2. In what ways does your media product develop or challenge forms and conventions of real
media products?
My media product develops conventions of real media text because I used the layout of Empire when designing my media product. I particularly liked the
way in which the magazine combined the genre of the film with the font on the front cover of the magazine so I decided to imitate this. The film which is made
the headline of my magazine is of a thriller convention so again in order to really develop the genre I decided to use a range of texts which would best
compliment the genre. I wanted my magazine to be exactly like that of Empire’s, so I looked at the way in which the magazine used its cover lines and the
ways in which they chose to display their information on the page. I decided to imitate the same font in which this magazine used, I liked the way in which the
font complimented the magazine and wasn’t over the top in design, so as a way of creating this font, I researched the font used, using dafont..com. Red is a
very bold colour and I felt by using this colour it will best draw in the attention of my readers. However I didn’t like the skyline in which this magazine used as
I felt it over powered the page with too much text. Through research of my target audience I found out that they preferred visual information rather than texts
on the page. I imitated the use of a strap line as I found real media texts uses this convention, this acts as a way of creating a name for magazine which will
make the audience believe it is the best at what it does. I decided to use white text for the strap line because I felt it best complimented the magazine front
cover and allowed me to use a range of different font sizes.
Magazine Cover Film Poster
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50 WORLD
T H E W O RL D ” BE ST M O VI E M AG AZ IN E
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EXCLUSIVES!!!
ON SET WITH EVERY
MOVIE THAT MATTERS
THIS SEASON... TWISTED
THE WICKED
WITCH
RED
OF THE
UNDERGROUND
ROB H
IN OOD
RIDING THE TRUTH AND
MUCH MORE
HOOD
IN L ON D O N FO R
JO SE PH I N A W RI G H T ”S
3 SI Z ZL I N G
E XC L U SI VE S
E PI C F AI RYT AL E H O RRO R
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50 WORLD
T H E W O RL D ” BE ST M O VI E M AG AZI N E
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EXCLUSIVES!!!
ON SET WITH EVERY
MOVIE THAT MATTERS
Barcodes, I have THIS SEASON... TWISTED
to use in order for THE WICKED
WITCH
my magazine to
RED
OF THE
qualify to be sold UNDERGROUND
in many different ROB H
IN OOD
countries.
RIDING THE TRUTH AND
MUCH MORE
HOOD
I N L O N D O N FO R
JO SE PH I N A W RI G H T ”S
3 SI Z ZL I N G
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E PI C F AI RYT AL E H O RRO R
The Empire magazine uses three columns and has the information on the two outer columns with the image in the centre, I felt this was
the neatest way in which to display information. I felt that I liked the fact that the magazine had the magazine cover lines around the
main image of Will Smith, this magazine and has him centralised in order to create a relationship with the audience, however I didn’t
want to do this, I didn’t want to give too much of the characters away, so I blurred the image of the Red Riding Hood to somewhat
create a mystery, which will challenge my audience. I felt this was effective in challenging the typical conventions of real media texts. I
felt it will place my magazine front cover on a different platform and will make my magazine more interesting.
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I conformed to the ways in which real media texts are created by having a
masthead, in order of my audience to establish the company who have made this
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product. I used the colour red because I learnt that this colour automatically
brought the attention of the audience. By using this colour the audience will be
able to establish the genre. I downloaded the text with dafont.com again to
improve the quality of my ancillary tasks as it also increases audience familiarity. I
T H E W O RL D ” BE ST M O VI E M AG AZI N E
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developed this convention by directly looking at Empire magazine, however in
T H E W O RL D ” BE ST M O VIE M AG AZ I N E
S order to create my own style I decided to elaborate the “world exclusives” by
50 WORLD making mine 50 world exclusives. I imitated the same idea as the caption in the
EXCLUSIVES!!!
50 WORLD red box because I felt the audience will feel more involved in will be more likely to
EXCLUSIVES!!!
ON SET WITH EVERY buy the magazine.
MOVIE THAT MATTERS
ON SET WITH EVERY
THIS SEASON...
