Everyone knows LinkedIn is a crucial piece in the modern job search - but do you really know why? Check out more on my Udemy class for 75% off: https://goo.gl/vCPsfG

1. Why LinkedIn Matters for Your Job Search
Presented by Donna Shannon
www.PersonalTouchCareerServices.com

2. Key Facts
• Launched in 2003
• As of June 2016, over 433 million users world-wide, with
over 128 million in the US alone
• Active in 200 countries
• Estimate that 1 in 3 professionals on the planet are on
LinkedIn
• 2 new users join every second
Source: LinkedIn, 2016

3. Recruitment on LinkedIn
• 89% of recruiters use LinkedIn (source: LinkedIn, 2014)
• 39% of employers use social media for recruiting (source:
CareerBuilder, 2016)
• HOWEVER, 90% of employers will look at the LinkedIn profile
before calling a candidate for an interview

4. Which Network Should You Use?
• 89-94% of all recruiters report having hired someone through
LinkedIn. Facebook and Twitter trailed by a wide margin, reaching only 26% and
15% respectively. (Source: Herd Wisdom)
• According to Jobvite, only 36% of job seekers are fully engaged on LinkedIn.

5. Jobs on LinkedIn
• Over 6.5 million jobs posted (April 2016) – and that’s just the
formally posted jobs!
• 48% of recruiters use LinkedIn as their only social media
outlet
• 40% of job seekers use the mobile app
• Source: Craig Smith with DMR Stats, August 2016

6. ACTIONS BEYOND JOB SEARCHING

7. What’s my purpose?
• We’re only effective when we know WHY we are doing
something…
– Finding a job
– Connecting with hiring managers
– Researching companies

8. Building your own presence
• LinkedIn has purposes beyond job searching
– Building your network
– Connecting with co-workers
– Building up your reputation
– Learning more about your industry

9. Professional development
• LinkedIn can keep you in touch and educate you at the same
time:
– Following companies
– Following thought leaders
– Reading published articles
– Tracking activity in key Groups

10. LET’S GO!