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TECHNIEK IS MIJN PASSIE
MY DIGITAL VIEW
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DIGITAL ADVERTISING
MACHINE LEARNING
BEHAVIORAL DATA REAL TIME BIDDING
CROSS DEVICE
A/B TESTINGHYPERLOCAL
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REAL TIME BIDDING
NET ALS IN AALSMEER..
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SEGMENTATIE
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6x < 100ms
17mln NLD
6mld GLOBAL
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1000 ROCKET SCIENTISTS
MACHINE LEARNING ALGORITHMS
PREDICTIVE ALGORITHMS
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MAAR WAT KAN JIJ ERMEE?
LEUK ALLEMAAL….
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ALGORITHMIC MARKETING I.C.M. VEEL DATA IS NU AL
KRACHTIGER DAN DE INTUÏTIE VAN DE MARKETEER
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