1. Francisco Correa
Camino La Capellania 972
Santiago, Chile
+56966196250
manuel-francisco.correa@students.mq.edu.au
CAPABILITY STATEMENT
• Business executive with five years of experience in the Chilean FMCG market and six months of strategic business
consultancy in Australia. Skilled in leading a business unit with capability of visualizing market opportunities,
generating and successfully implementing commercial strategies.
• Proven track record of growth and profitability, experience in product launches, business development and
negotiation with suppliers and customers.
• Strategic thinking and financial skills to analyze and propose business opportunities to organizations.
EDUCATIONAL BACKGROUND
MACQUARIE GRADUATE SCHOOL OF MANAGEMENT Sydney, Australia
MBA (Strategy & Finance) January 2009 – April 2010
PONTIFICIA CATHOLIC UNIVERSITY OF CHILE Santiago, Chile
Bachelor of Business Administration 1996 –2001
• Teacher assistant course financial project valuation
PROFESSIONAL EXPERIENCE
NOVARTIS PHARMACEUTICAL AUSTRALIA Sydney, Australia
External Consultant September – December 2009
• Performed a competitive analysis of Lucentis, Novartis´s largest brand in terms of revenue.
• Led a cross functional team and analyzed, through a game theory model, different competitive scenarios identifying
and quantifying potential risks that the brand could face within the next five years.
Key Achievement
• Presented a report to senior management which summarized the findings of the strategic analysis and recommended
market defense strategies for the brand which are now part of the five year action plan.
ST GEORGE COMMUNITY HOUSING Sydney, Australia
SGCH is the largest community housing provider in NSW having annual revenues of AUD 25 million. The company has
three main business streams which are tenancy management, property management and recently property development.
External Consultant, MBA Internship June – August 2009
• Worked together with the executive team and performed an analysis of the company´s business model.
• Reviewed the company´s organizational structure and analyzed the implications of the 2009 stimulus package in the
public housing sector.
Key Achievement
• Proposed a redefinition of the company’s business model recommending organizational changes which were
implemented by the organization during the last quarter of 2009.

2. AGROSUPER Rancagua, Chile
Agrosuper is Chile's largest food company having annual revenues of USD 1.8 billion. The company leads the poultry, pork
and processed food markets in Chile and distributes its product portfolio through supermarkets such as Wal-Mart,
convenience stores and grocery stores. The company exports 30% of its production through commercial offices in the US,
UK, Japan and Mexico.
Senior Product Manager October 2005 – December 2008
• Led the start-up of the company’s premium food brand “La Crianza”, which now competes in 5 product categories
and is sold in 4 distribution channels in the local market.
• Responsible for generating and implementing the annual business plan, coordinating and leading the business
operations, achieving the business KPI`s and presenting in board meetings.
• Main activities; market analysis, product development, product launch, sales and promotion strategies and
negotiation with suppliers and customers.
Key Achievements
• Launched various business lines including frozen ready meals, pizzas, burgers, vegetables, nuggets and olive oil.
These product developments resulted in annual revenues of USD 20 million and EBIT margins of 25%.
• Led the implementation of push and pull trade marketing strategies in supermarkets and convenience stores. This
resulted in obtaining a market share leadership in frozen burgers (35%) and pizzas (15%) within a three year period.
• Developed the commercial relationship with McDonalds and KFC and negotiated exclusive supply agreements for
their chicken products. These agreements resulted in additional annual revenues of USD 500.000 for the company.
• Led the launching of extra virgin olive oil business in the US, Japan and Mexico.
Product Manager (Processed Frozen Food and Salmon) January 2004 – October 2005
• Led the business units of Frozen Processed Foods and Salmon.
• Responsible for generating and implementing the annual business plan, coordinating and leading the business
operations, achieving the business KPI`s and presenting in board meetings.
Key Achievements
• Led the implementation of trade marketing strategies in supermarkets which resulted in an increase in market share
from 38% to 50% in the frozen burger category over a two year period.
• Increased total sales by 67% and operational margin by 110% over a two year period.
INFLIGHT SALES GROUP Santiago, Chile
Based in Hong Kong, ISG is one of the world leading companies in the business of concession and distribution of duty free
products to the aeronautic industry.
Key Account Manager - LAN Airlines January - December 2003
• Responsible for managing the commercial relationship with LAN Airlines.
• Main activities; supply chain management, product selection for duty free catalogues, implementation of training
programs to the sales team and organization of trade shows to present market trends.
PROFESSIONAL DEVELOPMENT
UCLA ANDERSON SCHOOL OF MANAGEMENT Los Angeles, CA
International Management Seminar January 2005
ADOLFO IBAÑEZ UNIVERSITY Rancagua, Chile
Strategic Leadership diploma June– October 2004

3. OTHER
Hobbies: Music, tennis, trekking, fishing, gourmet food.
Travel: I have traveled to over 35 countries having the privilege to interact with diverse people and learn from their different
cultures. As a professional, these experiences have allowed me to develop the flexibility needed to successfully adapt to work
and live in international environments, being capable to interact at all levels with people from different backgrounds.