You're already networking (whether you know it or not!). The trick is to start networking purposefully. This step is vitally important since most job openings aren't advertised. To put you a step above your competition, your job search needs to get social! Today employers are spending more money on social media recruiting. Recruiters will review a candidate’s social profile before making a decision and some do reconsider after viewing what they saw on social media. It’s becoming standard practice for companies to Google potential employees, so it’s time to Google your name and clean up your digital footprints. Read more about it here.

1. ELSA LANGER, M.A.
Wix Certified Webmaster
Wix Certified Trainer

2. The Importance of Social Media + Job Searching
You're already networking (whether you know it or not!)
The trick is to start networking purposefully
This step is vitally important since most job openings aren't advertised

3. A Beginner’s Guide to Social Media
“Even though social media is one of the most
popular ways for people, companies, and
organizations to connect in today’s world, for
many people it’s still hard to know how to get
started. Although it can be intimidating, it’s
worth your time to learn the basics so that
you can be more successful in the
professional world.”
https://www.ldsjobs.org/ers/ct/beginners-guide-to-social-media?lang=eng
Read thebasic overview on each of thesocial
media networks

4. Using Social Media in Your Job Search
https://www.youtube.com/watch?v=MmnG_biH-iQ&t=4s
A very good video

5. New Survey Reveals 85% of All Jobs are Filled
Via Networking
“Job seekers need to realize networking is
not trying to meet as many people as
possible. It’s about meeting a few well-
connected people who can vouch for your
ability and who are willing to refer you to
a few other well-connected people. “
https://www.linkedin.com/pulse/new-survey-reveals-85-all-jobs-filled-via-networking-lou-adlerRead More
“Job seekers need to use the backdoor to gain access to the hidden job market.
Before jobs are posted online they’re filled either internally or through a referral from a trusted source. Even better,
candidates don’t need to be a perfect fit to be hired for these jobs. Instead they’re evaluated based on their track
record of past performance, leadership ability and upside potential. Often the jobs are modified to better fit the
career needs of the person being hired. Here are some keys you can use to enter through the backdoor.”

6. NOT USING SOCIAL MEDIA FOR YOUR JOB
SEARCH IS A MISTAKE
“With the influx of applicants over the internet,
one of the major challenges for job seekers is
“how to stand out from the crowd” when it
comes to applying for a job you really want. Well,
if you are looking for a way to help you stand out,
then you should pay attention to what comes
next.
Your job search needs to get social.”
https://www.nexgoal.com/not-using-social-media-for-your-job-search-is-a-mistake/Read More

7. How Recruiters Are Using Social Media—and What
It Means for You
http://time.com/money/3614301/recruiters-social-media-job-search/
“Here are three key insights from Jobvite's survey
and the implications for job seekers:
73% of employers plan to increase their spending
on social media recruiting and referrals ranked a
close second in where employers would put their
recruiting dollars.
94% of recruiters use LinkedIn, followed by
Facebook at 66%. But 79% have hired candidates
found on LinkedIn v. 26% for Facebook.
93% of recruiters will review a candidate’s social
profile before making a decision and 55% of
recruiters have reconsidered a candidate based on
what they saw on social media.”
Read More

8. “Another benefit of having an online web presence is the employees know that you are tech savvy and have
knowledge of and can manage various social media accounts whether that is Facebook, Twitter, Instagram,
Pinterest, LinkedIn, or even Snapchat. In today’s day and age this is a great skill to have, one that just might
give you an edge over other candidates; after all companies can always utilize this skill in any department.”
How important is Social Media in your Job Search
http://interviewquestionanswer.com/tips-job-related-article/how-important-is-social-media-in-your-job-searchRead More

9. SOCIAL MEDIA MATTER MORE THAN EVER
“Basically every trend predictions report on
earth agree on this single point: social media
has become the most important hiring tool. HR
are actively using them not just to advertise
their open positions (a thing that they will
probably do even more frequently in 2017) but
to find the perfect candidate by giving a look
at what he or she posts online.”
http://www.fractals.it/en/job-search-trends-for-2017/
Read More

10. 5 Things You Can Do on Social Media Today to Find a Job
https://www.ldsjobs.org/ers/ct/social-media-in-job-search?lang=eng
Read More
“Finding a job is never an easy task. However, with all
the tools we have available today, you can now look
for a new job in more efficient and effective ways
than ever before. Because networking is one of the
best ways to find a job, social media is an important
tool in your job search and may help you find new
employment opportunities you wouldn’t discover
elsewhere. Here are five ways to use social media in
your job search today.”
1. Reach out to your Facebook friends
2. Look for common connections
3. Make a personal website
4. Follow companies and groups on Twitter and
LinkedIn
5. Read through your social media accounts

