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Sportrons Advertising
With  the  use  of  Sportrons  digital  video  displays,  advertisers  can  interact  with  fan's  using  video,
mobile  marketing,  animation  and  interactive  games.  This  interaction  with  sport  fan's  allows  the 
advertiser to gain and keep the fan's attention while converting those fan's to brand loyal customers.
Interacting with sport fan's is the greatest marketing strategy available in America. Become part of
the Sportrons Network as you seek to brand your product or services in sports.
Sportrons Facts
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Sportrons are located in nearly every stadium and arena in America
Captive Audience for 3 hours
Live Sports Broadcast Content 
Reach C‐Level Executives
Sport Fan's are loyal
Sport Fan's respond to advertisers
Sport Fan's have clear demographics
Sport Fan's want to be entertained
Sport Fan's interact with advertisers
Sport Venues provide certified attendance figures

Sportrons Network Advantage
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Single source to plan and buy digital ads in sport venues
Single source for sports industry marketing information
Single billing statement
Single proof of performance report

Sportrons Deliverables
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Video
Mobile marketing
Animated features
Interactive games
Hospitality

Sportrons Network Coverage
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Professional Sports
Minor League Sports
College Sports
Motor Sports
Tennis Venues
Golf Tournaments
Horse and Dog Race Tracks

    Reaching Sport Fans in America
 
National Football League
Sportrons Network
NETWORK DETAILS:
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32 National Football League Teams (See list of teams attached)
Over 320 total games played
17 Teams located in the top 18 DMA’s and 27 of the top 34 DMA’s represented
17+ million in attendance
Spots run on Sportrons and LED

AD INVENTORY –
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•

2-30 second ad spots available to national advertisers per game on Sportrons
2-30 second ad spots available to national advertisers per game on LED
Add Mobile Marketing with unlimited branded text messages and database access 20% up-charge

RATE CARD – (4) Thirty-second Spots per game
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Full-season: $10,000 per game x 10 games x 32 teams = $3,200,000 net
Total of 1,280 thirty-second spots; Cost of each spot $2,500.00
CPM $47.05 (Viewership 4 times per game)
Half-season: $12,500 per game x 5 games x 32 teams = $2,000,000 net
Total of 640 thirty-second spots; Cost of each spot $3,125.00
CPM $58.82 (Viewership 4 times per game)

Sports Feature Sponsor – Logo Exposure Sportrons and LED
•

Full-season: $7,500 per game x 10 games x 32 teams = $2,400,000 net

Stadium Sportrons Advertising Network offers
advertisers on-screen graphic, animation, audio, and
video, utilizing the largest Digital Out of Home Screen
in Sports. Advertisers receive 4 – 30 second spots per
game.
Sportrons also offers content creation solutions for
those advertisers without a design staff on hand. Let
Sportrons Studios be your design staff, making The NFL
Sportrons Network even easier to use.

Sportrons.com (415) 692-1514
Sportrons.com – National Football League Sportrons Network
Team

Stadium

City

State

Arizona Cardinals   
Atlanta Falcons   
Baltimore Ravens   
Buffalo Bills   
Carolina Panthers   
Chicago Bears   
Cincinnati Bengals   
Cleveland Browns   
Dallas Cowboys  
Denver Broncos   
Detroit Lions   
Green Bay Packers   
Houston Texans   
Indianapolis Colts   
Jacksonville Jaguars   
Kansas City Chiefs   
Miami Dolphins   
Minnesota Vikings   
New England Patriots   
New Orleans Saints   
New York Giants   
New York Jets   
Oakland Raiders   
Philadelphia Eagles   
Pittsburgh Steelers   
San Diego Chargers   
San Francisco 49ers   
Seattle Seahawks 
St. Louis Rams   
Tampa Bay Buccaneers   
Tennessee Titans   
Washington Redskins   

University of Phoenix Stadium 
Georgia Dome   
M‐T Bank Stadium   
Ralph Wilson Stadium   
Bank of America Stadium   
Soldier Field   
Paul Brown Stadium   
Cleveland Browns Stadium   
Cowboy Stadium   
Invesco Field at Mile High   
Ford Field   
Lambeau Field   
Reliant Stadium   
Lucas Oil Stadium 
Jacksonville Municipal Stadium   
Arrowhead Stadium   
Landshark Stadium   
H. H. Humphrey Metrodome   
Gillette Stadium   
Louisiana Superdome   
Giants Stadium   
Giants Stadium   
Oakland‐Alameda Coliseum   
Lincoln Financial Field   
Heinz Field   
Qualcomm Stadium   
Candlestick Park   
Quest Field   
Edward Jones Dome   
Raymond James Stadium   
LP Field 
FedEx Field   

Tempe  
Atlanta  
Baltimore  
Orchard Park  
Charlotte  
Chicago  
Cincinnati  
Cleveland  
Irving  
Denver  
Detroit  
Green Bay  
Houston  
Indianapolis  
Jacksonville  
Kansas City  
Miami  
Minneapolis  
Foxboro  
New Orleans  
East Rutherford  
East Rutherford  
Oakland  
Philadelphia  
Pittsburgh  
San Diego  
San Francisco  
Seattle  
St. Louis  
Tampa  
Nashville  
Landover  

Arizona  
Georgia  
Maryland  
New York  
North Carolina 
Illinois  
Ohio  
Ohio  
Texas  
Colorado  
Michigan  
Wisconsin  
Texas  
Indiana  
Florida  
Missouri  
Florida  
Minnesota  
Massachusetts
Louisiana  
New Jersey  
New Jersey  
California  
Pennsylvania  
Pennsylvania
California  
California  
Washington  
Missouri  
Florida  
Tennessee  
Maryland  

NFL FAN DEMOGRAPHICS:
•63% of fans are male and 37% are female.
•70% are between the age of 18 and 54 years old.
•70% of fans are from households with an income above $75,000.
•50% are from households headed by college graduates.
•61% have households with children.
•79% watch 10 or more games on TV.
Advertising category and Advertiser’s creative subject to team approval

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

DMA
Rank
12
8
24
51
24
3
33
17
5
18
11
70
10
25
47
31
16
15
52
53
1
1
6
4
22
27
6
14
21
13
29
9
NBA
In-Arena Sportrons Advertising Network
NETWORK DETAILS:
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29 US NBA Pro Teams Digital In-Arena Sportrons Network (See list of teams attached)
Over 1,189 total games played
24 U.S. States represented, 29 Top 50 DMA’s
20.6 million in attendance
Advertisers commercials run on Sportrons and LED in Arena
Make life easy with one media buy, one billing invoice and one proof of performance

AD INVENTORY –
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2-30 second ad spots per game on Sportrons
2-30 second ad spots per game on LED
Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge

RATE CARD – 4-30 second Ads per game
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Full-Season NBA: $2,250 per game x 41 games x 29 teams = $2,675,250 net
Total: 30 second ads 4,756, cost of each ad $562.50
CPM $32.47 Viewership 4.0 time per game
Half-Season NBA : $2,500 per game x 20 games x 29 teams = $1,450,000 net
Total: 30 second ads 2,378, cost of each ad $625.00
CPM $35.19 Viewership 4.0 time per game
One Month NBA : $2,750 per game x 6 games x 29 teams = $478,500 net
Total: 30 second ads 696, cost of each ad $687.50
CPM $39.68 Viewership 4.0 time per game

Sports Feature Sponsor – Logo Exposure
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Full-season: $1,500 per game x 41 games x 29 teams = $1,783,500 net
Half-season: $1,750 per game x 20 games x 29 teams = $1,015,000 net

NBA In-Arena Sportrons Advertising Network offers advertisers onscreen graphic, animation, audio, and video, utilizing the largest
Digital Out of Home Screen in Sports. Advertisers receive 4 – 30
second spots per game.
The Sportrons Studios offers advertisers, content creation solutions
for those without a design staff on hand. Let Sportrons Studios be
your design staff, making The In Stadium/Arena Sportrons Network
even easier to use.

Sportrons.com (415) 692-1514
Sportrons.com – National Basketball Association Sportrons Network
Team
Atlanta Hawks
Boston Celtics
Charlotte Bobcats
Chicago Bulls
Cleveland Cavaliers
Dallas Mavericks
Denver Nuggets
Detroit Pistons
Golden State Warriors
Houston Rockets
Indiana Pacers
Los Angeles Clippers
Los Angeles Lakers
Memphis Grizzlies
Miami Heat
Milwaukee Bucks
Minnesota Timberwolves
New Jersey Nets
New York Knicks
NewOrleansHornets
Orlando Magic
Philadelphia 76ers
Phoenix Suns
Portland Trail Blazers
Sacramento Kings
San Antonio Spurs
Seattle Supersonics
Utah Jazz
Washington Wizards

Arena
Philips Arena
TD Banknorth Garden
The Bobcats Arena
United Center
Gund Arena
American Airlines Center
Pepsi Center
The Palace of Auburn Hills
The Arena in Oakland
Toyota Center
Conseco Field house
STAPLES Center
STAPLES Center
FedEx Forum
American Airlines Arena
Bradley Center
The Target Center
Continental Airlines Arena
Madison Square Garden
Ford Center
TD Waterhouse Centre
Wachovia Center
America West Arena
Rose Garden Arena
ARCO Arena
AT&T Center
Key Arena
Delta Center
Verizon Center

City
Atlanta
Boston
Charlotte
Chicago
Cleveland
Dallas
Denver
Auburn Hills
Oakland
Houston
Indianapolis
Los Angeles
Los Angeles
Memphis
Miami
Milwaukee
Minneapolis
East Rutherford
NYC-Manhattan
Oklahoma City
Orlando
Philadelphia
Phoenix
Portland
Sacramento
San Antonio
Seattle
Salt Lake City
Washington

State
Georgia
Massachusetts
North Carolina
Illinois
Ohio
Texas
Colorado
Michigan
California
Texas
Indiana
California
California
Tennessee
Florida
Wisconsin
Minnesota
New Jersey
New York
Oklahoma
Florida
Pennsylvania
Arizona
Oregon
California
Texas
Washington
Utah
DC

Advertising category and Advertiser’s creative subject to team approval

NBA FAN DEMOGRAPHICS:

Sportrons Network Advantage

•59% of our fans are male and 41% are female.
•37% are between the age of 18 and 34 years old.
•48% of our fans are from households with an income above
$50,000.
•62% are from households headed by college graduates.
•61% have households with children.
•66% Access the Internet Regularly

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Certified Attendance
Clear Demographics
Sports Brand Loyalty Index
Captive Audience for 3 hours
Live Sports Broadcast Content
Largest Digital Screens in arenas (Sportrons)
Reach C-Level Executive and Suite Holders

OTHER OPPORTUNITIES AVAILABLE
• Animation Creation
• Feature Creation
• Arena Signage

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Mobile Marketing
Interactive Kiosk
Hospitality

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

DMA
8
7
24
3
17
5
18
11
6
10
25
2
2
48
16
35
15
1
1
45
19
4
12
22
20
37
14
33
9
NHL
In-Arena Sportrons Advertising Network
NETWORK DETAILS:
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24 US NHL Pro Teams Digital In-Arena Sportrons Network (See list of teams attached)
Over 1000 total games played
16 U.S. States represented, 24 Top 50 DMA’s
16.5 million in attendance
Advertisers commercials run on Sportrons and LED in Arena
Make life easy with one media buy, one billing invoice and one proof of performance

AD INVENTORY –
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•
•

2-30 second ad spots per game on Sportrons
2-30 second ad spots per game on LED
Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge

RATE CARD – 4-30 second Ads per game
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Full-Season NHL: $2,250 per game x 42 games x 24 teams = $2,268,000 net
Total: 30 second ads 4,032, cost of each ad $562.50
CPM $34.36 Viewership 4.0 time per game
Half-Season NHL : $2,500 per game x 21 games x 24 teams = $1,260,000 net
Total: 30 second ads 2,016, cost of each ad $625.00
CPM $38.18 Viewership 4.0 time per game
One Month NHL : $2,750 per game x 5 games x 24 teams = $330,000 net
Total: 30 second ads 460, cost of each ad $687.50
CPM $40.25 Viewership 4.0 time per game

Sports Feature Sponsor – Logo Exposure
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Full-season: $1,500 per game x 42 games x 24 teams = $1,512,000 net
Half-season: $1,750 per game x 21 games x 24 teams = $882,000 net

NHL In-Arena Sportrons Advertising Network offers advertisers onscreen graphic, animation, audio, and video, utilizing the largest
Digital Out of Home Screen in Sports. Advertisers receive 4 – 30
second spots per game.
The Sportrons Studios offers advertisers, content creation solutions
for those without a design staff on hand. Let Sportrons Studios be
your design staff, making The SPORTRONS Stadium/Arena
Sportrons Network even easier to use.

