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Andrew McNulty, 3XE Digital Content & Social Media Marketing Conference
1.
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→ Craftsmanship → Storytelling →
Design → Brand savvy marketing
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“...the literary equivalent
of crack cocaine! Who can resist a hit” Steve Poole
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• New slide
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• Lego movie
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• Show biz
slide
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• Social team •
More than just Art Director & Copywriter • Challenging for agencies of scale
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“If content is
king, context is queen”
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• Green screen
studio pic?
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Ted Baker
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Jameson
52.
Ben & Jerry's
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If you have
been affected by any of the issues raised in this presentation contact
55.
ANDREW@ICAN.IE @ICANagency
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