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Identity Management
A Strategic Opportunity
Gerd Schenkel Aug 2018
Founder, 2007-2011
Digital
Executive Director, 2011-2016
CEO, 2016-2017
Degrees in Business/ Robotics
Consulting and Banking
Digital Business Executive Consulting and Development
Aug 2018 (c) Gerd Schenkel 2018 2
Gerd Schenkel
Electricity
Internet à Digitisation
Electric
motor
1821
Computer
1951
Telephone
1876
Telegraph
1816
Lightbulb
1879
Transistor
1947
Radio
1919
~1800
1969
Google
1998
Face-
book
2004
Snap
2010
?
Singularity
2045
iPhone
2007
?
2120
Apr 2018 (c) Gerd Schenkel 2018 3
2018
?
Q-PC
2025
We’re still at the beginning of a fundamental revolution
49 years
Two currencies define the modern age
Apr 2018 (c) Gerd Schenkel 2018 4
1. Meaning 2. Trust
• Meaning comes from context
• Identities connect people, things, activities, …
• Trust comes from control
• Identities – and associated data – will be
controlled by their owners
Three con-current imperatives
Fix
today’s
issues
Enable
digital-first
experiences
Embrace
the future
1 2 3
Apr 2018 (c) Gerd Schenkel 2018 5
& &
Fix today’s issues
1
33%+
IT projects don’t
deliver
25+ Ý
Passwords
48%
With only incremental
CX improvements
Apr 2018 (c) Gerd Schenkel 2018 6
• 33% missed deadline(s)
• 46% over budget
• “few” delivered expected
benefit
Source: McKinsey. Review of 6,000 IT projects
Review and fix
• User value
proposition
• User journeys
• Identity platform
à Low user
satisfaction
à Low adoption of
self service
à Low workforce
productivity
à Security exposure
à Investment
fatigue for
infrastructure
Fix today’s issues
1
Apr 2018 (c) Gerd Schenkel 2018 7
Low registration
and authentication
success rates
Password fatigue /
sharing
Broken promises33%+
IT projects don’t
deliver
17+Ý private
8.5+ Ý work
passwords
48%
Companies say they only
made incremental CX
improvements
Enable digital first customer journeys
2
86% Ý
Expect multi
channel SSO
73% Ý
Being disrupted
$2b p.a.
Savings in customer
service & self service
Apr 2018 (c) Gerd Schenkel 2018 8
Enable digital first, multi-channel customer journeys
2
86% Ý
Customers expect
multi channel SSO
73% Ý
Companies say they’re
being disrupted
$2b p.a.
Savings in customer
service & self service
Apr 2018 (c) Gerd Schenkel 2018 9
à Ability to defend revenue and
drive growth
à Better user adoption of self
service
à Increased loyalty
à Higher willingness to share data
à Less friction for low risk use
cases
à Ability to match acquisition
journey
More effective customer
journeys
Higher user satisfaction
Ability to offer “stepped” user
journeys
Be future proof: Consumer Control and Trust
3
89% Ý
Customers avoid
companies w/out
privacy protection
45% Ý
Customers expect
control over their
data
GDPR
Apr 2018 (c) Gerd Schenkel 2018 10
Be future proof: Connected society
3
Open
Banking (PSD2)
à Open Business Ý
11m
Users of MyGov
50b Ý
Connected devices
by 2020
Apr 2018 (c) Gerd Schenkel 2018 11
Embrace the future
Consumer Control & Connected Society
3
89% Ý
Customers avoid
companies w/out
privacy protection
45% Ý
Customers expect
control over their
data
May ‘18
GDPR in effect
Open
Banking (PSD2)
à Business Ý
11m
Users of MyGov
50b Ý
Connected devices
by 2020
Apr 2018 (c) Gerd Schenkel 2018 12
à Take leadership position in
consumer championship
à Shape the open,
connected business &
society
à Get technology ready – but
don’t get carried away
Consumers expect
control
Rising regulatory
requirements
Emerging standards (local
and global)
New technologies on the
horizon
• IoT + 5G
• Biometrics
• Blockchain
Apr 2018 (c) Gerd Schenkel 2018 13
Real world examples
Apr 2018 (c) Gerd Schenkel 2018 14
Real world examples
Apr 2018 (c) Gerd Schenkel 2018 15
Real world examples
Apr 2018 (c) Gerd Schenkel 2018 16
Learn from the past: Design for new technology
Steam to electricity
Heat/ noise