Sportrons.com (877) 266-0042
SportsMedia.TV – National Hockey League Sportrons Network
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24

Arena
Team
City
Honda Center
Anaheim Mighty Ducks
Anaheim
Philips Arena
Atlanta Thrashers
Atlanta
TD Banknorth Garden
Boston Bruins
Boston
HSBC Arena
Buffalo Sabers
Buffalo
RBC Center
Carolina Hurricanes
Raleigh
United Center
Chicago Blackhawks
Chicago
Pepsi Center
Colorado Avalanche
Denver
Nationwide Arena
Columbus Blue Jackets
Columbus
American Airlines Center
Dallas Stars
Dallas
Joe Louis Arena
Detroit Red Wings
Detroit
Office Depot Center
Florida Panthers
Miami
STAPLES Center
Los Angeles Kings
Los Angeles
Xcel Energy Center
Minnesota Wild
Saint Paul
Gaylord Entertainment Center
Nashville Predators
Nashville
Continental Airlines Arena
New Jersey Devils
East Rutherford
Nassau Coliseum
NY Islanders
New York
Madison Square Garden
NY Rangers
New York
Wachovia Center
Philadelphia Flyers
Philadelphia
Jobing.com Arena
Phoenix Coyotes
Glendale
Mellon Arena
Pittsburgh Penguins
Pittsburgh
HP Pavilion
San Jose Sharks
San Jose
Savvis Center
St Louis Blues
St. Louis
St. Pete Times Forum
Tampa Bay lightning
Tampa
Verizon Center   
Washington Capitals
Washington
Advertising category and Advertiser’s creative subject to team approval

NHL FAN DEMOGRAPHICS:

State
CA
GA
MA
NY
NC
IL
CO
OH
TX
MI
FL
CA
MN
TN
NJ
NY
NY
PA
AZ
PA
CA
MO
FL
DC

DMA
2
8
7
50
27
3
18
32
5
11
16
2
15
29
1
1
1
4
12
23
6
21
13
9

Sportrons Network Advantage

•78% of our fans are male and 22% are female.
•79% are between the age of 18 and 44 years old.
•60% of our fans are from households with an income above
$50,000.
•81% are from households headed by college graduates.
•63% have households with children.
•91% Access the Internet Regularly

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Certified Attendance
Clear Demographics
Sports Brand Loyalty Index
Captive Audience for 3 hours
Live Sports Broadcast Content
Largest Digital Screens in arenas
Reach C-Level Executive and Suite Holders

OTHER OPPORTUNITIES AVAILABLE
• Animation Creation
• Feature Creation
• Arena Signage

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•
•

Mobile Marketing
Interactive Kiosk
Hospitality

Sportrons, Inc. ● www.Sportrons.com
(877) 266-0042 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com
Major League Baseball
Sportrons Network
NETWORK DETAILS:
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27 Major League Teams (See list of teams attached)
Over 2,100 total games played
20 Teams located in the top 18 DMA’s and 25 of the top 34 DMA’s represented
71+ million in attendance
Spots run on Sportrons and LED

AD INVENTORY –
•
•
•

2-30 second ad spots available to national advertisers per game on Sportrons
2-30 second ad spots available to national advertisers per game on LED
Add Mobile Marketing with unlimited branded text messages and database access 20% up-charge

RATE CARD – (4) Thirty-second Spots per game
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Full-season: $2,500 per game x 80 games x 27 teams = $5,400,000 net
Total of 8,640 thirty-second spots; Cost of each spot $625.00
CPM $19.01 (Viewership 4 times per game)
Half-season: $2,750 per game x 40 games x 27 teams = $2,970,000 net
Total of 4,320 thirty-second spots; Cost of each spot $687.50
CPM $20.92 (Viewership 4 times per game)
Monthly: $3,000 per game x 12 games x 27 teams = $972,000 net
Total of 13,920 thirty-second spots; Cost of each spot $91.67
CPM $22.81 (Viewership 4 times per game)

Sports Feature Sponsor – Logo Exposure Sportrons and LED
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Full-season: $2000 per game x 80 games x 27 teams = $4,320,000 net
Half-season: $2250 per game x 40 games x 27 teams = $2,430,000 net

Ballpark Sportrons Advertising Network offers
advertisers on-screen graphic, animation, audio,
and video, utilizing the largest Digital Out of Home
Screen in Sports. Advertisers receive 4 – 30 second
spots per game.
Sportrons also offers content creation solutions for
those advertisers without a design staff on hand.
Let Sportrons Studios be your design staff, making
The MLB Sportrons Network even easier to use.

Sportrons.com (415) 692-1514
Sportrons.com – Major League Baseball Sportrons Network
Team

Stadium

NY Mets
NY Yankees
LA Dodgers
Los Angeles Angels
Chicago White Sox
Philadelphia Phillies
Texas Rangers
Oakland A's
San Francisco Giants
Atlanta Braves
Washington Nationals
Houston Astros
Detroit Tigers
Arizona Diamondbacks
Tampa Bay Rays
Seattle Mariners
Minnesota Twins
Florida Marlins
Cleveland Indians
Colorado Rockies
St. Louis Cardinals
Pittsburgh Pirates
Baltimore Orioles
San Diego Padres
Kansas City Royals
Cincinnati Reds
Milwaukee Brewers

Citi Field (2009)
Yankee Stadium
Dodger Stadium
Angel Stadium
US Cellular Field
Citizens Bank Park
Rangers Ballpark in Arlington
McAfee Coliseum
AT&T Park
Turner Field
Nationals Park
Minute Maid Park
Comerica Park
Chase Field
Tropicana Field
Safeco Field
Metrodome (New Stadium for 2010)
Dolphins Stadium
Progressive Field
Coors Field
Busch Stadium
PNC Park
Camden Yards
PETCO Park
Kauffman Stadium
Great American Ballpark
Miller Park

City
New York
New York
Los Angeles
Los Angeles
Chicago
Philadelphia
Arlington
Oakland
San Francisco
Atlanta
Washington
Houston
Detroit
Phoenix
Tampa
Seattle
Minneapolis
Miami
Cleveland
Denver
St. Louis
Pittsburgh
Baltimore
San Diego
Kansas City
Cincinnati
Milwaukee

State
NY
NY
CA
CA
IL
PA
TX
CA
CA
GA
DC
TX
MI
AZ
FL
WA
MN
FL
OH
CO
MO
PA
MD
CA
MO
OH
WI

MLB FAN DEMOGRAPHICS:
•57% of fans are male and 43% are female.
•61.6% are between the age of 18 and 49 years old.
•59% of fans are from households with an income above $75,000.
•81% are from households headed by college graduates.
•61% have households with children.
•58.8% watch 40 or more games on TV.
Advertising category and Advertiser’s creative subject to team approval

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

DMA
Rank
1
1
2
2
3
4
5
6
6
8
9
10
11
12
13
14
15
16
17
18
21
22
24
27
31
33
34
NASCAR
Digital Video Sportrons Network
NETWORK DETAILS:
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29 Venues (See list of Venues attached)
Over 90 total races over ten (10) months
21 U.S. States represented
17 of the top 50 DMA’s and 12 of the top 150 DMA’s and represented
Campaign Dates; February through November
2008 Attendance over 10 million

AD INVENTORY:
•
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•
•
•
•
•
•
•
•
•
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SCREENS
4 Screens in Display Areas
Ads running 1 X per hour
for 12 hrs. per day (based on availability)
:10 Unit - $15,000 per weekend
:15 Unit - $22,500 per weekend
:30 Unit - $30,000 per weekend
:60 Unit - $37,500 per weekend
Longer units available
4 or more Screens Inside Track
5 min. Logo Bugs
Logo on screen for 1 min. 5 times during race
(Only available to Fan Vision Screen Advertisers)
During Each Race - $30,000 for Weekend

Sportrons, Inc (415) 692-1514
NASCAR Track Sportrons Network
City
Atlanta
Bristol
Charlotte
Chicago
Darlington
Daytona Beach
Dover
Fontana
Homestead
Indianapolis
Indianapolis
Newton
Kansas City
Ft. Mitchell
Las Vegas
Madison
Martinsville
Memphis
Brooklyn
Milwaukee
Montreal
Nashville
Loudon
Phoenix
Pocono
Richmond
Sonoma
Talladega
Dallas/Fort Worth

Race Track
Atlanta Motor Speedway
Bristol Motor Speedway
Lowe's Motor Speedway
Chicagoland Speedway
Darlington Raceway
Daytona Int'l Speedway
Dover Int'l Speedway
Auto Club Speedway
Homestead-Miami Speedway
Indianapolis Motor Speedway
O'Reilly Raceway Park
Iowa Speedway
Kansas Speedway
Kentucky Speedway
Las Vegas Motor Speedway
Gateway Int'l Raceway
Martinsville Speedway
Memphis Motorsports Park
Michigan Int'l Speedway
The Milwaukee Mile
Circuit Gilles Villeneuve
Nashville Superspeedway
New Hampshire Motor Speedway
Phoenix Int'l Raceway
Pocono Raceway
Richmond Int'l Raceway
Infineon Raceway
Talladega Superspeedway
Texas Motor Speedway

NASCAR FAN BASE DEMOGRAPHICS
Age of NASCAR Fans
18-24 11%
25-34 21%
35-44 25%
45-54 19%
55-64 15%
65+ 9%
Highest Level of Education:
High School Graduate 36.9%
Some College
29.0%
College Graduate 20.3%
Some Post Graduate Education 3.8%
Post Graduate Degree 10.0%

