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Anatomy of Global STOs
Security Token Offerings (5Ws +1)
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Disclaimer
This Presentation Has Been Prepared By Pegasus Fintech Canada Inc, and Polymath effectively
“Pegasus”, “Polymath” or the “Companies” and is confidential and proprietary. It Does not purport to
contain all the information that a prospective investor may require in connection with any potential
investment in the Companies or related program(s). You should not treat the contents of this
presentation, or any information provided in connection with it, as financial advice, financial product
advice or advice relating to legal, taxation or investment matters.
This presentation does not include all available information in relation to the business, operations,
affairs, financial position or prospects of the Company. No representation or warranty (whether express
or implied) is made by the Companies or any of its shareholders, directors, officers, advisers, agents or
employees as to the accuracy, completeness or reasonableness of the information, statements, opinions
or matters (express or implied) arising out of, contained in or derived from this presentation or provided
in connection with it, or any omission from this presentation, nor as to the attainability of any estimates,
forecasts or projections set out in this presentation.
This presentation is provided expressly on the basis that you will carry out your own independent
inquiries into the matters contained in the presentation and make your own independent decisions
about the business, operations, affairs, financial position or prospects of the Companies. The Companies
reserves the right to update, amend or supplement the information contained in this presentation at
any time in its absolute discretion (without incurring any obligation to do so) without any obligation to
advise you of any such update, amendment or supplement. The delivery of this presentation shall not,
under any circumstance, create any implication that there has been no change in the business,
operations, affairs, financial position or prospects of the Companies or that information contained
herein is correct after the date of this presentation.
Neither the Companies nor any of its shareholders, directors, officers, advisors, agents or employees
take any responsibility for, or will accept any liability whether direct or indirect, express or implied,
contractual, tortuous, statutory or otherwise, in respect of the accuracy or completeness of the
information contained in this presentation, for any errors, omissions or misstatements in or from this
presentation or for any loss howsoever arising from the use of this presentation. Any such responsibility
or liability is, to the maximum extent permitted by law, expressly disclaimed and excluded.
This presentation does not constitute, or form part of, any offer or invitation to sell or issue, or any
solicitation of any offer to subscribe for or purchase, any securities of the Companies, nor shall it form
the basis of or be relied upon in connection with, or act as any inducement to enter into, any contract or
commitment whatsoever with respect to such securities. Under no circumstances should this
presentation be construed as a prospectus, advertisement or public offering of securities.
Future Matters
This presentation contains reference to certain intentions, expectations, future plans, strategy and
prospects of the Companies. Those intentions, expectations, future plans, strategies and prospects may
or may not be achieved. They are based on certain assumptions, which may not be met or on which views
may differ and may be affected by known and unknown risks. The performance and operations of the
Companies may be influenced by a number of factors, many of which are outside the control of the
Companies. No representation or warranty, express or implied, is made by the Companies, or any of its
shareholders, directors, officers, advisers, agents or employees that any intentions, expectations or plans
will be achieved either totally or partially or that any particular rate of return will be achieved.
Given the risks and uncertainties that may cause the Companies actual future results, performance or
achievements to be materially different from those expected, planned or intended, you should not place
undue reliance on these intentions, expectations, future plans, strategies and prospects. The Companies
does not represent or warrant that the actual results, performance or achievements will be as intended,
expected or planned.
The information contained in this presentation includes some statement that are not purely historical
and that are “forward-looking statements.” Such forward-looking statements include, but are not limited
to, statements regarding our and their management’s expectations, hopes, beliefs, intentions or
strategies regarding the future, including our financial condition, results of operations. In addition, any
statements that refer to projections, forecasts or other characterizations of future events or
circumstances, including any underlying assumptions, are forward-looking statements. The words
“anticipates,” “believes,” “continue,” “could,” “estimates,” “expects,” “intends,” “may,” “might,” “plans,”
“possible,” “potential,” “predicts,” “projects,” “seeks,” “should,” “would” and similar expressions, or the
negatives of such terms, may identify forward-looking statements, but the absence of these words does
not mean that a statement is not forward-looking.
Confidentiality
Your receipt of this presentation constitutes your agreement, on behalf of yourself and your
representatives, to maintain the confidentiality of the information contained in this presentation. Other
than upon prior written approval by the Companies, any reproduction or distribution of this presentation
in whole or in part, any disclosure of its contents, or any use of any information contained in this
presentation together with any other non-public information regarding the Companies obtained from the
Companies or its agents, during the course of the presentation for any purpose is strictly prohibited.
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Expectations
1. Fast Pace – hold on to your hats, it’s going to be a bumpy ride
2. 5W’s + 1 – Who / What / Where / When / Why….and How….
