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Ecosystem for Business
iWeek, Juky 10th 2014
Traditional business logic
Institution
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Business model of the 20th century
“Managerial Capitalism”
Managerial Capitalism
1960
1970
1940
1950
2000
2010
1980
1990
1920
1930
1900
1910
Decline
Henry Ford
Installation Maturation
Example – Toilet paper
• 8-pack was smaller,
same price
• Still 8 rolls
• Still double layer
• Still 200 sheets per roll
• Shorter sheets
– 12 cm instead of 13 cm
over 8%
price increase
New business logic
Institution
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Individual
Business model of the 20th century
“Managerial Capitalism”
Institution
Institution
InstitutionInstitution
Institution
Institution Individual
Business model of the 21st century
“Distributed Capitalism”
New business logic
Institution
Institution
InstitutionInstitution
Institution
Institution Individual
Common
IT-Infrastructure
Communities
Co-creation
Link to Video -
Nike +
http://www.youtube.com/watch?v=BkfWdwLUZJ4
Link to Video -
Who needs leaders
http://www.youtube.com/watch?v=ob1yq5hM6qw
• The gardener facilitates growth where the
CEO assigns tasks
• The gardener uses what is where the CEO
determines what comes
• The gardener adjusts the course where the
CEO controls the course
• The gardener anticipates on failure where
the CEO tries to avoid failure
• The gardener is lead by what comes where
the CEO works according to his plan
• The gardener views the whole where the
CEO controles the parts
• The gardener provides space where the CEO
limits space
Major mindshifts
• Reconnect to human life
Link to Video -
Tomáš Sedláček
http://tegenlicht.vpro.nl/afleveringen/2013-2014/griekenland.html
(starts at 15:32)
Major mindshifts
• Reconnect to human life
• Energy as the engine of movement
• Play and discover
• Give it time
• Distributed leadership
Link to Video -
Dave Brubeck - Take Five
https://www.youtube.com/watch?v=tT9Eh8wNMkw
Players in a Jazz Band
• The art of unlearning
• Saying yes to the mess
• Performing and experimenting simultaneously
• Minimal structure – maximal autonomy
• Jamming and hanging out
• Taking turns in soloing and supporting
• Leadership as provocative competence
Free downloadable:
www.ecosystemforbusiness.com
Order at:
www.managementboek.nl

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Presentation iWeek July 10th, 2014