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NORTH AMERICAN EDITION Vol 6 • Issue 2
June/July 2011
thinkinghighways.com
Advanced transportation management • policy • strategy • technology • finance
innovation • implementation • integration • interoperability
The INTELLIGENTchoice
CREATING AN ITS ECOSYSTEM
David E Pickeral charts the evolution from academic
thought to deployment... and back again
SIGN LANGUAGE
Phil Tarnoff on how to make
signal operations more efficient
INTRANSIT
Changing consumer behaviour
must start with meeting demand
GETWITHTHE PROGRAM
Bern Grush’s 12-step parking plan
INTERVIEWS:WIDER HORIZONS
Bill Sowell charts the evolution of video
detection and Ken Philmus looks beyond tolling
www.wavetronix.com/th1102
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ter. SmartSensor Matrix isn’t the first stop bar vehicle presence detector,
but it is the first intersection device to offer the accuracy and reliability of
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sor Matrix was named a 2010 Best of ITS award winner for innovation.
INTELLIGENT INTERSECTIONS
North America  Vol 6 No 2 thinkinghighways.com 1
KEVIN BORRAS: FOREWORD THINKING
I
f your comments are
anything to go by, our
redesign has been
something of a
success. Well, it has
been if you are
subscriber to the theory that
“no news is good news.” Which
I am, so that helps enormously.
As someone who probably
wouldn’t even dream of
emailing or calling the editor of
Rolling Stone to tell them that I
really liked their new look, I
really shouldn’t have expected
more than the seven positive
messages I received in the wake
of the publication of our
March/April issue which
featured our rather radical
reworking of Thinking
Highways’ appearance…but
seeing as I didn’t receive any
negative feedback I have taken
it upon myself to declare our
redesign successful.
Giving the magazine a feint
whiff of sectionalisation has
certainly helped, with one of
the more positive comments
being that the columns “have
an air of importance about
them.” The fact that the
comment came from one of the
columnists himself was neither
here nor there - it was exactly
the kind of comment we were
aiming for.
Five years after launching
Thinking Highways in two
regional editions we are
starting to see signs that the
two distinct markets are
beginning to have their
demarcation lines blurred a
little. The reason we split the
titles geographically was that
for several years we had had
been receiving correspondence
from readers from all over the
globe pleading with us to do so.
One email from New
Zealand said “as much as I
enjoy reading about
developments in California,
what happens in South Africa
is of much greater relevance.”
Another from a senior traffic
engineer in the Midwestern US
implored us to launch a North
American edition as he just
didn’t have the time to read
articles about “Poland, Israel
and China - countries where I’ll
never do business, frankly.”
The fact that both of those
correspondents are still readers
of Thinking Highways may well
suggest that we got our
approach right. However, the
phrase “international
interoperability” has been
creeping into more and more
conversations over the past six
months. Take our interview
with Ken Philmus on pages
32-37 as a prime example ...and
look out for a comment from
Ken’s dad that really puts things
in perspective. But is
international interoperability a
pipedream? If a New York toll
tag doesn’t work in Florida,
how will we ever get to the
stage where one day it might
work in Spain?
YOUNG MINDS
On an entirely separate note, I
urge you to visit our website
and click on the icon of this
issue’s eye-catching cover and
scroll down the contents page
until you find 15-year old Tom
Hayward’s account of how his
team competed in the 2011
Toyota Technology Challenge.
The competition aims to find a
new generation of intelligent
vehicle designers and Tom’s
superbly written account of
how his team from a school in
the UK designed and built an
autonomous car that featured
obstacle detection and
avoidance capabilities makes
for fascinating reading…and
also should act as an
encouraging sign that a
promising crop of young
engineers are out there after all.
The ITS & Education series we
started in the Europe/Rest of
the World edition earlier this
year was done so in the hope
that we’d unearth a new seam of
talent but we didn’t think we’d
come up trumps this quickly. I
suppose the fact that Tom is the
son of our colleague Mike
Hayward might have turned his
head a little but my dad was a
radar technician in the Royal
Air Force so the engineering
gene isn’t always passed on
Suffice it to say, that feature
will become a regular in the
North American edition -
David E Pickeral’s insightful
cover story is as good a place as
any to start..
Look out for the new
SHORTLIST icon
appearing in the useful fyi
boxes at the end of articles.
This shows that there is more
information to be found online
in our unique SHORTLIST
Directory of Advanced Traffic
Management Suppliers and
Services. SHORTLIST is at
thinkinghighways.com/
shortlist-directory.html
“IfaNewYorktolltag
doesn’tworkinFlorida,how
willweevergettothestage
whereit’llworkinSpain?”
International interoperability - is it actually possible?
Editor in Chief
Kevin Borras (kevin@h3bmedia.com)
Art Editor
Barbara Stanley (barbara@h3bmedia.com)
Contributing Editors
Richard Bishop, Phil Tarnoff
Contributors to this issue
Richard Bishop, Emily Fishkin,
Bern Grush, Al Gullon, Mark Johnson,
Jonathan J Nadler, David E Pickeral,
Ken Philmus, Ann Reinhart, Randy
Salzman, Rick Schuman, Bill Sowell,
Sue Swenor, Phil Tarnoff,
Clay Whitehead, Harold Worrall
Subscriptions and Circulation
info@h3bmedia.com
Thinking Highways USPS 023-899 is published 4 times per year – in March, June,
September, December by H3B Media Ltd, 15 Onslow Gardens, Wallington, Surrey, SM6 9QL,
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Street, Jamaica, New York , NY11434. Periodical postage paid at Jamaica NY 11434.
Although due care has been taken to ensure that the content of this publication is accurate
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© 2011 H3B Media Ltd. All rights reserved.
The views and opinions of the authors are not necessarily those of H3B Media Ltd.
Reproduction (in whole or in part) of any text, photograph or illustration contained in this
publication without the written permission of the publisher is strictly prohibited.
Printed in the UK by The Manson Group
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Luis Hill
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Thinking Highways is published by
H3B Media Ltd. ISSN 1753-43ZI
Vol 6 No 2  North Americathinkinghighways.com2
THINKING HIGHWAYS – NORTH AMERICAN EDITION
ContentsCOVER FEATURE: ITS & EDUCATION
David E Pickeral on how the
academic community must make
the ITS revolution a reality
COLUMNS
04	 Nadler & Johnson: Legal Brief
08	 Richard Bishop: Connected Vehicles
10	 The IRF: Better Roads. Better World
12	 Harold Worrall: The Future of
Tolling
64	 Rick Schuman: In Other Words
SIGNS & SIGNALLING
20	 Phil Tarnoff looks at how self-
assessment and a proactive
approach to signal maintenance
can improve overall operational
performance
INNOVATION
26	 Bern Grush’s 12 novel parking
programs
THE TH INTERVIEW
32	 Kevin Borras talks to Ken
Philmus, one of the tolling
world’s most popular figures
MOBILITY
38	 Cultural change in transportation,
assessed by Randy Salzman
COMMS & NETWORKS
42	 Clay Whitehead on the particular
broadband spectrum needs of the
public transit sector
WEIGH-IN-MOTION
46	 Ann Reinhart on the benefits
of a remotely controlled weight
enforcement station
THE TH Q&A
48	 Dr Bill Sowell answers Thinking
Highways’ questions
WEATHER MONITORING
52	 Sue Swenor assesses the sizable
benefits of Mini RWIS
OPINION PIECE
55	 Al Gullon examines the continuing
controversy surrounding CO2
emissions and the idea of global
warming
EVENT PREVIEW
60	 Looking ahead
to the 18th ITS
World Congress
bonusonlinecontent
Extra articles available in the
digital edition of Thinking
Highways – North America at
thinkinghighways.com
INDIA FOCUS
Kirit Mehta on how India is tackling
its shocking accident statistics
INTELLIGENT VEHICLES
Tom Hayward led a group of British
schoolboys on a mission to create an
autonomous car
FINANCE & FUNDING
Margaret Pettit looks at Latin
America and the Caribbean
ITS & EDUCATION
Andrew Huddart on how universities
are challenging the conventional
thinking of the ITS sector
Academia+industry+user needs
can equal first class results, says
Martin Wylie
l Find the Europe/Rest of
the World edition online at
thinkinghighways.com
16
4 Vol 6 No 2  North Americathinkinghighways.com
JONATHAN JACOB NADLER AND MARK JOHNSON: LEGAL BRIEF
T
he Washington
State Supreme
Court recently
issued a highly
favorable
decision regarding the taxation
of fleet tracking and other
ITS services. The Court
reversed a lower court decision
that allowed State revenue
authorities to carve out the
transmission component of
such offerings, classify it as a
“network telephone service,”
and subject it to same retail
sales and business taxes
as conventional telephone
services. Because the relevant
Washington State tax laws are
similar to those in many other
jurisdictions, this decision
could have nationwide
implications for other ITS
services.
The case concerned a
Qualcomm offering, known as
the OmniTRACS System, which
provides trucking fleets with
detailed information regarding
the location and status of their
vehicles and drivers. The
OmniTRACS System consists of
three components:
•	 Computer and
communications hardware,
installed on each truck, which
collects vehicle and driver
performance data, such as
vehicle location and routes
traveled.
•	 Wireless transmission
functionality, which
typically is provided using
satellite technology. This
component is referred to as
the “OmniTRACS Service.”
While the majority of
messages transmitted over the
OmniTRACS Service concern
truck location, users can
purchase an instant messaging
capability that enables
the driver to send both
standardized and “free-form”
text messages.
•	 Software installed on the
trucking company’s computers
that enables the company to
use the transmitted data for
various purposes, such as to
viewing a truck’s location on a
map or creating invoices.
Each of the three components is
priced separately. Qualcomm
paid sales tax on the hardware
and software, but not on the
OmniTRACS Service.
In 2002, the Washington State
Revenue Department
conducted an audit of the
OmniTRACS Service,
concluding that the Service
should be classified as a
“network telephone service”
because it provides a
“communications or
transmission service for hire,”
and, therefore is subject to the
same retail sales tax and
business and occupation (B&O)
tax paid by telephone
companies. Based on this, the
Department assessed
Qualcomm $900,000 in
uncollected retail sales and
interest, a decision that
Qualcomm contested.
Before the State Court of
Appeals, Qualcomm argued
that the Revenue Department
should have classified the
OmniTRACS Service as an
“information service” which,
under Washington State law, is
not subject to sales tax and is
subject to a lower B&O tax rate.
Washington State law defines an
information service as a data
processing service “by which a
person transfers, transmits, or
conveys data, facts, knowledge,
procedures, and the like to any
user of such information
through any tangible or
intangible medium.”
The Court of Appeals
recognized that the
OmniTRACS Service did
provide some data processing
functionalities, but concluded
that the extent of this processing
was not sufficient to make the
OmniTRACS Service an
information service. The Court
of Appeals therefore affirmed
the Revenue Department’s
decision that the OmniTRACS
Service is a “network telephone
service” and, therefore, is
subject to the sales tax and to
the higher B&O tax rate.
Qualcomm appealed.
The Washington State
Supreme Court, by a seven to
one majority, reversed the
decision of the Court of
Appeals and ruled that the
OmniTRACS Service is an
“information service” and,
therefore, is not subject to sales
tax and is subject to the lower
B&O tax rate. The Court began
by stating that it would apply the
well-established “primary
purpose” doctrine.
This doctrine provides that,
when a user enters into a
transaction that has elements
that are potentially subject to
two different tax rates – in this
case, the higher “network
telephone service” tax rate and
the lower “information service”
tax rate – the proper tax
FleettrackingandotherITSservicesareprimarilyinformation
servicesandthereforenotsubjectto“telephoneservice”taxes
“Thepropertaxrateshouldbe
determinedbasedonthe‘primary
purpose’forwhichthecustomer
entersintothetransaction”
“TheRevenueDepartmentconcluded
thattheServiceshouldbeclassifiedasa
‘networktelephoneservice’becauseit
providesa‘communicationsor
transmissionserviceforhire’”
>>>
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6 Vol 6 No 2  North Americathinkinghighways.com
rate should be determined
based on the “primary purpose”
for which the customer enters
into the transaction.
The Court went on to observe
that the OmniTRACS Service
was “useless” without the other
two components of the
OmniTRACS System. The
Court therefore determined that
it should apply the “primary
purpose” doctrine to the entire
OmniTRACS System – not just
to the OmniTRACS Service.
The Court concluded that the
primary purpose for which
Qualcomm’s customers
purchase the OmniTRACS
System is to obtain an
information service that allows
them to locate their trucks on a
real-time basis, ensure their
drivers are following the most
direct or efficient routes, and
obtain additional information
(such as information regarding
the conditions of the truck and
generate bills).
The Court went even further,
holding that, even if the
OmniTRACS Service were
considered as a stand-alone
service, the primary purpose for
which users would purchase the
service would be to obtain an
information service. While the
Court recognized that the
Service contains some
functionality – such as the
instant messaging capability
– that could be classified as a
telephone service, the Court
concluded that this
functionality is an adjunct to the
primary function of the service
– the provision of information
– rather than a substitute for
conventional telephone service.
Although the decision is
limited to its particular facts, it
could have national
implications. The Washington
State law at issue is based on a
model statute adopted by 44
states and the District of
Columbia. Therefore, the
Washington State decision
could affect tax decisions in
other states regarding similar
ITS services. Because emerging
technologies are particularly
sensitive to taxing policies,
subjecting ITS services to lower
tax rates will create incentives to
develop and deploy these
services. This could be
especially important for smaller,
start-up entities, which are often
an important source of
innovation. More broadly, the
Court’s decision represents an
important recognition that ITS
services should be subject to the
“lighter touch” regulatory
regime typically applied to
information services, such as
Internet Service Providers,
rather than the traditional
regime applied to conventional
telecommunications services
provided by operators such as
AT&T and Verizon.
JONATHAN JACOB NADLER AND MARK JOHNSON: LEGAL BRIEF
“Becauseemergingtechnologiesareparticularly
sensitivetotaxingpolicies,subjectingITS
servicestolowertaxrateswillcreateincentives
todevelopanddeploytheseservices”
	MarkJohnsonisanattorneyatlawandJonathanJacobNadlerisa
partnerattheWashington,DC-basedlawfirmSquire,Sanders&
Dempsey,LLP
	mark.johnson@ssd.com jack.nadler@ssd.com
	ForpreviousKelly&JohnsoncolumnsinThinkingHighwaysNorth
America,visitourhomepageatthinkinghighways.comandenter“Kelly”
intheSEARCHbox
fyi
What’s going on in your industry in
Europe and the rest of the world?
Find out at thinkinghighways.com
EUROPE /REST OF THE WORLD EDITION
HBMEDIA
thinkinghighwaysEurope/RestoftheWorldEditionVolume6•Issue2•June/July2011
ZEN ANDTHE ART OF ITS
Advanced traffic management the EasyWay
THE ROAD
OPERATOR’S
DILEMMA
Andrew Pickford
unravels the political
complexities of EETS
STUDY AIDS
Andrew Huddart and MartinWylie
on connecting with academia
MEETTHE NEW BOSS...
Kevin Borras talks to AustriaTech
Managing Director Martin Russ
GRAND DESIGNS
Jean Coldefy on meeting the
needs of the Greater Lyon region
EUROPE/REST OF THE WORLD EDITION
Vol 6 • No 2
June/July 2011
thinkinghighways.com
3
ITS IN EUROPE
CONGRESSISSUE
Advanced transportation management • policy • strategy • technology • finance
innovation • implementation • integration • interoperabilityThe INTELLIGENTchoice
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8 Vol 6 No 2  North Americathinkinghighways.com
O
nce upon a
time, there
was an act of
Congress that
told USDOT
to develop and demonstrate
an automated highway system
by 1997. So, hand in hand
with the National Automated
Highway System Consortium,
we did it. I worked for
the Federal Highway
Administration at the time and
had a hand in it all. Demo ’97
was by all accounts a success,
intriguing the public with a
concrete vision for a long-held
dream, an object of fantasy
for anyone dogged by long,
monotonous drives.
The late nineties and the last
decade saw driver assistance
systems begin to tiptoe into the
marketplace, starting with
“convenience systems” and
then to safety systems, which
are now moving beyond luxury
into mid-range cars – the new
Ford Focus is a prime example.
The obvious conclusion, as
driver assistance systems take
over more and more of the
steady-state driving duties, is
that the active safety trajectory
is arcing towards that long-
envisioned end-state of
automated vehicles.
What is surprising is how fast
the car industry is moving
along that trajectory.
Automation has shifted from
something that will come
“eventually” to having a
discrete place on the roadmap
for car-makers. This was vividly
illustrated by a keynote speech
given by Dr Ralf Herrtwich,
Head of Driver Assistance and
Chassis Systems, Daimler AG,
at the IEEE Intelligent Vehicles
Conference in early June. Ralf
described an elegantly crafted
sequence from driver control
towards automation: All On
(driver fully in control), to Feet
Off (already there with
Adaptive Cruise Control), to
Hands Off (getting there with
Lane Keeping Assist), to Eyes
Off, to Body Out (ability to
drive empty). Eyes Off takes us
to full automation. Body Out
gets into the realm of cars
parking themselves.
What about timing? Here’s
where it really gets interesting.
Ralf sees advanced assistance
(hands/feet off) as one vehicle
generation away. In two vehicle
generations, he expects
autonomous highway driving,
and in one more generation,
autonomy for commutes.
Now, notice what is missing
– the highway side. Demo ’97
offered the public a “concrete”
vision of “automated highways”
– yet the future of autonomous
driving is all about the cars.
On-board intelligence has
taken huge strides in the last
twenty years, such that the
future autonomous car will
handle virtually any road,
untouched by embedded
electronics, albeit enhanced by
V2I communications.
During the post-Demo ’97
doldrums, there was a hiatus in
serious industry or USDOT-
funded R&D. Then US DOD
then took center stage with the
Grand Challenges: amidst
extensive press coverage, the
public was again stimulated
with this dream of self-driving
cars, although the images were
of moon-rover type vehicles.
Then last summer came the
car industry’s re-emergence,
when Google unveiled their
autonomous car, which had
surreptitiously been driving
California roads for months
collecting data for the Google-
base. The public and media,
who could have reacted with
horror, were instead fascinated.
MISSION CRITICAL
The DARPA Challenges
brought vehicle automation
sufficient credibility, and the
Google car brought sufficient
corporate credibility, for the
car-makers to start talking
openly about automated
vehicles again. The risk of
putting this back into the public
eye was taken by DARPA and
Google, and reaction to their
efforts showed a way forward
for car companies. Now that
automation is market-relevant,
the auto companies are taking a
stronger role.
What about the government
role? Several European
Commission funded projects
in automation are underway
now, and the EC Information
Society Directorate has made it
clear that vehicle automation is
a high priority going forward.
USDOT has not taken such a
position, although FHWA has a
handful of automation-related
research projects ongoing. EC
INFSO is driven in part by
enhancing Europe’s economic
competitiveness. USDOT’s
mission, however, is squarely
focused on transportation
objectives. For the most part,
safety can be delivered by
today’s technology. Tomorrow’s
connected vehicles will
improve mobility and safety.
But full automation supports
transportation objectives as an
optimum end state – like the
vehicle platoons in 1997,
traveling safely at minimal
headway, pointing to a future of
vastly increased capacity and
related benefits.
So, for the policy-makers,
we’re back to the vision place. I
am now more convinced than
ever that the car industry, in the
foreseeable future, will deliver
autonomous vehicles to relieve
drivers from the tedium of
driving, thus delivering
individual benefits. The
opportunity is to harness this
technology to enhance travel
for everyone on the road. Some
government bodies will
aggressively pursue this vision,
others may not. Handling
ever-increasing traffic volumes
in the next decade will largely
depend on the result.