State
GA
TN
NC
IL
SC
FL
DE
CA
FL
IN
IN
IA
KS
KY
NV
IL
VA
TN
MI
WI
Canada
TN
NH
AZ
PA
VA
CA
AL
TX

Seating
124,000
160,000
165,000
75,000
63,000
168,000
140,000
92,000
65,000
250,000
30,000
25,000
81,687
66,089
137,000
60,000
65,000
35,000
137,243
45,000

Market Rank
8

50,000
91,000
76,800
76,812
112,029

29
12

143,231
159,585

40
5

Household Income of NASCAR Fans;
Under $20,000 13%
$30,000-$50,000 29%
$50,000-$75,000 22%
$75,000-$100,000 12%
$100,000+ 8%
OTHER OPPORTUNITIES AVAILABLE
•
Track Sponsorship
•
Track Signage
•
Mobile Marketing
•
Interactive Mascot Kiosk
•
Suite TV
•
Promotions
•
Hospitality

Gender:
Male 60%
Female 40%

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@SportsMedia.net

24
3
19
2
16
25
25
71
31
34
42
85
48
35
MLS
In-Stadium Sportrons Advertising Network
NETWORK DETAILS:
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

16 MLS Pro Teams in Digital In-Stadium Sportrons Network (See list of teams attached)
Over 320 total games played
12 U.S. States represented, 13 Top 40 DMA’s
Over 3.5 million in attendance
Season runs from March through November
Make life easy with one media buy, one billing invoice and one proof of performance

AD INVENTORY –





Advertisers commercials run on Sportrons and LED when available in Stadium
2-30 second ad spots per game on Sportrons
2-30 second ad spots per game on LED
Add Mobile Marketing with unlimited branded text messages, 20% up-charge

RATE CARD – 4-30 second Ads per game












Full-Season MLS: $2,500 per game x 20 games x 16 teams = $800,000 net
Total: 30 second ads 1280, cost of each ad $375
CPM $34.29 Viewership 4.0 time per game
Half-Season MLS : $2,750 per game x 10 games x 16 teams = $440,000 net
Total: 30 second ads 640, cost of each ad $437.50
CPM $40.00 Viewership 4.0 time per game
One Month MLS : $3,000 per game x 3 games x 16 teams = $144,000 net
Total: 30 second ads 48, cost of each ad $500
CPM $42.85 Viewership 4.0 time per game

Sports Feature Sponsor – LED Logo Exposure




Full-season: $1,500 per game x 20 games x 16 teams = $480,000 net
Half-season: $1,750 per game x 10 games x 16 teams = $280,000 net

Buy one team or the
whole league.
Buy One Month or
the whole season

MLS In-Stadium Sportrons Advertising Network offers
advertisers on-screen graphic, animation, audio, and
video, utilizing the largest Digital Out of Home Screen in
Sports. Advertisers receive multiple impressions per game.
The Sportrons Studios offers advertisers, content creation
solutions for those without a design staff on hand. Let
Sportrons Studios be your design staff, making the
Sportrons Network even easier to use.
Sportrons.com (312) 436-0500
Sportrons.com – Major League Soccer Sportrons Network
Team

Stadium

City

State

Chicago Fire 

Toyota Park 

Bridgeview 

IL 

Columbus Crew 
D.C. United 
Kansas City Wizards 
New England Revolution 
New York Red Bulls 
Toronto FC 
C.D. Chivas USA 
Colorado Rapids 
FC Dallas 
Houston Dynamo 
Los Angeles Galaxy 
Real Salt Lake 
San Jose Earthquakes 
Seattle Sounders FC 
Philadelphia Union 

Columbus Crew Stadium 
RFK Stadium  
Community America Ballpark  
Gillette Stadium  
Giants Stadium  
BMO Field 
The Home Depot Center 
Dick's Sporting Goods Park 
Pizza Hut Park 
Robertson Stadium  
The Home Depot Center 
Rio Tinto Stadium 
Buck Shaw Stadium  
Qwest Field  
Union Field at Chester 

Columbus 
Washington 
Kansas City 
Foxborough 
East Rutherford 
Toronto 
Carson 
Commerce City 
Frisco 
Houston 
Carson 
Sandy 
Santa Clara 
Seattle 
Chester 

OH 
D.C. 
KS 
MA 
NJ 
ON 
CA 
CO 
TX 
TX 
CA 
UT 
CA 
WA 
PA 

DMA
3 
32 
9 
31 
52 
1 
Canada
2 
18 
5 
10 
2 
33 
6 
14 
4 

Advertising category and Advertiser’s creative subject to team approval

MLS FAN DEMOGRAPHICS:
•42% of our fans are female and 58% are male.
•67% are between the age of 18 and 49 years old.
•54% of fans have households income above $60,000.
•50% are college graduates.
•44% have households with children.
•65% Access the Internet Regularly

Sportrons Network Coverage
•
•
•
•
•
•
•

Professional Sports
Minor League Sports
College Sports
Motor Sports
Tennis Venues
Golf Tournaments
Horse and Dog Race Tracks

Sportrons Network Advantage
•
•
•
•
•
•
•

Certified Attendance
Clear Demographics
Sports Brand Loyalty Index
Captive Audience for 3 hours
Live Sports Broadcast Content
Largest Digital Screens in Stadiums (Sportrons)
Reach C-Level Executive and Suite Holders

Other Opportunities Available
•
•
•
•
•
•

Animation Creation
Feature Creation
Stadium Signage
Mobile Marketing
Internet campaigns
Hospitality

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com
WNBA
In-Arena Sportrons Advertising Network
NETWORK DETAILS:
•
•
•
•
•
•

13 WNBA Pro Teams Digital In-Arena Sportrons Network (See list of teams attached)
Over 936 total games played
12 U.S. States represented, 13 Top 40 DMA’s
1,776,536 million in attendance
Season runs from May through September
Make life easy with one media buy, one billing invoice and one proof of performance

AD INVENTORY –
•
•
•
•

Advertisers commercials run on Sportrons and LED in Arena
2-30 second ad spots per game on Sportrons
2-30 second ad spots per game on LED
Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge

RATE CARD – 4-30 second Ads per game
•
•
•

•
•
•

•
•
•

Full-Season WNBA: $1,000 per game x 18 games x 13 teams = $234,000 net
Total: 30 second ads 936, cost of each ad $250
CPM $32.92 Viewership 4.0 time per game
Half-Season WNBA : $1,100 per game x 9 games x 13 teams = $128,700 net
Total: 30 second ads 468, cost of each ad $275
CPM $36.22 Viewership 4.0 time per game
One Month WNBA : $1,200 per game x 3 games x 13 teams = $46,800 net
Total: 30 second ads 156, cost of each ad $300
CPM $39.51 Viewership 4.0 time per game

Sports Feature Sponsor – Logo Exposure
•

•

Full-season: $500 per game x 18 games x 13 teams = $117,000 net
Half-season: $650 per game x 9 games x 13 teams = $76,050 net

WNBA In-Arena Sportrons Advertising Network offers advertisers
on-screen graphic, animation, audio, and video, utilizing the
largest Digital Out of Home Screen in Sports. Advertisers receive 4
– 30 second spots per game.
The Sportrons Studios offers advertisers, content creation solutions
for those without a design staff on hand. Let Sportrons Studios be
your design staff, making The In Stadium/Arena Sportrons Network
even easier to use.
Sportrons.com (415) 692-1514
Sportrons.com – Women’s National Basketball Association Sportrons
Team

Arena

City

State

Atlanta Dream 

Philips Arena 

Atlanta 

GA 

Chicago Sky 
Connecticut Sun 
Detroit Shock 
Indiana Fever 
New York Liberty 
Washington Mystics 
Los Angeles Sparks 
Minnesota Lynx 
Phoenix Mercury 
Sacramento Monarchs 
San Antonio Silver Stars 
Seattle Storm 

Allstate Arena 
Mohegan Sun Arena 
The Palace of Auburn Hills 
Conseco Fieldhouse 
Madison Square Garden 
Verizon Center 
Staples Center 
Target Center 
US Airways Center 
ARCO Arena 
AT&T Center 
Key Arena 

Rosemont 
Uncasville 
Auburn Hills 
Indianapolis 
New York City 
Washington 
Los Angeles 
Minneapolis 
Phoenix 
Sacramento 
San Antonio 
Seattle 

IL
CT 
MI 
IN 
NY 
D.C. 
CA 
MN 
AZ 
CA 
TX 
WA 

Advertising category and Advertiser’s creative subject to team approval

Network
WNBA FAN DEMOGRAPHICS:
•80% of our fans are female and 20% are male.
•57% are between the age of 25 and 54 years old.
•43% of our fans are from households with an income above
$75,000.
•56% are college graduates.
•43% have households with children.
•74% Access the Internet Regularly

Sportrons Network Advantage
•
•
•
•
•
•
•

Certified Attendance
Clear Demographics
Sports Brand Loyalty Index
Captive Audience for 3 hours
Live Sports Broadcast Content
Largest Digital Screens in arenas (Sportrons)
Reach C-Level Executive and Suite Holders

•
•
•

Mobile Marketing
Internet campaigns
Hospitality

64% of game attendees polled feel more favorable
about companies that sponsor a WNBA team; 83%
said they are likely to purchase a company’s
product or services
OTHER OPPORTUNITIES AVAILABLE
• Animation Creation
• Feature Creation
• Arena Signage

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

DMA
8
3
30
11
25
1
9
2
15
12
20
37
13
AHL
In-Arena Sportrons Advertising Network
NETWORK DETAILS:
•
•
•
•
•
•

26 Teams (See list of teams attached)
Over 1040 total games played
14 U.S. States represented
22 of the top 100 DMA’s and 3 of the top 150 DMA’s
Campaign Dates; October through April
2008 Attendance over 6.1 million

AD INVENTORY:
•

VIDEOS – Thirty-second commercial spots/trailers during pre-game and/or during game breaks.

•

BRANDED INTERACTIVE FEATURES - Features or vignettes on the digital scoreboard (video, LED, or matrix)
during a game break that ties into the team or sport of Hockey. Some possible features available for branding
include: greatest plays, Hockey trivia, attendance quiz, bloopers, and league highlights. The special feature
would be introduced by a live public address announcement along with sponsor’s logo and customized message
displayed on the video/LED scoreboard.

