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Rec Registration Prep 
Kris Baker, SVP Sales and Service
Agenda: 
● Define Admin Roles 
● Market Your Club 
● Plan and Schedule 
● Effective Communication 
● Automate, Automate, Automate!
Agenda (cont.): 
● Customize Fees and Discounts 
● Collect Registration Data 
● Rally Volunteers 
● Engage Sponsors 
● Financial Aid Management 
● Post Registration Steps
Demosphere Knows Youth Sports! 
● 1,300+ Customers 
● 25 years of experience 
● 7+ years of experience 
personally
Define User Roles 
● Who is responsible for each step of the process? 
● Setup system user roles and permissions:
Marketing Your Club 
● Define your value 
● Grow your membership 
o Look for new ways to reach 
potential members 
● Retain current members 
o Surveys 
● Set a marketing budget 
● Communication Channels 
o Social media 
o Email marketing 
o Local Ads, school flyers, yard signs 
o Google AdWords / Facebook Ads
Plan and Schedule 
● Plan ahead, be prepared! 
● Budget appropriately 
● Decide on registration options 
o Will you accept cash/check payments? 
o Will you offer financial aid? 
o Can members pay in installments? 
o Volunteer options? 
● Communication is key
Effective Communication! 
● Emphasize registration on your website 
● Clear and concise instructions 
● Customize messages to members 
● Easy to navigate registration process 
● Multi-channel communication 
o Website 
o Email 
o SMS/Text 
o Coaches
Automate, Automate, Automate!
Automate Setup 
Steps: 
● Clone season settings 
● Customize system 
messages in advance 
● Scheduled email 
communication
Automatic 
installment plans: 
● Customize your 
payment dates 
● Adjust previously 
scheduled dates 
● Record check 
payments for 
installment orders
Put power in the hands of your members: 
● View registration history 
● Update payment info 
● Update household info 
● Login to make a payment
Customize Fees and Discounts
Custom Fees 
o Specific age groups/teams 
o Merchandise 
o Late/service fees 
o Training fees, etc.
Discounts 
o Early bird discounts 
o Returning player, sibling, multi-registration 
discounts 
o Custom discount codes 
o Facilitate scholarships
Customize Registration Forms 
● Identify the info you need 
● Collect what you need, and nothing you don’t! 
● Conditional questions, form fees
Collect Custom Member Data 
● Define seasonal info vs. member info. 
o Nicknames 
o Medical Concerns 
o Jersey # 
o Player ratings 
o Position, etc
Rally Volunteers! 
● Club Benefits 
o Vital for many club 
functions 
o Drives positive impact on 
local community 
o Engages parents and 
creates lifetime members 
o Keeps costs low
Volunteer Setup 
● Define the roles 
● Create Opt-out fees 
● Collect volunteer data 
● Risk Management
Engage Sponsors
Provide statistics 
o # of registrations 
o Member count 
o Google analytics
Plan for sponsor/partner options 
o Joint marketing 
o Website ads 
o Revenue sharing 
o Online merchandise
Ask for donations 
● If you don’t ask, you won’t receive! 
● During public registration 
● Donation-only option
Financial Aid Management 
● Financial aid request option on checkout 
● Ability to apply financial aid payments 
● Adjust payment dates/schedule
Post Registration Steps 
Drag and Drop Team Building
Post Registration Steps (cont.) 
Manage payments 
o Communicate re: past due balances 
o Record refunds and adjustments 
o Change Installment dates 
o Reconcile bank deposits
Post Registration Steps (cont.) 
Create schedules 
o Integrate with team building 
o Balanced game schedules 
o Quickly communicate rainouts 
o Post scores from the field
Demosphere Can Help! 
● Powerful online registration system 
● Professional websites 
● Robust scheduling tools 
● Easy-to-use interface 
● Ultimate flexibility 
● Peace of mind
Wrap Up 
● Questions? 
support@demosphere.com 
● Subscribe to the: 
Demosphere Blog 
o Industry News 
o Product Features 
o Best Practices 
o and more!
