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Today’s Webinar is brought to you by Everest Group

Today’s Webinar                               Upcoming Webinar
Cut Your SG&A costs by 30% of more by         ADM Price Benchmarking: Making It Work
Building the Right Service Delivery Model     in Your Complex Environment

Synopsis:                                     Thursday, July 15, 2010
Everest experts, Michael Fraley and Holly     10:00 AM CDT/11:00 AM EDT
Bush, will discuss how the world’s best       Speakers:
performing companies are optimizing their       Ross Tisnovsky, Vice President –
service delivery models by leveraging a mix     Research, Everest Group
of shared services, offshoring, and             Sarthak Brahma, Practice Director, Pricing
outsourcing approaches.                         Assurance, Everest Group
                                                Rahul Gehani, Senior Analyst, Price
                                                Assurance, Everest Group



About Everest Group
Everest Group is a leading consulting and research firm that comprehensively serves
the Global Services landscape encompassing shared services, offshoring,
outsourcing. An industry leader since creating the sourcing consultancy practice in
1991, Everest has earned a worldwide reputation for on-going innovation by helping
clients capture optimum value through sourcing strategies and implementation.
Committed to thought leadership, Everest is noted for its fact-based analyses and
insights that are crucial to making the right decisions in today’s environment.
                                                                                             1
For more information, contact Mark Williamson2010,mark.williamson@everestgrp.com.
                               Proprietary & Confidential. ©
                                                             at Everest Global, Inc.
Q&A


To ask a question during the Q&A session

   Click the question mark (Q&A) button located on the floating tool bar in the bottom right
   of your screen. This will open the Q&A Panel

   Be sure to keep the default set to “send to a Panelist”

   Then, type your question in the rectangular field at the bottom of the Q&A box and click
   the send button to submit




                                                                                         2
                             Proprietary & Confidential. © 2010, Everest Global, Inc.
Introductions




   Michael Fraley                                       Holly Bush
   Partner                                              Associate Partner
   Everest Group                                        Everest Group
   michael.fraley@everestgrp.com                        holly.bush@everestgrp.com




                                                                                    3
                       Proprietary & Confidential. © 2010, Everest Global, Inc.
Cut Your SG&A Costs by 30% or
more by Building the Right Service
Delivery Model


Webinar: July 8, 2010
Four Discussion Topics




   1. Understanding
   Sourcing in Today’s
       Environment



                  2. What is a Hybrid
                     Sourcing Model?



                                                3. Determining the
                                                   Optimal Delivery
                                                       Solution



                                                                          4. Building the Business
                                                                               Case for Change


                                                                                                     5
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
The scope of shared services is becoming broader,
deeper and more sophisticated – leading to the
rethinking of service delivery models required

Historical context                                             Current State
  Transactional services were primary                               Operations are broadening to cover
  candidates for sourcing of services                               more than just the transactional
  Customer facing and expertise services                            functions (e.g., R&D in
  typically stayed within the functions                             Pharmaceuticals)
  Shared services and outsourcing were                              More complex, expertise services are
  either/or decisions                                               being added (e.g., Treasury, Analytics,
  External providers were left on their                             Exception Handling)
  own to deliver services, and were not                             Shared services and outsourcing are
  proactively managed                                               converging into an “AND” proposition
                                                                    As outsourcing becomes an integral
                                                                    part of the Shared Services solution,
                                                                    providers are becoming an integral part
                                                                    of the Shared Services organization




  Best performing shared services organizations are re-evaluating their portfolio of
   services to determine the optimal service delivery model and how to balance
             sourcing models to ensure effectiveness and efficiencies.