14yearsafterDemo’97,theideaofautonomousvehiclescatcheson
RICHARD BISHOP: CONNECTED VEHICLES
“Automationhasshiftedfrom
somethingthatwillcome‘eventually’
tohavingadiscreteplaceonthe
roadmapforcar-makers”
	RichardBishopisprincipalofBishopConsultingandAssociateEditorof
ThinkingHighwaysNorthAmericanedition
	richard.bishop@mindspring.com;richard@h3bmedia.com
	Readmorebythisauthorinourarchivesatthinkinghighways.com/
archives.aspx
fyi
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10 Vol 6 No 2  North Americathinkinghighways.com
BETTER ROADS. BETTER WORLD.
A
lthough I
typically do not
cast wagers,
unless it is on
the annual
Oklahoma/Texas or USC/
UCLA college football games,
I would be willing to bet that
very few ITS professionals
began their professional
careers considering intelligent
transport as their potential
life’s work. I would certainly be
included in that group.
While the enhancement of
mobility and preservation of
motorist and pedestrian safety
are worthy life goals, they
are rarely envisioned by the
average 21–25 year old.
GAP INTHE SERVICE
After more than 20 years in the
ITS industry, I have seen
several universities begin to
offer short courses and
graduate curricula in traffic
engineering and professional
traffic operations. While these
may provide a good bridge
from the classroom to being a
traffic engineer or consultant,
they often leave a major gap in
the practicality of requisite
communications engineering
and networking background
that is critical to the operational
success and sustainability of the
intelligent transportation
system.
Most of the innovative ITS
technologies introduced
commercially over the past two
decades have been hatched in
the college environment by
entrepreneurial university
professors that licensed the
technologies developed by
their hard-working
undergraduate and graduate
students. Working on such
emerging technologies
provided the students with
invaluable experience in
‘thinking outside the detection
zone’, and the enterprising
professors with a nice
reoccurring revenue stream.
While the university-based
development of new ITS
technologies, central traffic
control strategies, and more
robust detection systems and
algorithms are critical to the
future of the industry, very few
achieve commercial success
due to the traffic control
equipment manufacturer’s
predominant belief that pure
academics fail to fully
understand the art of design for
standards compliance and
manufacturability.
FEW AND FAR BETWEEN
How many of the new
technologies and innovative
ITS solutions presented each
year at the Transportation
Research Board meeting in
Washington, DC actually see
the commercial light of day in
the hallowed halls of Siemens
ITS, Swarco, Econolite, Tyco,
Peek Traffic or McCain? Too
few.
It would be mutually
beneficial to the ITS academic
community and the leading
traffic control equipment
manufacturers, to create an ITS
EIT (engineer-in-training)
internship program, where as a
required part of a new traffic
engineer’s education, they are
forced to learn what it takes in
the private sector to design and
productize new hardware,
software and applications.
Too few ITS professionals
fully understand what ITS
system or device form, fit and
function is actually required to
meet the needs of the transport
management agency, and they
often have difficulty in
discerning the practical from
impossible, delivered at a
competitive price point. With
this expanded view of the ITS
industry, I believe it would
impart greater appreciation in
the new ITS engineer of the
challenges faced in the private
ITS manufacturing industry.
Conversely, private industry
would hopefully gather new
and innovative ideas that were
not subject to the historical
“Not Invented Here”
Syndrome.
Greater communication,
cooperation and trust are badly
needed in the ITS industry
worldwide between the ITS
academic community and
private industry. Those that are
able to manage these three key
principals will granted the
sheepskin of success far ahead
of their worthy competitors.
Pompandunusualcircumstance–universitiesandtheITSprofession
	DrBillSowellisamemberoftheInternationalRoadFederation
(WashingtonProgramOffice)BoardofDirectors
	william.sowell@aldiscorp.com
	www.aldiscorp.com
	ReadmoreaboutthissubjectinourArchivesat
thinkinghighways.com/archives.aspx
fyi
“ItwouldbemutuallybeneficialtotheITS
academiccommunityandequipment
manufacturerstocreateanITSengineer-
in-traininginternshipprogram”
“Workingonsuchemerging
technologiesprovidedthestudents
withinvaluableexperiencein‘thinking
outsidethedetectionzone’”
 Make the Right Moves
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made using Esri®
Technology. Esri gives you the tools
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Copyright © 2011 Esri. All rights reserved.
Learn more at esri.com/thinkhwys
12 Vol 6 No 2  North Americathinkinghighways.com
HAROLD WORRALL: THE FUTURE OF TOLLING
A
n expansion in
toll facilities in
both developed
and developing
countries has
occurred in the last couple of
decades and is catalyzed by
the fact that it is now much
easier to do so using modern
ETC technology. Tolling is
the dominant transportation
revenue generator and
when one considers the vast
expansion in China, India and
other growing economies, it
is perplexing why the US has
been slow to adopt similar
strategies.
While there is no single
overriding factor, several
have conspired to dampen
the expansion of tolling. The
recent financial crisis and
the reduced accessibility to
transportation capital is no
doubt a contributing factor.
Competition between regional
public authorities, statewide
transportation agencies and
concessionaires has further
dampened the trend. Finally,
the policy agenda of the US
is presently in a state of flux
as Congress considers major
reauthorization bills to fund
transportation for the next six-
year period.
There is little doubt in
developed and developing
countries, that greater
transportation funding is
necessary to ensure that
national economies become
and remain vibrant. The
situation in the US is
particularly amplified because
of its dependence upon
gasoline tax as the primary
funding mechanism, the
perspective that transportation
is a public good and the end of
the capital construction of the
interstate highway system that
was largely funded by the
federal government. The recent
financial crisis changed the
accessibility of funding for
transportation infrastructure
markedly. Not only was the
municipal financial market
impacted but the ability to
attract private capital through
concession arrangements was
also affected. Before the
financial crisis capital for toll
facilities was acquired through
a time-tested underwriting
process. Subsequently, most
major investment banking
operations that concentrated in
municipal finance have been
acquired by large commercial
banks. Those acquired must
become familiar with the more
stringent banking regulations
and devise a strategy adequate
for the fast-moving municipal
bond market.
Investment banking and
commercial banking have
come together in an
uncomfortable forced marriage
in the aftermath of the crisis
and the process of issuing
municipal bonds has been
modified as a result. Bond
insurance has also been
impacted. Previously bond
issuers were able to purchase
bond insurance to increase the
underlying rating of a bond
issue and thereby reduce the
cost of borrowing. The financial
crisis caused many of the bond
insurance providers to either
severely restrict future bond
insurance activity or in some
cases exit the business area
altogether. Many of the
primary bond insurance
providers are no longer in the
bond insurance business.
The financial crisis resulted
in lower toll revenues and
increased risk of default on
outstanding bonds. A few of
the more leveraged private toll
operations have been forced
into financial reorganization
and the investment community
now views the municipal
finance market as having
greater risk, increasing the
reluctance to invest in
municipal bonds. Coupled
with a national monetary
policy that results in record low
interest rates, municipal
securities and other fixed
income investments must
compete with recovering equity
investments to attract capital.
Three years after the financial
crisis, the municipal market
does not provide access to
capital that previously existed.
While it is much improved
from the early stages,
municipal finance is not
showing signs of a complete
recovery. Technological
developments in ETC and the
movement towards Multilane
Free Flow tolling offers great
opportunities for expanded
tolling. The timing is right to
make a connection between
price and use of transportation
infrastructure and supporting
economic development by
providing enhanced revenue
sources, but political resistance,
changes in financial markets
and competing organizational
delivery have all had a negative
effect.
Isexpandedtollingtheresultofanew-found“needs-must”strategy?
	HaroldWorrallisCEOofTransportationInnovations
	hworrall@trans-innov.com
	www.trans-innov.com
	ReadmoreaboutthissubjectintheTOLLING/ETC/CONGESTION
CHARGING/RUCsection sectionofourarchivesatthinkinghighways.
com/archives.aspx
fyi
“Thetimingisrightformakinga
connectionbetweenpriceanduseof
transportationinfrastructure”
“Inlightofthevastexpansionin
China,Indiaandothereconomies,
itisperplexingastowhytheUShas
beenslowtoadoptsimilarstrategies”
Kapsch TrafficCom
always one step ahead
Solutions for traffic and infrastructure.
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Road safety is one important aspect. The Kapsch Incident Detection System allows reliable detection of any
events or anomalies within seconds and assures safe operation and traffic flow in tunnels and along roads.
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Making roads safer is one of the key challenges in transportation today. The tools we use to help us drive will make
her future secure. Kapsch TrafficCom, a leader in innovative electronic toll collection systems, creates intelligent
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systems all serve to promote a safer driving environment. Find out more. www.kapsch.net
Clients worldwide rely on us for transportation
solutions.
For more than two decades, ACS has enabled public and private transportation clients in 30 countries reduce cost, speed traffic flow and
make life more convenient for drivers. Working together, we drive change. Our business? Delivering affordable toll collection solutions that
deliver on their promise. Our Electronic Toll Collection (ETC) solutions include equipment integration and total back-office support, ranging
For more information contact:
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©2011 Xerox Corporation and Affiliated Computer Services Inc. All rights reserved. ACS® and the ACS design are trademarks of ACS Marketing LP in the United States and/or other countries. XEROX® and
XEROX and Design® are trademarks of the Xerox Corporation in the United States and/or other countries.
from transponder distribution and replacement to violations processing and collection. Innovative lane integration solutions, including Open
Road Tolling (ORT), ease congestion by enabling drivers to pay tolls at high-way speeds. Find out how ACS can help you reduce inefficiencies,
congestion, and pollution—all while increasing revenue.
Vol 6 No 2  North Americathinkinghighways.com16
ITS & EDUCATION
A
s I have watched the ITS
industry evolve around
the world from little
more than pure theory to
operational reality over
nearly the past twenty years, academia has
unquestionably played a key role in nearly
every aspect of this development. Many
leaders among major North American
universities – Penn State, the University
of Michigan at Dearborn, the University
of Regina, UC Berkeley, the University
of Waterloo, Texas A&M, and of course
my own alma mater, George Mason
University (to name but a very few)
provided the critical early-stage thought
leadership and technology incubation to
get ITS both onto and, then eventually
off of the drawing board and continue
to innovate and influence virtually every
aspect of ITS development. From the
early stages of hypothesis development,
through system conceptualization and the
initial research, to setup and operation
of many of the test beds and beta pilots
scattered around the world, our academic
institutions rolled up their sleeves with
the rest of the ITS community and rightly
deserve a place second to none among the
true pioneers of our industry.
Now as the implementation of ITS
by any name and segment—DSRC,
V2V, V2I, Connected Vehicle, Smarter
Transportation, CIVIS, CALM—is
engaged in earnest, it is important
that academic institutions continue to
The academic community deserves much of the credit for developing
the concepts and technologies that now stand to revolutionize
transport across all modes – now it faces still greater responsibilities in
making the revolution a reality, according to David E Pickeral
Howtocreatean
ITSecosystem
North America  Vol 6 No 2 thinkinghighways.com 17
Innovation and implementation
push towards the horizon. It is equally
important that they also remain pragmatic
in their ability to support the enterprise
of ITS as it moves from its incubation
period into its deployment phase and
beyond. The results of such foresight will
provide long reaching benefits to our
increasingly connected, mobile and global
society through those who will become the
next generation of ITS parishioners and
teachers over the next several decades.
THE NEXT GENERATION
In the last couple of generations in most
countries around the world, transportation
has not – as most reading these pages
know – been the career of choice for many
young people coming out of university.
Most students, as they are looking to
begin their careers, have focused on more
general education in business engineering,
etc rather than the very specialized course
for pursuing careers in wings, wheels and
water. Courses at academic institutions
have reflected this as well. Like many
transportation professionals, and indeed
I would say nearly all in the current ITS
community, I largely developed my ITS
skill set over an extremely varied path,
working in transport service provision,
in information and communication
technology (ICT) network operation and
analytics and policy development roles
as a practicing attorney and management
consultant. While this has been an
exceedingly rewarding journey, I would
like to think that as a legacy, future
generations could have an easier and more
clearly definable pathway towards a career
in ITS, beginning in their undergraduate
years. Students could identify and set
study goals towards their place in ITS and
encourage them to develop the diverse
set of skills required. Whether as a trade
school graduate or a new PhD they will
emerge into the workforce well prepared
for either technical or management roles
in ITS – and ideally for both as their
careers progress.
Creating specialized courses and
even entire curricula at the graduate,
undergraduate and even secondary or
supplementary school levels is necessary
to ensure the continued success of ITS.
Far beyond the students who will become
practitioners in the industry, there
is a far more broad and – easily >>>
“I would like to think that as a legacy,
future generations could have an easier
and more clearly definable pathway
towards a career in ITS”
Vol 6 No 2  North Americathinkinghighways.com18
ITS & EDUCATION
“The ITS community is on the verge of
being able to collect, analyze and provide
insight on all of this data in real-time and
prescriptively for the future...”
just as critical – role for our universities
around the world to lay the technical and
institutional foundations for the Smarter
Transportation ecosystem. As will be
discussed here, there is a definable pattern
of development that has emerged to guide
this evolution as a discipline of study that
is both entirely new, as well as the result of
a long and successful record of experience.
A SECOND CONVERGENCE
Transport, information and
communication systems have always had
something of a parallel – if not, indeed,
shared – history. From the Royal Mail
coach network established in England
in the 18th century to the telegraph and
then telephone lines built along railroad
rights of way in the 19th century, to the
establishment of national Post Transport
and Telecom (PTT) authorities that still
exist today in many countries around the
world, there has always been a societal
perception that the movement of people,
goods and information together within
the same space was an inherently natural
activity.
Starting about a century ago when
Ford had just begun mass producing cars,
Marconi had fielded the first generation
of operational wireless systems, and when
TJ Watson first led the new Computing,
Tabulating and Recording company – soon
to be known as International Business
Machines (IBM) – the institutionalized
process of managing, compiling and using
data that would ultimately pave the way
for ITS began in earnest. In the latter
half of the 20th century, information
technology (IT) came into its own and
increasingly began to affect both the
transportation and telecommunications
industries through automated call routing,
reservation systems, air traffic control
monitoring, and any number of both
front-line and back-office support roles
– from early email to the Sabre airline
reservations system, now used throughout
the travel and transport industry.
The 1990s saw the widespread transition
of analog to digital equipment within
the infrastructure of established regions,
and in developing areas the deployment
of end-to-end digital networks where
none had previously existed. This began
a 20-year convergence of telecom and
IT into the nearly seamless information
and communications technology (ICT)
enterprise of today. Transportation
technology likewise continued to evolve
along a largely separate, but parallel track
with safety systems, signaling, vehicle and
aircraft movement tracking. The primary
skill set for this domain resided in such
disciplines as mechanical, civil and control
systems engineering, typically focused on
one mode or subset within a mode such
as fleet management, rail signaling, Land
Mobile Radio (LMR) communications, or
avionics.
With the ??????? IIT/Telecom-to-ICT
transformation nearly complete, we are
now on the verge of a second convergence.
Now, these digitized/digital ICT networks
are becoming interconnected with the
physical infrastructure of transportation
assets and equipment to form an
intermodal, interlinked and interoperable
‘system of systems’ with the ability to
concurrently monitor, control, optimize
and deliver transportation services across
each level of the network. This movement
will demand specialized training to
ensure that those who design, build and
operate these connected networks have
the diversified knowledge necessary
to manage these increasingly complex
systems concurrently. Whether preparing
for a career as a bridge builder, rail
car designer, IT architect or software
developer, there will be some essential
concepts, skills and terminology that will
allow for collaboration and understanding
across ITS fields. Establishing this
common ground in the classroom – with
the appropriate academic rigor – will
ensure that students are prepared from the
moment they begin their careers.
This need for synthesis is not limited to
engineering and technical curricula. Just
as ICT and transport evolved on separate
operational and technical paths, so too
have policy and doctrine governing their
operation developed to serve what were,
at the time, very different entitlement
expectations and socioeconomic
objectives. Whilst transport ecosystems,
for example, demand strict liability by
common carriers to ensure safety with
individual privacy being far less of a
concern, ICT network operators almost
by contrast are charged with ensuring
the integrity of personal information as
one of their primary mandates. Clearly
the binding together of these two sets of
objectives within the ITS environment
will require a studied balancing and
even reshaping of policy (and thereby
accompanying legislation and regulatory
oversight) to ensure that the efficacy
and above all safety of these systems are
maintained as they must be.
Having been a fundamental player in
nearly all aspects of the transformation
discussed previously – from civil
engineering advances to software
development to economic modeling and
forecasting – it is now necessary for our
The use of academic institutions to interpret
the mountains of data they helped to make
obtainable will allow them to innovate further
North America  Vol 6 No 2 thinkinghighways.com 19
Innovation and implementation
academic institutions to drive this second
convergence through targeted research
programs, management curricula, and
public policy forums to name but a few
possibilities.
The results from this synthesis will
manifest – including, but not limited
to, the following key post-convergence
activities:
•	 Clear business process rules for the
handling of ‘big data’;
•	 Defined responsibilities as between the
participants in public-private partnerships
(PPP);
•	 An established process for procuring
interacted ICT-transport systems that
assigns appropriate liabilities as between
operational and back-office functions to
appropriately apportion risk;
•	 Understanding of how various levels
of government – and the international
community – interact and approach ITS to
balance local/regional responsibilities with
global standards and best practices.
FROM ROADSIDE BACKTO
RESEARCH
The business of transport is all intensive,
24/7 and highly unforgiving – whether
monitoring a highway or airport, serving
as a common carrier of passengers or
goods. One must deal with situations
as they arise, all while anticipating and
responding in an appropriate and timely
fashion to ensure flow of operations and
safety. Few operational practitioners in
transport have the ability to fully interpret
the trends of their own systems’ operation,
let alone analyze the trends across the
industry. And it is difficult to spend on
these types of resources, when there are
many priorities to balance.
It is here that academic institutions
must be directly engaged in interpreting
the probe data streams and other volumes
of data that now flow back from the
operational systems they helped put by
the roadside in recent years. What can be
learned from the terabytes of probe data
streaming in from millions of passenger
vehicles, buses, commuter trains and
subways, and the innumerable tolling
transactions, AFC payments, TIS requests,
or operations-center decision points
that make up the operation of any city
transport operations network at any time
of day anywhere in the world?
In essence, the ITS community is on the
verge of being able to collect, analyze and
provide insight on all of this data in real-
time and prescriptively for the future...
This provides an opportunity for academic
institutes to capture, examine, study and
respond with business practices, design
criteria, and the basis for making the most
of this wave of data while avoiding crush
of information that both systems – and
people – continue to raise as a concern
as the 21st century blasts into its second
decade. The same discipline of objective,
careful, reflective research by academics
that got roadside equipment installed in
the first place will ensure a careful and
logical succession of new systems.
MAPPINGTHE JOURNEY
Lastly, much as the case with all other
modes in the now hundred year
history of information technology, the
nearly two-hundred-year history of
telecommunications, and the several-
thousand-year history of transport,
our academic institutions will be
critical in documenting the story of ITS
implementation. As I have said in these
pages before, the implementation of ITS in
the 21st century will be as fully important
from a socio-economic standpoint as the
steam engine in the 19th century or the
airplane in the 20th century and will have
easily as many important stories to be told
and studied, not just about bits and bytes,
but also inclusive of the pioneering spirit
and excitement which has characterized
the emergence, validation and deployment
of ITS.
	DavidEPickeralisGlobalDevelopment
ExecutiveforSmarterTransportationatIBM,
basedinWashington,DC
	depicker@us.ibm.com
	www.linkedin.com/in/pickeral
	Readmoreaboutthissubjectinthe?????
sectionofourArchivesatthinkinghighways.
com/archives.aspx
fyi
Vol 6 No 2  North Americathinkinghighways.com20
SIGNS AND SIGNALLING
T
he evidence is indisputable.
