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E-books and E-readers
               Presented by
   Virtual Options Coaching & Training
March 6, 2012

According to new research from
Digitimes Research, global shipments
of eReaders are predicted to reach 2
million units in the first quarter of 2012,
which is down from 9 million, which
shipped during the fourth quarter of
2011.
Definition & History

eBooks:

 *  First produced by Project Gutenberg in
    the 1970s
 *  Had to be read using a computer until
    late 1990s
 *  Started out for small and very targeted
    markets: technical manuals, etc.
 *  Most books that were digitized were
    already in the public domain

                           © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
eReaders (standalone)

*  eReaders:
 *    Came on the market in the late 1990s
 *    Dedicated hardware devices for accessing e-books
 *    Specifically designed for the reading experience
 *    Are available for the general consumer to use
 *    Market is dominated by only a few eReaders:


 Amazon Kindle         B&N Nook                      Sony Reader
 ($259)                ($259)                        ($169-$399)




                                  © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Other “readers”


eBooks are also available via other devices:

 *    “Regular” computers
 *    Laptops, netbooks
 *    Smartphones
 *    May need special
      software applications



                              © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Possible document formats


Not all documents can be read on all devices.
*  Some possible formats include:
 *  PDF
 *  Broadband eBooks (BBeB): proprietary (Sony)
 *  RTF
 *  Amazon Whispernet (AZW): proprietary
    (Amazon)
 *  HTML


                             © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
For Amazon Kindle, from wikipedia




                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Conversion


*  There are many proprietary and free ebook
   converters that can convert documents to the
   formats appropriate for the device you’re
   using:
http://wiki.mobileread.com/wiki/E-book_conversion




                                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Digital Rights Management
                                               short version


DRM=limitations for the user
*  Prevents transferring, copying, printing, too many
   downloads, etc.
*  Always check to see what limitations may come with
   the document you’re purchasing/downloading
   *  Consumer comments re: DRM:
   *  “I call it a Swindle, not a Kindle”

DRM-free?
  *  Project Gutenberg
  *  Manybooks (link at end of presentation)



                                    © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
DRM-free e-books



http://drmfree.calibre-ebook.com/   http://www.gutenberg.org/




      http://overdrive.com/             http://openlibrary.org/
Other (evolution of?) eReaders


ALA Midwinter TechSource webinar:

*  Blio (http://blioreader.com)
  *  Free eReader software
*  Copia (http://www.thecopia.com)
  *  Social eReading experience
*  Sophie (http://www.sophiecommons.org)
  *  “Redefines the notion of a book”


                                  © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Advantages


*  Books are cheaper (around $10)
*  Instantaneous access
*  Space saver
*  Environmentally friendly
*  Access to many out of copyright texts
*  Visual advantages for those with weak eyesight or for
   reading in direct sunlight
*  Annotating/hyperlinking/etc.
*  Many have read-aloud features
*  Many have language
   translation features


                                   © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Disadvantages


*  Devices themselves are expensive
*  Obsolescence
*  Susceptibility to damage
*  All your “eggs” in one device
*  Content compatibility
*  Navigating tricky legal situations




                              © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Some Considerations



How are advantages/disadvantages resolved?
*  Consider:
 *    Use
 *    Lifestyle
 *    Preference
 *    Budget
 *    Savviness


                          © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Resources
*  Horizon Report Resources:
   http://delicious.com/tag/hz10+ebooks
*  Project Gutenberg:
   http://www.gutenberg.org/wiki/Main_Page
*  Scribd:
   http://www.scribd.com
*  DailyLit:
   http://dailylit.com
*  ManyBooks.Net
   http://manybooks.net


                             © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
https://secure.flickr.com/photos/libraryman/
http://www.christopherpnmaselli.com/2010/10/ebooks-amazon-kindle-and-apple-ipad-statistics/
New Research from Pew
     Research Center



According to the Pew Research Center’s Internet & American
Life Project, 19% of adults now own a tablet computer
and 19% own an e-book reader, according to a survey
conducted this month, up from 10% ownership of tablets and
10% ownership of e-book readers.
Pew says 9% of adults now own both types of devices.


                                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Demographic Profile
   of tablet & e-book readers
*  educated and affluent.
*  highest rates of ownership are among consumers who
   are college graduates
*  age 30-49
*  incomes of $75,000 or more
*  36% of adults with incomes of $75,000 or more own a
   tablet now
*  31% own an e-book reader
*  rate of tablet ownership is equal for males and females
*  more women e-book reader owners (21%) than men
   (16%).
                                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
© 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Weeding
your physical
collection?


