Microsoft Innovation Center / Boostcamp III - Brussels Financial workshop for Boostcamp program September 12th 2013 (with ABE-BAO)

1. Xavier Corman | Martin van Wunnik 107/02/2012 Xavier Corman | Martin van Wunnik 117/04/2012
MIC boostcamp - Finance workshop
Translating your business model into figures
What are the key parts of your financial plan?
What is the logic behind it?
Azèle Mathieu
Catherine Blondiau
Rodolphe d'Udekem d'Acoz
Martin van Wunnik
12 Sept ’13

2. Xavier Corman | Martin van Wunnik 207/02/2012
Who are we ?
Martin van Wunnik
Azèle Mathieu
Catherine Blondiau
Rodolphe d'Udekem d'Acoz
12 Sept ’13

3. Xavier Corman | Martin van Wunnik 307/02/2012
This presentation is available for free:
http://www.slideshare.net/FinanceCoach24
12 Sept ’13

4. Xavier Corman | Martin van Wunnik 407/02/2012 Xavier Corman | Martin van Wunnik 417/04/2012
Why a Financial Plan ?
If you don't think about the future,
you cannot have one.
John Golsworthy
where you want to go
how you are supposed to get there
You need to know
12 Sept ’13

5. Xavier Corman | Martin van Wunnik 507/02/2012 Xavier Corman | Martin van Wunnik 517/04/2012
12 Sept ’13

6. Xavier Corman | Martin van Wunnik 607/02/2012 Xavier Corman | Martin van Wunnik 617/04/2012
Financial Plan
Content
– Assumptions
– Profit & Loss
– Balance Sheet / Investment
– Cash-Flow -> Cash needed
– Valuation of the project
– Profitability / return of the project
12 Sept ’13

7. Xavier Corman | Martin van Wunnik 707/02/2012 Xavier Corman | Martin van Wunnik 717/04/2012
Fixed costs
1. What is the structure to run the business: SPRL/BVBA or SA/NV?
How many (co)founders and employees (1, 5 or 50)? Employees or outsourced workforce?
2. Back-office services required?
3. Required operational fixed costs?
4. Where: in Brussels, Wallonia, Flanders? Any outsourced activities outside Belgium?
R&D
1. Budget and estimated period? Type of R&D? Recurrent?
2. How many people for R&D?
Investments
1. Planned investments? Computers, software licence, machines, etc…
2. Budget and schedule of the investments
12 Sept ’13

8. Xavier Corman | Martin van Wunnik 807/02/2012 Xavier Corman | Martin van Wunnik 817/04/2012
Accounting: Profit & Loss (P&L)
Revenues (Sales…)
COGS (Cost of Sales)
General Expenditures
Personnel Costs
Depreciation
Financial cost
Profit
Taxes
EBIT
12 Sept ’13

9. Xavier Corman | Martin van Wunnik 907/02/2012 Xavier Corman | Martin van Wunnik 917/04/2012
Accounting: Balance Sheet
Non Current Assets
(Actifs Immobilisés/
Vast Activa)
Equity + Reserves
(Capital/Kapitaal)
LT Debts
ST Debts
Current Assets
(Actifs circulants/
Vlottend Activa)
ACTIVE PASSIVE
12 Sept ’13

10. Xavier Corman | Martin van Wunnik 1007/02/2012 Xavier Corman | Martin van Wunnik 1017/04/2012
Required Cash-Flow
12 Sept ’13

11. Xavier Corman | Martin van Wunnik 1107/02/2012 Xavier Corman | Martin van Wunnik 1117/04/2012
Tips for assumptions
• Office: 10-25 m²/person
• EUR 100/m²/year + 15 % for maintenance
[ or COWORKING !]
• Insurances: 1 -3 % of revenues
• Marketing: define a % of revenues + starting
investment
• Don’t forget lawyers, accountant, social
secretary, office supplies…
12 Sept ’13

12. Xavier Corman | Martin van Wunnik 1207/02/2012 Xavier Corman | Martin van Wunnik 1217/04/2012
• Car leasing : 300 – 800 EUR per month
• Salary : Gross monthly x 19,2 = Yearly cost
• Revenues: worst-case & best-case
– First 3 to 6 months: 0 EUR
– Maximum ‘billable’ hours per day
(one-off events, holidays, prospecting, etc...)
• Own salary : “0 EUR” / Realistic
different ‘hats’
12 Sept ’13

13. Xavier Corman | Martin van Wunnik 1307/02/2012 Xavier Corman | Martin van Wunnik 1317/04/2012
How to finance your startup ?
Equity
LT Debts
ST Debts
12 Sept ’13

14. Xavier Corman | Martin van Wunnik 1407/02/2012 Xavier Corman | Martin van Wunnik 1417/04/2012
Your case
Free download:
http://www.slideshare.net/FinanceCoach24
12 Sept ’13

15. Xavier Corman | Martin van Wunnik 1507/02/2012 Xavier Corman | Martin van Wunnik 1517/04/2012
12 Sept ’13