During the past thirty
years (at least) the traffic
community has been
besieged with articles
describing the benefits of efficient traffic
signal system operation. These articles
have repeatedly documented reduced
delays, vehicle operating costs, emissions
and fuel consumption resulting from good
signal timing practices. The Executive
Summary of the 2007 National Traffic
Signal Report Card stated that the Nation
would receive the following benefits if
its signals were operated with maximum
effectiveness (an “A” letter grade in Report
Card terminology)1
:
•	 Reductions in traffic delay ranging from
15–40 per cent
•	 Reductions in travel time up to 25 per cent
•	 Reductions in fuel consumption of up to
10 per cent
•	 National savings of 17 billion gallons of
motor fuel per year
•	 Reductions in harmful emissions (carbon
monoxide, nitrogen oxides and volatile
organic compounds) up to 22 per cent
While these conclusions are rarely
disputed, little has been done by the
majority of public sector transportation
agencies to achieve these goals.
The National Transportation Operations
Coalition (NTOC) is an organization
made up of leading US transportation
organizations. Under the auspices of
the Federal Highway Administration,
it conducted two surveys of US traffic
signal operations and maintenance
(O&M) practices, with the objective of
both assessing the adequacy of these
practices and encouraging nationwide
improvements. Designated the National
Traffic Signal Report Card, these two
surveys were conducted in 2005 and 2007.
More than 300 agencies participated in
each of these surveys, whose results are
presented in the figure below.
These results are disappointing,
both because they demonstrate the
inadequacies of existing traffic signal
O&M and because they show little
improvement during the two year interval
between the surveys. Yet a few agencies
(very few) tried to improve their 2005
results. Those that did realized significant
benefits from their efforts. Austin, Texas
is a case in point. Their experience which
resulted in an improvement from a self
evaluation grade of “C” in 2005 to a grade
of “A” in 2007 is described in the following
quote from the referenced text:
“As a result of the 2005 Traffic Signal
Operation Self Assessment, the City
of Austin, TX, USA, has emphasized
a proactive approach to signal timing
PhilTarnoff looks at how self-assessment and a proactive approach
to signal maintenance can improve overall operational performance
Thinkingoutside
thecabinet
1
“National Traffic Signal Report Card 2007
– Executive Summary”, prepared by the
National Transportation Operations Coalition
(NTOC), 2007
TABLE 1
NationalTraffic Signal Report Card – Self-assessment results
SURVEY CATEGORY	 SURVEY RESULTS
	 2005	 2007
Proactive Management	 F	 D-
Signal Ops at Individual Intersections	 C-	 C
Signal Ops in Coordinated Intersections	 D-	 D
Signal Timing Practices	 *	 C-
Specialized Operations	 F	 *
Detection Systems/Traffic Monitoring	 F	 F
Maintenance	 D+	 C-
Overall	 D-	 D
*These categories were not included in their respective surveys
“[Austin] has successfully made
improvements to its overall signal
operation with no additional funding”
maintenance. Instead of spending money
responding to problems calls or complaints,
the City spends money up front by
proactively checking every traffic signal on
a regular preventive maintenance schedule.
This program was shown to reduce
maintenance calls from 5,000 to 2,500 in
one year. The City has successfully made
improvements to its overall signal operation
with no additional funding; instead it
focuses on reallocating existing budgets.”
Why was Austin one of the few cities
to recognize that the survey results
represented an opportunity rather than
a threat? While no one is certain, it is
possible to speculate that some of the
reasons might include:
•	 Inertia – our bosses have always been
satisfied with the status quo, so why
change?
•	 Inadequate resources – everyone is
too busy fighting fires to think about
restructuring the existing organization or
changing its procedures
North America  Vol 6 No 2 thinkinghighways.com 21
Operation and Maintenance
>>>
•	 Lack of incentives – no personal
or organizational benefits
are anticipated from improved
performance in terms of higher
salaries, increased budgets or other
favorable treatments
•	 Lack of knowledge – some are ill-
equipped to identify the actions needed
for improved performance. Many assume
(incorrectly) that the only solution is
increased funding.
The Federal Highway Administration
(FHWA), the Institute of Transportation
Engineers (ITE) and many others have
attempted to address the lack of progress
through training courses and publications.
Unfortunately, this material only addresses
the lack of knowledge, but fails to consider
some of the other reasons for inadequate
O&M. Clearly it is time to explore more
creative solutions to the problem.
In all fairness, it must be recognized
that several agencies scored extremely
well on the NTOC self assessment.
The creative solutions discussed
here are certainly not applicable to
these high performing agencies.
A SOLUTIONWORTH
CONSIDERING
Several years ago, while working on a signal
system upgrade project for a Midwestern
city, a major electrical contractor
approached the city manager with a
proposal to privatize their signal system.
The proposed privatization included the
complete transfer of responsibility to
the contractor for system replacements,
upgrades, maintenance and signal timing.
In short, the contractor would assume
total control over the operations and
maintenance of the entire system. The city
manager’s response was that it would be the
“happiest day of his life” if the system were
to be taken off his hands.
The city manager’s response was not
unique. Many non-technical managers and
elected officials are frustrated by criticism
of their signal system because they do not
know how to correct the problem. In fact,
they are not even certain that the criticism
is legitimate. Their staffs assure them that
the system is being operated as effectively
as possible within the available resources.
Yet the public remains dissatisfied and the
national organizations such as the FHWA
and ITE are continually telling them that
they could be doing better.
Privatization is appealing because
agencies can define desired levels of
performance, while blaming someone
else for any real or perceived problems
that might occur. In short, management
and elected officials can define their
expectations in layman’s terms. At the
same time, the privatization contractor
has the flexibility to upgrade the system,
replace aging equipment, and provide
specialty skills on an as-needed basis
rather than being saddled with permanent
staff members within a constrained civil
service system and artificial investment
constraints built around an outmoded
planning process. Perhaps most important,
the contractor can apply appropriate
techniques available for managing
complex technical enterprises such as
maintenance management systems,
performance metrics and staff incentives.
Take maintenance management for
example. How many agencies have a
preventive maintenance program similar
to the one described for the City
CAUTION!IMPROVEMENT INPROGRESS
SIGNS AND SIGNALLING
of Austin? How many agencies track the
failure rates of their signal controllers
by manufacturer, model number and
age, so that they can replace unreliable
equipment that costs more to repair than
to replace? How many agencies optimize
the assignments of their maintenance staff
to minimize travel and to ensure that their
activities are appropriately prioritized?
How many agencies have formalized
spares policies based on equipment failure
and repair rates? How many agencies
track staff performance to identify
underperformers who need additional
training or other remedial actions?
The list is endless. Yet all of these items
reflect effective management policies that
should be routinely utilized by an agency
responsible for enormous investments in
equipment as well as the public welfare.
The operations side of O&M is similarly
deficient. In a report on the signal timing
state of the practice, it was reported that
35 per cent of the agencies surveyed had
failed to systematically retime their signal
systems for the past ten years.2
Although
this report was prepared in 2004, it is
unlikely that anything has changed during
the intervening time. It is likely that the
great majority of these jurisdictions have
seen changes in their traffic flow during
the past ten years, with the result that
their signal timing is badly out of date.
Inadequate signal timing is not the only
operations deficiency. As demonstrated
both by the NTOC work and the state-
of-the-practice review, the majority
of agencies fail to routinely monitor
traffic flow, implement signal timing for
emergency conditions, and appropriately
time their signals for congested conditions.
Privatization offers one approach
to overcoming these shortcomings.
Agencies would select an appropriate
private sector organization to assume
full responsibility for the operations and
maintenance of their systems. The contract
requirements would be defined at a high
level. They would specify minimum levels
of availability (acceptable percentages
of time that an intersection is operating
appropriately), and acceptable levels of
travel time and delays.
Another positive feature of this
approach might be the requirement for the
contractor to establish a call center and
website that can be used for citizen reports
of signal outages, burned out bulbs, and
operational deficiencies. This is a feature
that has been successfully implemented by
many agencies, but here again the majority
of agencies accept calls from the public
on an ad-hoc basis, without providing
appropriate feedback to the caller.
The traffic signal O&M contract would
include incentives and disincentives
(penalties) needed to enforce the contract
requirements and encourage superior
performance. For example, periods
of time for which outages exceed the
specified levels of availability would result
in a penalty, while periods during which
outages exceed some maximum level of
availability would result in an incentive
payment. By its nature, the need to enforce
contract requirements for performance
(travel time and delays) would lead to a
requirement for continuous monitoring of
traffic flow, a feature that should have been
included in all signal systems anyway.
PRIVATIZATION IS NOT A
PANACEA
It would be naïve to assume that the
privatization is a smooth straightforward
process. Many issues must be considered
before proceeding. Public sector personnel
who have been involved with the process
offer a litany of complaints, not the
least of which is the contractor’s lack of
familiarity with all of the issues that must
be addressed to effectively operate an
important element of the transportation
infrastructure. These issues can sometimes
be traced to the sometimes incompatible
motives of the public sector (to serve the
public) and the private sector (to make a
profit). On other occasions, they can be
attributed to the lack of understanding
on the part of public sector personnel of
private sector cost structures. On yet other
occasions, the dissatisfaction with
Vol 6 No 1  North Americathinkinghighways.com22
2
Tarnoff, Philip J., “State of the Practice in Signal Timing Practices and Procedures”, prepared
for the Institute of Transportation Engineers, March 2004. >>>
“The contract would
include incentives
and disincentives to
enforce requirements
and encourage
superior
performance”
With some authorities failing to retime their signals for long periods, despite changes in traffic
flow, opportunities for improved operational efficiency are missed
Vol 6 No 2  North Americathinkinghighways.com24
SIGNS AND SIGNALLING
the privatization process can explained in
terms of potential impacts on job security.
Yet many of the difficulties
encountered during the privatization
process are legitimate and must
receive serious consideration while
this process is being developed.
Funding: Within existing funding
structures, it is often necessary
to differentiate between capital
improvements and the recurring costs of
O&M. In order to realize the maximum
benefits from the privatization process,
it is desirable to provide the contractor
with the maximum flexibility to replace
equipment as necessary to optimize the
maintenance costs. This flexibility can only
be accomplished through a unified budget.
It may be difficult to blend these two
activities into a single contract vehicle.
Performance Incentives: Performance
contracts have been successfully used
for many different types of projects
throughout the world. Performance
incentives can be readily applied to
measure the quality of the contractor’s
maintenance activities in terms of
equipment availability and maintenance
personnel response times. However, the
application of performance incentives
to operations can be more difficult.
Even an experienced traffic engineer
with an adequate budget has difficulty
maintaining or improving travel times in
areas with traffic growth and changing
travel patterns. Thus performance
incentives must be locations and time
periods during which conditions
are relatively stable. In addition, the
imposition of performance incentives
requires that provision be made for the
extra cost associated with the automated
measurement of travel times in locations
where the incentives are to be applied.
Local Knowledge: It will be difficult
for a contractor arriving on the scene
with a staff of engineers and technicians
unfamiliar with local conditions, to
provide traffic signal operations of
equivalent effectiveness to that which had
been provided by public agency personnel
with many years of local knowledge. A
transition period of three to six months
will be required before the contractor’s
performance can be accurately evaluated.
The impacts of the transition period can
be minimized if the contractor employs
existing agency staff for the project, either
temporarily or as full time employees.
Liabilities: Intersection crashes can be
severe, and in their search for legal redress,
attorneys frequently identify deficient
traffic signal operation as the cause of the
crash. The potential cost of litigation can
be a serious obstacle to attracting qualified
contractors to offer their services for signal
privatization. Those contractors who do
offer privatization services may increase
their costs to provide financial protection
against possible lawsuits. Agencies
considering privatization should whenever
possible, offer legal protection against such
lawsuits provided any settlements that
occur were not the result of a contractor’s
deficient actions.
A privatization relationship that clearly
defines performance requirements,
offers an effective mix of incentives and
disincentives, allows for development
of local knowledge and offers legal
protection can result in significant
improvements in the operation of
the nation’s signalized roadways.
CONCLUDINGTHOUGHTS
Privatization may appear to be an extreme
solution to the problem of deficient traffic
signal O&M, but we are running out of
alternatives. After more than twenty years
of trumpeting the benefits good O&M,
with no apparent impact on the actions of
the agencies providing these services, there
do not seem to be any other solutions. The
public and their elected officials exhibit
a mild dissatisfaction with the operation
of the signals in many jurisdictions, but
their understanding is so limited that they
are readily persuaded by the technical
staff that this is “the best we can do”. In
fact, quite the opposite is true. In the
majority of American communities there
are numerous opportunities to repeat the
Austin experience. Yet few have responded
to this challenge.
Privatization offers an opportunity
for a fresh start. It provides a basis for
communication between the elected
officials and their technical staff;
communication that can be expressed in
terms they understand (travel times and
availability), rather than the cycles, splits
and offsets, actuated controllers, and levels
of service. It also offers the opportunity
to establish new lines of communication
with the public through call centers and
websites. Finally, it offers the assurance
that scarce tax dollars are being used
wisely through the application of modern
management techniques.
“Privatization offers
an opportunity for a
fresh start”
A preventative maintenance program, such as is in operation in Austin,Texas, can reduce
maintenance calls by half
	PhilTarnoffisChairmanoftheBoardof
Traffax,Inc
	philip.tarnoff@verizon.net
	ReadmoreaboutthissubjectintheSIGNS
ANDSIGNALLINGsectionofourArchivesat
thinkinghighways.com/archives.aspx
	FindoutmoreintheSIGNSANDSIGNALLING
sectionoftheSHORTLISTdirectoryonlineat
thinkinghighways.com/shortlist-directory.
html
fyi
MOBILITY THROUGH TECHNOLOGY
Mott MacDonald’s transport technology team is adding value on a host of projects worldwide through
intelligent, sustainable solutions and innovative ideas. Our global experience and professional
excellence save time and money for our customers and help make their investments work harder.
We bring best practice, cutting edge solutions and holistic thinking to each project and its development,
to promote improved transport networks and informed travellers.
Visit us at the European ITS Congress, Lyon, 6-9 June – ITS UK stand C30 and C40
For more information, please contact Ken Cowan:
t +44 (0)141 222 4577
e ken.cowan@mottmac.com
www.transporttech.mottmac.com
Intelligent transport
Managed motorways
Systems delivery
Data analysis
Traveller information
Network management
Traffic control
Project management
Vol 6 No 2  North Americathinkinghighways.com26
INNOVATION
Bern Grush shares with us 12 novel parking programs to delight
drivers, reduce enforcement costs, produce revenue or reduce
congestion and emissions—and usually all five!
Cheaperby
thedozen
North America  Vol 6 No 2 thinkinghighways.com 27
Intelligent Parking
I
live on the east side of Toronto,
about 2 kilometers from a subway
entrance. Recently, I wanted to
lunch with a friend at the far
western end of the line about
20 km away. Taking my car would have
cost about $15 in gas, lease expense
and wear. So it made sense to park my
car near the station and take the train.
It would be faster than fighting traffic,
less than half the price, give me a couple
blocks of exercise, and let me read a book
on the train – four superb and utterly
selfish reasons to leave my car parked.
Pleased with my plan, I drove off to the
nearest the station. As I started looking
to park, the first street was marked one-
hour free parking – with no way to hire
more. Made sense – can’t have tons of
folks like me crowding out residential
parking by leaving my car there all day
while working downtown. So I went to
the next street. One-hour parking. And
the next one, too. So I went up one more
and finally ended up parking about
0.5 km away from the next station over
– in the wrong direction! Because I had
cruised back and forth looking for free
parking I had essentially driven an extra
1.5 km while passing well over a hundred,
empty, one-hour-free spaces. I figured I
needed to park about three hours and did
not wish to risk a $30 citation. But, I got
my free spot!
My city has several thousand one-hour-
free spaces, mostly on residential streets
and many three or four blocks on either
side of our transit lines – and around
other major facilities generally under-
served by parking lots (a local hospital
provides another example). These form
a buffer of parking spaces constrained
to one-hour parking to prevent parking
abuse unfair to the local residents. Makes
sense. Or does it? The majority of these
one-hour spaces remain empty after local
residents leave for work and until they
return home. If left unmanaged, they
would be filled by freeloaders like me
who leave their car in front of a stranger’s
house and take public transportation (or
carpool) to save $10 or $20 in downtown
parking fees. One can see some green
wisdom in having people who live some
distance from a subway station park in
one of these residential areas and take the
train rather than drive downtown. I know
several people who do this.
I would have been happy to pay 50 or
75 cents an hour for a spot 100 meters
from the station – more if the weather
was bad. The city has an opportunity to
manage those spaces for the benefit of
the residents living there, as well as for
the benefit of drivers who live less
close to the subway. >>>
1
2
TRANSIT-ORIENTED STREET
PARKING
In the opening story I described
the problem I had trying to ditch
my car near a transit station. If that
were managed by way of an hourly
payment that would be set low
while local residents were at work,
but higher otherwise, I could have
paid to park there without worrying
about when I would return. Had I
been held up and stayed six or eight
hours instead of only three, I would’ve
paid fairly in that case, as well. The
only enforcement cost for transit-
oriented street parking would
be to drive by in a vehicle or on
a bike looking only for cars without
an operational meter or residential
parking decal. Such vehicles would be
handled as before. As meters become
ubiquitous, the proportion of cars that
need manual payment enforcement
drops saving the city even more
money while better managing street
parking for the affected residents.
GRADUATED PARKING
Probably the most powerful single
value for self-enforced time and
place-based parking meters is the
management innovation of Winnipeg’s
Dave Hill (Chief Operating Officer,
Winnipeg Parking Authority, 2005–
2010). Calling it graduated parking, he
set up a pilot that permitted the use of
on-street parking to extend arbitrarily
past the then-current two-hour limit of
participating parkers who were willing
to pay a gradually increasing fee for
each 15-minute parking time slice.
This even permits the first time
segment to be free, if a city wished
to offer the“one hour free parking”
privilege. With appropriate pricemaps,
parkers who stay beyond a normal
limit would pay a slightly higher fee for
each extra time slice, but being self-
compliant would require no manual
citation. This permits enforcement
staff to manage more square miles
of on-street parking with the same
staff contingent while reducing city
court costs and increasing revenues –
revenues that could be used for local
streets and sidewalks, reducing the
upward pressure on property taxes.
BEST PRACTICE
Unfortunately, many city managers that
see cars in motion as a problem do not
recognize that half of the problem they
grapple with can be attributed to how
we think about cars that are parked or
could be parked differently or elsewhere.
The interchange link between driving
and transit modes is often weak at best.
Parking management, handled very poorly
on the urban streets of many of our cities,
could instead include schemes that:
•	 Reduce ‘circling the block’ for cheap or
free parking
•	 Reduce vehicle miles traveled (VMT)
•	 Encourage transit use
•	 Generate revenue for local street
maintenance and amenities
•	 Reduce congestion
•	 Reduce emissions
•	 Provide easy, quick and convenient
parking
•	 Assure residents can park near their
homes
•	 Assure retail operators reasonable parking
availability for their customers
•	 Save money for drivers willing to take
transit for part of their trip
•	 Reduce property tax for residents near
streets that are better managed
Here I will show 12 new ways to address
this management issue.
SAME OLD, SAME OLD
There has been no real innovation in
parking programs since the invention of
the parking meter in 1935. Before that
it was the parking garage in 1918. And
before that, the covered carport for the
upscale homeowner in 1909 – a centenary
that just went by uncelebrated.
Everything else has been incremental
improvement on the parking meter – a
way to have you plug something into a
machine and buy some time before you
go about your business, for which you are
already late because of traffic congestion.
The something you plug in has changed
from nickels to quarters (lots more lately),
then to credit cards and now to 10 digits
on your cell phone.
The reason there is nothing remarkable
about all of the interim inventions such
as pay-and-display, pay-on-foot, pay-
by-spot, and cell phones is that none of
these inventions change the business
rules. Those rules are simple: (1) circle the
block until you find a spot, (2) park and
arrange a payment, (3) do something away
from your car, (4) return, (5) drive off.