RATE CARD:
•
•
•
•

Full-season: $175 per game x 40 games x 26 teams = $182,000 net
Total of 2,320+ thirty-second spots or features ($43.75 per spot)
4+ million total impressions
CPM $7.46

•
•
•

Half-season: $225 per game x 20 games x 26 teams = $117,000 net
Total of 400+ thirty-second spots (cost of each spot $50.00)
2+ million impressions
CPM $9.59

•

Digital scoreboard advertising in sports facilities has become a
mainstream advertising method and is one of the fastest growing
sectors in out-of-home advertising. Our knowledge of the current
availability of digital media opportunities in arena football and other
sports is unrivalled because of our very close link with sports
venues.
Arena video board (Sportrons) advertising has the power to deliver
results quickly to a very loyal fan base. In recent years, sports
teams across the country have installed huge, state-of-the-art video
scoreboards called “Sportrons” – and sports arena are no
exception. Fans continually look to the Sportrons to see player
statistics, check the score, watch a replay, and view exciting
features, vignettes, upcoming events, promotions and advertising.
Sportrons.com (415) 692-1514
AHL Sportrons Network List of Teams By State
Team

Arena

Adirondack 
Albany River Rats 
Binghamton Senators 
Bridgeport Sound Tigers 
Chicago Wolves 
Grand Rapids Griffins 
Hartford Wolf Pack 
Hershey Bears 
Houston Aeros 
Lake Erie Monsters 
Lowell Devils 
Manchester Monarchs 
Milwaukee Admirals 
Norfolk Admirals 
Peoria Rivermen 
Portland Pirates 
Providence Bruins 
Quad City Flames 
Rochester Americans 
Rockford IceHogs 
San Antonio Rampage 
Springfield Falcons 
Syracuse Crunch 
Texas Stars 
Wilkes‐Barre Scranton Penguins 
Worcester Sharks 

Glens Falls Civic Center 
Times Union Center 
Veterans Memorial Arena 
Arena at Harbor Yard 
Allstate Arena 
Van Andel Arena 
XL Center 
GIANT Center 
Toyota Center 
Quicken Loans Arena 
Paul E. Tsongas Arena 
Verizon Wireless Arena 
Bradley Center 
Norfolk Scope 
Carver Arena 
Cumberland County Civic Center 
Dunkin' Donuts Center 
I wireless Center 
Blue Cross Arena  
Rockford MetroCentre 
AT&T Center 
MassMutual Center 
War Memorial at Oncenter 
Cedar Park Center 
Wachovia Arena at Casey Plaza 
DCU Center 

City

Glens Falls  
Albany  
Binghamton  
Bridgeport  
Chicago  
Grand Rapids  
Hartford  
Hershey  
Houston  
Cleveland  
Lowell  
Manchester  
Milwaukee  
Norfolk  
Peoria  
Portland  
Providence  
Quad City  
Rochester  
Rockford  
San Antonio  
Springfield  
Syracuse  
Dallas 
Wilkes‐Barre Scranton  
Worcester  

Advertising category and Advertiser’s creative subject to team approval

Household Income of AHL Fans;
Less than $25,000 4.4%
$25,000 - $34,999 5.8%
$35,000 - $49,999 18.2%
$50,000 - $74,999 21.3%
$75,000 and above 47.4%

AHL Demographics
Age of AHL Fans
18-24
15.4%
25-34
19.5%
35-44
28.1%
45-54
21.1%
55-64
10.3%
Over 65 5.6%
Highest Level of Education:
High School Graduate
36.9%
Some College
29.0%
College Graduate 20.3%
Some Post Graduate Education
Post Graduate Degree
10.0%

3.8%

OTHER OPPORTUNITIES AVAILABLE
•
League Sponsorship
•
Field Signage
•
Mobile Marketing
•
Interactive Mascot Kiosk
•
Promotions
•
Hospitality

Gender:
Female 40.3%
Male 59.7%

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

State
NY
NY
NY
CT
IL
MI
CT
PA
TX
OH
MA
NH
WI
VA
IL
ME
RI
IL
NY
IL
TX
MA
NY
TX
PA
MA

DMA
57
57
157
28
3
39
28
41
10
17
7
7
35
42
117
77
52
97
78
132
37
111
81
5
53
7
Minor League Baseball
Sportrons Digital Video Scoreboard Network
NETWORK DETAILS:







200 Teams (See list of teams attached)
Over 12,000 total games played
50 U.S. States
50 of the top 50 DMA’s and 100 of the top 100 DMA’s represented
Campaign Dates; April through September
46+ million in attendance

AD INVENTORY:


VIDEOS – Thirty-second commercial spots/trailers during pre-game and/or during inning breaks.



BRANDED INTERACTIVE FEATURES - Features or vignettes on the digital scoreboard (video, LED, or matrix)
during an inning break that tie into the team or sport of baseball. Some possible features available for branding
include: greatest plays, baseball trivia, attendance quiz, bloopers, and league highlights. The special feature
would be introduced by a live public address announcement along with sponsor’s logo and customized message
displayed on the video/LED scoreboard.

RATE CARD:



Full-season: game rate $275 per game. Full season is 70 games per team
CPM $7.50 average



Half-season: game rate $325 per game. Half season is 35 games per team
CPM $8.00 average



Monthly: game rate $375 per game. Monthly is 10 games per team
CPM $10.00 average




Digital scoreboard (Sportrons) advertising in sports facilities has
become a mainstream advertising method and is one of the fastest
growing sectors in out-of-home advertising. Our knowledge of the
current availability of digital media opportunities in baseball and
other sports is unrivalled because of our very close link with sports
venues.
Stadium video board (Sportrons) advertising has the power to
deliver results quickly to a very loyal fan base. In recent years,
sports teams across the country have installed huge, state-of-theart video scoreboards – and Minor League Baseball is no
exception. Fans continually look to the Sportrons to see player
statistics, check the score, watch a replay, and view exciting
features, vignettes, upcoming events, promotions, etc.

Sportrons, Inc (415) 692-1514
Minor League Baseball Sportrons Network
List of Teams By State Page 1 of 3
Team
Birmingham Barons
Mobile BayBears
Huntsville Stars
Arkansas Travelers
Inland Empire 66ers
Lake Elsinore Storm
Lancaster JetHawks
Rancho Cucamonga Quakes
Sacramento River Cats
Fresno Grizzlies
Colorado Springs Sky Sox
Bridgeport Bluefish
Connecticut Defenders
New Britain Rock Cats
Wilmington Blue Rocks
Clearwater Threshers
Tampa Yankees
Lakeland Flying Tigers
Jupiter Hammerheads
Palm Beach Cardinals
St. Lucie Mets
Vero Beach Devil Rays
Jacksonville Suns
Savannah Sand Gnats
Iowa Cubs
Cedar Rapids Kernels
Sioux City Explorers
Kane County Cougars
Windy City Thunderbolts
Peoria Chiefs
Rockford RiverHawks
Southern Illinois Miners
Indianapolis Indians
South Bend Silver Hawks
Fort Wayne Wizards
Evansville Otters
Wichita Wingnuts
Kansas City T-Bones
Florence Freedom
Louisville Bats
Lexington Legends
Brockton Rox
Lowell Spinners
Worcester Tornadoes
Winnipeg Goldeyes

City
Birmingham
Mobile
Huntsville
Little Rock
San Bernardino
Lake Elsinore
Lancaster
Rancho Cucamonga
Sacramento
Fresno
Colorado Springs
Bridgeport
Norwich
New Britain (Hartford area)
Wilmington
Tampa/Clearwater
Tampa
Lakeland
Jupiter (18 miles North of West Palm Beach)
Jupiter (18 miles North of West Palm Beach)
Port St. Lucie
Vero Beach
Jacksonville
Savannah
Des Moines
Cedar Rapids
Sioux City
Geneva
Crestwood (23 miles south of Chicago)
Peoria
Rockford
Marion
Indianapolis
South Bend
Fort Wayne
Evansville
Wichita
Kansas City
Florence (13 miles SW of Cincinnati, OH)
Louisville
Lexington
Brockton (24 miles south of Boston)
Lowell
Worcester (47 miles West of Boston)
Winnipeg

State
AL
AL
AL
AR
CA
CA
CA
CA
CA
CA
CO
CT
CT
CT
DE
FL
FL
FL
FL
FL
FL
FL
FL
GA
IA
IA
IA
IL
IL
IL
IL
IL
IN
IN
IN
IN
KS
KS
KY
KY
KY
MA
MA
MA
Manitoba, Can

Market Rank
40
61
83
57
2
2
2
2
20
55
93
29
29
29
4
13
13
19
38
38
38
38
49
97
71
87
143
3
3
117
132
79
26
89
107
101
69
139
33
48
64
7
7
7
N/A

Sportrons, Inc (415) 692-1514
Minor League Baseball Sportrons Network
List of Teams By State Page 2 of 3
Team
Bowie Baysox
Frederick Keys
Southern Maryland Blue Crabs
Aberdeen IronBirds
Delmarva Shorebirds
Portland Sea Dogs
West Michigan Whitecaps
Traverse City Beach Bums
St. Paul Saints
Springfield Cardinals
Mississippi Braves
Billings Mustangs
Charlotte Knights
Carolina Mudcats
Durham Bulls
Asheville Tourists
Winston-Salem Warthogs
Greensboro Grasshoppers
Hickory Crawdads
Omaha Royals
Lincoln Saltdogs
New Hampshire Fisher Cats
Newark Bears
Somerset Patriots
Camden Riversharks
Trenton Thunder
Lakewood BlueClaws
Brooklyn Cyclones
Long Island Ducks
Buffalo Bisons
Tri-City ValleyCats
Rochester Red Wings
Syracuse Chiefs
Hudson Valley Renegades
Binghamton Mets
Akron Aeros
Lake County Captains
Columbus Clippers
Toledo Mud Hens
Mahoning Valley Scrappers
Oklahoma RedHawks
Tulsa Drillers
Ottawa Rapids
Portland Beavers
Salem-Keizer Volcanoes
Reading Phillies

City
Bowie (22 miles East of Washington DC)
Frederick (46 miles North of Washington, DC)
Waldorf (27 miles South of Washington DC)
Aberdeen (36 miles NE of Baltimore)
Salisbury
Portland
Grand Rapids
Traverse City
St. Paul
Springfield
Pearl
Billings
Charlotte
Raleigh-Durham
Durham
Asheville
Winston-Salem
Greensboro
Hickory
Omaha
Lincoln
Manchester
Newark
Bridgewater
Camden
Trenton
Lakewood
New York
New York
Buffalo
Troy
Rochester
Syracuse
Wappingers Falls (80 miles North of NYC)
Binghamton
Akron (40 miles south of Cleveland)
Eastlake (18 miles NE of Cleveland)
Columbus
Toledo
Niles (Youngstown area)
Oklahoma City
Tulsa
Ottawa
Portland
Salem-Keizer
Reading (62 miles NW of Philadelphia)

State
MD
MD
MD
MD
MD
ME
MI
MI
MN
MO
MS
MT
NC
NC
NC
NC
NC
NC
NC
NE
NE
NH
NJ
NJ
NJ
NJ
NJ
NY
NY
NY
NY
NY
NY
NY
NY
OH
OH
OH
OH
OH
OK
OK
Ontario, Canada
OR
OR
PA

Market Rank
9
9
9
24
147
76
39
116
15
74
90
170
25
28
28
36
46
46
25
75
104
7
1
1
4
4
4
1
1
50
56
78
80
1
156
17
17
32
72
106
45
60
23
23
4

Sportrons, Inc (415) 692-1514
Minor League Baseball Sportrons Network
List of Teams By State Page 3 of 3
Team
Washington Wild Things
Harrisburg Senators
Lancaster Barnstormers
York Revolution
Altoona Curve
Erie SeaWolves
State College Spikes
Williamsport Crosscutters
Charleston RiverDogs
Myrtle Beach Pelicans
Sioux Falls Canaries
Tennessee Smokies
Chattanooga Lookouts
West Tenn Diamond Jaxx
Fort Worth Cats
Grand Prairie Airhogs
San Antonio Missions
Round Rock Express
El Paso Diablos
Corpus Christi Hooks
Midland RockHounds
Salt Lake Bees
Norfolk Tides
Richmond Braves
Lynchburg Hillcats
Salem Avalanche
Yakima Bears
Wisconsin Timber Rattlers
Madison Mallards

