Conference Manage Projects Effectively and with Passion. Marriott Hotel (Warsaw), 25.09.2012. Presentation given by Michał Kostrzewa - ECEMEA Business Development Manager at Oracle Poland.

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Engineered Systems
Michal Jerzy Kostrzewa (Michal.Kostrzewa@Oracle.com)
ECEMEA Business Development Manager

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Table of Contents
• Engineered Systems Introduction
• Product Overview
• Applications on Engineered Systems
• References

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IT optimization pressure
Improve
Quality of
Service
Improve
Agility
Reduce
Complexity
Reduce
IT Costs
Standardize Operating System
Standardize database
Fewer configurationsCapital costs
Management costs
Downtime costs
Resource management
Dynamic services
Shared resourcesTighter security
Faster performance
Higher availability

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Oracle Engineered Systems
Hardware and Software Engineered to Work Together
Value Proposition
• Fastest time to market
• Highest performance
• Easiest to manage
• Lowest TCO
• Maximum innovation:
Focus of Oracle R&D
“We will accelerate the Engineered Systems trend…new engineered systems will
optimally combine Oracle software, Oracle silicon and Oracle hardware to deliver
extreme performance, fault-tolerant reliability and improved ease of use.”
- Larry Ellison, Q1 FY12 Earnings Call, September 20, 2011
Oracle Engineered
Systems
• Engineered
• Tested
• Certified
• Deployed
• Upgraded
• Managed
• Supported
Together

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Why Customers Leverage Oracle Engineered Systems
Business Drivers IT Drivers
Consolidation:
• Simplify infrastructure
• Eliminate Customizations
• Move to Single Instance per
Application
• Simplify Identity and Access
Management
Optimize Operations:
• Reduce risk
• Increase security
• Decrease complexity
• Make everything Self Service
Improve Service Delivery:
• Provide advanced analytics to the
lines of business
• Generate insight from Big Data
• Centralize Data Storage and
Reporting
• Cloud Computing
Increase Business Agility:
• Increase revenue
• Expedite product and services
innovation
• Increase profitability by analyzing
at a lower level of detail
Reduce Operational Expense:
• Reduce Number of Data Centers
• Lower IT Power Costs
• Cut Data Storage Costs
• Maximize Server Utilization
Improve Financial Performance:
• Reduce expenses
• Reduce labor costs
• Optimize IT ROI

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Oracle Engineered Systems
Meet the Family…
• Expedited time to value
• Easier to manage and upgrade
• Lower cost of ownership
Oracle Engineered Systems share the
following characteristics in common:
Exalytics
In-Memory
Machine
Exadata
Database
Machine
Exalogic
Elastic Cloud
Oracle
Database
Appliance
SPARC
SuperCluster
T4-4
Big Data
Appliance
• Reduced change management risk
• One-stop support
• Extreme performance

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Applications on
Engineered Systems

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Oracle on Oracle: Engineered Systems
Performance vs. Standard HW
E-Business Suite
Self Service and Order Management
8x better Response Time
2x better Scalability
E-Business Suite
Self Service and Order Management
8x better Response Time
2x better Scalability
PeopleSoft
Self Service HRMS, FIN
3x better Response Time
5x better Scalability
PeopleSoft
Self Service HRMS, FIN
3x better Response Time
5x better Scalability
Siebel UCM
Customer Hub
8x better Response Time
4x better Scalability
Siebel UCM
Customer Hub
8x better Response Time
4x better Scalability
E-Business Suite
Order to Cash
3x better Response Time
2x better Scalability
E-Business Suite
Order to Cash
3x better Response Time
2x better Scalability
Utilities
Meter Data Management
2x better Response Time
7x better Scalability
Utilities
Meter Data Management
2x better Response Time
7x better Scalability
Communications
Billing Revenue Management
2x better Response Time
2x better Scalability
Communications
Billing Revenue Management
2x better Response Time
2x better Scalability
ATG Web Commerce
Commerce Reference Store
3x better Response Time
3x better Scalability
ATG Web Commerce
Commerce Reference Store
3x better Response Time
3x better Scalability
JD Edwards
Order Management
3x better Response Time
2x better Scalability
JD Edwards
Order Management
3x better Response Time
2x better Scalability
Oracle Applications
Oracle Fusion MW – 11g
Tuxedo
4x better Response Time
Tuxedo
4x better Response Time
SOA
9x better Response Time
SOA
9x better Response Time
ADF
10x more Concurrent Users
ADF
10x more Concurrent Users
Content Mgt
3x better Throughput
Content Mgt
3x better Throughput

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Applications
New Capabilities Uniquely Enabled by Exadata & Exalogic
Financials
Real-Time Virtual Close
Intra-Day Financial Close with
Instant Transaction Matching
across Allocations, Average
Balances, Financial Position &
Close
Order Management
High Volume Order
Promising
Global Order Promising & Best
Fulfillment Location Selection
for Millions of Inquiries Per
Hour
Supply Chain Planning
Real-Time Planning
Command Center
Interactive Simulation &
Iterative Rapid Demand &
Supply Chain Planning with
instant availability of aggregate
data

