Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Portfolio2013_Digital_Booklet (dragged)
1. Corporate Identity System
Yi-Chiang is one of the primary stainless
steel kitchenware wholesalers in Taiwan
and has been in operation since 1993.
The target market is geared towards
young adults and housewives, providing
quality goods at a reasonable price.
While popular, the company
has been selling its products without a
unified identity for the past decade. In
order to develop an identifiable brand
image, I began to create a visual identity
for their company and products. I was
not only in charge of designing a logo
for Yi-Chiang, but also developed a
complete catalogue for their products,
where I needed to implement my skills in
photography, web design, and marketing.
www.yichiang.com