The document discusses strategies for retailers to grow their business in the new year, including influencer marketing, self-checkout stores, omni-channel integration, and digital marketing. It emphasizes providing seamless customer experiences across brick-and-mortar and online shopping. Retailers are encouraged to utilize social media platforms and apps to boost online sales through targeted advertising and reach new customers.

1. # 1© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARE
ASIA’S LEADING OMNI-CHANNEL RETAIL SOFTWARE
Grow Your Retail
Business This New Year
12/30/2019

2. # 2© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARE
There has been a trend amongst social media
users to base their purchases on the tastes
and likes of certain popular figure that they
aspire to be.
The impact of Influencer marketing is only
going to grow and retailers who chose to
ignore it stand to lose out in the long run.
So if you are new to influencer marketing,
New Years may be the perfect time to try to
give it a shot
Influencer Marketing

3. # 3© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARESelf Checkout Stores
No lines. No checkout,” it says on a wall inside
Amazon Go, a convenience store that has no
cashiers.
Instead, you have to scan your phone to enter
and a web of cameras on the ceiling uses
computer vision and sensor technology to
detect when you take, or return, items from a
shelf and electronically charge them to your
account minutes after you leave.
Self-checkout stores not only save time for
the customers but also reduce theft.
It thus seems like the next logical step for the
retail industry

4. # 4© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARE
Retailers must work towards providing their
clients with integrated customer experience.
Regardless of whether the customer is
shopping at a Brick & Mortar Store or Online,
the transition should be seamless.
New Year season does not necessarily mean
that people will flock to Brick & Mortar stores
to make their purchases.
A large percentage of purchases will be
online and retailers must be able to provide a
seamless customer experience.
Omni-channel Integration

5. # 5© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARE
Social Media Marketing Platforms like
Facebook and Instagram have some of the
most advanced Marketing tools that can offer
selective advertising.
This can be a great lead generation practice
for Retailers looking to boost their online
sales
Apps like Tik Tok and snapshat are another
example of a break through app that can
reach the masses.
Digital Marketing

6. # 6© ETP. Asia’s Leading Omni-channel Retail Software26/11/2019
OMNI-CHANNEL RETAIL SOFTWARE
Asia’s Leading Omni-channel Retail Software
www.etpgroup.com
ASIA’S LEADING OMNI-CHANNEL SOFTWARE