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FA RETAIL - Content & Solutions

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Fernanda Accorsi
Fernanda Accorsi

Bringing fresh content & customized solutions - expert in Retail approach and strategies

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FA RETAIL is your strategic partner to re-think multichannel campaigns and to build memorable customized experiences.
Fresh and concise insights for professionals & media outlets. Fresh Retail Content ©FA Retail - Content & Solutions/2016
Articles, Interviews & Analysis • Copywriter for future-proof content • Research of new practices & technologies • Concise insights and shopper investigation • Valuable and international perspective • Social Media copywriter ©FA Retail - Content & Solutions/2016
Customized Retail Support Strategy development and Implementation. ©FA Retail - Content & Solutions/2016
• Customized merchandising manuals • Multichannel category management • Shopper behavior & in-store practices • Team performance optimization Merchandising Training Programs ©FA Retail - Content & Solutions/2016
• Portfolio analysis • Channel mapping • Cross-channel strategies • Category Management • Shopper journey • Merchandising campaigns • POS Materials • Promotional items/ gifts • Staff training & coaching … and much more! Channel Development ©FA Retail - Content & Solutions/2016
• Marketing positioning • Portfolio/menu analysis • Target study • Displays & ambiance • Merchandising campaigns • Loyalty programs • Webpage & Social Media • Staff training & coaching • Events Channel Development ©FA Retail - Content & Solutions/2016
• Brand experience: events & campaigns • Target interaction & entertainment • POS engagement • Pop up stores and viral activities • Team coordination Brand Activation & Production ©FA Retail - Content & Solutions/2016
Specializing in developing marketing & retail strategies for brands worldwide. Think Retailistically - Fernanda Accorsi
Fernanda Accorsi MARKETING & RETAIL EXPERT (+34) 673 070 762 fernanda@fernandaaccorsi.com www.fernandaaccorsi.com

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FA RETAIL - Content & Solutions

  • 1.
  • 2. FA RETAIL is your strategic partner to re-think multichannel campaigns and to build memorable customized experiences.
  • 3. Fresh and concise insights for professionals & media outlets. Fresh Retail Content ©FA Retail - Content & Solutions/2016
  • 4. Articles, Interviews & Analysis • Copywriter for future-proof content • Research of new practices & technologies • Concise insights and shopper investigation • Valuable and international perspective • Social Media copywriter ©FA Retail - Content & Solutions/2016
  • 5. Customized Retail Support Strategy development and Implementation. ©FA Retail - Content & Solutions/2016
  • 6. • Customized merchandising manuals • Multichannel category management • Shopper behavior & in-store practices • Team performance optimization Merchandising Training Programs ©FA Retail - Content & Solutions/2016
  • 7. • Portfolio analysis • Channel mapping • Cross-channel strategies • Category Management • Shopper journey • Merchandising campaigns • POS Materials • Promotional items/ gifts • Staff training & coaching … and much more! Channel Development ©FA Retail - Content & Solutions/2016
  • 8. • Marketing positioning • Portfolio/menu analysis • Target study • Displays & ambiance • Merchandising campaigns • Loyalty programs • Webpage & Social Media • Staff training & coaching • Events Channel Development ©FA Retail - Content & Solutions/2016
  • 9. • Brand experience: events & campaigns • Target interaction & entertainment • POS engagement • Pop up stores and viral activities • Team coordination Brand Activation & Production ©FA Retail - Content & Solutions/2016
  • 10. Specializing in developing marketing & retail strategies for brands worldwide. Think Retailistically - Fernanda Accorsi
  • 11. Fernanda Accorsi MARKETING & RETAIL EXPERT (+34) 673 070 762 fernanda@fernandaaccorsi.com www.fernandaaccorsi.com