Kris Baker 
SVP, Sales and Service 
kris@demosphere.com

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Rec Season Preparation 2015 | Demosphere

  • 1. Rec Registration Prep Kris Baker, SVP Sales and Service
  • 2. Agenda: ● Define Admin Roles ● Market Your Club ● Plan and Schedule ● Effective Communication ● Automate, Automate, Automate!
  • 3. Agenda (cont.): ● Customize Fees and Discounts ● Collect Registration Data ● Rally Volunteers ● Engage Sponsors ● Financial Aid Management ● Post Registration Steps
  • 4. Demosphere Knows Youth Sports! ● 1,300+ Customers ● 25 years of experience ● 7+ years of experience personally
  • 5. Define User Roles ● Who is responsible for each step of the process? ● Setup system user roles and permissions:
  • 6. Marketing Your Club ● Define your value ● Grow your membership o Look for new ways to reach potential members ● Retain current members o Surveys ● Set a marketing budget ● Communication Channels o Social media o Email marketing o Local Ads, school flyers, yard signs o Google AdWords / Facebook Ads
  • 7. Plan and Schedule ● Plan ahead, be prepared! ● Budget appropriately ● Decide on registration options o Will you accept cash/check payments? o Will you offer financial aid? o Can members pay in installments? o Volunteer options? ● Communication is key
  • 8. Effective Communication! ● Emphasize registration on your website ● Clear and concise instructions ● Customize messages to members ● Easy to navigate registration process ● Multi-channel communication o Website o Email o SMS/Text o Coaches
  • 10. Automate Setup Steps: ● Clone season settings ● Customize system messages in advance ● Scheduled email communication
  • 11. Automatic installment plans: ● Customize your payment dates ● Adjust previously scheduled dates ● Record check payments for installment orders
  • 12. Put power in the hands of your members: ● View registration history ● Update payment info ● Update household info ● Login to make a payment
  • 13. Customize Fees and Discounts
  • 14. Custom Fees o Specific age groups/teams o Merchandise o Late/service fees o Training fees, etc.
  • 15. Discounts o Early bird discounts o Returning player, sibling, multi-registration discounts o Custom discount codes o Facilitate scholarships
  • 16. Customize Registration Forms ● Identify the info you need ● Collect what you need, and nothing you don’t! ● Conditional questions, form fees
  • 17. Collect Custom Member Data ● Define seasonal info vs. member info. o Nicknames o Medical Concerns o Jersey # o Player ratings o Position, etc
  • 18. Rally Volunteers! ● Club Benefits o Vital for many club functions o Drives positive impact on local community o Engages parents and creates lifetime members o Keeps costs low
  • 19. Volunteer Setup ● Define the roles ● Create Opt-out fees ● Collect volunteer data ● Risk Management
  • 21. Provide statistics o # of registrations o Member count o Google analytics
  • 22. Plan for sponsor/partner options o Joint marketing o Website ads o Revenue sharing o Online merchandise
  • 23. Ask for donations ● If you don’t ask, you won’t receive! ● During public registration ● Donation-only option
  • 24. Financial Aid Management ● Financial aid request option on checkout ● Ability to apply financial aid payments ● Adjust payment dates/schedule
  • 25. Post Registration Steps Drag and Drop Team Building
  • 26. Post Registration Steps (cont.) Manage payments o Communicate re: past due balances o Record refunds and adjustments o Change Installment dates o Reconcile bank deposits
  • 27. Post Registration Steps (cont.) Create schedules o Integrate with team building o Balanced game schedules o Quickly communicate rainouts o Post scores from the field
  • 28. Demosphere Can Help! ● Powerful online registration system ● Professional websites ● Robust scheduling tools ● Easy-to-use interface ● Ultimate flexibility ● Peace of mind
  • 29. Wrap Up ● Questions? support@demosphere.com ● Subscribe to the: Demosphere Blog o Industry News o Product Features o Best Practices o and more!
  • 30. Kris Baker SVP, Sales and Service kris@demosphere.com