  Yes? Donate these
books to Open Library.
 More information at:
http://openlibrary.org/
“If libraries are no longer storage spaces, I
        think they become knowledge
            performance spaces.”
                                                     Source:	
  @rmazar	
  




           Share your space.
          Foster collaboration.
          Facilitate discovery.
           “Rethink possible.”

                          © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Privacy and Your Rights
The 2010: E-Book Buyer's Guide to E-Book Privacy answers the
                      following questions:

ü  Can they keep track of book searches, either on their website
    or on the website of other e-book sources?
ü  Can they monitor what you're reading and how you're
    reading it after purchase and link that information back to
    you? Can they do that when the e-book is obtained
    elsewhere?
ü  Does the device have limited compatibility with books not
    purchased from an associated eBook store?
ü  Can they keep track of book purchases? Can they track book
    purchses or acquisitions made from other sources?
ü  With whom can they share the information collected in non-
    aggregated form?
ü  Can they share information outside the company without the
    customer's consent?
ü  Do they lack mechanisms for customers to access, correct, or
    delete the information?                    Source:
                                                 http://goo.gl/SwsNB
The E-book User’s Bill of Rights

*  the right to use e-books under guidelines that favor
   access over proprietary limitations.

*  the right to access e-books on any technological
   platform, including the hardware and software the
   user chooses.

*  the right to annotate, quote passages, print, and share
   e-book content within the spirit of fair use and
   copyright.

*  the right of the first-sale doctrine extended to digital
   content, allowing the e-book owner the right to retain,
   archive, share, and re-sell purchased e-books.
                                       Read more at:
                                       http://goo.gl/YiTb9
Book Discovery/Recommendations




                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
QR (Quick Response) codes can help guide mobile users in your
     physical spaces come visit your digital library spaces.




                                           © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
© 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Broward County’s
idea. The key is to at
 least try something
         new.




© 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Idea: Offering free workshops for the public
  and ask people to bring their devices!




                         © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Idea: Help local authors
     get published




              © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
A complete self-publishing
                    platform.

                            Converting text to EPUB format using Calibre




Upload local content to
“Community Reserve.”



                                         © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Idea: mention to
 out-of-state library
  patrons to find out
    what e-book
vendor[s] their library
uses and search for a
 cheat sheet online.
Or ask a librarian for
        help.
      Be ready!!
 http://overdrive.com/files/
  ebook-cheat-sheet.pdf
Popular E-book Vendors/
        Platforms
  3M Cloud      Freading
  Library       Gale Virtual
  Axis 360      Reference Library
  Blio          MyILibrary
  Books 24X7    OpenLibrary (not a
  EBL (E-book   vendor)
  Library)      OverDrive
  eBrary        Project Gutenberg
  EBSCO         (not a vendor)
                Safari Books Online
The key is to practice. Use your e-
 reading device often, explore its
   functions, and read the FAQs.
Four Main ebook formats

*  There are four main ebook formats at
   present.
 *  Mobipocket
 *  Topaz
 *  ePub
 *  PDF
 *  The Amazon Kindle uses Mobipocket and
    Topaz and it also supports native PDF
    format ebooks and native PDF files.
 *  Other ebook readers mostly use ePub
    format ebooks, but with differing DRM
    schemes.                        © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
*  There are three main
   ebook DRM
   schemes in common
   use today, one each
   from Adobe, Apple,
   and the Marlin Trust
   Management
   Organization
   (MTMO)

                          © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
*  Two PC and Macintosh software programs to
   view e-books are
 Adobe Reader and Microsoft Reader.[43] Each program uses
 a slightly different approach to DRM. The first version of Adobe
 Acrobat e-book Reader to have encryption technologies was
 version 5.05. In the later version 6.0, the technologies of the
 PDF reader and the e-book reader were combined, allowing it
 to read both DRM-restricted and unrestricted files.




