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WHY BRANDS LOVE CAPTIV8
Proven track record and established
partnerships with top brands & advertisers
AND MANY MORE!
Best-in-class influencer activation programs
Cross-platform turnkey activations:
YouTube, Snapchat, Instagram, Vine,
Twitter & Facebook
Artificial intelligence platform that
turns data into actionable insights
2
3
CASE STUDY : GROUP ME
To drive downloads/installs of the Microsoft mobile app, GroupMe,
Captiv8 conducted a clue-based game with influencers to win tickets
to the championship game.
5.9 MM
Impressions
89,000
Engagements
1
Snapchatter
3
Viners
5
Instagrammers
CASE STUDY : CHIPS AHOY!
Chips Ahoy! was looking to build their Social buzz. Their current
Instagram Following was only 1,600 users. Captiv8 leveraged
influencers into creating trendy ways to eat cookies.
1.2 MM
Impressions
56,000
Engagements
5
Instagrammers
6
Amazon leveraged Captiv8’s Influencer marketing
platform to drive awareness around two shows
releasing on Amazon Instant Video:
Hand of God and The Man in the High Castle.
Upon activation, 10 Influencers traveled to Comic-
Con in San Diego where each talent created a series
of three posts. These posts were tied to creating
awareness around both shows as well as driving foot
traffic to 2 events at Comic-Con promoting the
shows.
PLATFORMS
Case Study
ENTERTAINMENT AND EXPERIENTAL
Hand of God &
The Man in the High Castle
7
The Results
Total C8 Influencers
10
Total Content
30Pieces of Content
Total Impressions
47Million
Total Engagements
10.2MM
Case Study (continued)
ENTERTAINMENT AND EXPERIENTAL
DeStorm Power
SAMPLE TALENT PROFILE - INSTAGRAM
1.6M
73%
Male
27%
Female
13-34
Ages
California: 25%
Texas: 20%
Florida: 15%
New York: 12%
US Geo Distribution of Followers
Georgia: 10%
Illinois: 7%
North Carolina: 5%
Other: 11%
Top 10 Posts By Engagement
Most engagements were generated
during the week of July 13
Engagement
Average Half-Life of Post Optimal posting time to drive
highest engagement
Saturday between
10am PST to 12pm PST
was one of the first creators to climb the social media ladder and has
mentored some of the biggest digital stars today. He recently
launched a branded apparel line in partnership with Tilly’s.
1.3%
Avg Engagement Rate
TOTAL FOLLOWERS
570K 1h45
STRATEGIC PARTNERSHIPS
WITH THE BEST IN THE BUSINESS
9
To bring you the very best in Influencer talent we have developed strategic partnerships with the top talent and
modeling agencies in the industry. Many of which are also leveraging the Captiv8 marketplace and analytics
platform to manage their talent.

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Captiv8 Influencer Case Study

  • 1. 1 WHY BRANDS LOVE CAPTIV8 Proven track record and established partnerships with top brands & advertisers AND MANY MORE! Best-in-class influencer activation programs Cross-platform turnkey activations: YouTube, Snapchat, Instagram, Vine, Twitter & Facebook Artificial intelligence platform that turns data into actionable insights
  • 2. 2
  • 3. 3
  • 4. CASE STUDY : GROUP ME To drive downloads/installs of the Microsoft mobile app, GroupMe, Captiv8 conducted a clue-based game with influencers to win tickets to the championship game. 5.9 MM Impressions 89,000 Engagements 1 Snapchatter 3 Viners 5 Instagrammers
  • 5. CASE STUDY : CHIPS AHOY! Chips Ahoy! was looking to build their Social buzz. Their current Instagram Following was only 1,600 users. Captiv8 leveraged influencers into creating trendy ways to eat cookies. 1.2 MM Impressions 56,000 Engagements 5 Instagrammers
  • 6. 6 Amazon leveraged Captiv8’s Influencer marketing platform to drive awareness around two shows releasing on Amazon Instant Video: Hand of God and The Man in the High Castle. Upon activation, 10 Influencers traveled to Comic- Con in San Diego where each talent created a series of three posts. These posts were tied to creating awareness around both shows as well as driving foot traffic to 2 events at Comic-Con promoting the shows. PLATFORMS Case Study ENTERTAINMENT AND EXPERIENTAL Hand of God & The Man in the High Castle
  • 7. 7 The Results Total C8 Influencers 10 Total Content 30Pieces of Content Total Impressions 47Million Total Engagements 10.2MM Case Study (continued) ENTERTAINMENT AND EXPERIENTAL
  • 8. DeStorm Power SAMPLE TALENT PROFILE - INSTAGRAM 1.6M 73% Male 27% Female 13-34 Ages California: 25% Texas: 20% Florida: 15% New York: 12% US Geo Distribution of Followers Georgia: 10% Illinois: 7% North Carolina: 5% Other: 11% Top 10 Posts By Engagement Most engagements were generated during the week of July 13 Engagement Average Half-Life of Post Optimal posting time to drive highest engagement Saturday between 10am PST to 12pm PST was one of the first creators to climb the social media ladder and has mentored some of the biggest digital stars today. He recently launched a branded apparel line in partnership with Tilly’s. 1.3% Avg Engagement Rate TOTAL FOLLOWERS 570K 1h45
  • 9. STRATEGIC PARTNERSHIPS WITH THE BEST IN THE BUSINESS 9 To bring you the very best in Influencer talent we have developed strategic partnerships with the top talent and modeling agencies in the industry. Many of which are also leveraging the Captiv8 marketplace and analytics platform to manage their talent.