MOVIE THAT MATTERS TWISTED
REDN X
BI
THIS SEASON... THEISTED
TWWICKED In this I looked carefully at the way this magazine chose to display its cover
WITCH
THE WICKED
OF THE
WITCH lines, I felt that by using words such as “exclusive”, the audience will feel as
RED
OF THE
UNDERGROUND though the audience will feel directly included in the magazine, which
UNDERGROUND again will open the possibility of popularity for my magazine.
ROB H
IN OOD
RIDING
RIDING
S ROB TRUTH AND
THEIN HOOD
T H E W O RL D ” BE ST M O VI E M AG AZ I N E
THE TRUTHMORE
MUCH AND
MUCH MORE
This I felt that the audience will feel more included, the fact
H
HOOD
50 WORLD
OOD
EXCLUSIVES!!! they’ll be delivered exclusive information will again create a
ON SET WITH EVERY
I N L O N D THAT F O R
MOVIE O N MATTERS
JO SE PH ON AO R RI G H
IN L ON D N F
JO SE PH I N A W RI G H T TS”
THIS SEASON... W
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relationship between the audience and the magazine. I did this
because I felt that my audience will appreciate the gossip and
E PI C F AI RYT AL EEHH O RRO R E XC L U SI VE S
THE WICKED behind the scenes of how our main product was created, I felt
E PI C F AI RYT AL O RRO R WITCH
RED
OF THE that this was the right step into introducing my audience to
UNDERGROUND
the main product and also to merge my main product with my
ROB H
IN OOD ancillary tasks.
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HOOD
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3 SI ZZ L I N G I imitated the way in which the magazine advertised other films on the
E PI C F AI RYT AL E H O RRO R
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front cover, I felt it gave an equal balance between the use of texts and
images. I challenged the way in which the magazine placed their images
on the bottom of the front cover, I slanted my images because I felt this
way more interesting in displaying the images as I didn’t want to just
have a boring strip of images running down the magazine. I kept with
the colour scheme I used which is red and white, I felt that in order to
keep the continuity in my magazine I should use the same text as the
one I used for my heading.
5. I used the magnetic lasso tool and the gradient
tool to imitate the poster cover. I liked the way in
which the magazine has changed the general
layout of most film poster. I like the way the
poster has combined images to create a
composition by the use of image modes and also
by image blending. I originally placed all the
images into different layers, I did this so that I
could merge them all together. I removed the
colour from the images by converting the images
to grayscale.
In this image, I looked at the way the film
poster has displayed their text on the bottom
of the poster. In most film poster it is a typical
convention to place the text under the image.
So I decided to imitate this, I downloaded a
text called triple condensed RR light to make
my work more professional. However in my
film poster I didn’t use a portrait layout, I did
this to create my own style and also to be able
to be more creative with the other images and
also I felt it didn’t work for my film poster so I
changed it.
6. How effective is the combination of your main product and ancillary texts?
The combination of my main product and my ancillary texts are effective because I had kept the genre apparent in all of my ancillary texts, as my main
product is of the thriller genre I helped this when looking for texts for my ancillary texts, I used dafont.com in order to help me find the texts which best
suited the genre I wanted to create. I the same text within my ancillary texts in order to again develop the genre. I took images directly from the main
product and used them within my ancillary texts as a way of combining the ancillary texts and the main product. I used fonts such as FaceYourFears
which I then used on my film poster to combine them together.
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I again used another image from the main product , to create
the idea of a mystery, I blurred the image of Red Riding Hood, I
felt by doing this it will interest the audience and make them
more interested in actually watching the film, I felt this was a
T H E W O RL D ” BE ST M O VI E M AG AZI N E
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good way of combining the main product with the ancillary texts
and also the thriller genre, I did this because I wasn’t going to
be using a celebrity and by having this blurred image I felt I
50 WORLD could captivate the audience more and it will still have the same
EXCLUSIVES!!!
ON SET WITH EVERY
effect on the audience.