                                      © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
*  Microsoft Reader, which exclusively reads e-books in
   a .lit format, contains its own DRM software. In
   Microsoft Reader, there are three different levels of
   access control depending on the e-book:
   *  sealed e-books,
   *  inscribed e-books
   *  owner exclusive e-books.
   *  Sealed e-books have the least amount of
      restriction and only prevent the document from
      being modified.
                                 © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Said another way…


*  a system for protecting the copyrights of data
   circulated via the Internet or other digital
   media by enabling secure distribution and/or
   disabling illegal distribution of the data.
*  a DRM system protects intellectual property by
   either encrypting the data so that it can only
   be accessed by authorized users or marking
   the content with a digital watermark or similar
   method so that the content can not be freely
   distributed.
                              © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Products with DRM


*  Certain categories of products are disproportionately
   impacted by DRM. When you're considering buying a
   product in one of these categories, it's a good idea to
   do a quick search (on Defective by Design or the web
   at large).
*  Music
*  Movies (see: bluray)
*  ebooks (see: Kindle Swindle)
*  Computers (Mac and Windows)
*  Mobile phones (e.g. the iPhone)
*  Games
                                    © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Microsoft Reader


*  The most stringent form of security that Microsoft Reader
   offers is called owner exclusive e-books, which uses
   traditional DRM technologies.
*  To buy the e-book the consumer must first open
   Microsoft Reader, which ensures that when the book is
   downloaded it becomes linked to the computer's
   Microsoft Passport account. Thus the e-book can only be
   opened with the computer with which it was
   downloaded, preventing copying and distribution of the
   text.


                                   © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
With Printed Books…


*  You can buy one with cash, anonymously.
*  Then you own it.
*  You are not required to sign a license that restricts your use of it.
*  The format is known, and no proprietary technology is needed
   to read the book.
*  You can give, lend or sell the book to another.
*  You can, physically, scan and copy the book, and it's
   sometimes lawful under copyright.
*  Nobody has the power to destroy your book.



                                           © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Contrast that with
  Amazon e-books (fairly typical)

*  Amazon requires users to identify themselves to get an e-book.
*  In some countries, including the US, Amazon says the user cannot own the e-
   book.
*  Amazon requires the user to accept a restrictive license on use of the e-book.
*  The format is secret, and only proprietary user-restricting software can read it at
   all.
*  An ersatz "lending" is allowed for some books, for a limited time, but only by
   specifying by name another user of the same system. No giving or selling.
*  To copy the e-book is impossible due to Amazon can remotely delete the e-
   book using a back door. It used this back door in 2009 to delete thousands of
   copies of George Orwell's 1984.
Digital Restrictions Management in the player and prohibited by the license, which
is more restrictive than copyright law.


                                                   © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
The Dangers of e-books
An Argument against e-books..
                                      http://DefectiveByDesign.org/ebooks.html




*  Even one of these infringements makes e-books a step backward
   from printed books. We must reject e-books until they respect our
   freedom.
*  The e-book companies say denying our traditional freedoms is
   necessary to continue to pay authors. The current copyright system
   supports those companies handsomely and most authors badly. We
   can support authors better in other ways that don't require curtailing
   our freedom, and even legalize sharing. Two methods I've suggested
   are:
*  To distribute tax funds to authors based on the cube root of each
   author's popularity. See http://stallman.org/articles/internet-sharing-license.en.html.
*  E-books need not attack our freedom (Project Gutenberg's e-books
   don't), but they will if companies get to decide. It's up to us to stop
   them.
                                                     © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Key Concerns for Libraries



DRM, if not carefully balanced, limits the ability of
  libraries and schools to serve the information
  needs of their users and their communities in
                 several ways by:
Eliminating the “First sale” doctrine



by limiting the secondary transfer of works to
others. First sale has been for centuries a
bedrock principle governing the balance of
rights between consumers and sellers of
information products. It is first sale that allows
people to share a favorite book or CD with a
friend and that creates secondary markets for
works. It is first sale that allows libraries to loan
lawfully acquired works to the public.
                          http://www.ala.org/advocacy/copyright/digitalrights
                                      © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Enforcing a “Pay-per-use” model of
     information dissemination


 that, if it becomes the dominant or even sole
 mode of access, will be contrary to the public
 purposes of copyright law. It should not be the
 business of government to favor or enforce any
 particular business model in the information
 marketplace, particularly one that raises major
 issues of equity and potentially severe economic
 consequences for public institutions.

                       http://www.ala.org/advocacy/copyright/digitalrights
                                   © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Enforcing time limits or other limitations of use
      that prevent preservation and archiving.


Many market models of DRM distribution systems envision content
that essentially disappears after a specific period of time or number
of uses.
DRM technologies can also prevent copying content into new
formats. Such controls will prevent libraries, historical archives,
museums, research institutions, and other cultural institutions from
preserving and providing long-term access to the knowledge
products of our society.
From the days of the Great Library of Alexandria, society has turned
to such institutions to preserve its cultural heritage and provide
access to it. There is no evidence that alternative organizations
currently exist or will form to play that role in the digital pay-per-use
world.                               http://www.ala.org/advocacy/copyright/digitalrights
                                                    © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
Eliminating “fair use” and other exceptions in
   Copyright Law that underpin education,
          criticism, and scholarship.