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Applications
New Capabilities Uniquely Enabled by Exadata & Exalogic
Sales & Marketing
Real Time Commerce
Real Time Customer Profile &
Transaction Behavior analysis
to drive cross-sell & up-sell with
advanced pricing & promotions
Human Resources
Workforce Planning
Real Time Simulation &
Prediction of workforce &
incentive compensation plan
structures to determine optimal
plans
Automated Account
Reconciliation & Transaction
Verification and Matching
during Financial Consolidation
Financial Consolidation
Transaction Matching

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Oracle Exalogic and Oracle Exadata
Easiest Path to Extreme Performance
Java
EE
App.
SAP ERP
App.
SOA
SAP BW
App.
IDM
E20
Data
Mart
SAP BW
Data
SAP ERP
Data
SOA
Dehydration
Data
Ware-
house
InfiniBand
Exalogic Exadata
Application Tier Database Tier
Custom
App.

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References

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Oracle Exadata
Customer Case Study – Data Warehousing
• World’s largest bank with over $50 billion annual revenue, $3.1 trillion in assets
• Electronic Markets DW provides transparency across entire global trading floor
• 17X faster with no changes -“Faster to Load, smaller to Store, lightning
response times”
• Supplies automotive industry with market and market share information-
PolkInsight
• Market demanded real-time dashboards combining more information sources
• Now 90% of requests return in < 5 seconds
• Consumer products distributed in 180 countries to over 4 billion consumers
• Replace 2 custom DWs and consolidate multiple OLTP systems
• POS analytics up to 18X faster and up to 15X data compression
• Major pharmaceutical operating in 140 countries with thousands of researchers
& labs
• Electronic Lab Notebook speeds discovery, eliminates redundant research
efforts
• $8M ROI over 3 years; 5X overall query speedup
• Third largest mobile operator in Europe
• Replaced large SMP + 10 storage racks with 1 Exadata rack
• 250 TB compressed to 25 TB; reports complete 10X faster

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Oracle Exadata
Customer Case Study – Transaction Processing
• Top 3 worldwide mortgage provider with 2,200 brokers; 800 mortgage
products
• Siebel CRM, Oracle e-Business Suite, OBIEE consolidated databases
• Siebel latency 8X faster; commission payments 4X faster; 4.5X faster loads
• Australian integrated financial services powerhouse
• Consolidated 300 applications to Exadata private cloud - “Oracle as a
Service”
• 150% ROI over 5 years; 50% reduction in operating costs
• CapGemini IT consulting subsidiary in North America
• Consolidated e-Business Suite and reporting, replaced batch with online jobs
• Backup time reduced by 60X; month-end billing and reporting now run
concurrently
• Shanghai Mobile wireless video services
• Oracle BRM (Billing & Revenue Management) packaged application
• 5X decrease in content download time; 3X increase in service revenue

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Oracle Exalogic
Customer Case Studies – Bespoke Applications
• Global Package Tracking and Logistics application built in Java + BPEL/SOA
• Deployed & completed benchmark on Exalogic within 1 week
• Performance improved 60X vs. prior RISC/SMP system with identical
number of cores
• Mission critical asset recovery management application built in Java +
BPEL/SOA
• Upgraded system delivers 9X response time improvement with 5X
concurrent users
• Wealth management on-line storefront application built on WebLogic Portal
• Performance improved 9X, throughput increased 3X vs. legacy system
• On-line travel search, scheduling, reservation and ticketing application built
on Tuxedo
• 100,700 TPS on 12 combined Exalogic (4) and Exadata (8) nodes,
outperforming a 32-node HP Superdome

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Oracle Exalogic
Customer Case Studies – Packaged Applications
• Largest commercial Chilean bank 400 branches; 2,000 ATMs;14,000
employees
• Oracle FS-GBU Flexcube Core Banking built on Java EE, Messaging
• ¼ Rack Exalogic was 9x faster vs. IBM P-Series with WebSphere & MQSeries
• Leading outsourced provider of mortgage and fleet management services.
• Using E-Business Suite for Financials, PeopleSoft for HRMS
• 2-3x performance improvement on Exalogic compared to IBM P-Series & HP
Blades
• Top 3 Diversified Financial Services Institution in Australia and New Zealand
• Using Exalogic to deploy FlexCube and E-Business ERP replacing IBM P-Series
• Nextel Mobile Communication services in US & 5 Latin American markets
• Uses Oracle Apps (Siebel, EBS, Hyperion) & Entire Fusion Middleware portfolio
• Multinational consumer electronics and home appliances company
• Moved Order Management system to Exalogic; 7x Faster vs. IBM P-Series &
WebSphere

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