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How You Can use The Best Tools
I Have Found in 17 Years of
Digital Marketing To Grow Your
Business, Be A Better Human,
Love More Puppies, & Win
Millions of Dollars In Bar Bets.
Dave Conklin, CMO Income Store
Cool Crap I’ve Used To
Make Some Coin.
Who Is This
Weirdo?(and why is he so short and chubby?!)
THE GOAL
Transfer My Theory &
Experiences To You, Giving You
Real Life Action Items You Can
Put Into Play Tonight To Create
Growth In Your Life and/or
Business
THE GOAL
LAUGH A LOT
THE GOAL
CONVINCE YOU ALL THAT I’M A
LOT SMARTER THAN I AM
YA’LL
READY?
(I had to Google how to spell that.)
Some
Basics
To
Understand
People
Find
Your
Busines
Online.
PEOPLE
SEARCH & FIND
YOU
|| OR ||
ARE INTERUPTED
BY YOU
IF THEYSEARCH & FIND
YOU
THEY’LL FIND
OTHERS
TOO
PEOPLE
SEARCH & FIND
YOU
|| OR ||
ARE INTERUPTED
BY YOU
IF PEOPLE
ARE INTERUPTED
BY YOU
Search
&
Find
Search
&
Find
OK
INTERUPTIONS
BAD
INTERUPTIONS
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
WHO
CONTENT MARKETING ::
WHAT CONTENT WILL BE ATTRACTIVE TO
YOUR POTENTIAL CUSTOMER
WHO
PAID TRAFFIC::
WHAT AD PLATFORMS AND TARGETING
OPTIONS SHOULD BE USED WHEN BUYING
TRAFFIC
WHO
COPYWRITING::
HOW SHOULD YOUR OFFERS BE TALKED
ABOUT IN YOUR EMAIL MARKETING AND
ON YOUR WEBSITE?
WHO
http://www.digitalmarketer.com/customer-avatar-worksheet/
WHO
http://sproutsocial.com/insights/new-social-media-demographics/
WHO
https://analytics.google.com/
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
SEARCH TRAFFIC
https://www.facebook.com/ads/audience-insights/
SEARCH TRAFFIC
https://ahrefs.com
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
INTERUPTION TRAFFIC
https://adwords.google.com/da/DisplayPlanner/
INTERUPTION TRAFFIC
https://www.facebook.com/ads/audience-insights/
INTERUPTION TRAFFIC
https://app.buzzsumo.com/research/analysis?q=dental&num_days=180&tab=content
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
TRACKING
http://analytics.google.com
TRACKING
http://www.clicky.com
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
CONVERSIONS
https://www.optimizely.com/customers/
CONVERSIONS
https://www.leadpages.net/
CONVERSIONS
https://www.callrail.com/
CONVERSIONS
https://www.hotjar.com/
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
RETARGETING
https://www.facebook.com/business/help/952192354843755
RETARGETING
https://www.adroll.com/
RETARGETING
https://support.google.com/adwords/answer/2453998?hl=en
WHO
SEARCH TRAFFIC
INTERUPTION TRAFFIC
TRACKING
CONVERSIONS
RETARGETING
EMAIL
EMAIL
https://www.limeleads.com
EMAIL
https://www.maxprog.com/site/software/internet-marketing/mass-bulk-emailer_sheet_us.php
http://www.coloradosoft.com/worldmrg/
EMAIL
https://www.drip.co/
Speed
RoundSome Killer Bonuses
Thanks!

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Ultimate Marketing Tools Presentation - Digital Footprint Conference