 DRM technology can prevent normal uses of
 works protected by copyright law, such as
 printing or excising portions for quotation. For
 libraries and schools to serve their educational,
 research, and information roles, the public must
 be able to use works in the full range of ways
 envisioned by the Copyright Act in its
 limitations and exceptions.

                        http://www.ala.org/advocacy/copyright/digitalrights
                                    © 2012 Virtual Options LLC Proprietary Information All Rights Reserved

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Ebook and ereaders

  • 1. E-books and E-readers Presented by Virtual Options Coaching & Training
  • 2. March 6, 2012 According to new research from Digitimes Research, global shipments of eReaders are predicted to reach 2 million units in the first quarter of 2012, which is down from 9 million, which shipped during the fourth quarter of 2011.
  • 3. Definition & History eBooks: *  First produced by Project Gutenberg in the 1970s *  Had to be read using a computer until late 1990s *  Started out for small and very targeted markets: technical manuals, etc. *  Most books that were digitized were already in the public domain © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 4. eReaders (standalone) *  eReaders: *  Came on the market in the late 1990s *  Dedicated hardware devices for accessing e-books *  Specifically designed for the reading experience *  Are available for the general consumer to use *  Market is dominated by only a few eReaders: Amazon Kindle B&N Nook Sony Reader ($259) ($259) ($169-$399) © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 5. Other “readers” eBooks are also available via other devices: *  “Regular” computers *  Laptops, netbooks *  Smartphones *  May need special software applications © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 6. Possible document formats Not all documents can be read on all devices. *  Some possible formats include: *  PDF *  Broadband eBooks (BBeB): proprietary (Sony) *  RTF *  Amazon Whispernet (AZW): proprietary (Amazon) *  HTML © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 7. For Amazon Kindle, from wikipedia © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 8. Conversion *  There are many proprietary and free ebook converters that can convert documents to the formats appropriate for the device you’re using: http://wiki.mobileread.com/wiki/E-book_conversion © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 9. Digital Rights Management short version DRM=limitations for the user *  Prevents transferring, copying, printing, too many downloads, etc. *  Always check to see what limitations may come with the document you’re purchasing/downloading *  Consumer comments re: DRM: *  “I call it a Swindle, not a Kindle” DRM-free? *  Project Gutenberg *  Manybooks (link at end of presentation) © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 10. DRM-free e-books http://drmfree.calibre-ebook.com/ http://www.gutenberg.org/ http://overdrive.com/ http://openlibrary.org/
  • 11. Other (evolution of?) eReaders ALA Midwinter TechSource webinar: *  Blio (http://blioreader.com) *  Free eReader software *  Copia (http://www.thecopia.com) *  Social eReading experience *  Sophie (http://www.sophiecommons.org) *  “Redefines the notion of a book” © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 12. Advantages *  Books are cheaper (around $10) *  Instantaneous access *  Space saver *  Environmentally friendly *  Access to many out of copyright texts *  Visual advantages for those with weak eyesight or for reading in direct sunlight *  Annotating/hyperlinking/etc. *  Many have read-aloud features *  Many have language translation features © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 13. Disadvantages *  Devices themselves are expensive *  Obsolescence *  Susceptibility to damage *  All your “eggs” in one device *  Content compatibility *  Navigating tricky legal situations © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 14. Some Considerations How are advantages/disadvantages resolved? *  Consider: *  Use *  Lifestyle *  Preference *  Budget *  Savviness © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 15. Resources *  Horizon Report Resources: http://delicious.com/tag/hz10+ebooks *  Project Gutenberg: http://www.gutenberg.org/wiki/Main_Page *  Scribd: http://www.scribd.com *  DailyLit: http://dailylit.com *  ManyBooks.Net http://manybooks.net © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 18. New Research from Pew Research Center According to the Pew Research Center’s Internet & American Life Project, 19% of adults now own a tablet computer and 19% own an e-book reader, according to a survey conducted this month, up from 10% ownership of tablets and 10% ownership of e-book readers. Pew says 9% of adults now own both types of devices. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 19. Demographic Profile of tablet & e-book readers *  educated and affluent. *  highest rates of ownership are among consumers who are college graduates *  age 30-49 *  incomes of $75,000 or more *  36% of adults with incomes of $75,000 or more own a tablet now *  31% own an e-book reader *  rate of tablet ownership is equal for males and females *  more women e-book reader owners (21%) than men (16%). © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 20.
  • 21. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 22. Weeding your physical collection? Yes? Donate these books to Open Library. More information at: http://openlibrary.org/
