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Federated Media Digiday Social
1.
CONVERSATIONAL MEDIA TODAY
JAMES GROSS VICE PRESIDENT FEDERATED MEDIA
2.
CONSU CONSU DIA
TODAY WE DON’T JUST WE… M E E M
3.
CONSU WE… E
M TODAY WEDON’T JUST DIA M E
4.
WE… CREATE
REACT DISCUSS PARTICIPATE WE… CREATE REACT DISCUSS PARTICIPATE
5.
INTERNET GROWTH PORTALS
INTERNET
6.
7.
CONVERSATIONAL MEDIA (IN
MILLIONS) 776,000,000 MONTHLY UNIQUE VISITORS
8.
THE BRAND HOMEPAGE:
THEN
9.
THE BRAND HOMEPAGE:
NOW Search loves conversations
10.
11.
1.125 BILLION PAGE
VIEWS 100 + 53 SOCIAL MEDIA BRANDS MILLION UNIQUE USERS
12.
CONVERSATIONAL MARKETING PROGRAMS
FM CAPABILITIES SPONSORSHIP OPPORTUNITIES IAB MEDIA VIDEO ADVERTISING CUSTOMIZABLE PROGRAMS
13.
14.
15.
16.
17.
18.
TRADITIONAL PUBLISHERS TODAY’S
PUBLISHERS
19.
YOU CAN SPEND
YOUR MARKETING BUDGETS BUYING MEDIA… … OR SPEND IT MAKING MEDIA
20.
THANK YOU
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