Friction
losses
Space
Centralised
control
Apr 2018 (c) Gerd Schenkel 2018 17
Keep in touch
www.bgadigital.com
@gerdschenkel
@bgadigital
gerd@bgadigital.com

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Identity Live Sydney: Identity Management - A Strategic Opportunity

  • 1. Identity Management A Strategic Opportunity Gerd Schenkel Aug 2018
  • 2. Founder, 2007-2011 Digital Executive Director, 2011-2016 CEO, 2016-2017 Degrees in Business/ Robotics Consulting and Banking Digital Business Executive Consulting and Development Aug 2018 (c) Gerd Schenkel 2018 2 Gerd Schenkel
  • 4. Two currencies define the modern age Apr 2018 (c) Gerd Schenkel 2018 4 1. Meaning 2. Trust • Meaning comes from context • Identities connect people, things, activities, … • Trust comes from control • Identities – and associated data – will be controlled by their owners
  • 6. Fix today’s issues 1 33%+ IT projects don’t deliver 25+ Ý Passwords 48% With only incremental CX improvements Apr 2018 (c) Gerd Schenkel 2018 6 • 33% missed deadline(s) • 46% over budget • “few” delivered expected benefit Source: McKinsey. Review of 6,000 IT projects
  • 7. Review and fix • User value proposition • User journeys • Identity platform à Low user satisfaction à Low adoption of self service à Low workforce productivity à Security exposure à Investment fatigue for infrastructure Fix today’s issues 1 Apr 2018 (c) Gerd Schenkel 2018 7 Low registration and authentication success rates Password fatigue / sharing Broken promises33%+ IT projects don’t deliver 17+Ý private 8.5+ Ý work passwords 48% Companies say they only made incremental CX improvements
  • 8. Enable digital first customer journeys 2 86% Ý Expect multi channel SSO 73% Ý Being disrupted $2b p.a. Savings in customer service & self service Apr 2018 (c) Gerd Schenkel 2018 8
  • 9. Enable digital first, multi-channel customer journeys 2 86% Ý Customers expect multi channel SSO 73% Ý Companies say they’re being disrupted $2b p.a. Savings in customer service & self service Apr 2018 (c) Gerd Schenkel 2018 9 à Ability to defend revenue and drive growth à Better user adoption of self service à Increased loyalty à Higher willingness to share data à Less friction for low risk use cases à Ability to match acquisition journey More effective customer journeys Higher user satisfaction Ability to offer “stepped” user journeys
  • 10. Be future proof: Consumer Control and Trust 3 89% Ý Customers avoid companies w/out privacy protection 45% Ý Customers expect control over their data GDPR Apr 2018 (c) Gerd Schenkel 2018 10
  • 11. Be future proof: Connected society 3 Open Banking (PSD2) à Open Business Ý 11m Users of MyGov 50b Ý Connected devices by 2020 Apr 2018 (c) Gerd Schenkel 2018 11
  • 12. Embrace the future Consumer Control & Connected Society 3 89% Ý Customers avoid companies w/out privacy protection 45% Ý Customers expect control over their data May ‘18 GDPR in effect Open Banking (PSD2) à Business Ý 11m Users of MyGov 50b Ý Connected devices by 2020 Apr 2018 (c) Gerd Schenkel 2018 12 à Take leadership position in consumer championship à Shape the open, connected business & society à Get technology ready – but don’t get carried away Consumers expect control Rising regulatory requirements Emerging standards (local and global) New technologies on the horizon • IoT + 5G • Biometrics • Blockchain
  • 13. Apr 2018 (c) Gerd Schenkel 2018 13 Real world examples
  • 14. Apr 2018 (c) Gerd Schenkel 2018 14 Real world examples
  • 15. Apr 2018 (c) Gerd Schenkel 2018 15 Real world examples
  • 16. Apr 2018 (c) Gerd Schenkel 2018 16 Learn from the past: Design for new technology Steam to electricity Heat/ noise Friction losses Space Centralised control
  • 17. Apr 2018 (c) Gerd Schenkel 2018 17 Keep in touch www.bgadigital.com @gerdschenkel @bgadigital gerd@bgadigital.com