Fabio F.S Fernandes

São Paulo Area, Brazil Brazil

Marketing Manager at Citi

Finance / Banking / Insurance

• 7 years experience in Marketing and Projects • BBA – BBA - Bachelor of Business Administration • Daily International Exposure: USA, Argentina • Key Skills: Marketing Planning, Analytics & Insights, Project Management, Branding, Budget and Events • Formerly at Nestlé S.A, Claro S.A • CPA-20 Certified MARKETING PLANNING I am currently responsible for defining and implementing the Marketing Plan for Citi and Diners brand in Brazil (Consumer and Corporate). This plan must be aligned with sales and business strategies, desired brand positioning and budget. This responsibility involves analytical skills but also deep knowledge of techniques and concepts of marketing. In this process I indire...