Of course there are a lot of variants. You
could get a ticket. You could get clamped.
You could get towed. You could be late for
your meeting trying to find a spot. I knew
someone who circled so long she ran out
of gas and never managed to find a spot,
which is, I seem to recall, how one of my
marriages ended up.
As a business, parking has grown but it
has not grown up. Looking for a parking
spot still consumes time and fuel – and
this is getting worse. Paying for parking
remains a colossal nuisance. Citation-
anxiety spoils your meetings, your lunch,
your shopping, and your indiscretions.
Parking enforcement is an expensive
and tedious activity. Finding, paying,
and enforcing parking is easily the most
absurd and wasteful business activity still
tolerated under 21st-century capitalism.
The use of curbside equipment and
parking officers on enforcement beats
is very expensive in high-traffic areas.
It is prohibitively so elsewhere. In many
cities, you can expect an expense between
40–60 per cent of revenues depending on
a number of factors. Worse is the case of
one-hour-free parking in low-demand
areas. As it is now, one-hour parking areas
must be visited twice to apply tire-marking
enforcement methods – an expensive, pre-
technology ritual – leading to a strategy
of occasional spot-enforcement (I get
Vol 6 No 2  North Americathinkinghighways.com28
INNOVATION
New parking programs may not feasible even with the newest incarnations of the 76-year-old
curbside parking meter
3
4
5
6
7
SELF-ENFORCED PARKING
This is easiest to understand: park in all the places that have posted prices
and the usual parking meters, but simply ignore the curbside meters. The
city can demand the same parking fees as before, and could add a lump-
sum penalty for overstaying a fixed time limit. Alternatively, the city could
ask for overtime to be paid on a prearranged schedule, such as two or three
times the usual per-minute rate, with a ceiling. This is less harassing for the
driver, always collected by the city, and has no additional costs to ensure
compliance. But why get complicated? This is an excellent way to introduce
graduated parking.
VENDOR-PAID PARKING
Retail vendors often dislike paid street parking especially if competitors
who offer free parking could take their business. Appropriately configured
in-car metering systems can include methods to allow vendor-paid parking
to credit a shopper’s parking account.
LOYALTY DISCOUNT PARKING
Some public garages offer monthly parking at a significant discount. Such
monthly passes encourage automobile use even on days that transit, bicycle
or carpool might be more suitable. Switching to loyalty discount parking
for frequent users would remove this problem while still giving garage
operators a method to attract frequent users. This also removes the need to
maintain sufficient empty spaces for monthly parkers who may not show up
on any particular day.
FREE PARKING
Sometimes free parking is appropriate. It would be possible to operate the
‘one hour free’parking rule and give participants the first hour free. The
same idea can be used to give customers 30 or 60 mins of free parking
and then to charge thereafter. Non-customers could then use private retail
lots and would pay after the grace period expires. This eases the spillover
management problem, reduces pressure on the common shortage of
street spaces, and adds more taxable revenue to the retailer’s top line.
ECO-PARKING
By setting the on-board pricemap to reflect the size of vehicle or type of
power train, participants who drive smaller or alternative vehicles could
be given an eco-parking discount. Some financial grade road-use meters
measure driving style (speed, braking, and acceleration) and this can be used
to compute an eco-driving index which can be used to calculate parking
discounts on city streets. While we’re at it, we could add a bonus parking
credit for vehicles that remain parked during peak traffic hours.
“Citation-anxiety
spoils your meetings,
your lunch, your
shopping, and your
indiscretions”
ticketed maybe once in ten for violating
the hour constraint).
HOWTHE NEW METERSWORKS
In order to execute the new schemes
described here, participating vehicles must
be self-metered, self-enforced and self-
paying with privacy-shielding, hands-free,
road-use meters. This will allow the same
contingent of parking officers to manage
three to ten times more spots than now.
Such self-managed meters are already
commercially available. Using a new
technology called “financial-grade” GPS,
they provide a completely private method
of determining the correct parking fee
based on an internal pricemap. Each meter
is unique to a participating vehicle, pays
parking monthly either on a debit or credit
basis, and does not reveal the location of a
vehicle to any party other than its driver.
There is a 100 per cent driver-private
way for the parking operator to audit
the system—no person or machine can
find out where a spouse is parked since
location data does not leave the vehicle.
A driver who wished to use any of the
parking schemes described in the sidebars
would affix a meter, which is the size of
smartphone, to her windscreen behind
the rearview mirror. The meter may be
prepaid or post-paid, as the city chooses.
In fact both could be offered.
A small indicator lamp shows that
the meter is working so that a parking
enforcement officer can safely ignore any
legally parked vehicle (blocking driveways
and fire-hydrants remain citable offenses).
The absence of a lit indicator lamp that
shows a device that is tampered or
nonoperational, and such vehicles would
receive citations exactly as though they
had no meter—no need to get Draconian
over tampering a device you volunteered
to put in your own vehicle!
Parking officers who enforce parking
would do exactly what they always do,
while simply ignoring any correctly >>>
North America  Vol 6 No 2 thinkinghighways.com 29
Intelligent Parking
RESIDENTIAL PARKING
Many cities control street parking in older residential areas (without
driveways) by using flat-rate parking decals or tags that permit parking in a
certain residential zone. Residential parking using a financial grade road-
use meter applies very low hourly rates (pro-rated to the current annual
pass costs) within the localized zone relative to the resident’s address and
more normal rates outside of that zone. Then residents who may park fewer
hours on their own street because they travel or put their car in a driveway
could pay less. Also, if they visit late or overnight on another residential
street or have a guest who agrees to pay for street parking, they pay for fair
use rather than risk a citation. A similar pricemap could be used to manage
visitor parking for apartments, condominiums and hotels.
RESERVED PARKING
Given a suitable number of participants, it is possible to offer reserved
parking. In-car parking meters permit real-time inventory management
so that sections of surface lots and street spots may be reserved for
participants only. This permits a driver to use a smart phone to reserve a
spot and be guided directly to it. It reduces driver circling and climate-
change anxiety – as well as potentially increasing municipal revenues.
NOSEBLEED PARKING
Similar to seats in a sports stadium that are farthest from the action,
‘nosebleed parking’refers to setting prices on a declining scale depending
on how far one parks from the entrance to a transit station, a stadium, a
hospital, a school, etc. One often sees drivers circling or hovering close
to an entrance while there are spaces at the edges or on upper floors of
a large facility. Differential pricing can be used to better distribute spatial
demand and reduce circling and hovering.
LOTTERY PARKING
Use lottery parking to spread peak travel times. Each day that a driver parks
within the central business district (CBD) but does not travel during peak
hours enters his license plate into a daily lottery. Support the lottery from
parking revenues and give away several significant prizes every day. This
rewards drivers who enter and leave the CBD during off peak hours thereby
reducing congestion and idling.
11
9
12
10
“As a business,
parking has grown
but it has not
grown up”
Vol 6 No 2  North Americathinkinghighways.com30
INNOVATION
Vol 6 No 1  North Americathinkinghighways.com30
	BernGrushisCEOofBernGrushAssociates
	bg@berngrush.com
	www.berngrush.com
	ReadmorefromthisauthorinourArchives
atthinkinghighways.com/archives.aspx
fyi
parked vehicle with a correctly operating
meter. Lest the indicator lamp be spoofed,
these meters also emit a “health signal”
declaring whether they have been
tampered, jammed or shielded.
In the sidebars on the these last three
pages are 12 new parking programs that
are not feasible with the 76-year-old
curbside parking meter (regardless of
how incrementally sophisticated it has
become). These represent only a fraction
of the programs possible with this new
technology.
SOLUTIONS FROMTHIN AIR
Parking management by satellite can
improve mobility, municipal finance
and the driver experience. While
managing only parking, this technology
can simultaneously address road and
parking congestion, transit ridership,
and peak-travel. What is most powerful
is that it handles any kind of parking
circumstance with incredible flexibility,
while dramatically reducing the cost of
ensuring compliance. Not only does it
handle street, lot and garage parking, it is
even possible for an individual to hire out
their driveway to a stranger while they are
at work. Since the system can count where
its participants are concentrated (without
knowing who anyone is) the use of
variable message signage, permits a city or
private operator to vary pricing – by event
or demand. The only downside is that the
gradual attrition of unsightly curbside
parking meters over the next several years
means fewer places to chain a bike.
Vol 6 No 2  North Americathinkinghighways.com32
THE THINKING HIGHWAYS INTERVIEW
I
’d better explain that before we go
any further. Ken Philmus, senior
vice president of transportation
systems and services at ACS
– A Xerox Company, would
no doubt be very pleased that I’ve
described him as popular. What he
wishes to change is his remit, or more
accurately, the remit of his company.
Ask anyone in the advanced traffic
management field what it is that ACS does
and I’d bet you anything you like that the
answer would contain either “tolling”,
“back office” or a combination of the two.
It’s not that the assumption is wrong, it
just doesn’t cover all the bases. After all,
the company has a distinct history (and
an impressive track record) in the field,
designing, building and integrating some
of the first electronic toll systems, such
as the innovative E-ZPass® system first
used in ETC projects in New York and
subsequently in New Jersey. ACS was also
part of some of the very first US electronic
tolling projects in Georgia and California.
ACS has equipped over 1800 tolling lanes
and hosts some of the largest ETC Back
Office Systems and Customer Service
Centers in the world, processing upwards
of US$4 billion in ETC transactions per
year on average, including over 50 per cent
of all ETC transactions in the US.
With statistics like those, one would
be forgiven for thinking that the idea of
pushing hard to become known for other
traffic-related activities could spectacularly
backfire. In addition, there are divisions
of ACS that also develop and implement
parking systems, red light and speed
camera programs and technology for
public transit fare systems.
However, throw the rarely
underestimated powers of Philmus
into the mix and you can see that the
company hasn’t just added a number of
extemporaneous strings to its bow on the
toss of a coin. With nearly four decades of
tolling experience behind him, Philmus
is more determined than ever to put it to
good use.
“I’ve been at the in the transportation
and tolling business for almost 40
years, with 34 on the public side with
the Port Authority of New York &
New Jersey. In my early years with the
agency I was involved in a lot of different
things – human resources, vehicle fleet
management and airport management
among them. In the last 10-15 years at
the agency I was focused on the tolling
side of the business. Mostly notably
in the late 1980s I was manager of the
George Washington Bridge in New York,
the busiest in the world, used by over
300,000 vehicles a day, and from there I
moved onto manage the Port Authority
bus terminal in Times Square, which
is one of the busiest if not the busiest
in the world. That was a pretty tough
place back then and I was charged with
cleaning it up and getting it functioning
safely for our customers. From there
I became Deputy General Manager of
JFK Airport. A lot of people think of
me as a tolling guy but I have quite a
varied background! It was after these
assignments that I became responsible
for all of the Port Authority’s surface
transportation and tolling as the Director
of Tunnels, Bridges and Bus Terminals.”
But how do these varied experiences
manifest themselves in the tolling and
traffic arenas?
“I was brought to JFK as Deputy
General Manager to integrate the Air
Train. It links the terminals with the
parking facilities and a rail station about
7 miles away. I was also in charge of the
day-to-day operation of the airport from
an infrastructure perspective including
snow removal, maintenance…all that
kind of thing. That was a wonderful job
but I only stayed for a year as the chance
came up to become Director of Tunnels,
Bridges and Bus Terminals for the Port
Authority of NY & NJ. That’s where I got
more heavily involved in tolling. I was
responsible for all the Port Authority’s
tolling activities, which included the
George Washington Bridge, the Holland
Tunnel, Lincoln Tunnel, and three bridges
that link Staten Island with the State
of New Jersey. I got very involved with
tolling policy at that point and as director
I was able to make a direct impact on
the business I loved. I wanted to make a
difference for the travelling public. Those
six facilities now bring in over US$1billion
of revenue per year.”
Which, it can hardly be argued, is no
small impact. It was around that time that
Philmus detected the growing national
trend towards electronic tolling was going
to have a fairly sizeable impact of its own.
“As Director I was involved with
expanding and further integrating and
expanding electronic tolling. We were
not yet where we wanted to be, as was the
case with most authorities. As director,
up to 2006, it was my job to oversee the
expansion of the electronic market share
to something like 75 per cent but I also
had to deal with labor issues as we had 400
or so manual toll collectors. It was some
task to increase the level of electronic
tolling AND work with the collectors
Kevin Borras talks to one of the tolling sector’s most well-known and
well-likedcharacters…notthatKenPhilmuswantsittoremainthatway
“Ilovethis
business...”
“Electronic toll collection was the future
back then as all-electronic is the future now”
North America  Vol 6 No 2 thinkinghighways.com 33
Ken Philmus, ACS
and the unions. But we never had to lay
anybody off, I’m proud to say. The timing
was perfect. As electronic tolling’s market
share in the US, and of course New York/
New Jersey grew, it happened to coincide
with the impending retirement age of a lot
of our toll collectors, so there was natural
attrition. Electronic toll collection was the
future back then…as all-electronic is the
future now. Furthermore, in 2001 we had
to deal with all the negative effects of 9/11
since the World Trade Center had been
the Port Authority headquarters and, of
course, security concerns very significantly
impacted travel throughout the New
York metropolitan region for an extended
period of time.”
Then, Philmus had his “Damascus”
moment and surprised a lot of people
with a move away from his beloved public
sector and into what was for him the
uncharted waters of the private world.
“I left the Port Authority in 2006 and
moved to the private sector as a consultant
with what was then DMJM Harris, now
AECOM, as national tolls director. I got to
work on some very interesting projects.”
“After a couple of years there I was about
to hang up my spikes, as they say, when I
got a call from ACS and Michael Huerta
made me an offer he said that I wouldn’t
be able to refuse – it was the chance to get
back into operations and he was right, I
couldn’t say no.”
Philmus was appointed managing
director of the group that handles ACS’s
tolling operations and development, a
division that handles over US$4 billion in
electronic tolls across the US from some
of the biggest tolling facilities, such as
the New Jersey Turnpike, the New York
State Thruway, and the facilities he used
to manage for the Port Authority of New
York and New Jersey.
“We also manage San Francisco
and Northern California’s tolling back
office operations as well as New York
Metropolitan Transportation Authority’s.”
Philmus admits that it’s no surprise that
the company is widely regarded as a back
office operator, given its track record.
“We are known as a back office company
outside the tolling arena as well but we’re
not just a back office company, we’re a
technology company too. The technology
behind Maryland’s Inter County Connector
is ACS’s All-Electronic Toll Collection
technology and we recently won the North
Carolina Turnpike and Los Angeles HOT
Lanes contract, for not just the back office
but also the tolling technology.”
The 2009 merger with electronics
giant Xerox is proving to be even more
beneficial to ACS than perhaps even
Philmus envisaged. Far from being
swallowed up and spat out by the far
larger organisation (as is often the case
with big-fish, small-fish “mergers”), ACS
is positively thriving and benefiting from
the technology expertise of its bigger
brother (and that’s saying something of a
company that manages 37 billion transit
fare transactions annually).
“ACS does the work that authorities
and countries don’t want to do but need
to have done, and that can be anything
from call centre operation to healthcare.
Transportation is a fairly big part of
the company, more than US$800m out
of US$6.5billion turnover and in turn
tolling is a part of ACS’s transportation
business. The merger with Xerox has
been wonderful for us as it’s given us
an instantly recognisable brand. At the
moment we’re ACS – A Xerox Company
but slowly but surely we’re moving towards
becoming branded fully with Xerox.
This has meant for us that we went from
being a US$6.5 billion company to being
a US$22 billion company, one of the
largest in the US. As well as the brand
it’s also given us incredible capability
and reach that we never had before,
particularly overseas. We are trying to
take Xerox’s tolling market and expand it
internationally, outside of the US and this
is enabling me to do just that.”
Philmus points to another aspect of
Xerox’s capabilities that he’s been able to
call upon as another benefit of what at the
time seemed quite an unlikely merger.
“Xerox has always spent a lot of money
on R&D, but at ACS, being a tolling
systems developer, we did a lot of the D
but not all that much R as that’s just not
what we were about. Now with Xerox
we have the capability of putting
their research centers in Grenoble, >>>
“A lot of people think of me as a tolling guy
but I have quite a varied background!”
Vol 6 No 2  North Americathinkinghighways.com34
THE THINKING HIGHWAYS INTERVIEW
France, Toronto, Palo Alto, CA and
another in Rochester, NY, to work on
some of the knottier problems that we face
in the tolling arena. Helping us do a better
job of image capture is a prime example,
looking at how many passengers are in a
car for HOT/HOV projects is another we
are working on that we wouldn’t have been
able to do without Xerox,” he enthuses.
“Often what happens with mergers is
you have two companies who do more
or less the same thing, you smash them
together and fire half the people. That’s
not what happened here – we are two
very different companies and that’s been
the strength as we’ve been able to market
Xerox capabilities, such as their image
processing systems, to some of our clients
and they’ve marketed us to some of theirs
so it’s worked very successfully so far.”
EVERYTHING’S CHANGED
As someone who spent the first five years
of the 21st Century on the public side of
the fence and the second five years of it on
the private side, I was interested in how
Ken Philmus thought that the industry
had changed over the last 10 years.
“It’s changed remarkably,” he says
without pause. “Cash collection, from
the public side, gave the public agencies
direct contact with their customers. As
ETC started to come in, most agencies
realised that it was the business to be
in. All of a sudden the agency no longer
had contact with its clients. When I took
over as Director of Tunnels, Bridges &
Bus Terminals for the Port Authority
in 1998, ACS was our provider as we
started to expand into ETC in an urban
environment. What we suddenly had was
a third party managing our customers for
us. I visited the E-ZPass office that was
dealing with our customers and I found
that people didn’t mind paying a toll, what
they minded was stopping to pay a toll.
As we moved further into ETC, in terms
of efficiency, tolling had become a tool to
manage the traffic, to manage congestion.
That was a watershed moment – tolling
wasn’t just a way of paying for what
needed to be done, build the roads and
so on, but it was a hugely effective tool to
handle transportation policy.
“We’re also starting to see more
discussion and more internationalisation
of tolling than ever before,” he continues
(for an interviewer, Ken Philmus is nothing
short of a godsend). “US tolling developed
on its own, Asian tolling developed on its
own. European tolling developed on its
own. But now we are seeing companies
and organisations interact and look at the
different geographies and geographical
requirements. What Europe was doing with
EETS (European Electronic Toll Service)
was way ahead of anything we were doing
in terms of interoperability, but I think
we might be edging ahead now. Europe
developed on 5.8GHz and we developed
on 900MHz bandwidth and as a result we
had all manner of different technologies
such as SunPass and E-ZPass…but
with the advent of the Alliance for Toll
Interoperability, what we came to realise
is that in the future lies interoperability.
It has to. The future is moving towards
video tolling and ALPR and we seem
to be closer to that than ever before.
Interoperability is the key to the next
generation of tolling in the US. If someone
told me this 15 years ago I would have
thought they were crazy! It’s remarkable.”
Where in the past companies such
as ACS were tasked with providing the
agencies with technology, they now find
themselves talking about policy.
“That’s not our business but what they
want us to do is not just collect tolls but to
do innovative things with the tolls we’ve
collected for them.Agencies have come to
realize that tolls and pricing can be about
traffic and congestion management.”
A MARKED DIFFERENCE
What does Philmus see as the fundamental
difference between the North American
and European tolling markets?
“It comes down to methodology. In
Europe and Asia it’s always been about
Public-Private Partnerships (PPPs) and
for the most part, the North American
market has not. Here it’s been about public
agencies owning the roads and managing
the tolling as owners, directly contracting
for that service. What we see in Europe
and Asia is totally different – we just did
not go down the concession route, if you
excuse the pun.” Pun duly excused.
