"Inspiring Personal Story" keynote to close the 2nd International Forum for Women in eLearning conference in Galveston, March 2006

1. Composing a Life, Learning to Be
Estee Solomon Gray
2nd International Forum for Women in eLearning
March 29, 2006

2. Composing A Life

3. A Wide Track ..

4. A Wide Track ..

5. Learning is social
Not this.. .. but this!
Source: Institute for Research on Learning

6. Work is social
graphics: John Seely Brown

7. NextGen technologies are already here
Source :private:

8. A new language of work is emerging …
May 2005
Authorized & Emergent :
parallel/orthogonal dimensions of work/organization
E
Structure WITHIN the work
 Building
 Solving
 Inventing
 Producing …
(husbandry)
(social fabric )
(“ecologies”)
“Doing the Work”
A
Structure AROUND the work
 Funding
 Contracting
 Hiring
 Scheduling
 Delivering … etc
(transactions)
(exchanges )
(“organizations”)
“Managing the Work”
v2000

9. … as “open source” comes into its own.
Work Practices that Enable
Core-Periphery Problem
Solving
Continuous
integration
and use
Collective Practices
Individual Practices
Work
broadcastin
g
1
Task Self
Selection
2
Building and
using
community
memory
3
4
Evidence
provisionin
g
5
Distributed
decision
making
6
Karim R. Lakhani, 2005
MIT Sloan School of Management

10. Ten Years and Counting
Learning is work, work is about learning, and both are social. That’s no less true today.
The difference is that, for the first time, “we have the technology that starts
to honor the power and role of the emergent parts of an organization”
Fast Company, Celebrating 10 Years, January 2005,

11. Big News
“TV/Industrial
complex”
“Fashion/Permission
complex”
WORD-OF-MOUTH

12. Men and Women are Different !
Marti Barletta www.TrendSight.com

13. (“Survival of the fittest”) (“It takes a village”)
Courtesy of Marti Barletta and The TrendSight Group

14. Men and Women are Different
“OK, so we’re 95% the same ..
But 5% can spell quite a difference.”

15. Courtesy of Marti Barletta and The TrendSight Group

16. Courtesy of Marti Barletta and The TrendSight Group

17. “prioritize”
“maximize”
Courtesy of Marti Barletta and The TrendSight Group

18. Courtesy of Marti Barletta and The TrendSight Group

19. Courtesy of Marti Barletta and The TrendSight Group

20. Courtesy of Marti Barletta and The TrendSight Group

21. Courtesy of Marti Barletta and The TrendSight Group

22. Courtesy of Marti Barletta and The TrendSight Group

23. Title of this Section Goes Here
OK so we’re 95% the same
• Body copy goes here
– Level 2
• Level 3
– Level 4
• Level 5
Courtesy of Marti Barletta and The TrendSight Group

24. Bottom Line I: HUGE Economic Impact
$$$
Women control the majority of HH expenditures
 Chief Purchasing Officer
 Chief Wellness Officer
 High ticket purchases including cars, financial services
When you exceed the product/service requirements of women, you
generally exceed the expectations of men !
 Like OXO kitchen appliances
Women are the behavioral power behind today’s competitive,
word-of-mouth driven markets and marketing.

25. Bottom Line II: GROWING cultural power
Different Strategies,
Different Cultures
Source: excerpted from p 41, Marketing to Women (Dearborn Trade Publishing),
with permission from Marti Barletta & The TrendSight Group

26. Composing Your Life
“Technical”
• the power to perform professionally
• social nature of learning, performance
Personal
• the power to shape our kids, our
communities & our careers
• social necessity of vibrant 3rd places
Cultural
• economic power : we control the $
• market power: we fuel the critical
market mechanisms
• social power: we’re almost ready to
express women’s culture alongside
men’s culture..

27. One more thing!

28. A network of everyday women’s workout
… a platform for everyday wellness
.. embedded in a
network of
everyday
scheduling,
coordination,
& information
sharing services

29. Thanks for all you do !