LinkedIn - Top 5 Business Page Tips for Fox Valley Internet Marketing Summit

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This is the Top 5 LinkedIn tips for your personal and business profiles that was presented to the Fox Valley Internet Marketing Summit on February 21, 2014. If you would like to find out more about LinkedIn, visit my blog and search LinkedIn - http://time2mrkt.com/?s=LinkedIn&submit=Search

Soziale Medien

.com

Top 5 Business Page Tips
from Dee Reinhardt, Time2Mrkt

FoxValleyIMSummit.com

#FVIMS

Personal vs. Business

.com

• Personal
– Rolodex
– Resume
– Any email

• Business
– Products
– Employment
– name@company.com

FoxValleyIMSummit.com

3

#FVIMS

Top 5 Personal Page Tips
•
•
•
•
•

Photo & Headline
Complete
Connections
Invitations
Participate

.com

Keywords

100%
500+

personalize
Post

FoxValleyIMSummit.com

4

#FVIMS

Why a Company Page?

.com

• Credibility
• Search
Optimization
• In-bound
links

FoxValleyIMSummit.com

5

#FVIMS

Top 5 - Description

.com

• Branded
Message
• Keywords
• Benefits &
Specialties
• Showcase Pages

FoxValleyIMSummit.com

6

#FVIMS

Top 5 - Products
• Products or Services
–
–
–
–
–
–
–
–
–

.com

20

Category
Photo
Description
Key Features
URL
Contact
Promotion
Video
Disclaimer

• Variations by audience

FoxValleyIMSummit.com

7

#FVIMS

Top 5 - Recommendations

.com

• Peer – Peer vs.
Advertising
• Products vs. Personal
• Personalize/Customize
the recommendation
request

FoxValleyIMSummit.com

9

#FVIMS

Top 5 - Activity

.com

• Do more than collect
connections
• Post job openings
• Create a group
• Post company updates
• Share updates to
industry groups
• Create variations based
on demographics

FoxValleyIMSummit.com

10

#FVIMS

Connect and Questions

.com

• Dee Reinhardt
– Time2Mrkt
– 708-822-2152
– Find me on:
•
•
•
•
•
•
•
•
•
•

LinkedIn page: http://linkedin.com/in/deereinhardt
LinkedIn company: http://linkedin.com/company/time2mrkt
Facebook Fan Page http://facebook.com/time2mrkt
Twitter http://twitter.com/time2mrkt
Pinterest http://pinterest.com/time2mrkt
G+ http://plus.google.com/+Time2Mrkt
YouTube channel http://youtube.com/user/time2mrkt
Slideshare http://slideshare.com/deereinhardt
Blog rss - http://time2mrkt.com/feed
Newsletter Sign-uphttp://visitor.r20.constantcontact.com/d.jsp?llr=f7kzdklab&p=oi&m=1111662308229&sit=g4au45mhb

FoxValleyIMSummit.com

11

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LinkedIn - Top 5 Business Page Tips for Fox Valley Internet Marketing Summit

1. .com Top 5 Business Page Tips from Dee Reinhardt, Time2Mrkt FoxValleyIMSummit.com #FVIMS

2. .com FoxValleyIMSummit.com 2 #FVIMS

3. Personal vs. Business .com • Personal – Rolodex – Resume – Any email • Business – Products – Employment – name@company.com FoxValleyIMSummit.com 3 #FVIMS

4. Top 5 Personal Page Tips • • • • • Photo & Headline Complete Connections Invitations Participate .com Keywords 100% 500+ personalize Post FoxValleyIMSummit.com 4 #FVIMS

5. Why a Company Page? .com • Credibility • Search Optimization • In-bound links FoxValleyIMSummit.com 5 #FVIMS

6. Top 5 - Description .com • Branded Message • Keywords • Benefits & Specialties • Showcase Pages FoxValleyIMSummit.com 6 #FVIMS

7. Top 5 - Products • Products or Services – – – – – – – – – .com 20 Category Photo Description Key Features URL Contact Promotion Video Disclaimer • Variations by audience FoxValleyIMSummit.com 7 #FVIMS

8. Top 5 Imagery .com • Branded – Company Logo – Headers – Banners – Icons FoxValleyIMSummit.com 8 #FVIMS

9. Top 5 - Recommendations .com • Peer – Peer vs. Advertising • Products vs. Personal • Personalize/Customize the recommendation request FoxValleyIMSummit.com 9 #FVIMS

10. Top 5 - Activity .com • Do more than collect connections • Post job openings • Create a group • Post company updates • Share updates to industry groups • Create variations based on demographics FoxValleyIMSummit.com 10 #FVIMS

11. Connect and Questions .com • Dee Reinhardt – Time2Mrkt – 708-822-2152 – Find me on: • • • • • • • • • • LinkedIn page: http://linkedin.com/in/deereinhardt LinkedIn company: http://linkedin.com/company/time2mrkt Facebook Fan Page http://facebook.com/time2mrkt Twitter http://twitter.com/time2mrkt Pinterest http://pinterest.com/time2mrkt G+ http://plus.google.com/+Time2Mrkt YouTube channel http://youtube.com/user/time2mrkt Slideshare http://slideshare.com/deereinhardt Blog rss - http://time2mrkt.com/feed Newsletter Sign-uphttp://visitor.r20.constantcontact.com/d.jsp?llr=f7kzdklab&p=oi&m=1111662308229&sit=g4au45mhb FoxValleyIMSummit.com 11 #FVIMS

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