                                                                                                              6
                               Proprietary & Confidential. © 2010, Everest Global, Inc.
“Best Practice” characteristics are prevalent in
successful shared services implementations

Best Practice characteristics

  Service Delivery Model Development – Moving from standalone local or regional
  operations to a “hybrid’ mix of organizations to best support the customer

  Sourcing Strategy – Use of the best solutions for the company whether it is
  outsourced or in-sourced

  Globalization – Use of global footprint to improve and expand support, including
  implementation of the COE strategy

  Entrepreneurship & Organization Development – Well-defined organization and
  governance structure operating as an independent entity

  Extension of Portfolio – Moving up the “value-chain” by supporting company specific
  and non-transactional processes

  Skills & Talent – HR policies / processes positively impact staffing, development and
  retention focusing on the development of a customer service mindset


                                                                                          7
                            Proprietary & Confidential. © 2010, Everest Global, Inc.
Across all SG&A functions, HR, Finance, Supply Chain
      & Procurement, and IT continue to be the leading
      candidates for shared services/sourcing

                 Human                       Finance &                              Supply Chain &
                Resources                   Accounting                               Procurement



 Full Service      HR                              F&A                                        SCM
     BPO         Strategy                        Strategy                                   Strategy


            Information Mgmt         Budget/Forecast                                Plan – Forecast
                                   General Accounting                                Buy – Source
           Performance Mgmt       Treasury & Risk Mgmt                               Make – MRP
         Regulatory & Compliance Mgmt Reporting & Analysis




                                                                                                        Transactional
                                                                                   Move – Fulfillment
         Recruitment & Selection    Fixed Asset/Cap Budget      Trans & Logistics Admin




                                                                                                            BPO
         Training & Development      Accounts Receivable         Storeroom Administration
              Compensation               Internal Audit    Acnts Warehouse Administration
                               Payroll                    Payable Proc Admin & Rec to Pay
                 Benefits                      Tax
                                          Call Centers
            Applications Maintenance Voice & Data Networks Help Desk Desktop
ITO




                       Data Centers    ERP      Applications Development
                                           IT Strategy


                                                                                                        8
                                 Proprietary & Confidential. © 2010, Everest Global, Inc.
Leading companies are continually moving their
Shared Service offerings up the value-chain
                                  Strategy
Profitability Analysis            Key processes
Mergers & Acquisition             Transactional processes                                 The New Finance
Budgeting Creation                                                                        Professional
Strategic Planning                                                       F&A
Treasury                                                               strategy

Internal Financial Reporting
External Financial Reporting
Forecasting                                              Capital budgeting
Tax Planning                                               Internal audit
Financial Analysis                                                                                   Growing
                                                   Treasury & risk management                        Offshorability
Risk Management
Budget Management                                     Budgeting/forecasting
                                                 Regulatory reporting & compliance
Tax Compliance – Payroll,                        Management reporting & analysis
VAT
                                                              Tax                       Current
Accounts Receivables                                                                    Offshorability
                                                              Tax
General Accounting
Credit & Collections                                      Fixed assets
Accounts Payable                                       General accounting
Travel & Expense                               Payroll Accounts receivable
                                                                       Accounts payable
Billing & Invoicing                            Payroll            Accounts payable & T&E
Payroll
                                                                                                                      9
                               Proprietary & Confidential. © 2010, Everest Global, Inc.
When considering globalization, it is important to note
that various regions are in different states of readiness

North America                                                Europe
  Historical start for shared services                           Shared services started in Europe after the
  Cross border center processing and captives                    U.S.
  Shared services moving to hybrid models                        Pan-European models currently the trend
                                                                 Eastern Europe for delivery is frequently used
                                                                 Shared services moving to hybrid models




South America                                                Asia-Pacific
  Slower adoption of shared services with a                      Country specific shared services more common
  recent increase                                                Supports long term growth and cost needs
  Supports multiple objectives – growth, cost,                   Language is still a barrier
  time zone, and language                                        Culture, distance, legal, infrastructure
  Infrastructure limitations still exist                         constraints still present challenges
                                                                                                             10
                                Proprietary & Confidential. © 2010, Everest Global, Inc.
Four Discussion Topics




