The impact of film-induced tourism on the hotel business.
MEDIA KIT 2016 ENG
1. Vietnam’s leading bilingual magazine
For business and leisure travelers
Cover page of
TRAVELLIVE
October, 2015
shot at An Lam
Ninh Van Bay
Resort.
Photo: Tran Duy Nam
2. 2 vntravellive.com * fanpage: TapchiTravellive
Monthly issued 20,000 magazines for 5 Star Express.
Became the on flight magazine for
Air Mekong.
Expanded Travellive’s cooperation with domestic
and international airlines such as Turkish Airlines,
and Polish Airlines; became available in 6 Viet-
namese international airports.
Had electronic version of Travellive
magazine available on Sap Bao, Viet
Bookstore, 3nana, Smartbook on App
Store (Iphone, Ipad) and Playstore
(Android smart phones)
Expanded to 1000 free newspaper stands nationwide
TRAVELLIVEAND13YEARS’DEVELOPMENT
Published the first bilingual magazine, giving birth to the
Travellive brand name.
Bilingual Travellive Magazine is one of the pioneers in advertising
and promoting tourism, a potential and attractive sector for investors
After 13 years, Travellive Magazine is now considered the best
magazine specializing on tourism and lifestyle. Travellive is the
number one choice of hotel groups, resorts, restaurants, tourism
real estate investors, airlines, travel agents, luxurious brands,
automobile brands, entertainment and international payment ser-
vices, and more.
With Travellive, readers can find the latest trends for entertaining,
discovering and enjoying life.
gENERAl
INTRODuCTION
TECHNICAL DETAILS
Numbuer of pages 150 Pages, printed in 4 colors
Dimension 21cm x 29cm
Distribution frequency 15th
monthly
Circulation 50,000 copies/ publication
Scope of distribution Nationwide
Price 37.800VND
Publisher Word’s publisher
Published the first Vietnamese issue named
Du Lich - Song
3. vntravellive.com
Readers
Travellive’s readers are mostly domestic and
international entrepreneurs and visitors.
FOREIGN READERS:
w High-class international tourists
travelling to Vietnam
w Foreign residents in Vietnam
VIETNAMESE READERS
w Vietnamese with high income
(who can afford to use high - class
tourism services)
w Vietnamese travel lovers with high
educational background
w Vietnamese tourists
w Vietnamese business people
(who experience services during their
frequent business travels)
From 30 to 50
From 25 to 30
Others
AGE:
Cover page of
TRAVELLIVE
November,
2013 shot at
Sofitel Legend
Metropole
Hotel
Photo: Le The Thang
4. 4 vntravellive.com * fanpage: TapchiTravellive
Free reading applications
with available electronic ver-
sion, such as Newsstands,
Viet Bookstore, 3nana,
Smartbook on AppStore
(Iphone, Ipad) and Playstore
(for mobiles with Android)
w 1000 free Travellive newspaper stands
w Cooperation with Vietnam Airlines:
Travellive magazines are available at
business lounges of 6 Vietnamese inter-
national airports including: Noi Bai, Tan
Son Nhat, Lien Khuong, Cam Ranh, Da
Nang and Can Tho airports.
w Cooperation with the Europe’s best airline
w Turkish Airlines: Travellive magazines
are distributed for free on every flight to
Vietnam.
w More than 300 Vietnam’s leading hotels
and resorts.
w Luxurious cafe chains in Hanoi and Ho
Chi Minh city: MOF Japanese Sweets
Coffee Viet Nam, The Coffee Bean Tea
Leaf Vietnam, Terrace Cafe, Ciao Cafe,
the KAfe, Gloria Jean’s Coffees, NYDC,
Khanh casa, Luisine...
w Premium restaurants, spas, golf course,
fitness centers and yachts in Vietnam.
w VinGroup’s real estates such as Times
City, Royal City and more.
