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The complete man
Contents..
 About Raymond
 The vision
 The product
 The Market
 The mission
 summary
About Raymond…
 Eight decades old group, in
operation since 1925
 Head quarters: Mumbai
 One of India's largest branded
fabric and fashion retailer
 Market leader in the worsted
fabrics business with over 60%
market share
 Second largest branded apparel
business in India
 Owns prestigious award winning
brands like Raymond, Park
Avenue, Colorplus , Parx
vision…
 Committed to supplying high quality products and superior
service to the customers.
 Believe in the individual, and that shared values and common
purpose provide the basis of teamwork.
 Value the franchisers and share with the principles the objectives
of enhancing the image and success of the products.
 Believe in conducting the business
activities with integrity.
 Believe in optimizing the profitability
in a manner consistent with the values.
The Products…
 Fabrics
 Apparels
 Brands
 Woolen outer wear
 Furnishings
 Retail
 Engineering
 Personal Care
 Prophylactics
 International Business
 Corporate Wear
Wool
Polyester
Viscose
Cotton
Worsted
Suiting's
Premium
Suiting's
High Value
Cotton
Shirting
Denim
Woolen
Outerwear
Wool sourced
primarily from
Australia
Fibre Fabric* Garment* Brands Retail
Shirts
Trousers
Jackets
Full Suits
Tuxedos
Jeans
Shawls
Raymond
Park Avenue
Colorplus
Parx
Manzoni
TRS
Park Avenue
Colorplus EBO
Parx EBO
Made to
Measure
Neckties &
More
Shirts & More
Brands…
 RAYmOND
 Raymond premium apparel
 Manzoni :- (formal wear ,
sports wear , accessories ,
bespoke,)
 Park avenue
 Color plus :- (casual wear)
 Parx :- (casual lifestyle
brand)
 Zapp :- (apparel , accessories &
lifestyle products exclusively
for kids)
 Notting hill
Park Avenue…  Won the 'Most Innovative
Brand' at the Lycra Images
Fashion Awards 2008.
 Park Avenue Spring-
Summer collection for
Men
 Park Avenue’s Spring
Summer 2010
 'Park Avenue Woman‘:-for
the working women
professionals of today.
Colorplus…
 “Luxury & Style”.
 ColorPlus created a niche in the ready to
wear market in India with a premium range
of clothing for men.
 Collections:-
• Platinum Chino.
• Spring Slub Collection
• Linen Satin trousers
• Classic Indigoes
• Ebony & Ivory collection
Parx…
 Parx is a premium casual lifestyle brand
 Parx reflects the persona of the energetic
22-30 year old who is aggressive, outgoing,
dynamic and lives his life to the fullest.
Collection:-
Urban, Sport, Excursion and Club.
The market…
 There is no celebrity as a
brand ambassador in
Raymond's
 For launch of new product
they consult the market
research agencies and the
agency than does the
research.
 The questionnaire method is
also followed.
Competitors…
 There are many
competitors…
 Digjam
 Vimal
 Reid &Taylor
The mission…
 To provide the customers with products and service that are recognized
as the best.
 To be a major player in all market.
 To implement employee training and development programs that
provide personal growth for all the employees and enable them to
make a meaningful contribution to the Company.
 Create an environment that respects, integrates and balances the
needs of our employees resulting in creative excitement, heartfelt
commitments and cheerful cooperation.
 Institute a culture of operational
innovation that results in meaningful
and sustainable ways to stay ahead
of the pack.
SOME RECENT INITIATIVES…
The company has been focusing Tier 3/4/5 towns and cities, below are some of the newly
opened ‘TRS ‘stores by the company.
Ambejogai
(Maharashtra) Bijapur (Karnataka) Raxaul
(Bihar)
The company has recently
initiated two new formats
namely ‘Neckties and
More’
and ‘Shirts and More
‘which
have received very good
response
Beyond business…
Education
 Smt. Sulochanadevi
singhania School(pune)
 Kailashpat Singhania
School(M.P.)
 Raymond Rehabilitation
Centre(Jekegram, Thane)
Raymond Embryo
Research Centre
(Dhule, Maharashtra)
 Raymond Group has successfully
addressed many of the issues that
impacted profitability in FY 08 and
FY 09.
 The Group is very well positioned to
take advantage of domestic market
growth in the context of the larger
Indian discretionary consumption
growth story.
 The retail thrust will assist the group
to penetrate into newer markets in
smaller towns and cities.
