Presentation for testing value proposition for the Office Food Delivery Service. This was one of the business ideas by my group Team Alpha in Stanford University's Tech Entrepreneurship course (via Venture Lab).
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Office food delivery service- Value Proposition
1. OFFICE FOOD DELIVERY SERVICE
Testing Value Proposition
Team Alpha
Stanford Venture Lab
2. HYPOTHESIS
H1: working people will order healthy home made
lunch from a delivery service
Ho: working people will not order healthy home
made lunch from a delivery service
3. EXPERIMENTS
Tested demand viability
60 questionnaires, using stratified sampling
We analysed their preferences for:
seeing visual images of the prepared dishes before
hand
home-cooked meal
choice of food
willingness to pay a reasonable price
4. RESULTS
Ho is valid as most working people would prefer to
order healthy home cooked food from such a food
delivery service