Anita van Gils met een pleidooi voor het binnen incubatie toepassen van kansen optimalisatie, businessmodel generatie en nieuwe vormen van samenwerking

1. Opportunity, Business Model
and Cooperation
Presentation for DIA Symposium “Incubator value creation:
Factors for success”
Dr. Anita van Gils
School of Business and Economics
Associate Professor in Entrepreneurship

2. Entrepreneurship
• Entrepreneurship is a way of managing
that involves pursuing opportunity without
regard of the resources currently
controlled. Entrepreneurs identify
opportunity, assemble required resources,
implement a practical action plan, and
harvest the reward in a timely, flexible
way. (Sahlman and Stevenson, 1991)
• Individual or team: (new) value creation!
(Bruyat and Julien, 2000)
School of Business en Economics

3. Opportunity discovery?
(Read et al., 2011)
School of Business en Economics

4. Opportunity creation?
(Read et al., 2011)
School of Business en Economics

5. Opportunity development process
School of Business en Economics

6. Business Model Generation
(Osterwalder and Pigneur, 2010)
School of Business en Economics

7. Effectuation
• Who am I?
• What do I know?
• Who do I know?
Knowledge management
Absorptive capacity
School of Business en Economics

8. Cooperation types
School of Business en Economics

9. Challenges
School of Business en Economics

10. Nespresso Business Model
School of Business en Economics

11. Nespresso Business Model
School of Business en Economics

12. Conclusion
Incubator value creation:
- Opportunity Development
Process
- Business Model Generation
- Networking/Cooperation
School of Business en Economics