H&M is a Swedish multinational clothing retailer known for fast fashion. It was founded in 1947 and now has over 3,000 stores globally, making it the second largest global clothing retailer. H&M designs clothing through both in-house designers and freelancers. It aims to make fashion affordable and accessible to many through reasonable prices and trendy designs. The company has experienced significant growth since its founding and continues to expand its global presence and product offerings.

1. A BRIEF INFORMATION ABOUT H&M
H&M is a Swedish multinational clothing-retail company, known for its
fast fashion clothing for men, women, teenagers and children. H&M,
formed in 1947, is the second largest global clothing retailer and holds a
leading position in Europe and USA fashion markets. It has also made a
great place in Indian markets as we, the people of india have began to
love the designs of H&M. The company has over 3,000 stores globally
and has a presence in every major market around the world.H&M had a
turnover of almost £10 billion in 2015 and is one of the most popular
clothing retailers in the world.
THE DESIGNERS OF H&M
How do you think do designers of h&m getting selected? There are
thousand of designers in the market but why H&M select that designer
for their company? The design of H&M clothing is often left in the hands
of freelancers and independent designers who are occasionally

2. commissioned to design clothing for H&M. H&M has been criticized for
this by the Swedish Fashion Designers' Association, who called H&M's
practice of hiring freelance designers "unhealthy". In the past, H&M has
also been criticized for copying the designs of several fashion designers.
THE MILESTONE FOR YOUNG DESIGNERS BY H&M
The H&M Design Award is an annual award, which aims to celebrate
and promote the best of today’s fashion design. The H&M Design Award
is an important milestone for young designers, and serves as a signal to
the fashion industry, press and public that the winning designer has the
potential to become an important fashion talent. The winner of the H&M
Design Award receives 100,000 SEK (approximately 11,700 USD) and is
invited to show his or her collection at the H&M.The winner is also
featured in H&M’s fashion magazine, POPCORN, distributed to more
than 6 million loyal H&M customers.
THE FOUNDER OF H&M
Erling Persson is the Swedish founder of H&M. He was born on 21st
january 1917. Erling Persson (1913–1984), was a Swedish businessman
and founder of the clothing company Hennes & Mauritz, better known as

3. H&M. Persson started H&M as a clothing wholesaler in 1947. The first
retail shop was opened in Västerås, Sweden in 1958. Persson served as
its first CEO until 1974 and as chairman until his death in 1984. Persson
was married to Margareta von der Pahlen and had four children: Peter,
Charlotte, Maria and Karl-Johan.
THE HISTORY OF H&M
The H&M Group is a Swedish multinational retail-clothing company,
known for its fast-fashion clothing for men, women, teenagers and
children. H&M and its associated brands operate in 62 countries with
over 4,000 stores and, as of 2015, employ around 132,000 people. The
company was founded by Erling Persson in 1947, when he opened his
first shop in Västerås, Sweden selling women's clothing. The shop,
called Hennes , was located in the front room of a local textile
manufacturer's shop. In 1948, the first store outside of Scandinavia
opened in Gothenburg.The story of H&M begins with a pair of jeans. On
a spring day in 1947, 21-year-old Erling Persson bought a pair of Levi’s
in San Francisco. Back home, the young man hung the denim trousers
at the back of his closet. But Persson couldn’t forget the soft, slightly
worn feel of those jeans. Soon, he had created his own company to
make better-fitting jeans. His family owned a large textile company that
produced shirting, so he used the same cotton material for his jeans.
And, to his surprise, the first pair fit perfectly.
THE SUCCESS OF H&M

4. H&M, a Swedish multinational retail-clothing company, was established
in 1947 by Erling Persson and has since grown to become the second
largest fashion retailer in the world. It began as a mail order company
with a few hundred products and no stores, and now H&M has over
3,000 stores in 62 countries. With over 6,000 employees worldwide,
H&M made a net income of 4.3 billion euros in the year 2010. With an
ever-increasing number of customers, H&M is growing rapidly. H&M has
been in the business of selling affordable luxury clothing since its
beginning.
THE REASON WHY ALL RETAILERS LOVE H&M
H&M is an international clothing company known for its affordable prices.
H&M was founded in Sweden in 1947 by Erling Persson and has since
evolved into an international fashion retailer. In fact, H&M is the second
largest clothing retailer in the world. The H&M mission is to create
fashion that is affordable and of high quality. The company is committed
to working with sustainable material, being eco-friendly and sustainable,
and creating designs that are cutting-edge. The company believes that
fashion is for all.
THE DESIGNERS OF H&M

5. ● Karl lagerfeld
● Stella MCCartney
● Viktor and rolf
● Madonna
● Roberto cavalli
● Marimekko
● Matthew williamson
● Jimmy choo
● Sonia rykeil
● Lanvin
● Elin kling
● Versace
● Marni
● Anna Dello Russo
● Maison Martin Magiela
● Isabel Marant
● Alexander Wang
● Balmain
● Kenzo
● Zara larsson
● Naomi Campbell
● Jeremy Scott and Maschino
● Richard Allan
● Sandra Mansour
● Simone Rocha
THE MEANING OF THE NAME H&M

6. H&M is a fashion retailer that is the second largest in the world. The first
store was opened in Sweden in 1947. The company was founded by
Erling Persson and his wife, Elisabeth, when they opened a small
clothing store in Västerås, Sweden. The name Hennes & Mauritz
translates to “Hers & His” in English.
THE TARGET AUDIENCE OF H&M
H&M is a fashion powerhouse who has stores all around the world. It's
been around for quite a while and is known for amazing products and
design. In fact, they're so popular they have a store in every mall and
even a few standalone stores. They also opened a few years ago in
Lebanon, and I had the chance to shop there. Their products are really
good and really cheap, and you can find whatever you want in the store.
I know a lot of people have been asking me about their target audience
and if they label their products so I decided to do some research on the
topic. Here's what I found:Swedish fashion retail company, H&M, is a
company that produces quality clothing at a low price. The company
uses their target audience to produce clothing specifically for them. The
company has a certain price range that they want their clothing to fall
under. The company wants to keep all of their clothes under $50. Also,
the company wants all of the clothes to be of the highest quality. They

7. have to be fashionable because they have a younger target audience.
The target audience that H&M uses is women, specifically young
women. This is the primary audience for H&M. There are many different
types of women that shop at H&M. They range from those who are
struggling to those who already have a lot of money. They range from
young high school students to mothers. The reason why they have such
a large audience is because they have an extremely broad target
audience.