City
Washington (30 miles SW of Pittsburgh)
Harrisburg
Lancaster
York
Altoona (95 miles east of Pittsburgh)
Erie
University Park
Williamsport
Charleston
Myrtle Beach
Sioux Falls
Kodak
Chattanooga
Jackson
Fort Worth
Grand Prairie
San Antonio
Round Rock
El Paso
Corpus Christi
Midland
Salt Lake City
Norfolk
Richmond
Lynchburg
Salem
Yakima
Appleton
Madison

Minor League Baseball Demographics
Household Income Levels:
Less than $25,000-21%
$25-39,999-25%
$40-84,999-42%
Over $85,000-12%
Highest Level of Education:
Attended High School-9%
Graduated High School-24%
Attended College-19%
College Graduate-48%
Where they live:
Rent-20%
Own-65%
Live with Parents-12%
Retirement Community-1%
Other-2%

State
PA
PA
PA
PA
PA
PA
PA
PA
SC
SC
SD
TN
TN
TN
TX
TX
TX
TX
TX
TX
TX
UT
VA
VA
VA
VA
WA
WI
WI

How long they stay:
5 Innings or less-3%
6-7 innings-14%
8-9 innings-83%
Reason for Attending:
Close to home-12%
Games are exciting-12%
Dedicated Fan-26%
Affordable Entertainment-26%
Fun for the whole family 24%
OTHER OPPORTUNITIES AVAILABLE
•
Animation Creative
•
In-Stadium / Closed-Circuit TVs
•
Field Signage
•
Mobile Marketing
•
Interactive Mascot Kiosk
•
Hospitality

Sportrons, Inc. ● www.Sportrons.com
(415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com

Market Rank
22
41
41
41
99
142
100
103
114
58
86
174
5
5
37
51
98
129
157
35
42
59
67
67
126
70
85