THE NORTH THE CENTRAL AND
OTHER REGIONS
THE SOUTH
RETAILS:
w The National Newspapers Distribution Company
w FAHASHA Book Distribution Corporation
w Phuong Nam bookshop system
w Citimart supermarkets (Ho Chi Minh City)
MARKET SHARE
Cover page of
TRAVELLIVE
October, 2013
shot at Moab,
Utah - Arches
National Park, US
Photo: Quoc Anh
DIsTRIBuTION ChANNEls
1000 FREE NEWSPAPER STANDS NATIONWIDE
5. vntravellive.com
What Where: With short but original
information, What Where section pro-
vides useful information for your journey,
including bars, pubs, restaurants, spas
fitness centers, hotels, resorts, real es-
tate, golf, tours, entertaining programs in
the month, shopping and other services
Travel: Sharing their experiences after
journeys, Travellive journalists and col-
laborators will take you to fascinating
attractions in the country and all over the
world.
Intinerary: The world surrounding us is
full of secrets and wonders you have
never imagined before. Let’s explore
together with TRAVELLIVE!
Culture: Articles by experts, researchers
of culture, history, archaeology, arts,
ancient and architectures.
Fashion: Lastest trends, collections from
domestic and international designers
and brands which are not only fashion-
able but also highly applicable. Those
would become entrepreneurs’ best
choices for travel and business trips.
Life style: Lifestyles, new and unique
rhythms of lives around the world
Travel Consultancy: Provision of useful
advices and sharings on travel for each
seasons and destinations
Food Wine: Delicious cuisines, culture
of wine listed with directory in Vietnam
Travellive And Community: Raising aware-
ness on preservation and protection of
nature and endangered animals, and
promoting sustainable tourism
CONTENT
Mia Resort, Nha Trang
6. vntravellive.com * fanpage: TapchiTravellive
w Travellive is the convergence of leading luxurious brands.
w Travellive’s partners’ targeted customers are also Travellive’s readers:
entrepreneurs, Vietnamese and foreign tourists.
w Travellive’s useful content, professional illustrations and its 13- year
brandname have attracted a great number of readers.
WHY
should you
choose Travellive
for advertising?
And hundreds of other leading brands.
7. 7vntravellive.com
sChEDulED CONTENT
Of TRAvEllIvE 2016
MONTH THEMES
1 Spring
2 Normal Issue
3 April 30 May 1 Vacation
4 Summer Vacation
5 Summer Vacation
6 Cruises
7 Hotels Resorts
8 Wedding and Honeymoon
9 Fall Vacation
10 Cuisines Restaurants
11 Winter Vacation
12 Christmas and New Year
Fashion
photo shot for
TRAVELLIVE
May, 2015 in
Halong Bay
Photo: Andy Bui
8. 8 vntravellive.com * fanpage: TapchiTravellive
PRICE lIsT TRAvEllIvE
ADvERTIsINg QuOTATION
sPeCial Pages siZe PriCe
Double cover pages or 4th
double cover 42 x 29 cm VND 159,000,000
4th
Cover page 21 x 29 cm VND 129,000,000
2rd
Cover page 21 x 29 cm VND 110,000,000
Special page next to 2rd
cover page (page 3) 21 x 29 cm VND 100,000,000
3rd
Cover page 21 x 29 cm VND 75,000,000
Special page next to 3rd
cover page 21 x 29 cm VND 65,000,000
5 Special pages before contents 21 x 29 cm VND 72,000,000
Special inside pages double-side printed:
C230 paper, 4 colors 21 x 29 cm VND 115,000,000
inside Pages
Douple page 42 x 29 cm VND 85,000,000
Full page 21 x 29 cm VND 57,000,000
1/2 page 21 x 14,5 cm
10,5 x 29 cm VND 36,000,000
1/3 page 21 x 9,7 cm
29 x 7 cm VND 26,000,000
1/4 page 10,5 x 14,5 cm
21 x 7,25 cm VND 18,000,000
29 x 5 cm
Cover page
TRAVELLIVE
March, 2014
shot at Ana
Mandara
Villas Dalat
Photo: Bui Viet Anh
9. 9vntravellive.com
For further information, please contact: : ads@vntravellie.com
Pr Pages siZe PriCe
Single page
(photos and maximum 400 words) 21 x 29 cm VND 32,000,000
Double page
(photos and maximum 800 words) 42 x 29 cm VND 49,000,000
information insert
Articles in What Where section Images enclosed VND 5,000,000
Information insert on Promotion section Images enclosed VND 2,000.000
Listing (for at least six terms) Images enclosed VND 400,000
Box insert
Box Insert placed in the information sections at the end of the magazine
Horizontal Box 5 cm x 8,5 cm VND 7,000,000
Vertical Box 4 cm x 10 cm VND 7,000,000
Small Box 4 cm x 5 cm VND 4,000,000
PRICE lIsT
w Note: 10% of public rates will be added if customers want to choose the position of the inside pages.