MOVIE THAT MATTERS
THIS SEASON... TWISTED
THE WICKED I used this type of font in particular because I felt it would combine
WITCH
RED
OF THE the genre within the main product into the ancillary texts, I used this
UNDERGROUND text throughout all my ancillary texts as a way of combining these
ROBIN HOOD products together. I have used this font in my film poster as well to
RIDING THE TRUTH AND
MUCH MORE
combine my ideas.
HOOD I had taken images from my main product in order to combine both
IN L O N D ON FOR
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text together, this helped to advertise the film successfully without
giving the whole idea away. I did this because I felt it was an easy
E PI C F AI RYT AL E H O RRO R way of combining both texts together, I felt it was more interesting
than using normal images of the actor as it would give the audience
a feel of what the film will be like. I used these images in particular
because in the main image I didn’t give away the identity of Red
Riding Hood so I thought this will again help develop the thriller
genre and also create the idea of the mystery. I used an extreme
close up of the Huntsman because I was going to use this same
image in my flyer as a way of combining both texts.
7. In my film poster I aimed to combine my ancillary
products and my main products by taking images
directly from the film, I did this because it is what
most film posters use. I felt that in doing this I could
combine all my products together. I used these
images to create the same narrative that is in my
film. I connote the narrative of my main product by
using Red Riding Hood the protagonist and featuring
her in my film poster and main product as a way of
overlapping the characters within all my media
products.
Another way in which I combined my ancillary
product with my main product by featuring all the
cast crew in my credit quote to create audience
Fonts overlap from my magazine cover to my
familiarity. In all film posters the actors and cast
poster and partly used in my video to again
members are featured here, I took information
combine the many different media platforms.
directly from my main product as a way of combining
the images together.
8. What have you learned from your audience feedback?
• I have learnt through my audience feedback that our main product was effective in the sense it included
the audience and it was carefully made in order to cater for our set target audience, however they felt
that the use of voice overs was distracting in the sense that they weren’t able to focus on the actual
trailer. A way to improve this is to minimise the amount of voice overs we will use in our future main
product.
• Another criticism we received from our audience was the fact that they didn’t specific text we used as
they felt they were too amateur, a way in which we could change this to make our future products
better is by carefully choosing texts which would make our work look more professional.
• Our audience were impressed with the music that we used in our main product as they felt it helped
create the genre and so this was a positive and we aim to use this in any future products.
• A criticism which we received which we learnt from was that the audience felt that we could have paid
more attention to costume as they felt that some of the characters were placed in contemporary
costuming and others weren’t. When I come to another project, I will aim to pay more attention to
costuming and how that will effect the final product.
• In addition to this our audience particularly liked the way in which we combined digetic and non-digetic
sounds, they felt it made our trailer successful as it followed the conventions of real media texts. The
audience also felt that we paid particular attention to the sounds we used and felt that it catered to the
genre we were portraying.
9. How did you use media technologies in the construction and research, planning and
evaluation stages?
Photoshop
Photoshop was very important to me as I used it to develop many of my pictures, I imported all my pictures into
Photoshop and then edited them, whether it being through changing the colours of the images, distorting, blurring and
merging images together. In this image, I placed every single into a layer and then used the eraser tool to neaten the
pictures up. As I placed the images in, I cropped the images using the magnetic lasso tool, I
then feathered the image by a 2.5 pixel, with the image of the grandma, who is placed in the
middle I used a tool which converted the image into a grey scale I also did this with the
picture of the male. I used the gradient tool which helped me to distort the image into the
desired place that I wanted it to be in. I did this in order to imitate the snow white film poster,
I liked the way that the poster incorporated many images to create one image, which I felt
will be a benefit for my magazine.
I used Photoshop to create the idea of birds in my film poster, I imitated the way in which snow white
film poster had created their birds. I took the bird tool which was already on the Photoshop software
and I placed many birds into three layers, I then placed the birds in different size orders and facing
different directions to again imitate the look of the snow white magazine, then I copied the layers into
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addition layers to save time and to also multiply the birds, I made some really big and some very small.
I used another media platform called www.youtube.com which helped me to position my birds at
different angles. T H E W O RL D ” B E S T M O VI E M AG AZ I N E
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50 WORLD
EXCLUSIVES!!!