   1. Understanding
   Sourcing in Today’s
       Environment



                  2. What is a Hybrid
                     Sourcing Model?



                                                3. Determining the
                                                   Optimal Delivery
                                                       Solution



                                                                          4. Building the Business
                                                                               Case for Change


                                                                                                     11
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
A strong service delivery model should look at all
delivery options

The delivery solution should focus on cost, capacity and capability


Strategic drivers                            Internal                      Staff              Managed
                                             Delivery                   Augmentation          Services



                        Onshore /
                         Onsite
                                      Shared
     Cost
                                      Services /
                          Nearshore   Local



                                                                       Effort-based
   Capacity                           Captive Center                                        Outsourcing
                                                                       Contracting
                          Offshore




   Capability                         Captive Center



                                                                                                          12
                                 Proprietary & Confidential. © 2010, Everest Global, Inc.
Various delivery models have strengths and
weaknesses – this has led to the use of hybrid delivery
structures
         Shared         Hybrid – Shared
        Services /        Services &                                          Build, Operate
         Captive          Outsourced              Joint Venture                 Transfer           Outsourced



       Perceived          Combines                  Shared                       Rapid             Speed to value
       lowest cost        strategies for            investment and               expansion         Transfer of
       Most control       best of both              reward                       capabilities      operating and
Pros




       IP Protection      worlds                    More control                 Option to         financial risk
                          Portfolio risk            Leverage                     transition in-    Maximum
                          management                providers skills             house             variable cost
       Management         Management                Potentially                  BOT Price         New
       focus required     complexities              lower savings                Premium           management
       Capital            Additional                through labor                Transition Risk   model
       investment         governance                arbitrage                                      Perceived loss
Cons




       Time to market     overhead                  Potential for                                  of control
       longer                                       conflicting                                    Requires
                                                    goals                                          management
                                                    Not all                                        retain
                                                    providers will                                 accountability
                                                    agree to JVs



                                                                                                                13
                              Proprietary & Confidential. © 2010, Everest Global, Inc.
Four Discussion Topics




   1. Understanding
   Sourcing in Today’s
       Environment



                  2. What is a Hybrid
                     Sourcing Model?



                                                3. Determining the
                                                   Optimal Delivery
                                                       Solution



                                                                          4. Building the Business
                                                                               Case for Change


                                                                                                     14
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
Best performing organizations are moving towards
hybrid service delivery models

Rationale

  Provides a model that can be proactively managed as a portfolio and that
  supports the flexibility and adaptability required by unstable economic
  conditions

  Enables SSOs to seek out best fit solutions based on the nature of services
  delivered
       Outsourcing versus insourcing
       Offshoring versus onshoring captive versus on-site
       Regional centers versus functional centers versus centers of expertise

  Presents SSOs with vehicles to leverage to improve efficiencies, increase
  effectiveness and value delivered, become more strategic and positively impact
  the corporate bottom-line




                                                                                     15
                          Proprietary & Confidential. © 2010, Everest Global, Inc.
When determining the desired model, organizations
invariably wrestle with four design dimensions – and
the dimensions are interdependent

                            Aggregate scale and scale for individual functions/skills are
          Scale             both important
                            The greater the scale, the more options available to a company


                            In an effort to attain greater scale (and more options), the
                            degree of centralized decision-making and management must
                            be considered
      Centralization
                            Most companies aspire to greater centralization for global
                            sourcing efforts, but tend to only achieve for captives and to a
                            lesser extent for third-parties

                            Whether or not a company perceives itself as “global”
                            (customer base, operations, etc.) can have a significant impact
                            on both its aspirations (scope, complexity) and sourcing models
      Globalization
                            Companies whom have customer-facing operations in
                            offshoring geographies tend to approach global sourcing in
                            those geographies with more confidence (perceptions of risk
                            lessened, more likely to consider a captive, etc.)
                            The choice of sourcing model is both practical (what is
                            easiest/cheapest) and philosophical (what is preferred)
    Outsource/captive
                            Captives are a more complex strategy because they tend to
                            have less variable cost and risk profiles
                                                                                        16
                        Proprietary & Confidential. © 2010, Everest Global, Inc.
In addition, the organization must evaluate the impact
of the service delivery model based on several criteria


                                    •     Does the service delivery model provide clarity of services
                                          provided (what services, by whom, how delivered, and
   Service Effectiveness,
                                          from where)
        Quality & Value
                                    •     Will service delivered meet customer requirements and
                                          expectations?