“But then five or six years ago there was
suddenly a real belief that PPPs in the
US were about to explode but they never
really took off in quite the way that some
people, myself included, thought they
would. That’s where the policy side comes
in – as a former public guy I thought PPPs
were the best thing since sliced bread
because I knew that agencies didn’t have
the money to do the maintenance on their
80 or 90 year old bridges and tunnels.
They needed an injection of private capital
to finance new builds and to me, PPPs
were the perfect way of facilitating that
but it just didn’t take off. I think there
was a fear from the politicians and public
agencies of a PPP in that even though
they still owned the road and they were
implementing a lease, the public wouldn’t
see it that way. The fear is that PPPs would
be viewed as giving away control of an
important public resource to the private
sector and that tolls would be uncontrolled
and maintenance would suffer. The
existing facilities needed the
Working for the Port Authority of NY & NJ Philmus gained experience in many areas that included
managing some of the busiest facilities in the world such as the GeorgeWashington Bridge
>>>
“Tolling... was a
hugely effective tool
to handle
transportation
policy”
Helios Family of Products
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TH Ecosystem 7-11

  • 1. NORTH AMERICAN EDITION Vol 6 • Issue 2 June/July 2011 thinkinghighways.com Advanced transportation management • policy • strategy • technology • finance innovation • implementation • integration • interoperability The INTELLIGENTchoice CREATING AN ITS ECOSYSTEM David E Pickeral charts the evolution from academic thought to deployment... and back again SIGN LANGUAGE Phil Tarnoff on how to make signal operations more efficient INTRANSIT Changing consumer behaviour must start with meeting demand GETWITHTHE PROGRAM Bern Grush’s 12-step parking plan INTERVIEWS:WIDER HORIZONS Bill Sowell charts the evolution of video detection and Ken Philmus looks beyond tolling
  • 2. www.wavetronix.com/th1102 Leadership isn’t just about getting there first, it’s about doing things bet- ter. SmartSensor Matrix isn’t the first stop bar vehicle presence detector, but it is the first intersection device to offer the accuracy and reliability of high definition radar. Request a demonstration and see why SmartSen- sor Matrix was named a 2010 Best of ITS award winner for innovation. INTELLIGENT INTERSECTIONS
  • 3. North America  Vol 6 No 2 thinkinghighways.com 1 KEVIN BORRAS: FOREWORD THINKING I f your comments are anything to go by, our redesign has been something of a success. Well, it has been if you are subscriber to the theory that “no news is good news.” Which I am, so that helps enormously. As someone who probably wouldn’t even dream of emailing or calling the editor of Rolling Stone to tell them that I really liked their new look, I really shouldn’t have expected more than the seven positive messages I received in the wake of the publication of our March/April issue which featured our rather radical reworking of Thinking Highways’ appearance…but seeing as I didn’t receive any negative feedback I have taken it upon myself to declare our redesign successful. Giving the magazine a feint whiff of sectionalisation has certainly helped, with one of the more positive comments being that the columns “have an air of importance about them.” The fact that the comment came from one of the columnists himself was neither here nor there - it was exactly the kind of comment we were aiming for. Five years after launching Thinking Highways in two regional editions we are starting to see signs that the two distinct markets are beginning to have their demarcation lines blurred a little. The reason we split the titles geographically was that for several years we had had been receiving correspondence from readers from all over the globe pleading with us to do so. One email from New Zealand said “as much as I enjoy reading about developments in California, what happens in South Africa is of much greater relevance.” Another from a senior traffic engineer in the Midwestern US implored us to launch a North American edition as he just didn’t have the time to read articles about “Poland, Israel and China - countries where I’ll never do business, frankly.” The fact that both of those correspondents are still readers of Thinking Highways may well suggest that we got our approach right. However, the phrase “international interoperability” has been creeping into more and more conversations over the past six months. Take our interview with Ken Philmus on pages 32-37 as a prime example ...and look out for a comment from Ken’s dad that really puts things in perspective. But is international interoperability a pipedream? If a New York toll tag doesn’t work in Florida, how will we ever get to the stage where one day it might work in Spain? YOUNG MINDS On an entirely separate note, I urge you to visit our website and click on the icon of this issue’s eye-catching cover and scroll down the contents page until you find 15-year old Tom Hayward’s account of how his team competed in the 2011 Toyota Technology Challenge. The competition aims to find a new generation of intelligent vehicle designers and Tom’s superbly written account of how his team from a school in the UK designed and built an autonomous car that featured obstacle detection and avoidance capabilities makes for fascinating reading…and also should act as an encouraging sign that a promising crop of young engineers are out there after all. The ITS & Education series we started in the Europe/Rest of the World edition earlier this year was done so in the hope that we’d unearth a new seam of talent but we didn’t think we’d come up trumps this quickly. I suppose the fact that Tom is the son of our colleague Mike Hayward might have turned his head a little but my dad was a radar technician in the Royal Air Force so the engineering gene isn’t always passed on Suffice it to say, that feature will become a regular in the North American edition - David E Pickeral’s insightful cover story is as good a place as any to start.. Look out for the new SHORTLIST icon appearing in the useful fyi boxes at the end of articles. This shows that there is more information to be found online in our unique SHORTLIST Directory of Advanced Traffic Management Suppliers and Services. SHORTLIST is at thinkinghighways.com/ shortlist-directory.html “IfaNewYorktolltag doesn’tworkinFlorida,how willweevergettothestage whereit’llworkinSpain?” International interoperability - is it actually possible? Editor in Chief Kevin Borras (kevin@h3bmedia.com) Art Editor Barbara Stanley (barbara@h3bmedia.com) Contributing Editors Richard Bishop, Phil Tarnoff Contributors to this issue Richard Bishop, Emily Fishkin, Bern Grush, Al Gullon, Mark Johnson, Jonathan J Nadler, David E Pickeral, Ken Philmus, Ann Reinhart, Randy Salzman, Rick Schuman, Bill Sowell, Sue Swenor, Phil Tarnoff, Clay Whitehead, Harold Worrall Subscriptions and Circulation info@h3bmedia.com Thinking Highways USPS 023-899 is published 4 times per year – in March, June, September, December by H3B Media Ltd, 15 Onslow Gardens, Wallington, Surrey, SM6 9QL, United Kingdom. The 2011 US Institutional subscription price is US$60. Airfreight and mailing in the US by Agent named Air Business, C/O Worldnet Shipping NY Inc., 155–11 146th Street, Jamaica, New York, NY11434. Periodical postage paid at Jamaica NY 11434. US POSTMASTER: Send address changes to Air Business Ltd/Worldnet Shipping NY Inc., 155– 11 146th Street, Jamaica, New York , NY11434. Periodical postage paid at Jamaica NY 11434. Although due care has been taken to ensure that the content of this publication is accurate and up-to-date, the publisher can accept no liability for errors and omissions. Unless otherwise stated, this publication has not tested products or services that are described herein, and their inclusion does not imply any form of endorsement. By accepting advertisements in this publication, the publisher does not warrant their accuracy, nor accept responsibility for their contents. The publisher welcomes unsolicited manuscripts and illustrations but can accept no liability for their safe return. © 2011 H3B Media Ltd. All rights reserved. The views and opinions of the authors are not necessarily those of H3B Media Ltd. Reproduction (in whole or in part) of any text, photograph or illustration contained in this publication without the written permission of the publisher is strictly prohibited. Printed in the UK by The Manson Group Sales and Marketing Luis Hill (luis@h3bmedia.com) +44 (0)208 254 9406 Group CEO Luis Hill Group Publishing Director Kevin Borras Thinking Highways is a member of BPA Worldwide. Average qualified circulation 20,382 BPA Worldwide December 2010 Circulation Statement Group Headquarters 15 Onslow Gardens, Wallington, SM6 9QL, UK Tel +44 (0)208 254 9406 Fax +44 (0)208 647 8725 Email info@h3bmedia.com H3B Media North America 1960 Gallows Road, Suite 220, Vienna, Virginia 22182-3827-99 USA Tel +1-703-893-0744 Email lee@h3bmedia.com H3B Media Latin America Av. Marechal Floriano 38, S.809, Centro - 20080-006, Rio de Janeiro, Brazil Tel +55 21 3717 4719 Email sebas@h3bmedia.com Thinking Highways is published by H3B Media Ltd. ISSN 1753-43ZI
  • 4. Vol 6 No 2  North Americathinkinghighways.com2 THINKING HIGHWAYS – NORTH AMERICAN EDITION ContentsCOVER FEATURE: ITS & EDUCATION David E Pickeral on how the academic community must make the ITS revolution a reality COLUMNS 04 Nadler & Johnson: Legal Brief 08 Richard Bishop: Connected Vehicles 10 The IRF: Better Roads. Better World 12 Harold Worrall: The Future of Tolling 64 Rick Schuman: In Other Words SIGNS & SIGNALLING 20 Phil Tarnoff looks at how self- assessment and a proactive approach to signal maintenance can improve overall operational performance INNOVATION 26 Bern Grush’s 12 novel parking programs THE TH INTERVIEW 32 Kevin Borras talks to Ken Philmus, one of the tolling world’s most popular figures MOBILITY 38 Cultural change in transportation, assessed by Randy Salzman COMMS & NETWORKS 42 Clay Whitehead on the particular broadband spectrum needs of the public transit sector WEIGH-IN-MOTION 46 Ann Reinhart on the benefits of a remotely controlled weight enforcement station THE TH Q&A 48 Dr Bill Sowell answers Thinking Highways’ questions WEATHER MONITORING 52 Sue Swenor assesses the sizable benefits of Mini RWIS OPINION PIECE 55 Al Gullon examines the continuing controversy surrounding CO2 emissions and the idea of global warming EVENT PREVIEW 60 Looking ahead to the 18th ITS World Congress bonusonlinecontent Extra articles available in the digital edition of Thinking Highways – North America at thinkinghighways.com INDIA FOCUS Kirit Mehta on how India is tackling its shocking accident statistics INTELLIGENT VEHICLES Tom Hayward led a group of British schoolboys on a mission to create an autonomous car FINANCE & FUNDING Margaret Pettit looks at Latin America and the Caribbean ITS & EDUCATION Andrew Huddart on how universities are challenging the conventional thinking of the ITS sector Academia+industry+user needs can equal first class results, says Martin Wylie l Find the Europe/Rest of the World edition online at thinkinghighways.com 16
  • 5.
  • 6. 4 Vol 6 No 2  North Americathinkinghighways.com JONATHAN JACOB NADLER AND MARK JOHNSON: LEGAL BRIEF T he Washington State Supreme Court recently issued a highly favorable decision regarding the taxation of fleet tracking and other ITS services. The Court reversed a lower court decision that allowed State revenue authorities to carve out the transmission component of such offerings, classify it as a “network telephone service,” and subject it to same retail sales and business taxes as conventional telephone services. Because the relevant Washington State tax laws are similar to those in many other jurisdictions, this decision could have nationwide implications for other ITS services. The case concerned a Qualcomm offering, known as the OmniTRACS System, which provides trucking fleets with detailed information regarding the location and status of their vehicles and drivers. The OmniTRACS System consists of three components: • Computer and communications hardware, installed on each truck, which collects vehicle and driver performance data, such as vehicle location and routes traveled. • Wireless transmission functionality, which typically is provided using satellite technology. This component is referred to as the “OmniTRACS Service.” While the majority of messages transmitted over the OmniTRACS Service concern truck location, users can purchase an instant messaging capability that enables the driver to send both standardized and “free-form” text messages. • Software installed on the trucking company’s computers that enables the company to use the transmitted data for various purposes, such as to viewing a truck’s location on a map or creating invoices. Each of the three components is priced separately. Qualcomm paid sales tax on the hardware and software, but not on the OmniTRACS Service. In 2002, the Washington State Revenue Department conducted an audit of the OmniTRACS Service, concluding that the Service should be classified as a “network telephone service” because it provides a “communications or transmission service for hire,” and, therefore is subject to the same retail sales tax and business and occupation (B&O) tax paid by telephone companies. Based on this, the Department assessed Qualcomm $900,000 in uncollected retail sales and interest, a decision that Qualcomm contested. Before the State Court of Appeals, Qualcomm argued that the Revenue Department should have classified the OmniTRACS Service as an “information service” which, under Washington State law, is not subject to sales tax and is subject to a lower B&O tax rate. Washington State law defines an information service as a data processing service “by which a person transfers, transmits, or conveys data, facts, knowledge, procedures, and the like to any user of such information through any tangible or intangible medium.” The Court of Appeals recognized that the OmniTRACS Service did provide some data processing functionalities, but concluded that the extent of this processing was not sufficient to make the OmniTRACS Service an information service. The Court of Appeals therefore affirmed the Revenue Department’s decision that the OmniTRACS Service is a “network telephone service” and, therefore, is subject to the sales tax and to the higher B&O tax rate. Qualcomm appealed. The Washington State Supreme Court, by a seven to one majority, reversed the decision of the Court of Appeals and ruled that the OmniTRACS Service is an “information service” and, therefore, is not subject to sales tax and is subject to the lower B&O tax rate. The Court began by stating that it would apply the well-established “primary purpose” doctrine. This doctrine provides that, when a user enters into a transaction that has elements that are potentially subject to two different tax rates – in this case, the higher “network telephone service” tax rate and the lower “information service” tax rate – the proper tax FleettrackingandotherITSservicesareprimarilyinformation servicesandthereforenotsubjectto“telephoneservice”taxes “Thepropertaxrateshouldbe determinedbasedonthe‘primary purpose’forwhichthecustomer entersintothetransaction” “TheRevenueDepartmentconcluded thattheServiceshouldbeclassifiedasa ‘networktelephoneservice’becauseit providesa‘communicationsor transmissionserviceforhire’” >>>
  • 7. simplyadvanced © 2011 Image Sensing Systems, Inc. Autoscope® VIDEO, CitySync ANPR and RTMS® RADAR solutions deliver superior performance to build the smart city of the future, today. These sensors are the eyes and ears to the information systems required to coordinate dynamic decision making between the transportation, parking, security and enforcement sectors that enable the smart city to excel. To learn more about our solutions, please visit us at imagesensing.com. Autoscope ENCORE CitySync JetCam Fox HD RTMS G4 . .
  • 8. 6 Vol 6 No 2  North Americathinkinghighways.com rate should be determined based on the “primary purpose” for which the customer enters into the transaction. The Court went on to observe that the OmniTRACS Service was “useless” without the other two components of the OmniTRACS System. The Court therefore determined that it should apply the “primary purpose” doctrine to the entire OmniTRACS System – not just to the OmniTRACS Service. The Court concluded that the primary purpose for which Qualcomm’s customers purchase the OmniTRACS System is to obtain an information service that allows them to locate their trucks on a real-time basis, ensure their drivers are following the most direct or efficient routes, and obtain additional information (such as information regarding the conditions of the truck and generate bills). The Court went even further, holding that, even if the OmniTRACS Service were considered as a stand-alone service, the primary purpose for which users would purchase the service would be to obtain an information service. While the Court recognized that the Service contains some functionality – such as the instant messaging capability – that could be classified as a telephone service, the Court concluded that this functionality is an adjunct to the primary function of the service – the provision of information – rather than a substitute for conventional telephone service. Although the decision is limited to its particular facts, it could have national implications. The Washington State law at issue is based on a model statute adopted by 44 states and the District of Columbia. Therefore, the Washington State decision could affect tax decisions in other states regarding similar ITS services. Because emerging technologies are particularly sensitive to taxing policies, subjecting ITS services to lower tax rates will create incentives to develop and deploy these services. This could be especially important for smaller, start-up entities, which are often an important source of innovation. More broadly, the Court’s decision represents an important recognition that ITS services should be subject to the “lighter touch” regulatory regime typically applied to information services, such as Internet Service Providers, rather than the traditional regime applied to conventional telecommunications services provided by operators such as AT&T and Verizon. JONATHAN JACOB NADLER AND MARK JOHNSON: LEGAL BRIEF “Becauseemergingtechnologiesareparticularly sensitivetotaxingpolicies,subjectingITS servicestolowertaxrateswillcreateincentives todevelopanddeploytheseservices” MarkJohnsonisanattorneyatlawandJonathanJacobNadlerisa partnerattheWashington,DC-basedlawfirmSquire,Sanders& Dempsey,LLP mark.johnson@ssd.com jack.nadler@ssd.com ForpreviousKelly&JohnsoncolumnsinThinkingHighwaysNorth America,visitourhomepageatthinkinghighways.comandenter“Kelly” intheSEARCHbox fyi What’s going on in your industry in Europe and the rest of the world? Find out at thinkinghighways.com EUROPE /REST OF THE WORLD EDITION HBMEDIA thinkinghighwaysEurope/RestoftheWorldEditionVolume6•Issue2•June/July2011 ZEN ANDTHE ART OF ITS Advanced traffic management the EasyWay THE ROAD OPERATOR’S DILEMMA Andrew Pickford unravels the political complexities of EETS STUDY AIDS Andrew Huddart and MartinWylie on connecting with academia MEETTHE NEW BOSS... Kevin Borras talks to AustriaTech Managing Director Martin Russ GRAND DESIGNS Jean Coldefy on meeting the needs of the Greater Lyon region EUROPE/REST OF THE WORLD EDITION Vol 6 • No 2 June/July 2011 thinkinghighways.com 3 ITS IN EUROPE CONGRESSISSUE Advanced transportation management • policy • strategy • technology • finance innovation • implementation • integration • interoperabilityThe INTELLIGENTchoice 20/05/2011 12:12
  • 9. The Next Generation of Incident Detection and Data Collection The software solution that turns your existing cameras into a rich source of actionable information. Abacus™ 2.0  Ideal for toll roads  Works with existing fixed or pan-tilt-zoom (PTZ) cameras  Provides on-screen alerts for TMC operators or message alerts for remote staff  Easy to use Graphical User Interface that delivers the information you need  NYSE Amex: ITI Learn more at: www.iteris.com Innovation for better mobility VisitIterisat: ITSWorldCongressinOrlando Booth1933 Measure it. Manage it. Improve it.
