This presentation was as support for my live presentation to an audience of about 700 speakers. This is just a sample of the presentation, and the smooth, subtle animation effects are missing. Please note how each slide template is designed to perfectly transition to the next. This was part of a huge, seamless template that I designed for my presentation.
8. Contrast by Structure
Serif Script
Book Antiqua Brush Script
Garamond Edwardian Script
Times New Roman Garamond Italic
Sans Serif Decorative
Arial Bauhaus 93
Gill Sans Curlz
Myriad Pro
SF Collegiate
11. Contrast by Orientation
Tall Flat
This is tall This is flat text because it is oriented horizontally
text because and a long, flat plain.
it is oriented
vertically
and forms a
column.
12. Contrast by Color / Special Effects
Cool vs. warm
Light vs. dark
Textures and special effects
With vs. without
13. Don’t Contrast by Alignment
1 In the beginning God created the heaven and the
earth.
2 And the earth was without form, and void; and
darkness was upon the face of the deep. And the
Spirit of God moved upon the face of the waters.
3 And God said, Let there be light: and there was
light.
4 And God saw the light, that it was good:
and God divided the light from the darkness.
14. Repetition
Repeating an element, style, point, image, theme,
or design
Unifies a presentation
Maintains a consistency throughout
15. Hierarchy/Relevance
Organizing and segmenting the structure of
the content
Keeping relevant information together
Separating irrelevant or indirectly connected
information
16. Alignment
Arranging elements to very few vertical or
horizontal rules
Very clean; removes clutter
Defines and maintains hierarchy
17. Simplicity
Giving only important information
Especially with technical data (charts, graphs, etc.)
Refraining from too many effects
KISS
18. Eye Flow
What the eye sees first and where it goes from there
Arrange things “chronologically”
Timing influences flow
Gives information one bite at a time
Keeps the audience from reading all the points before
19. White Space
“Rest areas” for the eyes
Powerful yet most-neglected tool
Absence suggests cramming and poor planning
No white space makes for irritating reading
20. Balance
Maintaining a proportional visual “weight” of
design elements
Balance doesn’t mean symmetry
Prevents monotony
21. Eye Candy / Special Effects
What catches and keeps the eye
Gives zing to any presentation
Holds the eye in anticipation for what’s next
Often ignored; often overused
22. Psychology
Knowing mental and physical reactions
Hardest to learn; takes time and experience
Subliminal relevance
Things don’t have to be big
Color influences psychology
23. Knowledgeable Recognition
Once you know about it, you’ll see it
People often remember by association