Advertisement insert on the inside page: The maximum dimension are
20x27 cm, the maximum thickness is 1mm. The advertisement insert
is provided by customers
COntent PrOduCtiOn
Content development VND 500,000/single-page article
Illustration production VND 2,500,000/half-day shooting session
w The price excludes VAT
advertisement insert PriCe
Advertisement insert on cover page: Advertisement insert on the first
cover page. The maximum area of the advertisement insert occupies
30% of the cover page’s area without hiding the logo of Travellive.
The maximum thickness is 2mm.
VND 30,000,000
/ 1000 Copies
PriCe
VND 15,000,000
/ 1000 Copies
Cover page
TRAVELLIVE
September,
2013 shot at
West Lake,
Hanoi
Photo: Le The Thang
10. 10 vntravellive.com * fanpage: TapchiTravellive
QuOTATION fOR ADvERTIsINg ON
WEBsITE vNTRAvEllIvE.COM
tYPe siZe duratiOn/ POsitiOn PriCe
Readerboard banner is featured at the top of the 1 week/homepage VND 30,000,000
home page and inside pages (728x90 pixels) 1 week/inside page VND 16,000,000
Square banner that appears on the right 1 week/homepage VND 20,000.000
of the home page. (300x250 pixels) 1 week/inside page VND 10,000,000
Middle banner that appears on the middle 1 week/homepage VND 8,000,000
of the home page. (650x110 pixels) 1 week/inside page VND 4,000,000
Premium Button located on pull down 1 week/homepage VND 10,000,000
of travel, shopping news (300x100 pixels) 1 week/inside page VND 6,000,000
Standard Button on the right hand side of 1 week/homepage VND 6,000,000
the home page. (300x100 pixels) 1 week/inside page VND 2,000,000
PR articles 3 days/homepage VND 5,000,000
NOTES:
w Flash banners must be 10 seconds long.
w Flash banners size must not exceed 50KB.
w Flash banners must contain the “replay” button in the last second (the 10th second)
Please provide the destination URL with artwork. For further information, please email: ads@vntravellive.com
w All animated images on banners must stop after 10 seconds
w All banners must have a black border thickness of 1 pixel
w Artwork must be provided to the exact dimensions listed in GIF, JPEG, or FLASH format.
11. 11vntravellive.com
Free gifts to couples getting married in
2016 - 2017 and in 8th
Honeymoon
Wedding Perfect Exhibition 2016
HWP Catalogue is a free annual publication favored by
thousands of couples. This issuance brings opportunity
for enterprises operating in wedding services to actively
promote their brands for the coming wedding season.
HONEYMOON
WEDDING PERFECT
No. 4/2016
Rustic
WEDDING
SË: 03
08/2015
10.000 CuËn
Ph∏t hµnh mi‘n ph›
ß®ng k˝ nhÀn tπi: http://hwp.vn
Li™n h÷ qu∂ng c∏o
0989 246 411
1. Trang phÙc c≠Ìi 2. Trang s¯c c≠Ìi - PhÙ ki÷n 3. Album - Studio - Video c≠Ìi 4. Hoa c≠Ìi 5. Thi÷p c≠Ìi
6. B∏nh kão - B∏nh c≠Ìi - R≠Óu c≠Ìi 7. Ti÷c c≠Ìi - ßa Æi”m c≠Ìi 8. Wedding Planner 9. Däcor
10. Du lch tr®ng mÀt 11. NhÀt k˝ c≠Ìi 12. HWP Guide
TECHNICAL DETAILS
Abbreviation: HWP Catalogue 2016 - 2017
Pages 320 Pages
Size 14,5cm x 18,6cm
Published Date July 2016
Publication Once per year
Paper Couche 230 (cover pages) and 100 (inside pages)
Printed in 04 colors
Laguague Vietnamese
Distribution Nationwide
No. 3
2015
HWP Catalogue is
issued annually and
given to readers for
free. This publication
not only attracts the
attention of thou-
sands of couples and
the public, but also
provides opportuni-
ties for enterprises
operating in wedding
services to promote
their brands when
the wedding season
approaches.
