The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
Doug Lehman Services Brochure
1. Doug Lehman has a diversified background in sales, marketing and product training promotion. He has worked for companies and
organizations like IBM, Sun Microsystems, The Coca-Cola Company, SkyTel, Cisco and Youngstown State University, effectively
closing sales to enterprise accounts, small to medium sized businesses and the consumer market.
As a brand ambassador and member of the Atlanta Bloggers Community, Doug has a passion for social media marketing and loves to
position products and services through online video campaigns, interviews and projects.
The art of storytelling with a fresh and candid perspective for your clients to conceptualize, visualize and recognize. Customer
engagement using social selling and marketing techniques.
Other passions include reading up on the latest technology trends in sports and entertainment. Doug received his Master Degree in
Sports Administration from Kent State University and Bachelor’s of Business Administration from Western Michigan University
earning his Marketing Degree. Doug is an active supporter of Susan G Komen Foundation Kick for Cure Program and captains a coed
kickball team in Atlanta on the weekends.
In 2010, Doug developed Lehman’s Terms of Business and launched video blog website
www.douglehman.com a social video sales training site.
The Blog’s mission is to share tips on social media video through video blogging, customer engagement and social selling.
An open platform for readers and viewers to evaluate the influence and shift of online video marketing in today’s world.
www.douglehman.com Video Blog “Lehman’s Terms of Business
doug@douglehman.com (404) 654-0304
2. SERVICE OFFERINGS
"Doug's passion is apparent and genuine in all of his videos. By doing his homework before going on camera, Doug makes everything
look easy and natural which is not easy to do!" ERIK QUALMAN, International Best Selling Author “Socialnomics”
Not only was the session well received, but it was the first time that attendees asked me to bring a guest expert back for a second time
to share their expertise. Highly creative and passionate in his belief that the effective use of video aids in creating credibility and
visibility in advance of sale opportunities. Doug gives tirelessly of his time to help others understand how to leverage this unique
medium. Highly recommend! BARB GIAMANCO, Social Sales Evangelist, Speaker, Trainer, Author, CEO Talent Builders Inc.