11. Tips for using social media in 2017
“Social media is not a few websites. It’s the state of the internet right now.”
“2.4bn users on social media, super power !! Not made for business and marketing but it is being
capitalized smartly. It's called "social" media. Meant to operate outside the world of work, but the truth
is, it's not "social" media anymore, it's real life and in real life, we work!”
“In 2017 it's going to be all about high impact and live interactions - start a meaningful conversation on
social media.”
https://www.linkedin.com/pulse/tips-using-social-media-2017-snapchat-instagram-youtube-thakkerRead More

12. Googlehacking, Egosurfing and Other Pastimes
April 2, 2017 | Wendy Garcarz
You can read the entire article here
https://www.wendyeffect.com/single-post/2017/04/02/Googlehacking-Egosurfing-and-Other-Pastimes
“Google has become a valid reputation checker and many
recruiters and HR professionals check out the Facebook,
LinkedIn and Instagram profiles of prospective employees. ”
“Are you confident that if someone did that about you it would
give them the picture of you that reflects you as a
professional?”

13. What Do Recruiters Find When They Google Your Name?
“More than ever, to be successful today, you must have a clear and compelling online identity.
People are googling you and making decisions about you from what Google reveals. Whether you
are an employee looking to advance in your company, a professional seeking your next marketing
role, or a consultant looking to land your ideal client, you should plan on being googled. And you
should prepare for it.”
https://www.linkedin.com/pulse/what-do-recruiters-find-when-google-your-name-dr-nikolausRead More

14. Every Generation Struggles with Social Media
By Joshua Waldman
“My father is 70+ years old. He was the one who initiated my interest in social media.
Meanwhile, I’vespoken with hundreds of recent grads, and entire audiences have expressed
fear and trepidation around social media. Here are some of the struggles each generation must
face when using social media in their job search.”
Some areas of focus for baby boomers when using social
media to find work
Use online training and help
Be yourself (within reason)
Leverage your knowledge and experience
Gen Xers must focus on these areas when adopting social media
Leverage the proven networks
Understand Facebook privacy
Manage your public message
Gen Yers must focus on two key areas when adopting social media
Clean up any "digital dirt"
Adopt LinkedIn, and shift your mindset to the intention behind
a professional network
https://www.job-hunt.org/social-networking/social-media-struggles.shtmlRead More

15. “There may be things about you on the Web that you're not even aware of. And perhaps what Google
reveals does not convey the image that you want to share with the rest of the world.
That was the case for Susan, a marketing executive who had been fired by the board of her company. The
meeting minutes detailing her firing got posted on the Web, and the first item displayed after a Google
search of her name was the summary of those meeting minutes. She didn't understand why she couldn't
get any job interviews until one executive recruiter told her about her Google results. Prior to that, she'd
had no idea that she had been digitally dissed.
The moral of the story: Google yourself. It's called self-googling or ego-surfing—and you should be doing it
regularly.”
William Aruda wrote:
“Hiring managers are googling you - as are your clients and business partners.
Maybe you're being googled right now as you read this article. Personal
googling is a phenomenon guaranteed to impact your career.
Do you know what Google says about you?”
Read thearticlehere:
http://www.marketingprofs.com/6/arruda29.asp

16. “Forget what people say about ‘vanity searching’ or ‘ego surfing’, to google yourself is neither about vanity nor
ego. If you’re serious about your professional presence, about owning your space in the virtual world as much as
you are about owning it in the physical world, googling yourself is an absolute necessity.”
“Whether you like it or not, it’s becoming standard practice for companies to google potential employees. In fact,
it’s the first port of call before an interview is even conducted. If a company believes that your online persona
doesn’t represent who they are, the chances are that you won’t get the opportunity to represent yourself in
person.”
Read More http://nadiaspeaks.com/the-greater-impact-of-googling-yourself/
The Greater Impact of Googling Yourself
Posted November 8, 2016 by Sarah Cooke

17. Time to clean up your digital footprints!
http://www.virtuallibrary.info/digital-footprint.htmlRead More

18. https://www.youtube.com/watch?v=Tsp83FIXrjA
Your Social Media Can Land You a Job! | Here's How
Read More
Listen to what a Gen Z You Tuber has to say about social media!

19. Social Media Do's and Don'ts
Social media, including sites like Twitter and Facebook, can help you find a job and connect with people who can
assist you with growing your career. However, it works both ways. Social media, when used the wrong way, can
backfire and jeopardize a job offer or even your current job. It’s important to be careful and consider what you
shouldn’t do, as well as what you should do when using social media to job search.
_________________________________________________________________________________________
Do Create an Online Presence Do Be Consistent
Don't Get Fired Do Google Your Name and Check What's Online
Do Be Careful What You Tweet Don't Forget Your Facebook Privacy Settings
Do Network Before You Need To
_________________________________________________________________________________________
https://www.thebalance.com/top-social-media-do-s-and-don-ts-2062712Read More

20. https://www.employmentcounselor.net/networking
Visit my Networking webpage to read more articles

21. Please visit my website:
Resources for Job Seekers
https://employmentcounselor.net
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