                                    •     Does the model drive productivity and cost management?
                                    •     Does the model enable leverage of skillsets, technology,
      Cost Efficiency                     and/or scale?
                                    •     Does the model support on-going continuous
                                          improvements?

                                    •     How complex are the technology integration
                                          requirements?
        Technology                  •     Are technological requirements for the model cost-
                                          prohibitive?
                                    •     Can infrastructure be optimized?

                                    •     Is the model flexible and adaptable to changes in
                                          customer requirements, demand, and Corporate
         Flexibility                      strategies?
                                    •     Does the model allow for mergers, acquisitions and/or
                                          divestitures?

                                                                                                    17
                            Proprietary & Confidential. © 2010, Everest Global, Inc.
Four Discussion Topics




   1. Understanding
   Sourcing in Today’s
       Environment



                  2. What is a Hybrid
                     Sourcing Model?



                                                3. Determining the
                                                   Optimal Delivery
                                                       Solution



                                                                          4. Building the Business
                                                                               Case for Change


                                                                                                     18
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
The business case for moving to a new service
delivery model should assess a range of inputs

•   Future state design tenets should be clearly defined and used for model
    evaluation

•   A current state understanding should be developed so that expected benefits,
    costs, and risks of future models can be evaluated

•   Multiple design “blueprints” of the model should be compared/contrasted to
    determine optimal fit and cost / savings scenarios

•   Trade-offs between in-sourcing (on-site, nearshore captive, offshore captive)
    and outsourcing must be carefully evaluated and approaches to address
    defined

•   Technology requirements must be taken into consideration from a cost
    perspective

•   The models should be viewed from a corporate strategy and customer
    perspective, as well as an effectiveness and efficiency perspective

                                                                                      19
                           Proprietary & Confidential. © 2010, Everest Global, Inc.
Shared services organizations typically see a 30% to
40% reduction in costs when they use a deliberate and
managed approach for implementing a hybrid model
Benefits from hybrid model
Percentage of cost



                                                             5
                                             5

                                15                                                      5
                                                                                              5


          100                                                            95
                      70
                                                                                                      60




      Before SSO/   Business   Shadow      Fragment- Systems           Cost      Process SDM         Cost with
      Outsourcing   case       organi--    ed work   and tools         without   improve- improve-   managed
                               zations     environ-                    managed ments      ments      Hybrid
                                           ment                        Hybrid                        implemen-
                                                                       implemen-                     tation
                                                                       tation


                                                                                                                 20
                                   Proprietary & Confidential. © 2010, Everest Global, Inc.
The business case should not be built on cost
reduction alone, but also on additional value and
bottom-line (revenue generating) benefits

                                       • Effective leveraging of insourcing versus outsourcing
                                         models where most beneficial in terms of
                                         effectiveness and efficiency while meeting global,
                                         regional and local needs
         Value                         • Ability to move up the value chain and provide
                                         problem-solving capabilities, specialized knowledge,
                                         and consulting-related service offerings
                                       • Better leveraging of resources
                                       • Heightened service quality




                                      • Proactive analysis and insights
                                      • Increased sales (e.g., through balanced management
                                        of internal sourcing, agencies, and technology to turn
  Bottom-Line Benefits
                                        around quality new hires faster)
                                      • Avoidance of building duplicate infrastructures for
                                        expertise services by establishing COEs




                                                                                           21
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
Ongoing collaboration with stakeholders will build the
consensus/advocacy required to successfully
implement a new operating model
 Leverage stakeholders to understand customer requirements

