Writing for digital and traditional marketing and public relations platforms; press releases, newsletters, editing, proofreading, social media, and blogging; familiarity with Microsoft Word, PowerPoint, Excel, Adobe Photoshop, iMovie and more. Skilled in interviewing, project management, events planning and creative coordination to help your advertising or marketing team that much better.

1. Denise M. Konkol
denisekonkol@att.net • www.linkedin.com/in/denisekonkol • 602-899-2359
WRITING AND COMMUNICATIONS PROFESSIONAL
It’s simple: tell a compelling story, and you have the key to engaging your audience. As a writer,
I’ve worked to build trusting relationships to help clients and companies succeed in branding them-
selves by how they communicate, whether it’s creating strong digital content, promotional materials
or events. My expertise:
Social Media Management Writing & Design Media & Public Relations
Print Production Proofreading & Editing Word Press Web Management
Project Management Blogging Events Coordination & Planning
Constant Contact Marketing
• Implemented standards to improve error rates for advertising for four straight quarters
• Managed approximately 200 projects per year, achieving 100 percent on-time to deadline
• Directed a yearly corporate budget of $3.3 million, managing estimates to fall within 2 percent to actual
• Managed direct mail projects to achieve 99 percent in-home-date targets
PROFESSIONAL EXPERIENCE
2010 to Present • Owner, Social Butterfly Marketing/Creative Writing Services, LLC
• Develop social media networks for nonprofits, increasing brand exposure, media relations and aware-
ness, increasing engagement by 17.8 percent
• Increase media attendance and awareness for events, to triple the number of earned media impres-
sions
• Created content for 82-page website (www.bodybeautifulspa.net) using WordPress platform, increasing
impressions 51 percent, new visits increased 42 percent; average visit 2:47
• Gained a strong working knowledge of Photoshop, Illustrator and HTML code
2014 to 2015 • Executive Assistant to the Mayor, City of Muskego, Wisconsin
• Enhanced communications and public relations, applying the discretion and protocol the office de-
manded
• Wrote press releases, edited City portion of newsletter, wrote/edited Mayoral correspondence
• Managed social media, built Facebook engagement by 18 percent, 17 percent on Twitter
• Assisted with media relations, increasing the number of media impressions by 40 percent
• Updated areas of City website, particularly Health and Human Services
2013 - 2014 • Interim Executive Director, Muskego Area Chamber of Commerce
• Directed all activities and initiatives of the Chamber during transition
• Built strong communications with members, media and other organizations via weekly newsletter
and events
• Built brand presence of the Chamber via website, email marketing and social media, increasing
traffic to all sites by 12-16 percent

2. 2010 - 2013 • Writer/Editor - Muskego Patch, Aol / Patch Media Corporation
• Wrote and edited articles and features; social media promotion on Twitter and Facebook
• Community outreach through marketing events; training and public speaking; conducting inter-
views
• Built Facebook Page to 1,100+ likes; Twitter follows at 400+
• Doubled unique visitors to the website from 2011 to 2012, to reflect 75 percent of the city’s popula-
tion
• Established trusting relationships with leaders in government, business, law enforcement and non-
profits
2010 - 2011 • Event Coordinator, Muskego Area Chamber of Commerce (temporary assignment)
• Coordinated “Jammin’ on Janesville,” a series of summer events designed to promote traffic to
downtown businesses during a major road construction project
• Built the brand through media buying, public relations including press release writing and serving
as public spokesperson; fundraising through sponsorships; social media promotion
• Achieved inaugural attendance of approximately 2,000 to 4,000 per event
2007 to 2008 • Production Manager, Charleston-Orwig
• Managed client advertising campaigns, including estimating projects and coordinating with adver-
tising vendors, creative team and clients; proofreading and editing client collateral
• Achieved 100 percent on time fulfillment based on client deadlines; zero re-print rate for errors
EDUCATION
Bachelor of Arts, Journalism / Advertising Sequence, Marquette University, Milwaukee WI
SOFTWARE - MS Office, PowerPoint, iMovie, Photoshop, Illustrator, Keynote, Prezi
Digital, web and specialty printing processes, Wordpress, Working knowledge of HTML