ON SET WITH EVERY
MOVIE THAT MATTERS
THIS SEASON... TWISTED
THE WICKED
WITCH With my main image, I took the image of Red Riding Hood. I proceeded to go around the main
RDEG
OF THE
UNDERGROUND image using my magnetic lasso tool and made a copy of the image I had selected into a
R IN H
OB OOD
RIDIN THE TRUTH AND
MUCH MORE different, I feathered the image using 2.5 pixel to soften the edges of the image. I pasted the
HOOD image back onto the layer, I removed the images colour using a gradient tool. I blurred the image
IN L ON D O N FO R 3 SIZZL I N G
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because I felt it created a mystery type feel to magazine, I didn’t want to conform to the norms of
most magazines as I wouldn’t be using an image of a celebrity.
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InDesign
I used InDesign to create the text I will use in my magazine and my film poster. I placed all my text, using
the text pallet and tool. I then imported the images into the page and then sent them to the back to come
up with my final product. I did this because I could use Photoshop more to edit my images and it was
simpler to do it in that fashion. D ”S BE ST M O VI E M AG AZI N E software I used to finalize my magazine and my
InDesign was the main
T H E W O RL I placed these images in a different text
film poster.
box and then placed them on top of the
50 WORLD other text. I did this because I felt I could
EXCLUSIVES!!! control the text more and also it made my
ON SET WITH EVERY text look neater.
MOVIE THAT MATTERS
THIS SEASON... TWISTED For this piece of information, I used the text box,
THE WICKED
WITCH selected my chosen font and placed it
RED
OF THE separately on the left side of the page, I also
UNDERGROUND used the grid lines already on this software to
ROB H
IN OOD make sue the text on my magazine wasn’t
RIDING THE TRUTH AND
MUCH MORE
spilling of the page to give it a more
professional look. I think decided to change the
HOOD colour of the movie title to red as a way of
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creating a colour scheme. By aligning some text
on the left and others on the right, my magazine
E PI C F AI RYT AL E H O RRO R to create columns on my magazine.
I placed all these texts into a different text
box, I did this so I could use a wider range of
font sizes and different fonts such as Triple
Condensed RR light and FaceYourFears.
Firstly I created a textbox for my images, I then selected another box and
changed the colour to red, I sent the box to the back and placed my text on the
top. I did this because I wanted it to look like the Empire magazine and also
because I felt this was a more interesting way of displaying text.
11. All these texts I placed in different texts
boxes, I used a font called FaceYourFears, I
changed the colour, this allowed me to create
a colour scheme.
Within InDesign I was
able to make some
text bigger than others
which made my final
product more
professional.
By using InDesign I was able to create a text book and a black box. The text box I used to input my text, which I did
by using Triple Condensed RR light text, I then changed the colour of my text to white which created a colour
scheme similar to my magazine cover. I sent the black box to the back so my text could be visible.
12. Media technologies such as slideshare and blogger particularly helped me during my research,
planning and evaluation stages because I was able to use these places as a way of documenting my
step-by-step progress.
Within blogger this is where I would make posts throughout the stages as it will neatly display
information, I used it to help me know the what exactly I had done in the different stages. However I had
to first of all import my work onto slideshare and late export it into blogger, this way all my work could
be documented into both media technologies, within blogger I was able to explain what each post did
which ordered my information.
I used other media technologies such as Google, this helped my research the different fonts I wanted to
use it also helped me understand how to use different software's such as Photoshop and InDesign.
Through Google I came to another media technology called YouTube, within YouTube there were
video’s which explained how I could desaturate images within Photoshop and also how to combine
images together.
Google was important, during my researching stage, it helped me to gather substantial information, I
used it to get film poster in which I analysed, it helped me to download the different fonts I will use for
my film poster and also informed me about the different conventions used in a magazine front cover
and also a film poster.
Conclusively I used a range of media technologies throughout my construction and research, planning
and evaluation stages, I did as a way of becoming familiar with the texts and how I could develop my
work through different media platforms. These media technologies helped me to make my work more
professional and also it developed my own knowledge of these media platforms.