 Include stakeholders in model evaluation, especially when you are working the
 pros, cons and trade-offs

 Set expectations early on and be very clear as to what the model is and is not
 (what work will be delivered, how, and from where), and what levels of
 performance can be expected (e.g., leverage SLAs)

 Clearly align the SSO model to corporate goals and strategy so as to present
 the “AND” side of the equation

 Establish a clear, understandable and executable governance structure

 Communicate with stakeholders OFTEN – both during and post-
 implementation



                                                                                    22
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
Summary of key messages


  A hybrid service delivery model can improve SG&A costs by more than 30%
  while enabling back-office processes and strengthening their ability to provide
  better management reporting

  Most Multinationals have already moved to hybrid and regional centers
  (Americas, EMEA, AsiaPac)

  Outsourcing has become an integral part of the shared service solution, with
  the providers being an integral part of the shared service organization

  Organizations that do not use the optimal service delivery model likely will
  continue to experience rising costs and sub-optimal processes

  Gaining consensus with key stakeholders is critical to the success of
  implementing and managing a successful service delivery model




                                                                                    23
                         Proprietary & Confidential. © 2010, Everest Global, Inc.
Q&A

   Attendees will receive an email with a link to download today’s webinar presentation. To access a
   recorded audio version of this webinar, please contact Mark Williamson,
   mark.williamson@everestgrp.com

   For advice or research on shared services delivery models and/or outsourcing, please contact :
        Michael Fraley, michael.fraley@everestgrp.com
        Holly Bush, holly.bush@everestgrp.com

   For background information on Everest, please visit:
        www.everestgrp.com
        www.everstresearchinstitute.com

   Thank you for attending today


To ask a question during the Q&A session

   Click the question mark (Q&A) button located on the floating tool bar in the bottom right
   of your screen. This will open the Q&A Panel

   Be sure to keep the default set to “send to a Panelist”

   Then, type your question in the rectangular field at the bottom of the Q&A box and click
   the send button to submit
                                                                                                    24
                               Proprietary & Confidential. © 2010, Everest Global, Inc.

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Cut Your SG&A costs by 30% of more by Building the Right Service Delivery Model