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Sportrons Media Kit

  • 1. Sportrons Advertising With  the  use  of  Sportrons  digital  video  displays,  advertisers  can  interact  with  fan's  using  video, mobile  marketing,  animation  and  interactive  games.  This  interaction  with  sport  fan's  allows  the  advertiser to gain and keep the fan's attention while converting those fan's to brand loyal customers. Interacting with sport fan's is the greatest marketing strategy available in America. Become part of the Sportrons Network as you seek to brand your product or services in sports. Sportrons Facts • • • • • • • • • • Sportrons are located in nearly every stadium and arena in America Captive Audience for 3 hours Live Sports Broadcast Content  Reach C‐Level Executives Sport Fan's are loyal Sport Fan's respond to advertisers Sport Fan's have clear demographics Sport Fan's want to be entertained Sport Fan's interact with advertisers Sport Venues provide certified attendance figures Sportrons Network Advantage • • • • Single source to plan and buy digital ads in sport venues Single source for sports industry marketing information Single billing statement Single proof of performance report Sportrons Deliverables • • • • • Video Mobile marketing Animated features Interactive games Hospitality Sportrons Network Coverage • • • • • • • Professional Sports Minor League Sports College Sports Motor Sports Tennis Venues Golf Tournaments Horse and Dog Race Tracks     Reaching Sport Fans in America  
  • 2. National Football League Sportrons Network NETWORK DETAILS: • • • • • 32 National Football League Teams (See list of teams attached) Over 320 total games played 17 Teams located in the top 18 DMA’s and 27 of the top 34 DMA’s represented 17+ million in attendance Spots run on Sportrons and LED AD INVENTORY – • • • 2-30 second ad spots available to national advertisers per game on Sportrons 2-30 second ad spots available to national advertisers per game on LED Add Mobile Marketing with unlimited branded text messages and database access 20% up-charge RATE CARD – (4) Thirty-second Spots per game • • • • • • Full-season: $10,000 per game x 10 games x 32 teams = $3,200,000 net Total of 1,280 thirty-second spots; Cost of each spot $2,500.00 CPM $47.05 (Viewership 4 times per game) Half-season: $12,500 per game x 5 games x 32 teams = $2,000,000 net Total of 640 thirty-second spots; Cost of each spot $3,125.00 CPM $58.82 (Viewership 4 times per game) Sports Feature Sponsor – Logo Exposure Sportrons and LED • Full-season: $7,500 per game x 10 games x 32 teams = $2,400,000 net Stadium Sportrons Advertising Network offers advertisers on-screen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive 4 – 30 second spots per game. Sportrons also offers content creation solutions for those advertisers without a design staff on hand. Let Sportrons Studios be your design staff, making The NFL Sportrons Network even easier to use. Sportrons.com (415) 692-1514
  • 3. Sportrons.com – National Football League Sportrons Network Team Stadium City State Arizona Cardinals    Atlanta Falcons    Baltimore Ravens    Buffalo Bills    Carolina Panthers    Chicago Bears    Cincinnati Bengals    Cleveland Browns    Dallas Cowboys   Denver Broncos    Detroit Lions    Green Bay Packers    Houston Texans    Indianapolis Colts    Jacksonville Jaguars    Kansas City Chiefs    Miami Dolphins    Minnesota Vikings    New England Patriots    New Orleans Saints    New York Giants    New York Jets    Oakland Raiders    Philadelphia Eagles    Pittsburgh Steelers    San Diego Chargers    San Francisco 49ers    Seattle Seahawks  St. Louis Rams    Tampa Bay Buccaneers    Tennessee Titans    Washington Redskins    University of Phoenix Stadium  Georgia Dome    M‐T Bank Stadium    Ralph Wilson Stadium    Bank of America Stadium    Soldier Field    Paul Brown Stadium    Cleveland Browns Stadium    Cowboy Stadium    Invesco Field at Mile High    Ford Field    Lambeau Field    Reliant Stadium    Lucas Oil Stadium  Jacksonville Municipal Stadium    Arrowhead Stadium    Landshark Stadium    H. H. Humphrey Metrodome    Gillette Stadium    Louisiana Superdome    Giants Stadium    Giants Stadium    Oakland‐Alameda Coliseum    Lincoln Financial Field    Heinz Field    Qualcomm Stadium    Candlestick Park    Quest Field    Edward Jones Dome    Raymond James Stadium    LP Field  FedEx Field    Tempe   Atlanta   Baltimore   Orchard Park   Charlotte   Chicago   Cincinnati   Cleveland   Irving   Denver   Detroit   Green Bay   Houston   Indianapolis   Jacksonville   Kansas City   Miami   Minneapolis   Foxboro   New Orleans   East Rutherford   East Rutherford   Oakland   Philadelphia   Pittsburgh   San Diego   San Francisco   Seattle   St. Louis   Tampa   Nashville   Landover   Arizona   Georgia   Maryland   New York   North Carolina  Illinois   Ohio   Ohio   Texas   Colorado   Michigan   Wisconsin   Texas   Indiana   Florida   Missouri   Florida   Minnesota   Massachusetts Louisiana   New Jersey   New Jersey   California   Pennsylvania   Pennsylvania California   California   Washington   Missouri   Florida   Tennessee   Maryland   NFL FAN DEMOGRAPHICS: •63% of fans are male and 37% are female. •70% are between the age of 18 and 54 years old. •70% of fans are from households with an income above $75,000. •50% are from households headed by college graduates. •61% have households with children. •79% watch 10 or more games on TV. Advertising category and Advertiser’s creative subject to team approval Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com DMA Rank 12 8 24 51 24 3 33 17 5 18 11 70 10 25 47 31 16 15 52 53 1 1 6 4 22 27 6 14 21 13 29 9
  • 4. NBA In-Arena Sportrons Advertising Network NETWORK DETAILS: • • • • • • 29 US NBA Pro Teams Digital In-Arena Sportrons Network (See list of teams attached) Over 1,189 total games played 24 U.S. States represented, 29 Top 50 DMA’s 20.6 million in attendance Advertisers commercials run on Sportrons and LED in Arena Make life easy with one media buy, one billing invoice and one proof of performance AD INVENTORY – • • • 2-30 second ad spots per game on Sportrons 2-30 second ad spots per game on LED Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge RATE CARD – 4-30 second Ads per game • • • • • • • • • Full-Season NBA: $2,250 per game x 41 games x 29 teams = $2,675,250 net Total: 30 second ads 4,756, cost of each ad $562.50 CPM $32.47 Viewership 4.0 time per game Half-Season NBA : $2,500 per game x 20 games x 29 teams = $1,450,000 net Total: 30 second ads 2,378, cost of each ad $625.00 CPM $35.19 Viewership 4.0 time per game One Month NBA : $2,750 per game x 6 games x 29 teams = $478,500 net Total: 30 second ads 696, cost of each ad $687.50 CPM $39.68 Viewership 4.0 time per game Sports Feature Sponsor – Logo Exposure • • Full-season: $1,500 per game x 41 games x 29 teams = $1,783,500 net Half-season: $1,750 per game x 20 games x 29 teams = $1,015,000 net NBA In-Arena Sportrons Advertising Network offers advertisers onscreen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive 4 – 30 second spots per game. The Sportrons Studios offers advertisers, content creation solutions for those without a design staff on hand. Let Sportrons Studios be your design staff, making The In Stadium/Arena Sportrons Network even easier to use. Sportrons.com (415) 692-1514
  • 5. Sportrons.com – National Basketball Association Sportrons Network Team Atlanta Hawks Boston Celtics Charlotte Bobcats Chicago Bulls Cleveland Cavaliers Dallas Mavericks Denver Nuggets Detroit Pistons Golden State Warriors Houston Rockets Indiana Pacers Los Angeles Clippers Los Angeles Lakers Memphis Grizzlies Miami Heat Milwaukee Bucks Minnesota Timberwolves New Jersey Nets New York Knicks NewOrleansHornets Orlando Magic Philadelphia 76ers Phoenix Suns Portland Trail Blazers Sacramento Kings San Antonio Spurs Seattle Supersonics Utah Jazz Washington Wizards Arena Philips Arena TD Banknorth Garden The Bobcats Arena United Center Gund Arena American Airlines Center Pepsi Center The Palace of Auburn Hills The Arena in Oakland Toyota Center Conseco Field house STAPLES Center STAPLES Center FedEx Forum American Airlines Arena Bradley Center The Target Center Continental Airlines Arena Madison Square Garden Ford Center TD Waterhouse Centre Wachovia Center America West Arena Rose Garden Arena ARCO Arena AT&T Center Key Arena Delta Center Verizon Center City Atlanta Boston Charlotte Chicago Cleveland Dallas Denver Auburn Hills Oakland Houston Indianapolis Los Angeles Los Angeles Memphis Miami Milwaukee Minneapolis East Rutherford NYC-Manhattan Oklahoma City Orlando Philadelphia Phoenix Portland Sacramento San Antonio Seattle Salt Lake City Washington State Georgia Massachusetts North Carolina Illinois Ohio Texas Colorado Michigan California Texas Indiana California California Tennessee Florida Wisconsin Minnesota New Jersey New York Oklahoma Florida Pennsylvania Arizona Oregon California Texas Washington Utah DC Advertising category and Advertiser’s creative subject to team approval NBA FAN DEMOGRAPHICS: Sportrons Network Advantage •59% of our fans are male and 41% are female. •37% are between the age of 18 and 34 years old. •48% of our fans are from households with an income above $50,000. •62% are from households headed by college graduates. •61% have households with children. •66% Access the Internet Regularly • • • • • • • Certified Attendance Clear Demographics Sports Brand Loyalty Index Captive Audience for 3 hours Live Sports Broadcast Content Largest Digital Screens in arenas (Sportrons) Reach C-Level Executive and Suite Holders OTHER OPPORTUNITIES AVAILABLE • Animation Creation • Feature Creation • Arena Signage • • • Mobile Marketing Interactive Kiosk Hospitality Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com DMA 8 7 24 3 17 5 18 11 6 10 25 2 2 48 16 35 15 1 1 45 19 4 12 22 20 37 14 33 9
  • 6. NHL In-Arena Sportrons Advertising Network NETWORK DETAILS: • • • • • • 24 US NHL Pro Teams Digital In-Arena Sportrons Network (See list of teams attached) Over 1000 total games played 16 U.S. States represented, 24 Top 50 DMA’s 16.5 million in attendance Advertisers commercials run on Sportrons and LED in Arena Make life easy with one media buy, one billing invoice and one proof of performance AD INVENTORY – • • • 2-30 second ad spots per game on Sportrons 2-30 second ad spots per game on LED Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge RATE CARD – 4-30 second Ads per game • • • • • • • • • Full-Season NHL: $2,250 per game x 42 games x 24 teams = $2,268,000 net Total: 30 second ads 4,032, cost of each ad $562.50 CPM $34.36 Viewership 4.0 time per game Half-Season NHL : $2,500 per game x 21 games x 24 teams = $1,260,000 net Total: 30 second ads 2,016, cost of each ad $625.00 CPM $38.18 Viewership 4.0 time per game One Month NHL : $2,750 per game x 5 games x 24 teams = $330,000 net Total: 30 second ads 460, cost of each ad $687.50 CPM $40.25 Viewership 4.0 time per game Sports Feature Sponsor – Logo Exposure • • Full-season: $1,500 per game x 42 games x 24 teams = $1,512,000 net Half-season: $1,750 per game x 21 games x 24 teams = $882,000 net NHL In-Arena Sportrons Advertising Network offers advertisers onscreen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive 4 – 30 second spots per game. The Sportrons Studios offers advertisers, content creation solutions for those without a design staff on hand. Let Sportrons Studios be your design staff, making The SPORTRONS Stadium/Arena Sportrons Network even easier to use. Sportrons.com (877) 266-0042
  • 7. SportsMedia.TV – National Hockey League Sportrons Network 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Arena Team City Honda Center Anaheim Mighty Ducks Anaheim Philips Arena Atlanta Thrashers Atlanta TD Banknorth Garden Boston Bruins Boston HSBC Arena Buffalo Sabers Buffalo RBC Center Carolina Hurricanes Raleigh United Center Chicago Blackhawks Chicago Pepsi Center Colorado Avalanche Denver Nationwide Arena Columbus Blue Jackets Columbus American Airlines Center Dallas Stars Dallas Joe Louis Arena Detroit Red Wings Detroit Office Depot Center Florida Panthers Miami STAPLES Center Los Angeles Kings Los Angeles Xcel Energy Center Minnesota Wild Saint Paul Gaylord Entertainment Center Nashville Predators Nashville Continental Airlines Arena New Jersey Devils East Rutherford Nassau Coliseum NY Islanders New York Madison Square Garden NY Rangers New York Wachovia Center Philadelphia Flyers Philadelphia Jobing.com Arena Phoenix Coyotes Glendale Mellon Arena Pittsburgh Penguins Pittsburgh HP Pavilion San Jose Sharks San Jose Savvis Center St Louis Blues St. Louis St. Pete Times Forum Tampa Bay lightning Tampa Verizon Center    Washington Capitals Washington Advertising category and Advertiser’s creative subject to team approval NHL FAN DEMOGRAPHICS: State CA GA MA NY NC IL CO OH TX MI FL CA MN TN NJ NY NY PA AZ PA CA MO FL DC DMA 2 8 7 50 27 3 18 32 5 11 16 2 15 29 1 1 1 4 12 23 6 21 13 9 Sportrons Network Advantage •78% of our fans are male and 22% are female. •79% are between the age of 18 and 44 years old. •60% of our fans are from households with an income above $50,000. •81% are from households headed by college graduates. •63% have households with children. •91% Access the Internet Regularly • • • • • • • Certified Attendance Clear Demographics Sports Brand Loyalty Index Captive Audience for 3 hours Live Sports Broadcast Content Largest Digital Screens in arenas Reach C-Level Executive and Suite Holders OTHER OPPORTUNITIES AVAILABLE • Animation Creation • Feature Creation • Arena Signage • • • Mobile Marketing Interactive Kiosk Hospitality Sportrons, Inc. ● www.Sportrons.com (877) 266-0042 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com
