David Rice, President & CEO of BTA welcomes Prince Harry in the inaugural Royals charity event in Barbados, of which the BTA was the main sponsor.

1. January 31, 2010
Sentebale's Patrons Prince Harry and Prince Seeiso launched the inaugural Sentebale Polo Cup in Barbados on
Sunday 31st January, 2010 where the polo match was held at Apes Hill Polo Club and crowds of over 2000.
What is the Sentebale Polo Cup? It’s an an event that will tour the world, being hosted in different countries to raise
funds and awareness for the charity Sentebale and its work with orphans and vulnerable children in Lesotho. The
Sentebale Polo Cup will celebrate polo as a sport whilst focusing attention on the plight of vulnerable children in
Lesotho. To achieve Sentebale's ambitious goals, working at a local and national level in Lesotho, the charity needs
funds to deliver the care that these children deserve. The annual Sentebale Polo Cup will be a high profile and ex-
clusive event that will direct money and attention to a cause in critical need of help, support and exposure.
In a speech before the game, Prince Harry said, 'It seems to be one of life's cruelest ironies that when natural
disaster strikes, whether it be an earthquake in Haiti, or years of drought and ravaging by HIV/AIDS in Lesotho, it is
always the most vulnerable, the defenseless, normally the children, who are left exposed and needing more help.
We seem so powerless to prevent these things from happening, but out of such tragedy comes the purest of human
reactions: love, charity, and, in time, a sense of renewed hope. This is really what Sentebale is about”.
This year, Sentebale had the fortunate opportunity to be the guests of Sir Charles Williams who generously offered
to host the event at Apes Hill, a stunning venue for their first Polo Cup.
David Rice, President and CEO of the Barbados Tourism Authority, The Title Sponsor for the event, was on hand to
thank Prince Harry for his involvement and interest in Barbados as the inaugural of such a worthy cause, as well to
Sir Charles Williams for his steadfast and continued generosity.
The event drew International Tourist from the United States, Canada and the United Kingdom along with local
Barbadian supporters with the help of the Barbados Tourism Authority and their marketing efforts.