Getting more and more people on the website equates to driving traffic to the website. Every blogger or company who has a website must have experienced the problem of attracting more readers/footfall to the website. Though there are umpteen articles available over the internet that tell you myriad tips & tricks to attract traffic, in this PPT, we have curated some of the proven strategies that will surely help boost traffic on your website.
2. Getting more and more people on the website
equates to driving traffic to the website. Every
blogger or company who has a website must
have experienced the problem of attracting
more readers/footfall to the website.Though
there are umpteen articles available over the
internet that tell you myriad tips & tricks to
attract traffic, we have curated some of the
proven strategies that will surely help boost
traffic on your website: (PTO)
3. As per the studies, the more often you
update your blogs or website content, the
more genuine traffic you will receive. Google
gives quality ratings to those websites that
have authentic and updated content. So if
you want to get more footfalls on your
website, try to update your blog/website
content at least twice a week.
4. The title plays a much more important role
than the blog itself.This is because the title
helps readers in deciding to click and read the
article/blog. Pay attention to the titles that
you see on magazine covers or popular
blogging websites.When you put effective
titles, your traffic will automatically increase.
5. Whatever you write, share it on your social
media handles such asTwitter, Facebook,
Instagram, LinkedIn, etc. Spending time on
social media can work as an effective tool to
attract readers and it can work as a great
traffic source to your website.
6. As per the studies, images in the blog posts
help in boosting readership. Also, it makes
your blog visually more appealing.
Remember that you just cannot put any
image from Google, instead get royalty-free
images from websites such as pexels,
unsplash, pixabay, shutterstock, freepik, etc.
7. If you are writing a blog post for a company,
then you must include its relevant link
somewhere in the blog. Readers appreciate it
when you give them the resource link to help
them understand better and in-depth about
the particular topic.
8. Blog posts when supplemented with short
videos (say, up to 15mins) can attract
readership and boost traffic to your website.
Adding video to the written content makes it
easier to understand, creatively informative,
and entertaining as well.
9. Try to figure out where your target audience
is and on which digital platforms they spend
most of their time.Then, if it deems fit, invest
in social media promotions on those
particular platforms. For example: if you think
that your targeted audience spends more
time on Facebook, then invest in Facebook
ad promotions. With constant monitoring
and more accurate audience targeting, you
can pull larger traffic at a lower cost.
10. This is one of the most effective tools for
driving traffic to the website. Complement
your blog post with a small giveaway contest
that will allow readers to win a prize or
reward by commenting on the blog post or by
sharing it via the social media sharing option.
You can invite companies as well to sponsor
the giveaways.
11. You might be a travel-freak who loves to
travel to exotic destinations.Whatever your
theme is, be clear about it, as this will bring
clarity to your audience and helps you put
across your message clearly to your target
audience.
12. Always attach the social sharing button at the
top or in the middle of the blog posts for
social media handles likeTwitter, Facebook,
Instagram, LinkedIn, etc. It makes it easier for
readers to share blog posts with the rest of
the world.
