4. How to Write A Catchy Headline
• Use “trigger words
relevant to your
target audience
• Keep headlines
under 65 characters
5. Six Headline Words to Avoid
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Announces
Best
Innovative
Leading
Solution
Top
6. To learn more about McKinney & Associates, visit www.mckpr.com
McKinney & Associates was founded in 1990 with a commitment to
social justice that has prevailed for more than 20 years. From the
beginning, McKinney has passionately and skillfully practiced public
relations with a conscience for local, national and international
organizations.
@mckpr
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youtube.com/mckinneypr