  • 23. “If libraries are no longer storage spaces, I think they become knowledge performance spaces.”   Source:  @rmazar   Share your space. Foster collaboration. Facilitate discovery. “Rethink possible.” © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 25. The 2010: E-Book Buyer's Guide to E-Book Privacy answers the following questions: ü  Can they keep track of book searches, either on their website or on the website of other e-book sources? ü  Can they monitor what you're reading and how you're reading it after purchase and link that information back to you? Can they do that when the e-book is obtained elsewhere? ü  Does the device have limited compatibility with books not purchased from an associated eBook store? ü  Can they keep track of book purchases? Can they track book purchses or acquisitions made from other sources? ü  With whom can they share the information collected in non- aggregated form? ü  Can they share information outside the company without the customer's consent? ü  Do they lack mechanisms for customers to access, correct, or delete the information? Source: http://goo.gl/SwsNB
  • 26.
  • 27. The E-book User’s Bill of Rights *  the right to use e-books under guidelines that favor access over proprietary limitations. *  the right to access e-books on any technological platform, including the hardware and software the user chooses. *  the right to annotate, quote passages, print, and share e-book content within the spirit of fair use and copyright. *  the right of the first-sale doctrine extended to digital content, allowing the e-book owner the right to retain, archive, share, and re-sell purchased e-books. Read more at: http://goo.gl/YiTb9
  • 28. Book Discovery/Recommendations © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 29. QR (Quick Response) codes can help guide mobile users in your physical spaces come visit your digital library spaces. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 30. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 31. Broward County’s idea. The key is to at least try something new. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 32. Idea: Offering free workshops for the public and ask people to bring their devices! © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 33. Idea: Help local authors get published © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 34. A complete self-publishing platform. Converting text to EPUB format using Calibre Upload local content to “Community Reserve.” © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 35. Idea: mention to out-of-state library patrons to find out what e-book vendor[s] their library uses and search for a cheat sheet online. Or ask a librarian for help. Be ready!! http://overdrive.com/files/ ebook-cheat-sheet.pdf
  • 36. Popular E-book Vendors/ Platforms 3M Cloud Freading Library Gale Virtual Axis 360 Reference Library Blio MyILibrary Books 24X7 OpenLibrary (not a EBL (E-book vendor) Library) OverDrive eBrary Project Gutenberg EBSCO (not a vendor) Safari Books Online
  • 37. The key is to practice. Use your e- reading device often, explore its functions, and read the FAQs.
  • 38.
  • 39. Four Main ebook formats *  There are four main ebook formats at present. *  Mobipocket *  Topaz *  ePub *  PDF *  The Amazon Kindle uses Mobipocket and Topaz and it also supports native PDF format ebooks and native PDF files. *  Other ebook readers mostly use ePub format ebooks, but with differing DRM schemes. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 40. *  There are three main ebook DRM schemes in common use today, one each from Adobe, Apple, and the Marlin Trust Management Organization (MTMO) © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 41. *  Two PC and Macintosh software programs to view e-books are Adobe Reader and Microsoft Reader.[43] Each program uses a slightly different approach to DRM. The first version of Adobe Acrobat e-book Reader to have encryption technologies was version 5.05. In the later version 6.0, the technologies of the PDF reader and the e-book reader were combined, allowing it to read both DRM-restricted and unrestricted files. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 42. *  Microsoft Reader, which exclusively reads e-books in a .lit format, contains its own DRM software. In Microsoft Reader, there are three different levels of access control depending on the e-book: *  sealed e-books, *  inscribed e-books *  owner exclusive e-books. *  Sealed e-books have the least amount of restriction and only prevent the document from being modified. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 43.
  • 44. Said another way… *  a system for protecting the copyrights of data circulated via the Internet or other digital media by enabling secure distribution and/or disabling illegal distribution of the data. *  a DRM system protects intellectual property by either encrypting the data so that it can only be accessed by authorized users or marking the content with a digital watermark or similar method so that the content can not be freely distributed. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 45. Products with DRM *  Certain categories of products are disproportionately impacted by DRM. When you're considering buying a product in one of these categories, it's a good idea to do a quick search (on Defective by Design or the web at large). *  Music *  Movies (see: bluray) *  ebooks (see: Kindle Swindle) *  Computers (Mac and Windows) *  Mobile phones (e.g. the iPhone) *  Games © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 46. Microsoft Reader *  The most stringent form of security that Microsoft Reader offers is called owner exclusive e-books, which uses traditional DRM technologies. *  To buy the e-book the consumer must first open Microsoft Reader, which ensures that when the book is downloaded it becomes linked to the computer's Microsoft Passport account. Thus the e-book can only be opened with the computer with which it was downloaded, preventing copying and distribution of the text. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 47.
