Loyalty programs are largely adopted by marketers but not all turn out a success. Check out this slide deck for the “3C’s” elements that could turn the tide towards the “Right” loyalty program.
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2. Loyalty programs are widely adopted by
marketers, though they might not always
result in a low(er) churn rate.
KITCHEN BLISS
SHOPPING
BEAUTY | FASHION
VIP
CLUB CARD
EXCLUSIVE
F.F. FAMILY
DEAL ZONE
COFFEE
BREAK
REWARDS CLUB
COFFEE
BREAK
3. KITCHEN BLISS
SHOPPING
BEAUTY | FASHION
VIP
CLUB CARD
EXCLUSIVE
F.F. FAMILY
DEAL ZONE
COFFEE
BREAK
REWARDS CLUB
COFFEE
BREAK
Customers leaving might be
unavoidable in some cases.
4. KITCHEN BLISS
SHOPPING
BEAUTY | FASHION
VIP
CLUB CARD
EXCLUSIVE
F.F. FAMILY
DEAL ZONE
COFFEE
BREAK
REWARDS CLUB
SHOPPING
In most, it could be prevented
with the “right” loyalty program.
COFFEE
BREAK
14. WIN
WIN
In other words, it has to offer benefits to
the customers while encouraging
customers' participation that enhances
the value of the program.
18. The “right” loyalty program is obtainable.
And it must start with listening closely to the
customers in order to find the right Content,
right Cause, and right Context.
Then you will have a loyalty program that is
truly beneficial to both customer and brand.
19. FIND OUT
Find out how to bring instant
gratification to life for effective
loyalty program, watch the full
video by Regan Yan here
www.digitalalchemy.asia/blog
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