2. Best Practices
Length
Shorter is better
3-5 minutes (no longer than 10 if possible)
If video must be longer, break video up into smaller
chunks
Writing
Write script or at least an outline
Write in a conversational tone
Use short sentences
Write for the ear
Read script out loud first
UNC Charlotte – Center for Teaching and Learning
3. Best Practices
Recording
Rehearse and practice before you press
“Record”
When using a camera, do a test recording – get
comfortable!
If you make a mistake or stumble over words,
let the recording continue, pause for five
seconds, then pick up again where you left off.
You can edit later.
Captioning
You should either caption your video or offer a
text transcript of the audio
UNC Charlotte – Center for Teaching and Learning
4. Best Preactic
Audio
High quality mic (omni vs. unidirectional)
Maintain a consistent environment
Get rid of ambient noise
Dampen the sound
Lighting
Three lights
Key Light
Filler light
Back light
5. Best Practice
Research
FINDING
For lectures, focus more on the
first-watch experience, add
support for re-watching and
skimming
RECOMENDATION
Invest heavily in pre-
production lesson planning
Federation University of Australia – Best practice in making an instructional video
Shorter videos are much
more engaging
Try filming in an informal setting;
it might not be necessary to invest
big-budget studio productions. in
Students engage differently
with lecture and tutorial
videos for tutorials
Personal feel over high
production
"It is better to present an explanation in words
and pictures than solely in words.
- Multiple Representation Principle
9. You already
have the
camera!
Your smart
phone has the
power!
Buy a tripod
and a selfie
stick
Shoot in HD
Use an external
microphone
Check for
lighting