  • 10. 8 Vol 6 No 2  North Americathinkinghighways.com O nce upon a time, there was an act of Congress that told USDOT to develop and demonstrate an automated highway system by 1997. So, hand in hand with the National Automated Highway System Consortium, we did it. I worked for the Federal Highway Administration at the time and had a hand in it all. Demo ’97 was by all accounts a success, intriguing the public with a concrete vision for a long-held dream, an object of fantasy for anyone dogged by long, monotonous drives. The late nineties and the last decade saw driver assistance systems begin to tiptoe into the marketplace, starting with “convenience systems” and then to safety systems, which are now moving beyond luxury into mid-range cars – the new Ford Focus is a prime example. The obvious conclusion, as driver assistance systems take over more and more of the steady-state driving duties, is that the active safety trajectory is arcing towards that long- envisioned end-state of automated vehicles. What is surprising is how fast the car industry is moving along that trajectory. Automation has shifted from something that will come “eventually” to having a discrete place on the roadmap for car-makers. This was vividly illustrated by a keynote speech given by Dr Ralf Herrtwich, Head of Driver Assistance and Chassis Systems, Daimler AG, at the IEEE Intelligent Vehicles Conference in early June. Ralf described an elegantly crafted sequence from driver control towards automation: All On (driver fully in control), to Feet Off (already there with Adaptive Cruise Control), to Hands Off (getting there with Lane Keeping Assist), to Eyes Off, to Body Out (ability to drive empty). Eyes Off takes us to full automation. Body Out gets into the realm of cars parking themselves. What about timing? Here’s where it really gets interesting. Ralf sees advanced assistance (hands/feet off) as one vehicle generation away. In two vehicle generations, he expects autonomous highway driving, and in one more generation, autonomy for commutes. Now, notice what is missing – the highway side. Demo ’97 offered the public a “concrete” vision of “automated highways” – yet the future of autonomous driving is all about the cars. On-board intelligence has taken huge strides in the last twenty years, such that the future autonomous car will handle virtually any road, untouched by embedded electronics, albeit enhanced by V2I communications. During the post-Demo ’97 doldrums, there was a hiatus in serious industry or USDOT- funded R&D. Then US DOD then took center stage with the Grand Challenges: amidst extensive press coverage, the public was again stimulated with this dream of self-driving cars, although the images were of moon-rover type vehicles. Then last summer came the car industry’s re-emergence, when Google unveiled their autonomous car, which had surreptitiously been driving California roads for months collecting data for the Google- base. The public and media, who could have reacted with horror, were instead fascinated. MISSION CRITICAL The DARPA Challenges brought vehicle automation sufficient credibility, and the Google car brought sufficient corporate credibility, for the car-makers to start talking openly about automated vehicles again. The risk of putting this back into the public eye was taken by DARPA and Google, and reaction to their efforts showed a way forward for car companies. Now that automation is market-relevant, the auto companies are taking a stronger role. What about the government role? Several European Commission funded projects in automation are underway now, and the EC Information Society Directorate has made it clear that vehicle automation is a high priority going forward. USDOT has not taken such a position, although FHWA has a handful of automation-related research projects ongoing. EC INFSO is driven in part by enhancing Europe’s economic competitiveness. USDOT’s mission, however, is squarely focused on transportation objectives. For the most part, safety can be delivered by today’s technology. Tomorrow’s connected vehicles will improve mobility and safety. But full automation supports transportation objectives as an optimum end state – like the vehicle platoons in 1997, traveling safely at minimal headway, pointing to a future of vastly increased capacity and related benefits. So, for the policy-makers, we’re back to the vision place. I am now more convinced than ever that the car industry, in the foreseeable future, will deliver autonomous vehicles to relieve drivers from the tedium of driving, thus delivering individual benefits. The opportunity is to harness this technology to enhance travel for everyone on the road. Some government bodies will aggressively pursue this vision, others may not. Handling ever-increasing traffic volumes in the next decade will largely depend on the result. 14yearsafterDemo’97,theideaofautonomousvehiclescatcheson RICHARD BISHOP: CONNECTED VEHICLES “Automationhasshiftedfrom somethingthatwillcome‘eventually’ tohavingadiscreteplaceonthe roadmapforcar-makers” RichardBishopisprincipalofBishopConsultingandAssociateEditorof ThinkingHighwaysNorthAmericanedition richard.bishop@mindspring.com;richard@h3bmedia.com Readmorebythisauthorinourarchivesatthinkinghighways.com/ archives.aspx fyi
  • 11. WE’VE HEARD YOU. “MY CUSTOMERS WANT A VISUAL INFORMATION SYSTEM THAT IS MODULAR, SELF CONFIGURING, EASY TO MANAGE, SERIOUSLY FLEXIBLE AND EXPANDABLE.” IT’S POSSIBLE NOW. MEET PIXELNET®. PixelNet is a revolutionary new way to capture, distribute, control and display digital and analog video sources for AV applications.Utilizing packet-switching technology,PixelNet delivers high resolution, real time video and other visual data from any source at any size to any display. • A node for every type of input:DVI, Analog RGB,Analog HD (YPrPb), HD-SDI • TeamMate™ output node can handle either analog or digital displays at resolutions up to 1920x1200 pixels • PixelNet nodes are small, silent, energy efficient,and hot-swappable • Instantly scalable: Add a node for any new input or new display, the system is self-discovering and self-configuring • Format conversion, de-interlacing, scaling and color space conversion performed automatically • Inexpensive and easy to use CAT6 cables allow distances between nodes of up to 100 meters without signal degradation • System management through PixelNet Domain Control™— an object oriented,drag and drop user interface PixelNet. Capture it anywhere. Display it everywhere. JUPITER SYSTEMS | +1 510.675.1000 | WWW.JUPITER.COM | 31015 HUNTWOOD AVE., HAYWARD, CA 94544 USA
  • 12. 10 Vol 6 No 2  North Americathinkinghighways.com BETTER ROADS. BETTER WORLD. A lthough I typically do not cast wagers, unless it is on the annual Oklahoma/Texas or USC/ UCLA college football games, I would be willing to bet that very few ITS professionals began their professional careers considering intelligent transport as their potential life’s work. I would certainly be included in that group. While the enhancement of mobility and preservation of motorist and pedestrian safety are worthy life goals, they are rarely envisioned by the average 21–25 year old. GAP INTHE SERVICE After more than 20 years in the ITS industry, I have seen several universities begin to offer short courses and graduate curricula in traffic engineering and professional traffic operations. While these may provide a good bridge from the classroom to being a traffic engineer or consultant, they often leave a major gap in the practicality of requisite communications engineering and networking background that is critical to the operational success and sustainability of the intelligent transportation system. Most of the innovative ITS technologies introduced commercially over the past two decades have been hatched in the college environment by entrepreneurial university professors that licensed the technologies developed by their hard-working undergraduate and graduate students. Working on such emerging technologies provided the students with invaluable experience in ‘thinking outside the detection zone’, and the enterprising professors with a nice reoccurring revenue stream. While the university-based development of new ITS technologies, central traffic control strategies, and more robust detection systems and algorithms are critical to the future of the industry, very few achieve commercial success due to the traffic control equipment manufacturer’s predominant belief that pure academics fail to fully understand the art of design for standards compliance and manufacturability. FEW AND FAR BETWEEN How many of the new technologies and innovative ITS solutions presented each year at the Transportation Research Board meeting in Washington, DC actually see the commercial light of day in the hallowed halls of Siemens ITS, Swarco, Econolite, Tyco, Peek Traffic or McCain? Too few. It would be mutually beneficial to the ITS academic community and the leading traffic control equipment manufacturers, to create an ITS EIT (engineer-in-training) internship program, where as a required part of a new traffic engineer’s education, they are forced to learn what it takes in the private sector to design and productize new hardware, software and applications. Too few ITS professionals fully understand what ITS system or device form, fit and function is actually required to meet the needs of the transport management agency, and they often have difficulty in discerning the practical from impossible, delivered at a competitive price point. With this expanded view of the ITS industry, I believe it would impart greater appreciation in the new ITS engineer of the challenges faced in the private ITS manufacturing industry. Conversely, private industry would hopefully gather new and innovative ideas that were not subject to the historical “Not Invented Here” Syndrome. Greater communication, cooperation and trust are badly needed in the ITS industry worldwide between the ITS academic community and private industry. Those that are able to manage these three key principals will granted the sheepskin of success far ahead of their worthy competitors. Pompandunusualcircumstance–universitiesandtheITSprofession DrBillSowellisamemberoftheInternationalRoadFederation (WashingtonProgramOffice)BoardofDirectors william.sowell@aldiscorp.com www.aldiscorp.com ReadmoreaboutthissubjectinourArchivesat thinkinghighways.com/archives.aspx fyi “ItwouldbemutuallybeneficialtotheITS academiccommunityandequipment manufacturerstocreateanITSengineer- in-traininginternshipprogram” “Workingonsuchemerging technologiesprovidedthestudents withinvaluableexperiencein‘thinking outsidethedetectionzone’”
  • 13.  Make the Right Moves Decisions are made all the time. Good ones are made using Esri® Technology. Esri gives you the tools you need to make the right decisions, saving time, lowering costs, and keeping your customers satisfied. Copyright © 2011 Esri. All rights reserved. Learn more at esri.com/thinkhwys
  • 14. 12 Vol 6 No 2  North Americathinkinghighways.com HAROLD WORRALL: THE FUTURE OF TOLLING A n expansion in toll facilities in both developed and developing countries has occurred in the last couple of decades and is catalyzed by the fact that it is now much easier to do so using modern ETC technology. Tolling is the dominant transportation revenue generator and when one considers the vast expansion in China, India and other growing economies, it is perplexing why the US has been slow to adopt similar strategies. While there is no single overriding factor, several have conspired to dampen the expansion of tolling. The recent financial crisis and the reduced accessibility to transportation capital is no doubt a contributing factor. Competition between regional public authorities, statewide transportation agencies and concessionaires has further dampened the trend. Finally, the policy agenda of the US is presently in a state of flux as Congress considers major reauthorization bills to fund transportation for the next six- year period. There is little doubt in developed and developing countries, that greater transportation funding is necessary to ensure that national economies become and remain vibrant. The situation in the US is particularly amplified because of its dependence upon gasoline tax as the primary funding mechanism, the perspective that transportation is a public good and the end of the capital construction of the interstate highway system that was largely funded by the federal government. The recent financial crisis changed the accessibility of funding for transportation infrastructure markedly. Not only was the municipal financial market impacted but the ability to attract private capital through concession arrangements was also affected. Before the financial crisis capital for toll facilities was acquired through a time-tested underwriting process. Subsequently, most major investment banking operations that concentrated in municipal finance have been acquired by large commercial banks. Those acquired must become familiar with the more stringent banking regulations and devise a strategy adequate for the fast-moving municipal bond market. Investment banking and commercial banking have come together in an uncomfortable forced marriage in the aftermath of the crisis and the process of issuing municipal bonds has been modified as a result. Bond insurance has also been impacted. Previously bond issuers were able to purchase bond insurance to increase the underlying rating of a bond issue and thereby reduce the cost of borrowing. The financial crisis caused many of the bond insurance providers to either severely restrict future bond insurance activity or in some cases exit the business area altogether. Many of the primary bond insurance providers are no longer in the bond insurance business. The financial crisis resulted in lower toll revenues and increased risk of default on outstanding bonds. A few of the more leveraged private toll operations have been forced into financial reorganization and the investment community now views the municipal finance market as having greater risk, increasing the reluctance to invest in municipal bonds. Coupled with a national monetary policy that results in record low interest rates, municipal securities and other fixed income investments must compete with recovering equity investments to attract capital. Three years after the financial crisis, the municipal market does not provide access to capital that previously existed. While it is much improved from the early stages, municipal finance is not showing signs of a complete recovery. Technological developments in ETC and the movement towards Multilane Free Flow tolling offers great opportunities for expanded tolling. The timing is right to make a connection between price and use of transportation infrastructure and supporting economic development by providing enhanced revenue sources, but political resistance, changes in financial markets and competing organizational delivery have all had a negative effect. Isexpandedtollingtheresultofanew-found“needs-must”strategy? HaroldWorrallisCEOofTransportationInnovations hworrall@trans-innov.com www.trans-innov.com ReadmoreaboutthissubjectintheTOLLING/ETC/CONGESTION CHARGING/RUCsection sectionofourarchivesatthinkinghighways. com/archives.aspx fyi “Thetimingisrightformakinga connectionbetweenpriceanduseof transportationinfrastructure” “Inlightofthevastexpansionin China,Indiaandothereconomies, itisperplexingastowhytheUShas beenslowtoadoptsimilarstrategies”
  • 15. Kapsch TrafficCom always one step ahead Solutions for traffic and infrastructure. For people. For the environment. For the future. Kapsch TrafficCom creates intelligent ITS applications for urban, highway and interurban environments. Road safety is one important aspect. The Kapsch Incident Detection System allows reliable detection of any events or anomalies within seconds and assures safe operation and traffic flow in tunnels and along roads. Find out more | www.kapsch.net Making roads safer is one of the key challenges in transportation today. The tools we use to help us drive will make her future secure. Kapsch TrafficCom, a leader in innovative electronic toll collection systems, creates intelligent ITS applications to support road safety. Weigh in Motion, Incident Detection, e-Screening and traveler information systems all serve to promote a safer driving environment. Find out more. www.kapsch.net
  • 16. Clients worldwide rely on us for transportation solutions. For more than two decades, ACS has enabled public and private transportation clients in 30 countries reduce cost, speed traffic flow and make life more convenient for drivers. Working together, we drive change. Our business? Delivering affordable toll collection solutions that deliver on their promise. Our Electronic Toll Collection (ETC) solutions include equipment integration and total back-office support, ranging For more information contact: www.acs-inc.com Steve.Moseley@acs-inc.com ©2011 Xerox Corporation and Affiliated Computer Services Inc. All rights reserved. ACS® and the ACS design are trademarks of ACS Marketing LP in the United States and/or other countries. XEROX® and XEROX and Design® are trademarks of the Xerox Corporation in the United States and/or other countries.
  • 17. from transponder distribution and replacement to violations processing and collection. Innovative lane integration solutions, including Open Road Tolling (ORT), ease congestion by enabling drivers to pay tolls at high-way speeds. Find out how ACS can help you reduce inefficiencies, congestion, and pollution—all while increasing revenue.
  • 18. Vol 6 No 2  North Americathinkinghighways.com16 ITS & EDUCATION A s I have watched the ITS industry evolve around the world from little more than pure theory to operational reality over nearly the past twenty years, academia has unquestionably played a key role in nearly every aspect of this development. Many leaders among major North American universities – Penn State, the University of Michigan at Dearborn, the University of Regina, UC Berkeley, the University of Waterloo, Texas A&M, and of course my own alma mater, George Mason University (to name but a very few) provided the critical early-stage thought leadership and technology incubation to get ITS both onto and, then eventually off of the drawing board and continue to innovate and influence virtually every aspect of ITS development. From the early stages of hypothesis development, through system conceptualization and the initial research, to setup and operation of many of the test beds and beta pilots scattered around the world, our academic institutions rolled up their sleeves with the rest of the ITS community and rightly deserve a place second to none among the true pioneers of our industry. Now as the implementation of ITS by any name and segment—DSRC, V2V, V2I, Connected Vehicle, Smarter Transportation, CIVIS, CALM—is engaged in earnest, it is important that academic institutions continue to The academic community deserves much of the credit for developing the concepts and technologies that now stand to revolutionize transport across all modes – now it faces still greater responsibilities in making the revolution a reality, according to David E Pickeral Howtocreatean ITSecosystem
  • 19. North America  Vol 6 No 2 thinkinghighways.com 17 Innovation and implementation push towards the horizon. It is equally important that they also remain pragmatic in their ability to support the enterprise of ITS as it moves from its incubation period into its deployment phase and beyond. The results of such foresight will provide long reaching benefits to our increasingly connected, mobile and global society through those who will become the next generation of ITS parishioners and teachers over the next several decades. THE NEXT GENERATION In the last couple of generations in most countries around the world, transportation has not – as most reading these pages know – been the career of choice for many young people coming out of university. Most students, as they are looking to begin their careers, have focused on more general education in business engineering, etc rather than the very specialized course for pursuing careers in wings, wheels and water. Courses at academic institutions have reflected this as well. Like many transportation professionals, and indeed I would say nearly all in the current ITS community, I largely developed my ITS skill set over an extremely varied path, working in transport service provision, in information and communication technology (ICT) network operation and analytics and policy development roles as a practicing attorney and management consultant. While this has been an exceedingly rewarding journey, I would like to think that as a legacy, future generations could have an easier and more clearly definable pathway towards a career in ITS, beginning in their undergraduate years. Students could identify and set study goals towards their place in ITS and encourage them to develop the diverse set of skills required. Whether as a trade school graduate or a new PhD they will emerge into the workforce well prepared for either technical or management roles in ITS – and ideally for both as their careers progress. Creating specialized courses and even entire curricula at the graduate, undergraduate and even secondary or supplementary school levels is necessary to ensure the continued success of ITS. Far beyond the students who will become practitioners in the industry, there is a far more broad and – easily >>> “I would like to think that as a legacy, future generations could have an easier and more clearly definable pathway towards a career in ITS”
  • 20. Vol 6 No 2  North Americathinkinghighways.com18 ITS & EDUCATION “The ITS community is on the verge of being able to collect, analyze and provide insight on all of this data in real-time and prescriptively for the future...” just as critical – role for our universities around the world to lay the technical and institutional foundations for the Smarter Transportation ecosystem. As will be discussed here, there is a definable pattern of development that has emerged to guide this evolution as a discipline of study that is both entirely new, as well as the result of a long and successful record of experience. A SECOND CONVERGENCE Transport, information and communication systems have always had something of a parallel – if not, indeed, shared – history. From the Royal Mail coach network established in England in the 18th century to the telegraph and then telephone lines built along railroad rights of way in the 19th century, to the establishment of national Post Transport and Telecom (PTT) authorities that still exist today in many countries around the world, there has always been a societal perception that the movement of people, goods and information together within the same space was an inherently natural activity. Starting about a century ago when Ford had just begun mass producing cars, Marconi had fielded the first generation of operational wireless systems, and when TJ Watson first led the new Computing, Tabulating and Recording company – soon to be known as International Business Machines (IBM) – the institutionalized process of managing, compiling and using data that would ultimately pave the way for ITS began in earnest. In the latter half of the 20th century, information technology (IT) came into its own and increasingly began to affect both the transportation and telecommunications industries through automated call routing, reservation systems, air traffic control monitoring, and any number of both front-line and back-office support roles – from early email to the Sabre airline reservations system, now used throughout the travel and transport industry. The 1990s saw the widespread transition of analog to digital equipment within the infrastructure of established regions, and in developing areas the deployment of end-to-end digital networks where none had previously existed. This began a 20-year convergence of telecom and IT into the nearly seamless information and communications technology (ICT) enterprise of today. Transportation technology likewise continued to evolve along a largely separate, but parallel track with safety systems, signaling, vehicle and aircraft movement tracking. The primary skill set for this domain resided in such disciplines as mechanical, civil and control systems engineering, typically focused on one mode or subset within a mode such as fleet management, rail signaling, Land Mobile Radio (LMR) communications, or avionics. With the ??????? IIT/Telecom-to-ICT transformation nearly complete, we are now on the verge of a second convergence. Now, these digitized/digital ICT networks are becoming interconnected with the physical infrastructure of transportation assets and equipment to form an intermodal, interlinked and interoperable ‘system of systems’ with the ability to concurrently monitor, control, optimize and deliver transportation services across each level of the network. This movement will demand specialized training to ensure that those who design, build and operate these connected networks have the diversified knowledge necessary to manage these increasingly complex systems concurrently. Whether preparing for a career as a bridge builder, rail car designer, IT architect or software developer, there will be some essential concepts, skills and terminology that will allow for collaboration and understanding across ITS fields. Establishing this common ground in the classroom – with the appropriate academic rigor – will ensure that students are prepared from the moment they begin their careers. This need for synthesis is not limited to engineering and technical curricula. Just as ICT and transport evolved on separate operational and technical paths, so too have policy and doctrine governing their operation developed to serve what were, at the time, very different entitlement expectations and socioeconomic objectives. Whilst transport ecosystems, for example, demand strict liability by common carriers to ensure safety with individual privacy being far less of a concern, ICT network operators almost by contrast are charged with ensuring the integrity of personal information as one of their primary mandates. Clearly the binding together of these two sets of objectives within the ITS environment will require a studied balancing and even reshaping of policy (and thereby accompanying legislation and regulatory oversight) to ensure that the efficacy and above all safety of these systems are maintained as they must be. Having been a fundamental player in nearly all aspects of the transformation discussed previously – from civil engineering advances to software development to economic modeling and forecasting – it is now necessary for our The use of academic institutions to interpret the mountains of data they helped to make obtainable will allow them to innovate further