3. Reality – it’s about time
4. Perspective – what we “know” and what we “think” – no advice or opinions
5. Opportunity – why “NOW” is really “NOW”
6. Questions / Comment – we’ll try to get to everyone, but we might need to follow up
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Defining Digital / Digitized AssetWhat….is a Security Token Offering?
1. Digital versus Digitized Assets
2. Tokenization of Securities & Assets
3. Token program design and implementation
4. Dematerializing Equities for trading environments
5. Managing Custody of your Tokenized Assets
6. Public versus Private
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Why….an STO?
1. Staying within the regulatory goal posts
2. Holding you and your team accountable to a higher standard
3. Working to protect your investors
4. Structuring to reach the traditional and Crypto investment community
5. Decentralization
6. Potential long-term accretive value and exit strategy opportunity
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Where….can an STO be offered?
1. Determining Home Jurisdiction & Company Structure
2. Following exemptions / registration / prospectus rules
3. Jurisdictional representation – legal / compliance / platform
4. Structuring to reach the traditional investment community
5. Multiple Exchanges & Trading Platforms
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Who….can participate?
Offering Discussion:
Prospectus / Registration Statement / Exemption(s) / OM / Accredited / Crowdfunding
Potential Participants:
Funds / VCs / Pools / Whales / Others
Accredited / Qualified / Experienced / Self-certified Sophisticated / High Net Worth
Non Accredited
Restricted
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
When….should we start?
1. Now….
2. Think Global not Local
3. Create timelines, goals and objectives
4. Be mindful, courteous and thankful – you’re going to need a lot of help
5. Know that there will be setbacks / time & language issues / roadblocks
6. Crawl, walk, run…..
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
How…can we get started?
1. Stack your professional team – Lawyer / Accountant / STO Advisor / Polymath
2. Answer honestly - Do you have the fortitude, resources and depth of team to launch an STO?
3. Determine your Value Proposition to the Business and Investment Community
4. Determine the methodology you want to use to raise capital
5. Determine the jurisdiction(s) that you will operate from and those that can participate
6. Determine the time frame for launch and your marketing / communications program
7. Don’t Stand Still! Make Decisions – you can always change / adapt / pivot
8. Go!
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
Questions / Comments / Thank you
There is a lot to ponder if you’re going to launch an STO.
While we can’t offer opinions, we’re here to help answer your questions….
David Lucatch, Founder & Chair – Pegasus Fintech
david.lucatch@pegasusfintech.com
RJ Reiser, Chief Growth Officer - Polymath
rj@polymath.network
©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.

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FFCON19 Workshop: Anatomy of Global STOs Security Token Offerings (5Ws) (Pegasus Fintech and Polymath)

  • 1. Anatomy of Global STOs Security Token Offerings (5Ws +1) ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 2. Disclaimer This Presentation Has Been Prepared By Pegasus Fintech Canada Inc, and Polymath effectively “Pegasus”, “Polymath” or the “Companies” and is confidential and proprietary. It Does not purport to contain all the information that a prospective investor may require in connection with any potential investment in the Companies or related program(s). You should not treat the contents of this presentation, or any information provided in connection with it, as financial advice, financial product advice or advice relating to legal, taxation or investment matters. This presentation does not include all available information in relation to the business, operations, affairs, financial position or prospects of the Company. No representation or warranty (whether express or implied) is made by the Companies or any of its shareholders, directors, officers, advisers, agents or employees as to the accuracy, completeness or reasonableness of the information, statements, opinions or matters (express or implied) arising out of, contained in or derived from this presentation or provided in connection with it, or any omission from this presentation, nor as to the attainability of any estimates, forecasts or projections set out in this presentation. This presentation is provided expressly on the basis that you will carry out your own independent inquiries into the matters contained in the presentation and make your own independent decisions about the business, operations, affairs, financial position or prospects of the Companies. The Companies reserves the right to update, amend or supplement the information contained in this presentation at any time in its absolute discretion (without incurring any obligation to do so) without any obligation to advise you of any such update, amendment or supplement. The delivery of this presentation shall not, under any circumstance, create any implication that there has been no change in the business, operations, affairs, financial position or prospects of the Companies or that information contained herein is correct after the date of this presentation. Neither the Companies nor any of its shareholders, directors, officers, advisors, agents or employees take any responsibility for, or will accept any liability whether direct or indirect, express or implied, contractual, tortuous, statutory or otherwise, in respect of the accuracy or completeness of the information contained in this presentation, for any errors, omissions or misstatements in or from this presentation or for any loss howsoever arising from the use of this presentation. Any such responsibility or liability is, to the maximum extent permitted by law, expressly disclaimed and excluded. This presentation does not constitute, or form part of, any offer or invitation to sell or issue, or any solicitation of any offer to subscribe for or purchase, any securities of the Companies, nor shall it form the basis of or be relied