  • 1. Today’s Webinar is brought to you by Everest Group Today’s Webinar Upcoming Webinar Cut Your SG&A costs by 30% of more by ADM Price Benchmarking: Making It Work Building the Right Service Delivery Model in Your Complex Environment Synopsis: Thursday, July 15, 2010 Everest experts, Michael Fraley and Holly 10:00 AM CDT/11:00 AM EDT Bush, will discuss how the world’s best Speakers: performing companies are optimizing their Ross Tisnovsky, Vice President – service delivery models by leveraging a mix Research, Everest Group of shared services, offshoring, and Sarthak Brahma, Practice Director, Pricing outsourcing approaches. Assurance, Everest Group Rahul Gehani, Senior Analyst, Price Assurance, Everest Group About Everest Group Everest Group is a leading consulting and research firm that comprehensively serves the Global Services landscape encompassing shared services, offshoring, outsourcing. An industry leader since creating the sourcing consultancy practice in 1991, Everest has earned a worldwide reputation for on-going innovation by helping clients capture optimum value through sourcing strategies and implementation. Committed to thought leadership, Everest is noted for its fact-based analyses and insights that are crucial to making the right decisions in today’s environment. 1 For more information, contact Mark Williamson2010,mark.williamson@everestgrp.com. Proprietary & Confidential. © at Everest Global, Inc.
  • 2. Q&A To ask a question during the Q&A session Click the question mark (Q&A) button located on the floating tool bar in the bottom right of your screen. This will open the Q&A Panel Be sure to keep the default set to “send to a Panelist” Then, type your question in the rectangular field at the bottom of the Q&A box and click the send button to submit 2 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 3. Introductions Michael Fraley Holly Bush Partner Associate Partner Everest Group Everest Group michael.fraley@everestgrp.com holly.bush@everestgrp.com 3 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 4. Cut Your SG&A Costs by 30% or more by Building the Right Service Delivery Model Webinar: July 8, 2010
  • 5. Four Discussion Topics 1. Understanding Sourcing in Today’s Environment 2. What is a Hybrid Sourcing Model? 3. Determining the Optimal Delivery Solution 4. Building the Business Case for Change 5 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 6. The scope of shared services is becoming broader, deeper and more sophisticated – leading to the rethinking of service delivery models required Historical context Current State Transactional services were primary Operations are broadening to cover candidates for sourcing of services more than just the transactional Customer facing and expertise services functions (e.g., R&D in typically stayed within the functions Pharmaceuticals) Shared services and outsourcing were More complex, expertise services are either/or decisions being added (e.g., Treasury, Analytics, External providers were left on their Exception Handling) own to deliver services, and were not Shared services and outsourcing are proactively managed converging into an “AND” proposition As outsourcing becomes an integral part of the Shared Services solution, providers are becoming an integral part of the Shared Services organization Best performing shared services organizations are re-evaluating their portfolio of services to determine the optimal service delivery model and how to balance sourcing models to ensure effectiveness and efficiencies. 6 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 7. “Best Practice” characteristics are prevalent in successful shared services implementations Best Practice characteristics Service Delivery Model Development – Moving from standalone local or regional operations to a “hybrid’ mix of organizations to best support the customer Sourcing Strategy – Use of the best solutions for the company whether it is outsourced or in-sourced Globalization – Use of global footprint to improve and expand support, including implementation of the COE strategy Entrepreneurship & Organization Development – Well-defined organization and governance structure operating as an independent entity Extension of Portfolio – Moving up the “value-chain” by supporting company specific and non-transactional processes Skills & Talent – HR policies / processes positively impact staffing, development and retention focusing on the development of a customer service mindset 7 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 8. Across all SG&A functions, HR, Finance, Supply Chain & Procurement, and IT continue to be the leading candidates for shared services/sourcing Human Finance & Supply Chain & Resources Accounting Procurement Full Service HR F&A SCM BPO Strategy Strategy Strategy Information Mgmt Budget/Forecast Plan – Forecast General Accounting Buy – Source Performance Mgmt Treasury & Risk Mgmt Make – MRP Regulatory & Compliance Mgmt Reporting & Analysis Transactional Move – Fulfillment Recruitment & Selection Fixed Asset/Cap Budget Trans & Logistics Admin BPO Training & Development Accounts Receivable Storeroom Administration Compensation Internal Audit Acnts Warehouse Administration Payroll Payable Proc Admin & Rec to Pay Benefits Tax Call Centers Applications Maintenance Voice & Data Networks Help Desk Desktop ITO Data Centers ERP Applications Development IT Strategy 8 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 9. Leading companies are continually moving their Shared Service offerings up the value-chain Strategy Profitability Analysis Key processes Mergers & Acquisition Transactional processes The New Finance Budgeting Creation Professional Strategic Planning F&A Treasury