  • 21. North America  Vol 6 No 2 thinkinghighways.com 19 Innovation and implementation academic institutions to drive this second convergence through targeted research programs, management curricula, and public policy forums to name but a few possibilities. The results from this synthesis will manifest – including, but not limited to, the following key post-convergence activities: • Clear business process rules for the handling of ‘big data’; • Defined responsibilities as between the participants in public-private partnerships (PPP); • An established process for procuring interacted ICT-transport systems that assigns appropriate liabilities as between operational and back-office functions to appropriately apportion risk; • Understanding of how various levels of government – and the international community – interact and approach ITS to balance local/regional responsibilities with global standards and best practices. FROM ROADSIDE BACKTO RESEARCH The business of transport is all intensive, 24/7 and highly unforgiving – whether monitoring a highway or airport, serving as a common carrier of passengers or goods. One must deal with situations as they arise, all while anticipating and responding in an appropriate and timely fashion to ensure flow of operations and safety. Few operational practitioners in transport have the ability to fully interpret the trends of their own systems’ operation, let alone analyze the trends across the industry. And it is difficult to spend on these types of resources, when there are many priorities to balance. It is here that academic institutions must be directly engaged in interpreting the probe data streams and other volumes of data that now flow back from the operational systems they helped put by the roadside in recent years. What can be learned from the terabytes of probe data streaming in from millions of passenger vehicles, buses, commuter trains and subways, and the innumerable tolling transactions, AFC payments, TIS requests, or operations-center decision points that make up the operation of any city transport operations network at any time of day anywhere in the world? In essence, the ITS community is on the verge of being able to collect, analyze and provide insight on all of this data in real- time and prescriptively for the future... This provides an opportunity for academic institutes to capture, examine, study and respond with business practices, design criteria, and the basis for making the most of this wave of data while avoiding crush of information that both systems – and people – continue to raise as a concern as the 21st century blasts into its second decade. The same discipline of objective, careful, reflective research by academics that got roadside equipment installed in the first place will ensure a careful and logical succession of new systems. MAPPINGTHE JOURNEY Lastly, much as the case with all other modes in the now hundred year history of information technology, the nearly two-hundred-year history of telecommunications, and the several- thousand-year history of transport, our academic institutions will be critical in documenting the story of ITS implementation. As I have said in these pages before, the implementation of ITS in the 21st century will be as fully important from a socio-economic standpoint as the steam engine in the 19th century or the airplane in the 20th century and will have easily as many important stories to be told and studied, not just about bits and bytes, but also inclusive of the pioneering spirit and excitement which has characterized the emergence, validation and deployment of ITS. DavidEPickeralisGlobalDevelopment ExecutiveforSmarterTransportationatIBM, basedinWashington,DC depicker@us.ibm.com www.linkedin.com/in/pickeral Readmoreaboutthissubjectinthe????? sectionofourArchivesatthinkinghighways. com/archives.aspx fyi
  • 22. Vol 6 No 2  North Americathinkinghighways.com20 SIGNS AND SIGNALLING T he evidence is indisputable. During the past thirty years (at least) the traffic community has been besieged with articles describing the benefits of efficient traffic signal system operation. These articles have repeatedly documented reduced delays, vehicle operating costs, emissions and fuel consumption resulting from good signal timing practices. The Executive Summary of the 2007 National Traffic Signal Report Card stated that the Nation would receive the following benefits if its signals were operated with maximum effectiveness (an “A” letter grade in Report Card terminology)1 : • Reductions in traffic delay ranging from 15–40 per cent • Reductions in travel time up to 25 per cent • Reductions in fuel consumption of up to 10 per cent • National savings of 17 billion gallons of motor fuel per year • Reductions in harmful emissions (carbon monoxide, nitrogen oxides and volatile organic compounds) up to 22 per cent While these conclusions are rarely disputed, little has been done by the majority of public sector transportation agencies to achieve these goals. The National Transportation Operations Coalition (NTOC) is an organization made up of leading US transportation organizations. Under the auspices of the Federal Highway Administration, it conducted two surveys of US traffic signal operations and maintenance (O&M) practices, with the objective of both assessing the adequacy of these practices and encouraging nationwide improvements. Designated the National Traffic Signal Report Card, these two surveys were conducted in 2005 and 2007. More than 300 agencies participated in each of these surveys, whose results are presented in the figure below. These results are disappointing, both because they demonstrate the inadequacies of existing traffic signal O&M and because they show little improvement during the two year interval between the surveys. Yet a few agencies (very few) tried to improve their 2005 results. Those that did realized significant benefits from their efforts. Austin, Texas is a case in point. Their experience which resulted in an improvement from a self evaluation grade of “C” in 2005 to a grade of “A” in 2007 is described in the following quote from the referenced text: “As a result of the 2005 Traffic Signal Operation Self Assessment, the City of Austin, TX, USA, has emphasized a proactive approach to signal timing PhilTarnoff looks at how self-assessment and a proactive approach to signal maintenance can improve overall operational performance Thinkingoutside thecabinet 1 “National Traffic Signal Report Card 2007 – Executive Summary”, prepared by the National Transportation Operations Coalition (NTOC), 2007 TABLE 1 NationalTraffic Signal Report Card – Self-assessment results SURVEY CATEGORY SURVEY RESULTS 2005 2007 Proactive Management F D- Signal Ops at Individual Intersections C- C Signal Ops in Coordinated Intersections D- D Signal Timing Practices * C- Specialized Operations F * Detection Systems/Traffic Monitoring F F Maintenance D+ C- Overall D- D *These categories were not included in their respective surveys “[Austin] has successfully made improvements to its overall signal operation with no additional funding” maintenance. Instead of spending money responding to problems calls or complaints, the City spends money up front by proactively checking every traffic signal on a regular preventive maintenance schedule. This program was shown to reduce maintenance calls from 5,000 to 2,500 in one year. The City has successfully made improvements to its overall signal operation with no additional funding; instead it focuses on reallocating existing budgets.” Why was Austin one of the few cities to recognize that the survey results represented an opportunity rather than a threat? While no one is certain, it is possible to speculate that some of the reasons might include: • Inertia – our bosses have always been satisfied with the status quo, so why change? • Inadequate resources – everyone is too busy fighting fires to think about restructuring the existing organization or changing its procedures
  • 23. North America  Vol 6 No 2 thinkinghighways.com 21 Operation and Maintenance >>> • Lack of incentives – no personal or organizational benefits are anticipated from improved performance in terms of higher salaries, increased budgets or other favorable treatments • Lack of knowledge – some are ill- equipped to identify the actions needed for improved performance. Many assume (incorrectly) that the only solution is increased funding. The Federal Highway Administration (FHWA), the Institute of Transportation Engineers (ITE) and many others have attempted to address the lack of progress through training courses and publications. Unfortunately, this material only addresses the lack of knowledge, but fails to consider some of the other reasons for inadequate O&M. Clearly it is time to explore more creative solutions to the problem. In all fairness, it must be recognized that several agencies scored extremely well on the NTOC self assessment. The creative solutions discussed here are certainly not applicable to these high performing agencies. A SOLUTIONWORTH CONSIDERING Several years ago, while working on a signal system upgrade project for a Midwestern city, a major electrical contractor approached the city manager with a proposal to privatize their signal system. The proposed privatization included the complete transfer of responsibility to the contractor for system replacements, upgrades, maintenance and signal timing. In short, the contractor would assume total control over the operations and maintenance of the entire system. The city manager’s response was that it would be the “happiest day of his life” if the system were to be taken off his hands. The city manager’s response was not unique. Many non-technical managers and elected officials are frustrated by criticism of their signal system because they do not know how to correct the problem. In fact, they are not even certain that the criticism is legitimate. Their staffs assure them that the system is being operated as effectively as possible within the available resources. Yet the public remains dissatisfied and the national organizations such as the FHWA and ITE are continually telling them that they could be doing better. Privatization is appealing because agencies can define desired levels of performance, while blaming someone else for any real or perceived problems that might occur. In short, management and elected officials can define their expectations in layman’s terms. At the same time, the privatization contractor has the flexibility to upgrade the system, replace aging equipment, and provide specialty skills on an as-needed basis rather than being saddled with permanent staff members within a constrained civil service system and artificial investment constraints built around an outmoded planning process. Perhaps most important, the contractor can apply appropriate techniques available for managing complex technical enterprises such as maintenance management systems, performance metrics and staff incentives. Take maintenance management for example. How many agencies have a preventive maintenance program similar to the one described for the City CAUTION!IMPROVEMENT INPROGRESS
  • 24. SIGNS AND SIGNALLING of Austin? How many agencies track the failure rates of their signal controllers by manufacturer, model number and age, so that they can replace unreliable equipment that costs more to repair than to replace? How many agencies optimize the assignments of their maintenance staff to minimize travel and to ensure that their activities are appropriately prioritized? How many agencies have formalized spares policies based on equipment failure and repair rates? How many agencies track staff performance to identify underperformers who need additional training or other remedial actions? The list is endless. Yet all of these items reflect effective management policies that should be routinely utilized by an agency responsible for enormous investments in equipment as well as the public welfare. The operations side of O&M is similarly deficient. In a report on the signal timing state of the practice, it was reported that 35 per cent of the agencies surveyed had failed to systematically retime their signal systems for the past ten years.2 Although this report was prepared in 2004, it is unlikely that anything has changed during the intervening time. It is likely that the great majority of these jurisdictions have seen changes in their traffic flow during the past ten years, with the result that their signal timing is badly out of date. Inadequate signal timing is not the only operations deficiency. As demonstrated both by the NTOC work and the state- of-the-practice review, the majority of agencies fail to routinely monitor traffic flow, implement signal timing for emergency conditions, and appropriately time their signals for congested conditions. Privatization offers one approach to overcoming these shortcomings. Agencies would select an appropriate private sector organization to assume full responsibility for the operations and maintenance of their systems. The contract requirements would be defined at a high level. They would specify minimum levels of availability (acceptable percentages of time that an intersection is operating appropriately), and acceptable levels of travel time and delays. Another positive feature of this approach might be the requirement for the contractor to establish a call center and website that can be used for citizen reports of signal outages, burned out bulbs, and operational deficiencies. This is a feature that has been successfully implemented by many agencies, but here again the majority of agencies accept calls from the public on an ad-hoc basis, without providing appropriate feedback to the caller. The traffic signal O&M contract would include incentives and disincentives (penalties) needed to enforce the contract requirements and encourage superior performance. For example, periods of time for which outages exceed the specified levels of availability would result in a penalty, while periods during which outages exceed some maximum level of availability would result in an incentive payment. By its nature, the need to enforce contract requirements for performance (travel time and delays) would lead to a requirement for continuous monitoring of traffic flow, a feature that should have been included in all signal systems anyway. PRIVATIZATION IS NOT A PANACEA It would be naïve to assume that the privatization is a smooth straightforward process. Many issues must be considered before proceeding. Public sector personnel who have been involved with the process offer a litany of complaints, not the least of which is the contractor’s lack of familiarity with all of the issues that must be addressed to effectively operate an important element of the transportation infrastructure. These issues can sometimes be traced to the sometimes incompatible motives of the public sector (to serve the public) and the private sector (to make a profit). On other occasions, they can be attributed to the lack of understanding on the part of public sector personnel of private sector cost structures. On yet other occasions, the dissatisfaction with Vol 6 No 1  North Americathinkinghighways.com22 2 Tarnoff, Philip J., “State of the Practice in Signal Timing Practices and Procedures”, prepared for the Institute of Transportation Engineers, March 2004. >>> “The contract would include incentives and disincentives to enforce requirements and encourage superior performance” With some authorities failing to retime their signals for long periods, despite changes in traffic flow, opportunities for improved operational efficiency are missed
  • 25.
  • 26. Vol 6 No 2  North Americathinkinghighways.com24 SIGNS AND SIGNALLING the privatization process can explained in terms of potential impacts on job security. Yet many of the difficulties encountered during the privatization process are legitimate and must receive serious consideration while this process is being developed. Funding: Within existing funding structures, it is often necessary to differentiate between capital improvements and the recurring costs of O&M. In order to realize the maximum benefits from the privatization process, it is desirable to provide the contractor with the maximum flexibility to replace equipment as necessary to optimize the maintenance costs. This flexibility can only be accomplished through a unified budget. It may be difficult to blend these two activities into a single contract vehicle. Performance Incentives: Performance contracts have been successfully used for many different types of projects throughout the world. Performance incentives can be readily applied to measure the quality of the contractor’s maintenance activities in terms of equipment availability and maintenance personnel response times. However, the application of performance incentives to operations can be more difficult. Even an experienced traffic engineer with an adequate budget has difficulty maintaining or improving travel times in areas with traffic growth and changing travel patterns. Thus performance incentives must be locations and time periods during which conditions are relatively stable. In addition, the imposition of performance incentives requires that provision be made for the extra cost associated with the automated measurement of travel times in locations where the incentives are to be applied. Local Knowledge: It will be difficult for a contractor arriving on the scene with a staff of engineers and technicians unfamiliar with local conditions, to provide traffic signal operations of equivalent effectiveness to that which had been provided by public agency personnel with many years of local knowledge. A transition period of three to six months will be required before the contractor’s performance can be accurately evaluated. The impacts of the transition period can be minimized if the contractor employs existing agency staff for the project, either temporarily or as full time employees. Liabilities: Intersection crashes can be severe, and in their search for legal redress, attorneys frequently identify deficient traffic signal operation as the cause of the crash. The potential cost of litigation can be a serious obstacle to attracting qualified contractors to offer their services for signal privatization. Those contractors who do offer privatization services may increase their costs to provide financial protection against possible lawsuits. Agencies considering privatization should whenever possible, offer legal protection against such lawsuits provided any settlements that occur were not the result of a contractor’s deficient actions. A privatization relationship that clearly defines performance requirements, offers an effective mix of incentives and disincentives, allows for development of local knowledge and offers legal protection can result in significant improvements in the operation of the nation’s signalized roadways. CONCLUDINGTHOUGHTS Privatization may appear to be an extreme solution to the problem of deficient traffic signal O&M, but we are running out of alternatives. After more than twenty years of trumpeting the benefits good O&M, with no apparent impact on the actions of the agencies providing these services, there do not seem to be any other solutions. The public and their elected officials exhibit a mild dissatisfaction with the operation of the signals in many jurisdictions, but their understanding is so limited that they are readily persuaded by the technical staff that this is “the best we can do”. In fact, quite the opposite is true. In the majority of American communities there are numerous opportunities to repeat the Austin experience. Yet few have responded to this challenge. Privatization offers an opportunity for a fresh start. It provides a basis for communication between the elected officials and their technical staff; communication that can be expressed in terms they understand (travel times and availability), rather than the cycles, splits and offsets, actuated controllers, and levels of service. It also offers the opportunity to establish new lines of communication with the public through call centers and websites. Finally, it offers the assurance that scarce tax dollars are being used wisely through the application of modern management techniques. “Privatization offers an opportunity for a fresh start” A preventative maintenance program, such as is in operation in Austin,Texas, can reduce maintenance calls by half PhilTarnoffisChairmanoftheBoardof Traffax,Inc philip.tarnoff@verizon.net ReadmoreaboutthissubjectintheSIGNS ANDSIGNALLINGsectionofourArchivesat thinkinghighways.com/archives.aspx FindoutmoreintheSIGNSANDSIGNALLING sectionoftheSHORTLISTdirectoryonlineat thinkinghighways.com/shortlist-directory. html fyi
  • 27. MOBILITY THROUGH TECHNOLOGY Mott MacDonald’s transport technology team is adding value on a host of projects worldwide through intelligent, sustainable solutions and innovative ideas. Our global experience and professional excellence save time and money for our customers and help make their investments work harder. We bring best practice, cutting edge solutions and holistic thinking to each project and its development, to promote improved transport networks and informed travellers. Visit us at the European ITS Congress, Lyon, 6-9 June – ITS UK stand C30 and C40 For more information, please contact Ken Cowan: t +44 (0)141 222 4577 e ken.cowan@mottmac.com www.transporttech.mottmac.com Intelligent transport Managed motorways Systems delivery Data analysis Traveller information Network management Traffic control Project management
  • 28. Vol 6 No 2  North Americathinkinghighways.com26 INNOVATION Bern Grush shares with us 12 novel parking programs to delight drivers, reduce enforcement costs, produce revenue or reduce congestion and emissions—and usually all five! Cheaperby thedozen
  • 29. North America  Vol 6 No 2 thinkinghighways.com 27 Intelligent Parking I live on the east side of Toronto, about 2 kilometers from a subway entrance. Recently, I wanted to lunch with a friend at the far western end of the line about 20 km away. Taking my car would have cost about $15 in gas, lease expense and wear. So it made sense to park my car near the station and take the train. It would be faster than fighting traffic, less than half the price, give me a couple blocks of exercise, and let me read a book on the train – four superb and utterly selfish reasons to leave my car parked. Pleased with my plan, I drove off to the nearest the station. As I started looking to park, the first street was marked one- hour free parking – with no way to hire more. Made sense – can’t have tons of folks like me crowding out residential parking by leaving my car there all day while working downtown. So I went to the next street. One-hour parking. And the next one, too. So I went up one more and finally ended up parking about 0.5 km away from the next station over – in the wrong direction! Because I had cruised back and forth looking for free parking I had essentially driven an extra 1.5 km while passing well over a hundred, empty, one-hour-free spaces. I figured I needed to park about three hours and did not wish to risk a $30 citation. But, I got my free spot! My city has several thousand one-hour- free spaces, mostly on residential streets and many three or four blocks on either side of our transit lines – and around other major facilities generally under- served by parking lots (a local hospital provides another example). These form a buffer of parking spaces constrained to one-hour parking to prevent parking abuse unfair to the local residents. Makes sense. Or does it? The majority of these one-hour spaces remain empty after local residents leave for work and until they return home. If left unmanaged, they would be filled by freeloaders like me who leave their car in front of a stranger’s house and take public transportation (or carpool) to save $10 or $20 in downtown parking fees. One can see some green wisdom in having people who live some distance from a subway station park in one of these residential areas and take the train rather than drive downtown. I know several people who do this. I would have been happy to pay 50 or 75 cents an hour for a spot 100 meters from the station – more if the weather was bad. The city has an opportunity to manage those spaces for the benefit of the residents living there, as well as for the benefit of drivers who live less close to the subway. >>>
