John McGovern is a researcher at Mobile Pervasive Services who focuses on allowing services to be available anywhere through location, context, and sensor detection. Zolk C is an innovation partner that uses leading mobile technologies to create experiences using outdoor GPS, indoor WiFi and Bluetooth localization, and context management. Some of Zolk C's past projects include work with museums, heritage sites, and providing tailored experiences using user location, behavior, and inputs.

1. John McGovern
Researcher Mobile Pervasive Services
Email: jmcgovern@tssg.org
Phone: 051 302987
Linkedin: Future of Mobile Services Workshop 2010

3. Mobile Pervasive
Services
Allow service's to be seamlessly available
anywhere, at anytime, and in any format.
•Location
•Context
•Multiple sensor detection and interaction
•Self learning capacity

4. Zolk C
• Spun out from T.S.S.G. in 2008.
• Zolk C use leading edge mobile
technologies to create amazing
experiences.
• Zolk C solutions in Scotland, Ireland,
England and Canada.
• Ongoing Innovation partnership.

6. What we’ve done
• Outdoor location
– GPS
• Indoor Location
– WiFi, Bluetooth, RFID
– Redundant positioning algorithm
• Context Management
• User profiling and predictive analytics

8. 2008 Museums and Heritage Awards – Best use of Technology

9. Current technology RFID
ZolkC
roadmap
ZolkC
Android
platform
Location
engine
NFC
Android device Barcode
Bespoke Rich
interface media WiFi
Bluetooth
iPhone
GPS
Android
Smartphone Blackberry
Palm
Windows Mobile
Virtual
Symbian
reality
Ap Augmented
p
s to reality
re
Download Video
Audio

10. Outdoor Indoor
Video
Audio
Flash
GPS WiFi Animation
Bluetooth Rich media Augmented reality
RFID experience
NFC
User input,
Location
engine behaviour & Smart
Tour Logic
location engine
Tailored
Logs experience
Real time
communications
Site
admin
Real time
upgrades
File sharing
POS

13. 2011 2012 2013 2014
Pervasive Services
Platform
Augmented Reality
Context QoS
Social
Contextualisation
Context data semantics
Social Mobile Ad-hoc Networks (MANET’s)

14. Final Two Thoughts
• A single heterogeneous development
application platform is impossible.
• Context will become a tradable commodity
traded between context providers and
service providers.

15. Thank You.