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Business Model Canvas für Websites

Die Business Model Canvas, ein Werkzeug zur Modulation von Geschäftsmodellen*, wurde von Alexander Osterwalder und Yves Pigneur entwickelt und in ihrem Buch „Business Model Generation“ beschrieben. Sie wird weltweit und auch von Unternehmen wie 3M, Ericsson, Deloitte und anderen im Rahmen von Geschäftsmodellinnovationen verwendet. Wir sind davon überzeugt, dass Websites wie ein Geschäftsmodell zu betrachten sind. Deshalb haben wir in unseren Projekten dieses etablierte Instrument auf das Thema “Websites” übertragen und das original Canvas-Poster entsprechend angepasst. Die neun Bausteine des Canvas-Posters bilden einen logischen, wohl durchdachten und einfachen Prozess zur Erstellung eines Website-Konzeptes. Weiter Infos finden Sie unter businessmodelwebsites.com

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Business Model Canvas für Websites

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