  • 8. Major League Baseball Sportrons Network NETWORK DETAILS: • • • • • 27 Major League Teams (See list of teams attached) Over 2,100 total games played 20 Teams located in the top 18 DMA’s and 25 of the top 34 DMA’s represented 71+ million in attendance Spots run on Sportrons and LED AD INVENTORY – • • • 2-30 second ad spots available to national advertisers per game on Sportrons 2-30 second ad spots available to national advertisers per game on LED Add Mobile Marketing with unlimited branded text messages and database access 20% up-charge RATE CARD – (4) Thirty-second Spots per game • • • • • • • • • Full-season: $2,500 per game x 80 games x 27 teams = $5,400,000 net Total of 8,640 thirty-second spots; Cost of each spot $625.00 CPM $19.01 (Viewership 4 times per game) Half-season: $2,750 per game x 40 games x 27 teams = $2,970,000 net Total of 4,320 thirty-second spots; Cost of each spot $687.50 CPM $20.92 (Viewership 4 times per game) Monthly: $3,000 per game x 12 games x 27 teams = $972,000 net Total of 13,920 thirty-second spots; Cost of each spot $91.67 CPM $22.81 (Viewership 4 times per game) Sports Feature Sponsor – Logo Exposure Sportrons and LED • • Full-season: $2000 per game x 80 games x 27 teams = $4,320,000 net Half-season: $2250 per game x 40 games x 27 teams = $2,430,000 net Ballpark Sportrons Advertising Network offers advertisers on-screen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive 4 – 30 second spots per game. Sportrons also offers content creation solutions for those advertisers without a design staff on hand. Let Sportrons Studios be your design staff, making The MLB Sportrons Network even easier to use. Sportrons.com (415) 692-1514
  • 9. Sportrons.com – Major League Baseball Sportrons Network Team Stadium NY Mets NY Yankees LA Dodgers Los Angeles Angels Chicago White Sox Philadelphia Phillies Texas Rangers Oakland A's San Francisco Giants Atlanta Braves Washington Nationals Houston Astros Detroit Tigers Arizona Diamondbacks Tampa Bay Rays Seattle Mariners Minnesota Twins Florida Marlins Cleveland Indians Colorado Rockies St. Louis Cardinals Pittsburgh Pirates Baltimore Orioles San Diego Padres Kansas City Royals Cincinnati Reds Milwaukee Brewers Citi Field (2009) Yankee Stadium Dodger Stadium Angel Stadium US Cellular Field Citizens Bank Park Rangers Ballpark in Arlington McAfee Coliseum AT&T Park Turner Field Nationals Park Minute Maid Park Comerica Park Chase Field Tropicana Field Safeco Field Metrodome (New Stadium for 2010) Dolphins Stadium Progressive Field Coors Field Busch Stadium PNC Park Camden Yards PETCO Park Kauffman Stadium Great American Ballpark Miller Park City New York New York Los Angeles Los Angeles Chicago Philadelphia Arlington Oakland San Francisco Atlanta Washington Houston Detroit Phoenix Tampa Seattle Minneapolis Miami Cleveland Denver St. Louis Pittsburgh Baltimore San Diego Kansas City Cincinnati Milwaukee State NY NY CA CA IL PA TX CA CA GA DC TX MI AZ FL WA MN FL OH CO MO PA MD CA MO OH WI MLB FAN DEMOGRAPHICS: •57% of fans are male and 43% are female. •61.6% are between the age of 18 and 49 years old. •59% of fans are from households with an income above $75,000. •81% are from households headed by college graduates. •61% have households with children. •58.8% watch 40 or more games on TV. Advertising category and Advertiser’s creative subject to team approval Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com DMA Rank 1 1 2 2 3 4 5 6 6 8 9 10 11 12 13 14 15 16 17 18 21 22 24 27 31 33 34
  • 10. NASCAR Digital Video Sportrons Network NETWORK DETAILS: • • • • • • 29 Venues (See list of Venues attached) Over 90 total races over ten (10) months 21 U.S. States represented 17 of the top 50 DMA’s and 12 of the top 150 DMA’s and represented Campaign Dates; February through November 2008 Attendance over 10 million AD INVENTORY: • • • • • • • • • • • • • • SCREENS 4 Screens in Display Areas Ads running 1 X per hour for 12 hrs. per day (based on availability) :10 Unit - $15,000 per weekend :15 Unit - $22,500 per weekend :30 Unit - $30,000 per weekend :60 Unit - $37,500 per weekend Longer units available 4 or more Screens Inside Track 5 min. Logo Bugs Logo on screen for 1 min. 5 times during race (Only available to Fan Vision Screen Advertisers) During Each Race - $30,000 for Weekend Sportrons, Inc (415) 692-1514
  • 11. NASCAR Track Sportrons Network City Atlanta Bristol Charlotte Chicago Darlington Daytona Beach Dover Fontana Homestead Indianapolis Indianapolis Newton Kansas City Ft. Mitchell Las Vegas Madison Martinsville Memphis Brooklyn Milwaukee Montreal Nashville Loudon Phoenix Pocono Richmond Sonoma Talladega Dallas/Fort Worth Race Track Atlanta Motor Speedway Bristol Motor Speedway Lowe's Motor Speedway Chicagoland Speedway Darlington Raceway Daytona Int'l Speedway Dover Int'l Speedway Auto Club Speedway Homestead-Miami Speedway Indianapolis Motor Speedway O'Reilly Raceway Park Iowa Speedway Kansas Speedway Kentucky Speedway Las Vegas Motor Speedway Gateway Int'l Raceway Martinsville Speedway Memphis Motorsports Park Michigan Int'l Speedway The Milwaukee Mile Circuit Gilles Villeneuve Nashville Superspeedway New Hampshire Motor Speedway Phoenix Int'l Raceway Pocono Raceway Richmond Int'l Raceway Infineon Raceway Talladega Superspeedway Texas Motor Speedway NASCAR FAN BASE DEMOGRAPHICS Age of NASCAR Fans 18-24 11% 25-34 21% 35-44 25% 45-54 19% 55-64 15% 65+ 9% Highest Level of Education: High School Graduate 36.9% Some College 29.0% College Graduate 20.3% Some Post Graduate Education 3.8% Post Graduate Degree 10.0% State GA TN NC IL SC FL DE CA FL IN IN IA KS KY NV IL VA TN MI WI Canada TN NH AZ PA VA CA AL TX Seating 124,000 160,000 165,000 75,000 63,000 168,000 140,000 92,000 65,000 250,000 30,000 25,000 81,687 66,089 137,000 60,000 65,000 35,000 137,243 45,000 Market Rank 8 50,000 91,000 76,800 76,812 112,029 29 12 143,231 159,585 40 5 Household Income of NASCAR Fans; Under $20,000 13% $30,000-$50,000 29% $50,000-$75,000 22% $75,000-$100,000 12% $100,000+ 8% OTHER OPPORTUNITIES AVAILABLE • Track Sponsorship • Track Signage • Mobile Marketing • Interactive Mascot Kiosk • Suite TV • Promotions • Hospitality Gender: Male 60% Female 40% Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@SportsMedia.net 24 3 19 2 16 25 25 71 31 34 42 85 48 35
  • 12. MLS In-Stadium Sportrons Advertising Network NETWORK DETAILS:       16 MLS Pro Teams in Digital In-Stadium Sportrons Network (See list of teams attached) Over 320 total games played 12 U.S. States represented, 13 Top 40 DMA’s Over 3.5 million in attendance Season runs from March through November Make life easy with one media buy, one billing invoice and one proof of performance AD INVENTORY –     Advertisers commercials run on Sportrons and LED when available in Stadium 2-30 second ad spots per game on Sportrons 2-30 second ad spots per game on LED Add Mobile Marketing with unlimited branded text messages, 20% up-charge RATE CARD – 4-30 second Ads per game          Full-Season MLS: $2,500 per game x 20 games x 16 teams = $800,000 net Total: 30 second ads 1280, cost of each ad $375 CPM $34.29 Viewership 4.0 time per game Half-Season MLS : $2,750 per game x 10 games x 16 teams = $440,000 net Total: 30 second ads 640, cost of each ad $437.50 CPM $40.00 Viewership 4.0 time per game One Month MLS : $3,000 per game x 3 games x 16 teams = $144,000 net Total: 30 second ads 48, cost of each ad $500 CPM $42.85 Viewership 4.0 time per game Sports Feature Sponsor – LED Logo Exposure   Full-season: $1,500 per game x 20 games x 16 teams = $480,000 net Half-season: $1,750 per game x 10 games x 16 teams = $280,000 net Buy one team or the whole league. Buy One Month or the whole season MLS In-Stadium Sportrons Advertising Network offers advertisers on-screen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive multiple impressions per game. The Sportrons Studios offers advertisers, content creation solutions for those without a design staff on hand. Let Sportrons Studios be your design staff, making the Sportrons Network even easier to use. Sportrons.com (312) 436-0500
  • 13. Sportrons.com – Major League Soccer Sportrons Network Team Stadium City State Chicago Fire  Toyota Park  Bridgeview  IL  Columbus Crew  D.C. United  Kansas City Wizards  New England Revolution  New York Red Bulls  Toronto FC  C.D. Chivas USA  Colorado Rapids  FC Dallas  Houston Dynamo  Los Angeles Galaxy  Real Salt Lake  San Jose Earthquakes  Seattle Sounders FC  Philadelphia Union  Columbus Crew Stadium  RFK Stadium   Community America Ballpark   Gillette Stadium   Giants Stadium   BMO Field  The Home Depot Center  Dick's Sporting Goods Park  Pizza Hut Park  Robertson Stadium   The Home Depot Center  Rio Tinto Stadium  Buck Shaw Stadium   Qwest Field   Union Field at Chester  Columbus  Washington  Kansas City  Foxborough  East Rutherford  Toronto  Carson  Commerce City  Frisco  Houston  Carson  Sandy  Santa Clara  Seattle  Chester  OH  D.C.  KS  MA  NJ  ON  CA  CO  TX  TX  CA  UT  CA  WA  PA  DMA 3  32  9  31  52  1  Canada 2  18  5  10  2  33  6  14  4  Advertising category and Advertiser’s creative subject to team approval MLS FAN DEMOGRAPHICS: •42% of our fans are female and 58% are male. •67% are between the age of 18 and 49 years old. •54% of fans have households income above $60,000. •50% are college graduates. •44% have households with children. •65% Access the Internet Regularly Sportrons Network Coverage • • • • • • • Professional Sports Minor League Sports College Sports Motor Sports Tennis Venues Golf Tournaments Horse and Dog Race Tracks Sportrons Network Advantage • • • • • • • Certified Attendance Clear Demographics Sports Brand Loyalty Index Captive Audience for 3 hours Live Sports Broadcast Content Largest Digital Screens in Stadiums (Sportrons) Reach C-Level Executive and Suite Holders Other Opportunities Available • • • • • • Animation Creation Feature Creation Stadium Signage Mobile Marketing Internet campaigns Hospitality Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com
  • 14. WNBA In-Arena Sportrons Advertising Network NETWORK DETAILS: • • • • • • 13 WNBA Pro Teams Digital In-Arena Sportrons Network (See list of teams attached) Over 936 total games played 12 U.S. States represented, 13 Top 40 DMA’s 1,776,536 million in attendance Season runs from May through September Make life easy with one media buy, one billing invoice and one proof of performance AD INVENTORY – • • • • Advertisers commercials run on Sportrons and LED in Arena 2-30 second ad spots per game on Sportrons 2-30 second ad spots per game on LED Add Mobile Marketing with unlimited branded text messages and database access, 20% up-charge RATE CARD – 4-30 second Ads per game • • • • • • • • • Full-Season WNBA: $1,000 per game x 18 games x 13 teams = $234,000 net Total: 30 second ads 936, cost of each ad $250 CPM $32.92 Viewership 4.0 time per game Half-Season WNBA : $1,100 per game x 9 games x 13 teams = $128,700 net Total: 30 second ads 468, cost of each ad $275 CPM $36.22 Viewership 4.0 time per game One Month WNBA : $1,200 per game x 3 games x 13 teams = $46,800 net Total: 30 second ads 156, cost of each ad $300 CPM $39.51 Viewership 4.0 time per game Sports Feature Sponsor – Logo Exposure • • Full-season: $500 per game x 18 games x 13 teams = $117,000 net Half-season: $650 per game x 9 games x 13 teams = $76,050 net WNBA In-Arena Sportrons Advertising Network offers advertisers on-screen graphic, animation, audio, and video, utilizing the largest Digital Out of Home Screen in Sports. Advertisers receive 4 – 30 second spots per game. The Sportrons Studios offers advertisers, content creation solutions for those without a design staff on hand. Let Sportrons Studios be your design staff, making The In Stadium/Arena Sportrons Network even easier to use. Sportrons.com (415) 692-1514