upon in connection with, or act as any inducement to enter into, any contract or commitment whatsoever with respect to such securities. Under no circumstances should this presentation be construed as a prospectus, advertisement or public offering of securities. Future Matters This presentation contains reference to certain intentions, expectations, future plans, strategy and prospects of the Companies. Those intentions, expectations, future plans, strategies and prospects may or may not be achieved. They are based on certain assumptions, which may not be met or on which views may differ and may be affected by known and unknown risks. The performance and operations of the Companies may be influenced by a number of factors, many of which are outside the control of the Companies. No representation or warranty, express or implied, is made by the Companies, or any of its shareholders, directors, officers, advisers, agents or employees that any intentions, expectations or plans will be achieved either totally or partially or that any particular rate of return will be achieved. Given the risks and uncertainties that may cause the Companies actual future results, performance or achievements to be materially different from those expected, planned or intended, you should not place undue reliance on these intentions, expectations, future plans, strategies and prospects. The Companies does not represent or warrant that the actual results, performance or achievements will be as intended, expected or planned. The information contained in this presentation includes some statement that are not purely historical and that are “forward-looking statements.” Such forward-looking statements include, but are not limited to, statements regarding our and their management’s expectations, hopes, beliefs, intentions or strategies regarding the future, including our financial condition, results of operations. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipates,” “believes,” “continue,” “could,” “estimates,” “expects,” “intends,” “may,” “might,” “plans,” “possible,” “potential,” “predicts,” “projects,” “seeks,” “should,” “would” and similar expressions, or the negatives of such terms, may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Confidentiality Your receipt of this presentation constitutes your agreement, on behalf of yourself and your representatives, to maintain the confidentiality of the information contained in this presentation. Other than upon prior written approval by the Companies, any reproduction or distribution of this presentation in whole or in part, any disclosure of its contents, or any use of any information contained in this presentation together with any other non-public information regarding the Companies obtained from the Companies or its agents, during the course of the presentation for any purpose is strictly prohibited. ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 3. Expectations 1. Fast Pace – hold on to your hats, it’s going to be a bumpy ride 2. 5W’s + 1 – Who / What / Where / When / Why….and How…. 3. Reality – it’s about time 4. Perspective – what we “know” and what we “think” – no advice or opinions 5. Opportunity – why “NOW” is really “NOW” 6. Questions / Comment – we’ll try to get to everyone, but we might need to follow up ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 4. Defining Digital / Digitized AssetWhat….is a Security Token Offering? 1. Digital versus Digitized Assets 2. Tokenization of Securities & Assets 3. Token program design and implementation 4. Dematerializing Equities for trading environments 5. Managing Custody of your Tokenized Assets 6. Public versus Private ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 5. Why….an STO? 1. Staying within the regulatory goal posts 2. Holding you and your team accountable to a higher standard 3. Working to protect your investors 4. Structuring to reach the traditional and Crypto investment community 5. Decentralization 6. Potential long-term accretive value and exit strategy opportunity ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 6. Where….can an STO be offered? 1. Determining Home Jurisdiction & Company Structure 2. Following exemptions / registration / prospectus rules 3. Jurisdictional representation – legal / compliance / platform 4. Structuring to reach the traditional investment community 5. Multiple Exchanges & Trading Platforms ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 7. Who….can participate? Offering Discussion: Prospectus / Registration Statement / Exemption(s) / OM / Accredited / Crowdfunding Potential Participants: Funds / VCs / Pools / Whales / Others Accredited / Qualified / Experienced / Self-certified Sophisticated / High Net Worth Non Accredited Restricted ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 8. When….should we start? 1. Now…. 2. Think Global not Local 3. Create timelines, goals and objectives 4. Be mindful, courteous and thankful – you’re going to need a lot of help 5. Know that there will be setbacks / time & language issues / roadblocks 6. Crawl, walk, run….. ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 9. How…can we get started? 1. Stack your professional team – Lawyer / Accountant / STO Advisor / Polymath 2. Answer honestly - Do you have the fortitude, resources and depth of team to launch an STO? 3. Determine your Value Proposition to the Business and Investment Community 4. Determine the methodology you want to use to raise capital 5. Determine the jurisdiction(s) that you will operate from and those that can participate 6. Determine the time frame for launch and your marketing / communications program 7. Don’t Stand Still! Make Decisions – you can always change / adapt / pivot 8. Go! ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.
  • 10. Questions / Comments / Thank you There is a lot to ponder if you’re going to launch an STO. While we can’t offer opinions, we’re here to help answer your questions…. David Lucatch, Founder & Chair – Pegasus Fintech david.lucatch@pegasusfintech.com RJ Reiser, Chief Growth Officer - Polymath rj@polymath.network ©2019 Pegasus Fintech Canada Inc. All rights reserved. This presentation is confidential and proprietary and is for Discussion and Informational Purposes Only. See page 2 for Disclaimer.