “few” delivered expected
benefit
Source: McKinsey. Review of 6,000 IT projects
7. Review and fix
• User value
proposition
• User journeys
• Identity platform
à Low user
satisfaction
à Low adoption of
self service
à Low workforce
productivity
à Security exposure
à Investment
fatigue for
infrastructure
Fix today’s issues
1
Apr 2018 (c) Gerd Schenkel 2018 7
Low registration
and authentication
success rates
Password fatigue /
sharing
Broken promises33%+
IT projects don’t
deliver
17+Ý private
8.5+ Ý work
passwords
48%
Companies say they only
made incremental CX
improvements
8. Enable digital first customer journeys
2
86% Ý
Expect multi
channel SSO
73% Ý
Being disrupted
$2b p.a.
Savings in customer
service & self service
Apr 2018 (c) Gerd Schenkel 2018 8
9. Enable digital first, multi-channel customer journeys
2
86% Ý
Customers expect
multi channel SSO
73% Ý
Companies say they’re
being disrupted
$2b p.a.
Savings in customer
service & self service
Apr 2018 (c) Gerd Schenkel 2018 9
à Ability to defend revenue and
drive growth
à Better user adoption of self
service
à Increased loyalty
à Higher willingness to share data
à Less friction for low risk use
cases
à Ability to match acquisition
journey
More effective customer
journeys
Higher user satisfaction
Ability to offer “stepped” user
journeys
10. Be future proof: Consumer Control and Trust
3
89% Ý
Customers avoid
companies w/out
privacy protection
45% Ý
Customers expect
control over their
data
GDPR
Apr 2018 (c) Gerd Schenkel 2018 10
11. Be future proof: Connected society
3
Open
Banking (PSD2)
à Open Business Ý
11m
Users of MyGov
50b Ý
Connected devices
by 2020
Apr 2018 (c) Gerd Schenkel 2018 11
12. Embrace the future
Consumer Control & Connected Society
3
89% Ý
Customers avoid
companies w/out
privacy protection
45% Ý
Customers expect
control over their
data
May ‘18
GDPR in effect
Open
Banking (PSD2)
à Business Ý
11m
Users of MyGov
50b Ý
Connected devices
by 2020
Apr 2018 (c) Gerd Schenkel 2018 12
à Take leadership position in
consumer championship
à Shape the open,
connected business &
society
à Get technology ready – but
don’t get carried away
Consumers expect
control
Rising regulatory
requirements
Emerging standards (local
and global)
New technologies on the
horizon
• IoT + 5G
• Biometrics
• Blockchain
13. Apr 2018 (c) Gerd Schenkel 2018 13
Real world examples
14. Apr 2018 (c) Gerd Schenkel 2018 14
Real world examples
15. Apr 2018 (c) Gerd Schenkel 2018 15
Real world examples
16. Apr 2018 (c) Gerd Schenkel 2018 16
Learn from the past: Design for new technology
Steam to electricity
Heat/ noise
Friction
losses
Space
Centralised
control