  • 15. Sportrons.com – Women’s National Basketball Association Sportrons Team Arena City State Atlanta Dream  Philips Arena  Atlanta  GA  Chicago Sky  Connecticut Sun  Detroit Shock  Indiana Fever  New York Liberty  Washington Mystics  Los Angeles Sparks  Minnesota Lynx  Phoenix Mercury  Sacramento Monarchs  San Antonio Silver Stars  Seattle Storm  Allstate Arena  Mohegan Sun Arena  The Palace of Auburn Hills  Conseco Fieldhouse  Madison Square Garden  Verizon Center  Staples Center  Target Center  US Airways Center  ARCO Arena  AT&T Center  Key Arena  Rosemont  Uncasville  Auburn Hills  Indianapolis  New York City  Washington  Los Angeles  Minneapolis  Phoenix  Sacramento  San Antonio  Seattle  IL CT  MI  IN  NY  D.C.  CA  MN  AZ  CA  TX  WA  Advertising category and Advertiser’s creative subject to team approval Network WNBA FAN DEMOGRAPHICS: •80% of our fans are female and 20% are male. •57% are between the age of 25 and 54 years old. •43% of our fans are from households with an income above $75,000. •56% are college graduates. •43% have households with children. •74% Access the Internet Regularly Sportrons Network Advantage • • • • • • • Certified Attendance Clear Demographics Sports Brand Loyalty Index Captive Audience for 3 hours Live Sports Broadcast Content Largest Digital Screens in arenas (Sportrons) Reach C-Level Executive and Suite Holders • • • Mobile Marketing Internet campaigns Hospitality 64% of game attendees polled feel more favorable about companies that sponsor a WNBA team; 83% said they are likely to purchase a company’s product or services OTHER OPPORTUNITIES AVAILABLE • Animation Creation • Feature Creation • Arena Signage Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com DMA 8 3 30 11 25 1 9 2 15 12 20 37 13
  • 16. AHL In-Arena Sportrons Advertising Network NETWORK DETAILS: • • • • • • 26 Teams (See list of teams attached) Over 1040 total games played 14 U.S. States represented 22 of the top 100 DMA’s and 3 of the top 150 DMA’s Campaign Dates; October through April 2008 Attendance over 6.1 million AD INVENTORY: • VIDEOS – Thirty-second commercial spots/trailers during pre-game and/or during game breaks. • BRANDED INTERACTIVE FEATURES - Features or vignettes on the digital scoreboard (video, LED, or matrix) during a game break that ties into the team or sport of Hockey. Some possible features available for branding include: greatest plays, Hockey trivia, attendance quiz, bloopers, and league highlights. The special feature would be introduced by a live public address announcement along with sponsor’s logo and customized message displayed on the video/LED scoreboard. RATE CARD: • • • • Full-season: $175 per game x 40 games x 26 teams = $182,000 net Total of 2,320+ thirty-second spots or features ($43.75 per spot) 4+ million total impressions CPM $7.46 • • • Half-season: $225 per game x 20 games x 26 teams = $117,000 net Total of 400+ thirty-second spots (cost of each spot $50.00) 2+ million impressions CPM $9.59 • Digital scoreboard advertising in sports facilities has become a mainstream advertising method and is one of the fastest growing sectors in out-of-home advertising. Our knowledge of the current availability of digital media opportunities in arena football and other sports is unrivalled because of our very close link with sports venues. Arena video board (Sportrons) advertising has the power to deliver results quickly to a very loyal fan base. In recent years, sports teams across the country have installed huge, state-of-the-art video scoreboards called “Sportrons” – and sports arena are no exception. Fans continually look to the Sportrons to see player statistics, check the score, watch a replay, and view exciting features, vignettes, upcoming events, promotions and advertising. Sportrons.com (415) 692-1514
  • 17. AHL Sportrons Network List of Teams By State Team Arena Adirondack  Albany River Rats  Binghamton Senators  Bridgeport Sound Tigers  Chicago Wolves  Grand Rapids Griffins  Hartford Wolf Pack  Hershey Bears  Houston Aeros  Lake Erie Monsters  Lowell Devils  Manchester Monarchs  Milwaukee Admirals  Norfolk Admirals  Peoria Rivermen  Portland Pirates  Providence Bruins  Quad City Flames  Rochester Americans  Rockford IceHogs  San Antonio Rampage  Springfield Falcons  Syracuse Crunch  Texas Stars  Wilkes‐Barre Scranton Penguins  Worcester Sharks  Glens Falls Civic Center  Times Union Center  Veterans Memorial Arena  Arena at Harbor Yard  Allstate Arena  Van Andel Arena  XL Center  GIANT Center  Toyota Center  Quicken Loans Arena  Paul E. Tsongas Arena  Verizon Wireless Arena  Bradley Center  Norfolk Scope  Carver Arena  Cumberland County Civic Center  Dunkin' Donuts Center  I wireless Center  Blue Cross Arena   Rockford MetroCentre  AT&T Center  MassMutual Center  War Memorial at Oncenter  Cedar Park Center  Wachovia Arena at Casey Plaza  DCU Center  City Glens Falls   Albany   Binghamton   Bridgeport   Chicago   Grand Rapids   Hartford   Hershey   Houston   Cleveland   Lowell   Manchester   Milwaukee   Norfolk   Peoria   Portland   Providence   Quad City   Rochester   Rockford   San Antonio   Springfield   Syracuse   Dallas  Wilkes‐Barre Scranton   Worcester   Advertising category and Advertiser’s creative subject to team approval Household Income of AHL Fans; Less than $25,000 4.4% $25,000 - $34,999 5.8% $35,000 - $49,999 18.2% $50,000 - $74,999 21.3% $75,000 and above 47.4% AHL Demographics Age of AHL Fans 18-24 15.4% 25-34 19.5% 35-44 28.1% 45-54 21.1% 55-64 10.3% Over 65 5.6% Highest Level of Education: High School Graduate 36.9% Some College 29.0% College Graduate 20.3% Some Post Graduate Education Post Graduate Degree 10.0% 3.8% OTHER OPPORTUNITIES AVAILABLE • League Sponsorship • Field Signage • Mobile Marketing • Interactive Mascot Kiosk • Promotions • Hospitality Gender: Female 40.3% Male 59.7% Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com State NY NY NY CT IL MI CT PA TX OH MA NH WI VA IL ME RI IL NY IL TX MA NY TX PA MA DMA 57 57 157 28 3 39 28 41 10 17 7 7 35 42 117 77 52 97 78 132 37 111 81 5 53 7
  • 18. Minor League Baseball Sportrons Digital Video Scoreboard Network NETWORK DETAILS:       200 Teams (See list of teams attached) Over 12,000 total games played 50 U.S. States 50 of the top 50 DMA’s and 100 of the top 100 DMA’s represented Campaign Dates; April through September 46+ million in attendance AD INVENTORY:  VIDEOS – Thirty-second commercial spots/trailers during pre-game and/or during inning breaks.  BRANDED INTERACTIVE FEATURES - Features or vignettes on the digital scoreboard (video, LED, or matrix) during an inning break that tie into the team or sport of baseball. Some possible features available for branding include: greatest plays, baseball trivia, attendance quiz, bloopers, and league highlights. The special feature would be introduced by a live public address announcement along with sponsor’s logo and customized message displayed on the video/LED scoreboard. RATE CARD:   Full-season: game rate $275 per game. Full season is 70 games per team CPM $7.50 average  Half-season: game rate $325 per game. Half season is 35 games per team CPM $8.00 average  Monthly: game rate $375 per game. Monthly is 10 games per team CPM $10.00 average   Digital scoreboard (Sportrons) advertising in sports facilities has become a mainstream advertising method and is one of the fastest growing sectors in out-of-home advertising. Our knowledge of the current availability of digital media opportunities in baseball and other sports is unrivalled because of our very close link with sports venues. Stadium video board (Sportrons) advertising has the power to deliver results quickly to a very loyal fan base. In recent years, sports teams across the country have installed huge, state-of-theart video scoreboards – and Minor League Baseball is no exception. Fans continually look to the Sportrons to see player statistics, check the score, watch a replay, and view exciting features, vignettes, upcoming events, promotions, etc. Sportrons, Inc (415) 692-1514
  • 19. Minor League Baseball Sportrons Network List of Teams By State Page 1 of 3 Team Birmingham Barons Mobile BayBears Huntsville Stars Arkansas Travelers Inland Empire 66ers Lake Elsinore Storm Lancaster JetHawks Rancho Cucamonga Quakes Sacramento River Cats Fresno Grizzlies Colorado Springs Sky Sox Bridgeport Bluefish Connecticut Defenders New Britain Rock Cats Wilmington Blue Rocks Clearwater Threshers Tampa Yankees Lakeland Flying Tigers Jupiter Hammerheads Palm Beach Cardinals St. Lucie Mets Vero Beach Devil Rays Jacksonville Suns Savannah Sand Gnats Iowa Cubs Cedar Rapids Kernels Sioux City Explorers Kane County Cougars Windy City Thunderbolts Peoria Chiefs Rockford RiverHawks Southern Illinois Miners Indianapolis Indians South Bend Silver Hawks Fort Wayne Wizards Evansville Otters Wichita Wingnuts Kansas City T-Bones Florence Freedom Louisville Bats Lexington Legends Brockton Rox Lowell Spinners Worcester Tornadoes Winnipeg Goldeyes City Birmingham Mobile Huntsville Little Rock San Bernardino Lake Elsinore Lancaster Rancho Cucamonga Sacramento Fresno Colorado Springs Bridgeport Norwich New Britain (Hartford area) Wilmington Tampa/Clearwater Tampa Lakeland Jupiter (18 miles North of West Palm Beach) Jupiter (18 miles North of West Palm Beach) Port St. Lucie Vero Beach Jacksonville Savannah Des Moines Cedar Rapids Sioux City Geneva Crestwood (23 miles south of Chicago) Peoria Rockford Marion Indianapolis South Bend Fort Wayne Evansville Wichita Kansas City Florence (13 miles SW of Cincinnati, OH) Louisville Lexington Brockton (24 miles south of Boston) Lowell Worcester (47 miles West of Boston) Winnipeg State AL AL AL AR CA CA CA CA CA CA CO CT CT CT DE FL FL FL FL FL FL FL FL GA IA IA IA IL IL IL IL IL IN IN IN IN KS KS KY KY KY MA MA MA Manitoba, Can Market Rank 40 61 83 57 2 2 2 2 20 55 93 29 29 29 4 13 13 19 38 38 38 38 49 97 71 87 143 3 3 117 132 79 26 89 107 101 69 139 33 48 64 7 7 7 N/A Sportrons, Inc (415) 692-1514
  • 20. Minor League Baseball Sportrons Network List of Teams By State Page 2 of 3 Team Bowie Baysox Frederick Keys Southern Maryland Blue Crabs Aberdeen IronBirds Delmarva Shorebirds Portland Sea Dogs West Michigan Whitecaps Traverse City Beach Bums St. Paul Saints Springfield Cardinals Mississippi Braves Billings Mustangs Charlotte Knights Carolina Mudcats Durham Bulls Asheville Tourists Winston-Salem Warthogs Greensboro Grasshoppers Hickory Crawdads Omaha Royals Lincoln Saltdogs New Hampshire Fisher Cats Newark Bears Somerset Patriots Camden Riversharks Trenton Thunder Lakewood BlueClaws Brooklyn Cyclones Long Island Ducks Buffalo Bisons Tri-City ValleyCats Rochester Red Wings Syracuse Chiefs Hudson Valley Renegades Binghamton Mets Akron Aeros Lake County Captains Columbus Clippers Toledo Mud Hens Mahoning Valley Scrappers Oklahoma RedHawks Tulsa Drillers Ottawa Rapids Portland Beavers Salem-Keizer Volcanoes Reading Phillies City Bowie (22 miles East of Washington DC) Frederick (46 miles North of Washington, DC) Waldorf (27 miles South of Washington DC) Aberdeen (36 miles NE of Baltimore) Salisbury Portland Grand Rapids Traverse City St. Paul Springfield Pearl Billings Charlotte Raleigh-Durham Durham Asheville Winston-Salem Greensboro Hickory Omaha Lincoln Manchester Newark Bridgewater Camden Trenton Lakewood New York New York Buffalo Troy Rochester Syracuse Wappingers Falls (80 miles North of NYC) Binghamton Akron (40 miles south of Cleveland) Eastlake (18 miles NE of Cleveland) Columbus Toledo Niles (Youngstown area) Oklahoma City Tulsa Ottawa Portland Salem-Keizer Reading (62 miles NW of Philadelphia) State MD MD MD MD MD ME MI MI MN MO MS MT NC NC NC NC NC NC NC NE NE NH NJ NJ NJ NJ NJ NY NY NY NY NY NY NY NY OH OH OH OH OH OK OK Ontario, Canada OR OR PA Market Rank 9 9 9 24 147 76 39 116 15 74 90 170 25 28 28 36 46 46 25 75 104 7 1 1 4 4 4 1 1 50 56 78 80 1 156 17 17 32 72 106 45 60 23 23 4 Sportrons, Inc (415) 692-1514
  • 21. Minor League Baseball Sportrons Network List of Teams By State Page 3 of 3 Team Washington Wild Things Harrisburg Senators Lancaster Barnstormers York Revolution Altoona Curve Erie SeaWolves State College Spikes Williamsport Crosscutters Charleston RiverDogs Myrtle Beach Pelicans Sioux Falls Canaries Tennessee Smokies Chattanooga Lookouts West Tenn Diamond Jaxx Fort Worth Cats Grand Prairie Airhogs San Antonio Missions Round Rock Express El Paso Diablos Corpus Christi Hooks Midland RockHounds Salt Lake Bees Norfolk Tides Richmond Braves Lynchburg Hillcats Salem Avalanche Yakima Bears Wisconsin Timber Rattlers Madison Mallards City Washington (30 miles SW of Pittsburgh) Harrisburg Lancaster York Altoona (95 miles east of Pittsburgh) Erie University Park Williamsport Charleston Myrtle Beach Sioux Falls Kodak Chattanooga Jackson Fort Worth Grand Prairie San Antonio Round Rock El Paso Corpus Christi Midland Salt Lake City Norfolk Richmond Lynchburg Salem Yakima Appleton Madison Minor League Baseball Demographics Household Income Levels: Less than $25,000-21% $25-39,999-25% $40-84,999-42% Over $85,000-12% Highest Level of Education: Attended High School-9% Graduated High School-24% Attended College-19% College Graduate-48% Where they live: Rent-20% Own-65% Live with Parents-12% Retirement Community-1% Other-2% State PA PA PA PA PA PA PA PA SC SC SD TN TN TN TX TX TX TX TX TX TX UT VA VA VA VA WA WI WI How long they stay: 5 Innings or less-3% 6-7 innings-14% 8-9 innings-83% Reason for Attending: Close to home-12% Games are exciting-12% Dedicated Fan-26% Affordable Entertainment-26% Fun for the whole family 24% OTHER OPPORTUNITIES AVAILABLE • Animation Creative • In-Stadium / Closed-Circuit TVs • Field Signage • Mobile Marketing • Interactive Mascot Kiosk • Hospitality Sportrons, Inc. ● www.Sportrons.com (415) 692-1514 ● Fax (847) 574-0458 ● E-mail: Info@Sportrons.com Market Rank 22 41 41 41 99 142 100 103 114 58 86 174 5 5 37 51 98 129 157 35 42 59 67 67 126 70 85