  • 48. With Printed Books… *  You can buy one with cash, anonymously. *  Then you own it. *  You are not required to sign a license that restricts your use of it. *  The format is known, and no proprietary technology is needed to read the book. *  You can give, lend or sell the book to another. *  You can, physically, scan and copy the book, and it's sometimes lawful under copyright. *  Nobody has the power to destroy your book. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 49.
  • 50. Contrast that with Amazon e-books (fairly typical) *  Amazon requires users to identify themselves to get an e-book. *  In some countries, including the US, Amazon says the user cannot own the e- book. *  Amazon requires the user to accept a restrictive license on use of the e-book. *  The format is secret, and only proprietary user-restricting software can read it at all. *  An ersatz "lending" is allowed for some books, for a limited time, but only by specifying by name another user of the same system. No giving or selling. *  To copy the e-book is impossible due to Amazon can remotely delete the e- book using a back door. It used this back door in 2009 to delete thousands of copies of George Orwell's 1984. Digital Restrictions Management in the player and prohibited by the license, which is more restrictive than copyright law. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 51.
  • 52. The Dangers of e-books
  • 53.
  • 54. An Argument against e-books.. http://DefectiveByDesign.org/ebooks.html *  Even one of these infringements makes e-books a step backward from printed books. We must reject e-books until they respect our freedom. *  The e-book companies say denying our traditional freedoms is necessary to continue to pay authors. The current copyright system supports those companies handsomely and most authors badly. We can support authors better in other ways that don't require curtailing our freedom, and even legalize sharing. Two methods I've suggested are: *  To distribute tax funds to authors based on the cube root of each author's popularity. See http://stallman.org/articles/internet-sharing-license.en.html. *  E-books need not attack our freedom (Project Gutenberg's e-books don't), but they will if companies get to decide. It's up to us to stop them. © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 55.
  • 56. Key Concerns for Libraries DRM, if not carefully balanced, limits the ability of libraries and schools to serve the information needs of their users and their communities in several ways by:
  • 57. Eliminating the “First sale” doctrine by limiting the secondary transfer of works to others. First sale has been for centuries a bedrock principle governing the balance of rights between consumers and sellers of information products. It is first sale that allows people to share a favorite book or CD with a friend and that creates secondary markets for works. It is first sale that allows libraries to loan lawfully acquired works to the public. http://www.ala.org/advocacy/copyright/digitalrights © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 58. Enforcing a “Pay-per-use” model of information dissemination that, if it becomes the dominant or even sole mode of access, will be contrary to the public purposes of copyright law. It should not be the business of government to favor or enforce any particular business model in the information marketplace, particularly one that raises major issues of equity and potentially severe economic consequences for public institutions. http://www.ala.org/advocacy/copyright/digitalrights © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 59. Enforcing time limits or other limitations of use that prevent preservation and archiving. Many market models of DRM distribution systems envision content that essentially disappears after a specific period of time or number of uses. DRM technologies can also prevent copying content into new formats. Such controls will prevent libraries, historical archives, museums, research institutions, and other cultural institutions from preserving and providing long-term access to the knowledge products of our society. From the days of the Great Library of Alexandria, society has turned to such institutions to preserve its cultural heritage and provide access to it. There is no evidence that alternative organizations currently exist or will form to play that role in the digital pay-per-use world. http://www.ala.org/advocacy/copyright/digitalrights © 2012 Virtual Options LLC Proprietary Information All Rights Reserved
  • 60. Eliminating “fair use” and other exceptions in Copyright Law that underpin education, criticism, and scholarship. DRM technology can prevent normal uses of works protected by copyright law, such as printing or excising portions for quotation. For libraries and schools to serve their educational, research, and information roles, the public must be able to use works in the full range of ways envisioned by the Copyright Act in its limitations and exceptions. http://www.ala.org/advocacy/copyright/digitalrights © 2012 Virtual Options LLC Proprietary Information All Rights Reserved