 The group is focused on tackling
the dual manufacturing cost
strategic build up.
Summary…
The Complete Man: Raymond Group's Vision, Products, Markets and Mission

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The Complete Man: Raymond Group's Vision, Products, Markets and Mission

  • 2. Contents..  About Raymond  The vision  The product  The Market  The mission  summary
  • 3. About Raymond…  Eight decades old group, in operation since 1925  Head quarters: Mumbai  One of India's largest branded fabric and fashion retailer  Market leader in the worsted fabrics business with over 60% market share  Second largest branded apparel business in India  Owns prestigious award winning brands like Raymond, Park Avenue, Colorplus , Parx
  • 4. vision…  Committed to supplying high quality products and superior service to the customers.  Believe in the individual, and that shared values and common purpose provide the basis of teamwork.  Value the franchisers and share with the principles the objectives of enhancing the image and success of the products.  Believe in conducting the business activities with integrity.  Believe in optimizing the profitability in a manner consistent with the values.
  • 5. The Products…  Fabrics  Apparels  Brands  Woolen outer wear  Furnishings  Retail  Engineering  Personal Care  Prophylactics  International Business  Corporate Wear
  • 6. Wool Polyester Viscose Cotton Worsted Suiting's Premium Suiting's High Value Cotton Shirting Denim Woolen Outerwear Wool sourced primarily from Australia Fibre Fabric* Garment* Brands Retail Shirts Trousers Jackets Full Suits Tuxedos Jeans Shawls Raymond Park Avenue Colorplus Parx Manzoni TRS Park Avenue Colorplus EBO Parx EBO Made to Measure Neckties & More Shirts & More
  • 7. Brands…  RAYmOND  Raymond premium apparel  Manzoni :- (formal wear , sports wear , accessories , bespoke,)  Park avenue  Color plus :- (casual wear)  Parx :- (casual lifestyle brand)  Zapp :- (apparel , accessories & lifestyle products exclusively for kids)  Notting hill
  • 8. Park Avenue…  Won the 'Most Innovative Brand' at the Lycra Images Fashion Awards 2008.  Park Avenue Spring- Summer collection for Men  Park Avenue’s Spring Summer 2010  'Park Avenue Woman‘:-for the working women professionals of today.
  • 9. Colorplus…  “Luxury & Style”.  ColorPlus created a niche in the ready to wear market in India with a premium range of clothing for men.  Collections:- • Platinum Chino. • Spring Slub Collection • Linen Satin trousers • Classic Indigoes • Ebony & Ivory collection
  • 10. Parx…  Parx is a premium casual lifestyle brand  Parx reflects the persona of the energetic 22-30 year old who is aggressive, outgoing, dynamic and lives his life to the fullest. Collection:- Urban, Sport, Excursion and Club.
  • 11. The market…  There is no celebrity as a brand ambassador in Raymond's  For launch of new product they consult the market research agencies and the agency than does the research.  The questionnaire method is also followed.
  • 12. Competitors…  There are many competitors…  Digjam  Vimal  Reid &Taylor
  • 13. The mission…  To provide the customers with products and service that are recognized as the best.  To be a major player in all market.  To implement employee training and development programs that provide personal growth for all the employees and enable them to make a meaningful contribution to the Company.  Create an environment that respects, integrates and balances the needs of our employees resulting in creative excitement, heartfelt commitments and cheerful cooperation.  Institute a culture of operational innovation that results in meaningful and sustainable ways to stay ahead of the pack.
  • 14. SOME RECENT INITIATIVES… The company has been focusing Tier 3/4/5 towns and cities, below are some of the newly opened ‘TRS ‘stores by the company. Ambejogai (Maharashtra) Bijapur (Karnataka) Raxaul (Bihar) The company has recently initiated two new formats namely ‘Neckties and More’ and ‘Shirts and More ‘which have received very good response
  • 15. Beyond business… Education  Smt. Sulochanadevi singhania School(pune)  Kailashpat Singhania School(M.P.)  Raymond Rehabilitation Centre(Jekegram, Thane) Raymond Embryo Research Centre (Dhule, Maharashtra)
  • 16.  Raymond Group has successfully addressed many of the issues that impacted profitability in FY 08 and FY 09.  The Group is very well positioned to take advantage of domestic market growth in the context of the larger Indian discretionary consumption growth story.  The retail thrust will assist the group to penetrate into newer markets in smaller towns and cities.  The group is focused on tackling the dual manufacturing cost strategic build up. Summary…