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Velocity is NOT the Goal
Michael “Doc” Norton      doc@leandog.com      @docondev

19-Oct-2011
You can’t manage what you can’t
measure.
                        - ???
You can’t
manage what
you can’t
measure
Dr. Deming
You can’t
manage what
you can’t
measure
Dr. Deming
Running a
company on
visible figures
alone
Dr. Deming’s Seven Deadly Diseases of
Western Management
What’s “Agile” Velocity?
Units of Work Delivered over Time

Should Have Been Called Speed
Trailing Indicator
Tells us something happened
More Velocity?
Do We Always Want To Go Faster?
Goodhart’s Law
Goodhart’s Law
When a measure becomes a target, it ceases to be a good measure
Hawthorne Effect
Study done in 1924
Velocity          Code Quality


Balanced Metrics
The Hurrier I Go, The Behinder I Get
Unstable Velocity
Unstable Velocity
What does an unstable velocity mean?
Poor Story Composition
Poor Story Composition
The larger the story, the greater the risk
Too Much WIP
Too Much WIP
You can’t do it all at once
Dependencies on Other Teams
Dependencies on Other Teams
What is the Goal?
What is the Goal?

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Velocity is not the Goal

Hinweis der Redaktion

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  5. Lack of constancy of purpose\nEmphasis on short term profits\nEvaluation of performance, merit rating, or annual review\nMobility of top management\nRunning a company on visible figures alone\nExcessive medical costs\nExcessive legal damage awards\n
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  7. Like Unemployment\nwhen unemployment rises it means the economy has been doing poorly\n
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  9. Charles Goodhart\n1975 Paper - Chief Economic Advisor for Bank of England\n\n
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