  • 30. 1 2 TRANSIT-ORIENTED STREET PARKING In the opening story I described the problem I had trying to ditch my car near a transit station. If that were managed by way of an hourly payment that would be set low while local residents were at work, but higher otherwise, I could have paid to park there without worrying about when I would return. Had I been held up and stayed six or eight hours instead of only three, I would’ve paid fairly in that case, as well. The only enforcement cost for transit- oriented street parking would be to drive by in a vehicle or on a bike looking only for cars without an operational meter or residential parking decal. Such vehicles would be handled as before. As meters become ubiquitous, the proportion of cars that need manual payment enforcement drops saving the city even more money while better managing street parking for the affected residents. GRADUATED PARKING Probably the most powerful single value for self-enforced time and place-based parking meters is the management innovation of Winnipeg’s Dave Hill (Chief Operating Officer, Winnipeg Parking Authority, 2005– 2010). Calling it graduated parking, he set up a pilot that permitted the use of on-street parking to extend arbitrarily past the then-current two-hour limit of participating parkers who were willing to pay a gradually increasing fee for each 15-minute parking time slice. This even permits the first time segment to be free, if a city wished to offer the“one hour free parking” privilege. With appropriate pricemaps, parkers who stay beyond a normal limit would pay a slightly higher fee for each extra time slice, but being self- compliant would require no manual citation. This permits enforcement staff to manage more square miles of on-street parking with the same staff contingent while reducing city court costs and increasing revenues – revenues that could be used for local streets and sidewalks, reducing the upward pressure on property taxes. BEST PRACTICE Unfortunately, many city managers that see cars in motion as a problem do not recognize that half of the problem they grapple with can be attributed to how we think about cars that are parked or could be parked differently or elsewhere. The interchange link between driving and transit modes is often weak at best. Parking management, handled very poorly on the urban streets of many of our cities, could instead include schemes that: • Reduce ‘circling the block’ for cheap or free parking • Reduce vehicle miles traveled (VMT) • Encourage transit use • Generate revenue for local street maintenance and amenities • Reduce congestion • Reduce emissions • Provide easy, quick and convenient parking • Assure residents can park near their homes • Assure retail operators reasonable parking availability for their customers • Save money for drivers willing to take transit for part of their trip • Reduce property tax for residents near streets that are better managed Here I will show 12 new ways to address this management issue. SAME OLD, SAME OLD There has been no real innovation in parking programs since the invention of the parking meter in 1935. Before that it was the parking garage in 1918. And before that, the covered carport for the upscale homeowner in 1909 – a centenary that just went by uncelebrated. Everything else has been incremental improvement on the parking meter – a way to have you plug something into a machine and buy some time before you go about your business, for which you are already late because of traffic congestion. The something you plug in has changed from nickels to quarters (lots more lately), then to credit cards and now to 10 digits on your cell phone. The reason there is nothing remarkable about all of the interim inventions such as pay-and-display, pay-on-foot, pay- by-spot, and cell phones is that none of these inventions change the business rules. Those rules are simple: (1) circle the block until you find a spot, (2) park and arrange a payment, (3) do something away from your car, (4) return, (5) drive off. Of course there are a lot of variants. You could get a ticket. You could get clamped. You could get towed. You could be late for your meeting trying to find a spot. I knew someone who circled so long she ran out of gas and never managed to find a spot, which is, I seem to recall, how one of my marriages ended up. As a business, parking has grown but it has not grown up. Looking for a parking spot still consumes time and fuel – and this is getting worse. Paying for parking remains a colossal nuisance. Citation- anxiety spoils your meetings, your lunch, your shopping, and your indiscretions. Parking enforcement is an expensive and tedious activity. Finding, paying, and enforcing parking is easily the most absurd and wasteful business activity still tolerated under 21st-century capitalism. The use of curbside equipment and parking officers on enforcement beats is very expensive in high-traffic areas. It is prohibitively so elsewhere. In many cities, you can expect an expense between 40–60 per cent of revenues depending on a number of factors. Worse is the case of one-hour-free parking in low-demand areas. As it is now, one-hour parking areas must be visited twice to apply tire-marking enforcement methods – an expensive, pre- technology ritual – leading to a strategy of occasional spot-enforcement (I get Vol 6 No 2  North Americathinkinghighways.com28 INNOVATION New parking programs may not feasible even with the newest incarnations of the 76-year-old curbside parking meter
  • 31. 3 4 5 6 7 SELF-ENFORCED PARKING This is easiest to understand: park in all the places that have posted prices and the usual parking meters, but simply ignore the curbside meters. The city can demand the same parking fees as before, and could add a lump- sum penalty for overstaying a fixed time limit. Alternatively, the city could ask for overtime to be paid on a prearranged schedule, such as two or three times the usual per-minute rate, with a ceiling. This is less harassing for the driver, always collected by the city, and has no additional costs to ensure compliance. But why get complicated? This is an excellent way to introduce graduated parking. VENDOR-PAID PARKING Retail vendors often dislike paid street parking especially if competitors who offer free parking could take their business. Appropriately configured in-car metering systems can include methods to allow vendor-paid parking to credit a shopper’s parking account. LOYALTY DISCOUNT PARKING Some public garages offer monthly parking at a significant discount. Such monthly passes encourage automobile use even on days that transit, bicycle or carpool might be more suitable. Switching to loyalty discount parking for frequent users would remove this problem while still giving garage operators a method to attract frequent users. This also removes the need to maintain sufficient empty spaces for monthly parkers who may not show up on any particular day. FREE PARKING Sometimes free parking is appropriate. It would be possible to operate the ‘one hour free’parking rule and give participants the first hour free. The same idea can be used to give customers 30 or 60 mins of free parking and then to charge thereafter. Non-customers could then use private retail lots and would pay after the grace period expires. This eases the spillover management problem, reduces pressure on the common shortage of street spaces, and adds more taxable revenue to the retailer’s top line. ECO-PARKING By setting the on-board pricemap to reflect the size of vehicle or type of power train, participants who drive smaller or alternative vehicles could be given an eco-parking discount. Some financial grade road-use meters measure driving style (speed, braking, and acceleration) and this can be used to compute an eco-driving index which can be used to calculate parking discounts on city streets. While we’re at it, we could add a bonus parking credit for vehicles that remain parked during peak traffic hours. “Citation-anxiety spoils your meetings, your lunch, your shopping, and your indiscretions” ticketed maybe once in ten for violating the hour constraint). HOWTHE NEW METERSWORKS In order to execute the new schemes described here, participating vehicles must be self-metered, self-enforced and self- paying with privacy-shielding, hands-free, road-use meters. This will allow the same contingent of parking officers to manage three to ten times more spots than now. Such self-managed meters are already commercially available. Using a new technology called “financial-grade” GPS, they provide a completely private method of determining the correct parking fee based on an internal pricemap. Each meter is unique to a participating vehicle, pays parking monthly either on a debit or credit basis, and does not reveal the location of a vehicle to any party other than its driver. There is a 100 per cent driver-private way for the parking operator to audit the system—no person or machine can find out where a spouse is parked since location data does not leave the vehicle. A driver who wished to use any of the parking schemes described in the sidebars would affix a meter, which is the size of smartphone, to her windscreen behind the rearview mirror. The meter may be prepaid or post-paid, as the city chooses. In fact both could be offered. A small indicator lamp shows that the meter is working so that a parking enforcement officer can safely ignore any legally parked vehicle (blocking driveways and fire-hydrants remain citable offenses). The absence of a lit indicator lamp that shows a device that is tampered or nonoperational, and such vehicles would receive citations exactly as though they had no meter—no need to get Draconian over tampering a device you volunteered to put in your own vehicle! Parking officers who enforce parking would do exactly what they always do, while simply ignoring any correctly >>> North America  Vol 6 No 2 thinkinghighways.com 29 Intelligent Parking
  • 32. RESIDENTIAL PARKING Many cities control street parking in older residential areas (without driveways) by using flat-rate parking decals or tags that permit parking in a certain residential zone. Residential parking using a financial grade road- use meter applies very low hourly rates (pro-rated to the current annual pass costs) within the localized zone relative to the resident’s address and more normal rates outside of that zone. Then residents who may park fewer hours on their own street because they travel or put their car in a driveway could pay less. Also, if they visit late or overnight on another residential street or have a guest who agrees to pay for street parking, they pay for fair use rather than risk a citation. A similar pricemap could be used to manage visitor parking for apartments, condominiums and hotels. RESERVED PARKING Given a suitable number of participants, it is possible to offer reserved parking. In-car parking meters permit real-time inventory management so that sections of surface lots and street spots may be reserved for participants only. This permits a driver to use a smart phone to reserve a spot and be guided directly to it. It reduces driver circling and climate- change anxiety – as well as potentially increasing municipal revenues. NOSEBLEED PARKING Similar to seats in a sports stadium that are farthest from the action, ‘nosebleed parking’refers to setting prices on a declining scale depending on how far one parks from the entrance to a transit station, a stadium, a hospital, a school, etc. One often sees drivers circling or hovering close to an entrance while there are spaces at the edges or on upper floors of a large facility. Differential pricing can be used to better distribute spatial demand and reduce circling and hovering. LOTTERY PARKING Use lottery parking to spread peak travel times. Each day that a driver parks within the central business district (CBD) but does not travel during peak hours enters his license plate into a daily lottery. Support the lottery from parking revenues and give away several significant prizes every day. This rewards drivers who enter and leave the CBD during off peak hours thereby reducing congestion and idling. 11 9 12 10 “As a business, parking has grown but it has not grown up” Vol 6 No 2  North Americathinkinghighways.com30 INNOVATION Vol 6 No 1  North Americathinkinghighways.com30 BernGrushisCEOofBernGrushAssociates bg@berngrush.com www.berngrush.com ReadmorefromthisauthorinourArchives atthinkinghighways.com/archives.aspx fyi parked vehicle with a correctly operating meter. Lest the indicator lamp be spoofed, these meters also emit a “health signal” declaring whether they have been tampered, jammed or shielded. In the sidebars on the these last three pages are 12 new parking programs that are not feasible with the 76-year-old curbside parking meter (regardless of how incrementally sophisticated it has become). These represent only a fraction of the programs possible with this new technology. SOLUTIONS FROMTHIN AIR Parking management by satellite can improve mobility, municipal finance and the driver experience. While managing only parking, this technology can simultaneously address road and parking congestion, transit ridership, and peak-travel. What is most powerful is that it handles any kind of parking circumstance with incredible flexibility, while dramatically reducing the cost of ensuring compliance. Not only does it handle street, lot and garage parking, it is even possible for an individual to hire out their driveway to a stranger while they are at work. Since the system can count where its participants are concentrated (without knowing who anyone is) the use of variable message signage, permits a city or private operator to vary pricing – by event or demand. The only downside is that the gradual attrition of unsightly curbside parking meters over the next several years means fewer places to chain a bike.
  • 33.
  • 34. Vol 6 No 2  North Americathinkinghighways.com32 THE THINKING HIGHWAYS INTERVIEW I ’d better explain that before we go any further. Ken Philmus, senior vice president of transportation systems and services at ACS – A Xerox Company, would no doubt be very pleased that I’ve described him as popular. What he wishes to change is his remit, or more accurately, the remit of his company. Ask anyone in the advanced traffic management field what it is that ACS does and I’d bet you anything you like that the answer would contain either “tolling”, “back office” or a combination of the two. It’s not that the assumption is wrong, it just doesn’t cover all the bases. After all, the company has a distinct history (and an impressive track record) in the field, designing, building and integrating some of the first electronic toll systems, such as the innovative E-ZPass® system first used in ETC projects in New York and subsequently in New Jersey. ACS was also part of some of the very first US electronic tolling projects in Georgia and California. ACS has equipped over 1800 tolling lanes and hosts some of the largest ETC Back Office Systems and Customer Service Centers in the world, processing upwards of US$4 billion in ETC transactions per year on average, including over 50 per cent of all ETC transactions in the US. With statistics like those, one would be forgiven for thinking that the idea of pushing hard to become known for other traffic-related activities could spectacularly backfire. In addition, there are divisions of ACS that also develop and implement parking systems, red light and speed camera programs and technology for public transit fare systems. However, throw the rarely underestimated powers of Philmus into the mix and you can see that the company hasn’t just added a number of extemporaneous strings to its bow on the toss of a coin. With nearly four decades of tolling experience behind him, Philmus is more determined than ever to put it to good use. “I’ve been at the in the transportation and tolling business for almost 40 years, with 34 on the public side with the Port Authority of New York & New Jersey. In my early years with the agency I was involved in a lot of different things – human resources, vehicle fleet management and airport management among them. In the last 10-15 years at the agency I was focused on the tolling side of the business. Mostly notably in the late 1980s I was manager of the George Washington Bridge in New York, the busiest in the world, used by over 300,000 vehicles a day, and from there I moved onto manage the Port Authority bus terminal in Times Square, which is one of the busiest if not the busiest in the world. That was a pretty tough place back then and I was charged with cleaning it up and getting it functioning safely for our customers. From there I became Deputy General Manager of JFK Airport. A lot of people think of me as a tolling guy but I have quite a varied background! It was after these assignments that I became responsible for all of the Port Authority’s surface transportation and tolling as the Director of Tunnels, Bridges and Bus Terminals.” But how do these varied experiences manifest themselves in the tolling and traffic arenas? “I was brought to JFK as Deputy General Manager to integrate the Air Train. It links the terminals with the parking facilities and a rail station about 7 miles away. I was also in charge of the day-to-day operation of the airport from an infrastructure perspective including snow removal, maintenance…all that kind of thing. That was a wonderful job but I only stayed for a year as the chance came up to become Director of Tunnels, Bridges and Bus Terminals for the Port Authority of NY & NJ. That’s where I got more heavily involved in tolling. I was responsible for all the Port Authority’s tolling activities, which included the George Washington Bridge, the Holland Tunnel, Lincoln Tunnel, and three bridges that link Staten Island with the State of New Jersey. I got very involved with tolling policy at that point and as director I was able to make a direct impact on the business I loved. I wanted to make a difference for the travelling public. Those six facilities now bring in over US$1billion of revenue per year.” Which, it can hardly be argued, is no small impact. It was around that time that Philmus detected the growing national trend towards electronic tolling was going to have a fairly sizeable impact of its own. “As Director I was involved with expanding and further integrating and expanding electronic tolling. We were not yet where we wanted to be, as was the case with most authorities. As director, up to 2006, it was my job to oversee the expansion of the electronic market share to something like 75 per cent but I also had to deal with labor issues as we had 400 or so manual toll collectors. It was some task to increase the level of electronic tolling AND work with the collectors Kevin Borras talks to one of the tolling sector’s most well-known and well-likedcharacters…notthatKenPhilmuswantsittoremainthatway “Ilovethis business...” “Electronic toll collection was the future back then as all-electronic is the future now”
  • 35. North America  Vol 6 No 2 thinkinghighways.com 33 Ken Philmus, ACS and the unions. But we never had to lay anybody off, I’m proud to say. The timing was perfect. As electronic tolling’s market share in the US, and of course New York/ New Jersey grew, it happened to coincide with the impending retirement age of a lot of our toll collectors, so there was natural attrition. Electronic toll collection was the future back then…as all-electronic is the future now. Furthermore, in 2001 we had to deal with all the negative effects of 9/11 since the World Trade Center had been the Port Authority headquarters and, of course, security concerns very significantly impacted travel throughout the New York metropolitan region for an extended period of time.” Then, Philmus had his “Damascus” moment and surprised a lot of people with a move away from his beloved public sector and into what was for him the uncharted waters of the private world. “I left the Port Authority in 2006 and moved to the private sector as a consultant with what was then DMJM Harris, now AECOM, as national tolls director. I got to work on some very interesting projects.” “After a couple of years there I was about to hang up my spikes, as they say, when I got a call from ACS and Michael Huerta made me an offer he said that I wouldn’t be able to refuse – it was the chance to get back into operations and he was right, I couldn’t say no.” Philmus was appointed managing director of the group that handles ACS’s tolling operations and development, a division that handles over US$4 billion in electronic tolls across the US from some of the biggest tolling facilities, such as the New Jersey Turnpike, the New York State Thruway, and the facilities he used to manage for the Port Authority of New York and New Jersey. “We also manage San Francisco and Northern California’s tolling back office operations as well as New York Metropolitan Transportation Authority’s.” Philmus admits that it’s no surprise that the company is widely regarded as a back office operator, given its track record. “We are known as a back office company outside the tolling arena as well but we’re not just a back office company, we’re a technology company too. The technology behind Maryland’s Inter County Connector is ACS’s All-Electronic Toll Collection technology and we recently won the North Carolina Turnpike and Los Angeles HOT Lanes contract, for not just the back office but also the tolling technology.” The 2009 merger with electronics giant Xerox is proving to be even more beneficial to ACS than perhaps even Philmus envisaged. Far from being swallowed up and spat out by the far larger organisation (as is often the case with big-fish, small-fish “mergers”), ACS is positively thriving and benefiting from the technology expertise of its bigger brother (and that’s saying something of a company that manages 37 billion transit fare transactions annually). “ACS does the work that authorities and countries don’t want to do but need to have done, and that can be anything from call centre operation to healthcare. Transportation is a fairly big part of the company, more than US$800m out of US$6.5billion turnover and in turn tolling is a part of ACS’s transportation business. The merger with Xerox has been wonderful for us as it’s given us an instantly recognisable brand. At the moment we’re ACS – A Xerox Company but slowly but surely we’re moving towards becoming branded fully with Xerox. This has meant for us that we went from being a US$6.5 billion company to being a US$22 billion company, one of the largest in the US. As well as the brand it’s also given us incredible capability and reach that we never had before, particularly overseas. We are trying to take Xerox’s tolling market and expand it internationally, outside of the US and this is enabling me to do just that.” Philmus points to another aspect of Xerox’s capabilities that he’s been able to call upon as another benefit of what at the time seemed quite an unlikely merger. “Xerox has always spent a lot of money on R&D, but at ACS, being a tolling systems developer, we did a lot of the D but not all that much R as that’s just not what we were about. Now with Xerox we have the capability of putting their research centers in Grenoble, >>> “A lot of people think of me as a tolling guy but I have quite a varied background!”
  • 36. Vol 6 No 2  North Americathinkinghighways.com34 THE THINKING HIGHWAYS INTERVIEW France, Toronto, Palo Alto, CA and another in Rochester, NY, to work on some of the knottier problems that we face in the tolling arena. Helping us do a better job of image capture is a prime example, looking at how many passengers are in a car for HOT/HOV projects is another we are working on that we wouldn’t have been able to do without Xerox,” he enthuses. “Often what happens with mergers is you have two companies who do more or less the same thing, you smash them together and fire half the people. That’s not what happened here – we are two very different companies and that’s been the strength as we’ve been able to market Xerox capabilities, such as their image processing systems, to some of our clients and they’ve marketed us to some of theirs so it’s worked very successfully so far.” EVERYTHING’S CHANGED As someone who spent the first five years of the 21st Century on the public side of the fence and the second five years of it on the private side, I was interested in how Ken Philmus thought that the industry had changed over the last 10 years. “It’s changed remarkably,” he says without pause. “Cash collection, from the public side, gave the public agencies direct contact with their customers. As ETC started to come in, most agencies realised that it was the business to be in. All of a sudden the agency no longer had contact with its clients. When I took over as Director of Tunnels, Bridges & Bus Terminals for the Port Authority in 1998, ACS was our provider as we started to expand into ETC in an urban environment. What we suddenly had was a third party managing our customers for us. I visited the E-ZPass office that was dealing with our customers and I found that people didn’t mind paying a toll, what they minded was stopping to pay a toll. As we moved further into ETC, in terms of efficiency, tolling had become a tool to manage the traffic, to manage congestion. That was a watershed moment – tolling wasn’t just a way of paying for what needed to be done, build the roads and so on, but it was a hugely effective tool to handle transportation policy. “We’re also starting to see more discussion and more internationalisation of tolling than ever before,” he continues (for an interviewer, Ken Philmus is nothing short of a godsend). “US tolling developed on its own, Asian tolling developed on its own. European tolling developed on its own. But now we are seeing companies and organisations interact and look at the different geographies and geographical requirements. What Europe was doing with EETS (European Electronic Toll Service) was way ahead of anything we were doing in terms of interoperability, but I think we might be edging ahead now. Europe developed on 5.8GHz and we developed on 900MHz bandwidth and as a result we had all manner of different technologies such as SunPass and E-ZPass…but with the advent of the Alliance for Toll Interoperability, what we came to realise is that in the future lies interoperability. It has to. The future is moving towards video tolling and ALPR and we seem to be closer to that than ever before. Interoperability is the key to the next generation of tolling in the US. If someone told me this 15 years ago I would have thought they were crazy! It’s remarkable.” Where in the past companies such as ACS were tasked with providing the agencies with technology, they now find themselves talking about policy. “That’s not our business but what they want us to do is not just collect tolls but to do innovative things with the tolls we’ve collected for them.Agencies have come to realize that tolls and pricing can be about traffic and congestion management.” A MARKED DIFFERENCE What does Philmus see as the fundamental difference between the North American and European tolling markets? “It comes down to methodology. In Europe and Asia it’s always been about Public-Private Partnerships (PPPs) and for the most part, the North American market has not. Here it’s been about public agencies owning the roads and managing the tolling as owners, directly contracting for that service. What we see in Europe and Asia is totally different – we just did not go down the concession route, if you excuse the pun.” Pun duly excused. “But then five or six years ago there was suddenly a real belief that PPPs in the US were about to explode but they never really took off in quite the way that some people, myself included, thought they would. That’s where the policy side comes in – as a former public guy I thought PPPs were the best thing since sliced bread because I knew that agencies didn’t have the money to do the maintenance on their 80 or 90 year old bridges and tunnels. They needed an injection of private capital to finance new builds and to me, PPPs were the perfect way of facilitating that but it just didn’t take off. I think there was a fear from the politicians and public agencies of a PPP in that even though they still owned the road and they were implementing a lease, the public wouldn’t see it that way. The fear is that PPPs would be viewed as giving away control of an important public resource to the private sector and that tolls would be uncontrolled and maintenance would suffer. The existing facilities needed the Working for the Port Authority of NY & NJ Philmus gained experience in many areas that included managing some of the busiest facilities in the world such as the GeorgeWashington Bridge >>> “Tolling... was a hugely effective tool to handle transportation policy”
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