The document discusses various tips and strategies for blogging, including using a blog for branding, customer retention, and SEO. It recommends blogging regularly, such as 2-3 times per week, and keeping blog posts short, under 3 sentences. Guest blogging on other local sites is suggested as a way to gain more readership and backlinks. Permission should be obtained before posting photos of guests.

1. This is Your Brain ©Forfeng Designs

2. This is Blogging ©Forfeng Designs

3. This is what your brain feels like every time someone mentions that you should be blogging ©Forfeng Designs

4. This is what your brain SHOULD feel like, every time someone mentions blogging ©Forfeng Designs

5. Blogging: Biggest excuse: no time Second biggest excuse: I'm a bad writer, I don't know how to write or I don’t think I write well enough to be interesting = ©Forfeng Designs

6. If you email, you can Blog A Blog can be updated by email. ©Forfeng Designs

9. Blogger blogger.com Wordpress wordpress.com Wordpress wordpress.org ©Forfeng Designs

10. Tumblr http://www.tumblr.com/ Posterous http://www.posterous.com ©Forfeng Designs

11. ©Forfeng Designs

12. ©Forfeng Designs

13. Summer is the busiest readership, for this inn, averaging about 300 plus readers in off season and 600 or more a month when the inn is busier Inn publishes an average of 2-3 posts per week, most are under 3 sentences long generally with a photo One is a sales post (about a special offer or package or a RECIPE) The other one-two posts are about whats going on in the area, a blurb about a local restaurant or shop or a comment/blurb about something in the area, like a brief post about migrating birds in the area. Since January of this year. 3965 views up to Nov. 12 th Inn shows up DAILY in Google alerts. ©Forfeng Designs

16. Photo Liabilities Or be cautious about what you shoot ©Forfeng Designs

17. Lovely romantic photos of guests enjoying themselves at your inn ©Forfeng Designs

18. Slight problem, not that person’s significant other ©Forfeng Designs

19. Slight problem, not that person’s spouse ©Forfeng Designs

23. ©Forfeng Designs Snitching from Google Images Or stock photo sites without paying for them is illegal Note the watermarks on both photos (photos used for example purposes only)

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27. Q. Where do the photos come from? How do I know I can use them on my blog? A. When you use Wylio, you're searching through the millions upon millions of Flickr photos that have been designated as Creative Commons works by their owners/uploaders. We don't guarantee the validity of the licenses since we can't control what people decide to upload to Flickr. ©Forfeng Designs

38. http:// www.reddit.com http:// www.stumbleupon.com http:// digg.com / Social Bookmarking Increasing readership and clickthroughs ©Forfeng Designs

40. Easter egging blog posts ©Forfeng Designs

41. http://simplebooklet.com ©Forfeng Designs

44. THANK YOU! Further Marketing articles for B&Bs http://chefforfeng.wordpress.com/marketing-for-lodging-resources/ Please email me at [email_address] If you have questions or ask me on twitter @forfeng, I’m usually online for most of the day ©Forfeng Designs