10,000 CATALOGUES FREE
DISTRIBUTION:
12. 12 vntravellive.com * fanpage: TapchiTravellive
Special positions:
w 4th
Cover page (18x23cm) VND 35,000,000 50,000,000
w 2nd
/ 3rd
Cover page (18x23cm) VND 25,000,000 40,000,000
w Special page next to 2nd
cover
page (page 3) (18x23cm) VND 25,000,000 40,000,000
w 07 next special pages (from page 04 to page 10) VND 20,000,000 25,000,000
Inside pages
w Full page (18 x 23cm) VND 15,000,000 20,000,000
w Double page (36 x 23cm) VND 25,000,000 35,000,000
w Half page (9cm x 23cm or 18cm x 11.5cm) VND 10.000.000 14,000,000
Bookmark (9x23cm)
w One-side advertisement VND 20,000,000 30,000,000
w Double-side advertisement VND 30,000,000 40,000,000
Advertisement Quotation on
HWP Catalogue 2016
Printed-ad Advertisement
ParadiseCruises
HN/HCMC NATIONWIDE
Cover page
TRAVELLIVE
January, 2015
shot in Hanoi
Photo: Le The Thang
13. 13vntravellive.com
w A collection of at least 04 pages
w Content aggregation, and product
showcasing with illustrating photos
conducted by Travellive (business
partners shall provide sample products
while Travellive shall carry out photo
shooting session) (Applied for at least
5 products, 5-7 products per page)
w Promotion Article
w Listing Including Logo,
brandname, address, tel and website
Pages of PR articles, illustration
images, services and collections
InterContinentalDanangSunPeninsulaResort
HN/HCMC NATIONWIDE
VND 3,000,000/page 4,000,000/page
VND 500,000/ product
VND 7,000,000/page 10,000,000/page
VND 1,000,000 VND 1,000,000
VND 500,000/ product
Cover page
TRAVELLIVE
August,
2013 shot in
Halong Bay
Photo: Bui Viet Anh
14. 14 vntravellive.com * fanpage: TapchiTravellive
HONEYMOON WEDDING PERFECT EXHIBITION
EvENTs By TRAvEllIvE
An array of successes in 7 consecutive years, Honeymoon Wedding Perfect Exhibition (HWP) by Travellive is considered
one of the biggest annual wedding events in Hanoi attracting attention from couples planning for their weddings. The exhibi-
tion is the most direct and effective way for leading wedding brands to reach out to their potential customers
For further information, please visit: http://hwp.vn
15. 1vntravellive.com
AMAZING PHOTO TOUR
A range of exciting and meaningful activities organized by Travellive to promote tourist destinations
for Vietnamese travelers.
For further information, please visit: http://amazing-phototour.vn or fanpage: http://www.facebook.com/amazingphototour
321
16. 16 vntravellive.com * fanpage: TapchiTravellive
HOA LE Communications JSC. is an exclusive
representative for TRAVELLIVE in terms of commerce,
advertisement - marketing - publication.
Website: www.vntravellive.com or contact:
Fashion
photo shot
TRAVELLIVE
October,
2015 at An
Lam Ninh
Van Bay
Resort.
HA NOI OFFICE
3rd
floor, 59 Tho Nhuom, Hoan Kiem
Tel: 04. 3936 8349 - Fax : 04 . 3936 8350
HCM OFFICE
2nd
floor, 142 Vo Van Tan, Ward 6, Dist. 3.
Tel: 08. 3930 9641 - Fax: 08. 3930 9642
CONTACT:
Hotline: 098 924 6411
Email: ads@vntravellive.com
Fanpage: TapchiTravellivePhoto: Tran Duy Nam