Fairmas Hotel Report is published in cooperation with Solutions Dot WG. Every month you will get an overview of the hotel performance of the past month and an outlook for the next few months. Find more destinations and an industry review of 2015 on the Hotel Report Website: http://fairmashotelreport.com (It's completely free)

1. Hotel Performance & Trends
03|16
Report
Fairmas Hotel Report
in cooperation with Solutions Dot WG
February 2016 –
Cologne/Bonn drops in RevPar
Occ: 68%, ADR: €102, RevPar: €69
Except for the few days of the ISM Cologne, demand in Feb-
ruary in Cologne/Bonn left a lot to be desired. The Carnival
period did promise good room rates but there were many
cancellations due to the incidents on New Year‘s Eve. Occup-
ancy during the Carnival season was thus relatively weak. The
weather that had been forecast (storms) did the rest. The
ISM confectionery trade fair ended smoothly in time for the
Carnival. This means that no half week of business trade was
lost, as happened last year. The “Didacta” took place from 16
to 20 January. This event rotates between Cologne, Stuttgart
and Hanover.
Occ: -12.8%; ADR: -23.5%; RevPar: -33.3%
Last year, there were two strong trade fairs
in March – the IDS and Anuga. This year
there is only the Eisenwarenmesse (ironmongery fair),
for which demand is not as strong as for the other two
events, and room rates will not be anywhere near as
high. The Easter school holidays fall almost completely
within March. This will lead to difficulties in terms of de-
mand and room rates. Because of the fact that Easter
is early this year (with worse weather being expected),
the desire to travel will probably be more subdued.
Occ: -5.4%; ADR: +6.3%; RevPar: +12.3%
April is set to bring major increases in
performance. There are no public holidays
and no vacation. Things were very different last year.
This means there is likely to be much more corporate
and conference business in April. Demand is already
encouragingly strong. The FIBO event (7 to 10 April
2016), is especially important in April. It is growing
stronger from year to year. Demand for this trade
fair is already reassuringly strong and the room rate
structure promising.
Occ: -6.5%; ADR: -13.1%; RevPar: -18.7%
There is hardly any demand for May. The
large number of public holidays means
that the business weeks are completely cut to pieces.
Besides that, there are hardly significant events during
the month. Last year, the Interzum trade fair was very
significant for the performance in May. However, it will
be missing this year, just like the FESPA event. Only the
“Final4” and the “Drupa” events at the end of the month
provide a little reason to be optimistic. Nevertheless, it
is currently difficult to make any forecasts for these.
03 04 05
-2,7%
1,4%
-1,3%
Occ ADR RevPar
Trend© Fairmas 2016
Occ: + 6.9 %
ADR: + 28.8 %
RevPar: + 37.4 %
Occ: - 3.0 %
ADR: + 7.5 %
RevPar: + 4.2 %
Occ: - 0.3 %
ADR: + 3.7 %
RevPar: + 3.4 %
Occ: - 3.7 %
ADR: - 6.8 %
RevPar: - 10.4 %
Occ: + 1.6 %
ADR: + 4.8 %
RevPar: + 6.4 %
Occ: + 2.8 %
ADR: + 4.7 %
RevPar: + 7.5 %
Occ: + 6.9 %
ADR: + 6.7 %
RevPar: + 13.9 %
Occ: + 10.7 %
ADR: + 11.3 %
RevPar: + 23.3 %
Occ: + 4.3 %
ADR: + 10.2 %
RevPar: + 15.0 %
Occ: + 8.5 %
ADR: + 30.3 %
RevPar: + 41.3 %
Occ: - 1.9 %
ADR: + 4.4 %
RevPar: + 2.5 %
Occ: - 2.7 %
ADR: + 1.4 %
RevPar: - 1.3 %
Mar 15 Apr 15 May 15 Jun 15 Jul 15 Aug 15 Sep 15 Oct 15 Nov 15 Dec 15 Jan 16 Feb 16