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SAScon 2014 Pay to Play - James Lowery
1.
pay to play the
end of free traffic SAScon 2014
2.
business has the
horn for digital marketing because of the ROI
3.
sensible businesses consider risk
when making decisions
4.
should a sensible business
spend money on a marketing channel that carries Risk?
5.
there’s $100 billion reasons why
it’s getting harder to talk to customers on Facebook
6.
Should we stop looking
for “free traffic” and accept that we must pay to play?
7.
contact w. e. t. compeller.co.uk james@compeller.co.uk @yrewol time for a
mass debate!
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