strategy Internal Financial Reporting External Financial Reporting Forecasting Capital budgeting Tax Planning Internal audit Financial Analysis Growing Treasury & risk management Offshorability Risk Management Budget Management Budgeting/forecasting Regulatory reporting & compliance Tax Compliance – Payroll, Management reporting & analysis VAT Tax Current Accounts Receivables Offshorability Tax General Accounting Credit & Collections Fixed assets Accounts Payable General accounting Travel & Expense Payroll Accounts receivable Accounts payable Billing & Invoicing Payroll Accounts payable & T&E Payroll 9 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 10. When considering globalization, it is important to note that various regions are in different states of readiness North America Europe Historical start for shared services Shared services started in Europe after the Cross border center processing and captives U.S. Shared services moving to hybrid models Pan-European models currently the trend Eastern Europe for delivery is frequently used Shared services moving to hybrid models South America Asia-Pacific Slower adoption of shared services with a Country specific shared services more common recent increase Supports long term growth and cost needs Supports multiple objectives – growth, cost, Language is still a barrier time zone, and language Culture, distance, legal, infrastructure Infrastructure limitations still exist constraints still present challenges 10 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 11. Four Discussion Topics 1. Understanding Sourcing in Today’s Environment 2. What is a Hybrid Sourcing Model? 3. Determining the Optimal Delivery Solution 4. Building the Business Case for Change 11 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 12. A strong service delivery model should look at all delivery options The delivery solution should focus on cost, capacity and capability Strategic drivers Internal Staff Managed Delivery Augmentation Services Onshore / Onsite Shared Cost Services / Nearshore Local Effort-based Capacity Captive Center Outsourcing Contracting Offshore Capability Captive Center 12 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 13. Various delivery models have strengths and weaknesses – this has led to the use of hybrid delivery structures Shared Hybrid – Shared Services / Services & Build, Operate Captive Outsourced Joint Venture Transfer Outsourced Perceived Combines Shared Rapid Speed to value lowest cost strategies for investment and expansion Transfer of Most control best of both reward capabilities operating and Pros IP Protection worlds More control Option to financial risk Portfolio risk Leverage transition in- Maximum management providers skills house variable cost Management Management Potentially BOT Price New focus required complexities lower savings Premium management Capital Additional through labor Transition Risk model investment governance arbitrage Perceived loss Cons Time to market overhead Potential for of control longer conflicting Requires goals management Not all retain providers will accountability agree to JVs 13 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 14. Four Discussion Topics 1. Understanding Sourcing in Today’s Environment 2. What is a Hybrid Sourcing Model? 3. Determining the Optimal Delivery Solution 4. Building the Business Case for Change 14 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 15. Best performing organizations are moving towards hybrid service delivery models Rationale Provides a model that can be proactively managed as a portfolio and that supports the flexibility and adaptability required by unstable economic conditions Enables SSOs to seek out best fit solutions based on the nature of services delivered Outsourcing versus insourcing Offshoring versus onshoring captive versus on-site Regional centers versus functional centers versus centers of expertise Presents SSOs with vehicles to leverage to improve efficiencies, increase effectiveness and value delivered, become more strategic and positively impact the corporate bottom-line 15 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 16. When determining the desired model, organizations invariably wrestle with four design dimensions – and the dimensions are interdependent Aggregate scale and scale for individual functions/skills are Scale both important The greater the scale, the more options available to a company In an effort to attain greater scale (and more options), the degree of centralized decision-making and management must be considered Centralization Most companies aspire to greater centralization for global sourcing efforts, but tend to only achieve for captives and to a lesser extent for third-parties Whether or not a company perceives itself as “global” (customer base, operations, etc.) can have a significant impact on both its aspirations (scope, complexity) and sourcing models Globalization Companies whom have customer-facing operations in offshoring geographies tend to approach global sourcing in those geographies with more confidence (perceptions of risk lessened, more likely to consider a captive, etc.) The choice of sourcing model is both practical (what is easiest/cheapest) and philosophical (what is preferred) Outsource/captive Captives are a more complex strategy because they tend to have less variable cost and risk profiles 16 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 17. In addition, the organization must evaluate the impact of the service delivery model based on several criteria • Does the service delivery model provide clarity of services provided (what services, by whom, how delivered, and Service Effectiveness, from where) Quality & Value • Will service delivered meet customer requirements and expectations? • Does the model drive productivity and cost management? • Does the model enable leverage of skillsets, technology, Cost Efficiency and/or scale? • Does the model support on-going continuous improvements? • How complex are the technology integration requirements? Technology • Are technological requirements for the model cost- prohibitive? • Can infrastructure be optimized? • Is the model flexible and adaptable to changes in customer requirements, demand, and Corporate Flexibility strategies? • Does the model allow for mergers, acquisitions and/or divestitures? 