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Long term maintenance of a classic brand name
" Have a break...  have a Kit Kat"   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What the Brand Is... ,[object Object],[object Object]
Brand name: ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],Product Strategy
Promotion Strategy ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
Products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Product life-cycle ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],The success of the launch
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you!

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