17 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 18. Four Discussion Topics 1. Understanding Sourcing in Today’s Environment 2. What is a Hybrid Sourcing Model? 3. Determining the Optimal Delivery Solution 4. Building the Business Case for Change 18 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 19. The business case for moving to a new service delivery model should assess a range of inputs • Future state design tenets should be clearly defined and used for model evaluation • A current state understanding should be developed so that expected benefits, costs, and risks of future models can be evaluated • Multiple design “blueprints” of the model should be compared/contrasted to determine optimal fit and cost / savings scenarios • Trade-offs between in-sourcing (on-site, nearshore captive, offshore captive) and outsourcing must be carefully evaluated and approaches to address defined • Technology requirements must be taken into consideration from a cost perspective • The models should be viewed from a corporate strategy and customer perspective, as well as an effectiveness and efficiency perspective 19 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 20. Shared services organizations typically see a 30% to 40% reduction in costs when they use a deliberate and managed approach for implementing a hybrid model Benefits from hybrid model Percentage of cost 5 5 15 5 5 100 95 70 60 Before SSO/ Business Shadow Fragment- Systems Cost Process SDM Cost with Outsourcing case organi-- ed work and tools without improve- improve- managed zations environ- managed ments ments Hybrid ment Hybrid implemen- implemen- tation tation 20 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 21. The business case should not be built on cost reduction alone, but also on additional value and bottom-line (revenue generating) benefits • Effective leveraging of insourcing versus outsourcing models where most beneficial in terms of effectiveness and efficiency while meeting global, regional and local needs Value • Ability to move up the value chain and provide problem-solving capabilities, specialized knowledge, and consulting-related service offerings • Better leveraging of resources • Heightened service quality • Proactive analysis and insights • Increased sales (e.g., through balanced management of internal sourcing, agencies, and technology to turn Bottom-Line Benefits around quality new hires faster) • Avoidance of building duplicate infrastructures for expertise services by establishing COEs 21 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 22. Ongoing collaboration with stakeholders will build the consensus/advocacy required to successfully implement a new operating model Leverage stakeholders to understand customer requirements Include stakeholders in model evaluation, especially when you are working the pros, cons and trade-offs Set expectations early on and be very clear as to what the model is and is not (what work will be delivered, how, and from where), and what levels of performance can be expected (e.g., leverage SLAs) Clearly align the SSO model to corporate goals and strategy so as to present the “AND” side of the equation Establish a clear, understandable and executable governance structure Communicate with stakeholders OFTEN – both during and post- implementation 22 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 23. Summary of key messages A hybrid service delivery model can improve SG&A costs by more than 30% while enabling back-office processes and strengthening their ability to provide better management reporting Most Multinationals have already moved to hybrid and regional centers (Americas, EMEA, AsiaPac) Outsourcing has become an integral part of the shared service solution, with the providers being an integral part of the shared service organization Organizations that do not use the optimal service delivery model likely will continue to experience rising costs and sub-optimal processes Gaining consensus with key stakeholders is critical to the success of implementing and managing a successful service delivery model 23 Proprietary & Confidential. © 2010, Everest Global, Inc.
  • 24. Q&A Attendees will receive an email with a link to download today’s webinar presentation. To access a recorded audio version of this webinar, please contact Mark Williamson, mark.williamson@everestgrp.com For advice or research on shared services delivery models and/or outsourcing, please contact : Michael Fraley, michael.fraley@everestgrp.com Holly Bush, holly.bush@everestgrp.com For background information on Everest, please visit: www.everestgrp.com www.everstresearchinstitute.com Thank you for attending today To ask a question during the Q&A session Click the question mark (Q&A) button located on the floating tool bar in the bottom right of your screen. This will open the Q&A Panel Be sure to keep the default set to “send to a Panelist” Then, type your question in the rectangular field at the bottom of the Q&A box and click the send button to submit 24 Proprietary & Confidential. © 2010, Everest Global, Inc.